
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT
- About
TELUS International (TIXT)



- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
08/28/2025: TIXT (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $4.06
1 Year Target Price $4.06
1 | Strong Buy |
2 | Buy |
9 | Hold |
2 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -21.66% | Avg. Invested days 41 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.07B USD | Price to earnings Ratio - | 1Y Target Price 4.06 |
Price to earnings Ratio - | 1Y Target Price 4.06 | ||
Volume (30-day avg) 14 | Beta 0.91 | 52 Weeks Range 2.13 - 4.60 | Updated Date 08/29/2025 |
52 Weeks Range 2.13 - 4.60 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.38 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-01 | When Before Market | Estimate 0.06 | Actual 0.06 |
Profitability
Profit Margin -14.09% | Operating Margin (TTM) -30.9% |
Management Effectiveness
Return on Assets (TTM) -2.39% | Return on Equity (TTM) -20.44% |
Valuation
Trailing PE - | Forward PE 8.8 | Enterprise Value 2481488034 | Price to Sales(TTM) 0.39 |
Enterprise Value 2481488034 | Price to Sales(TTM) 0.39 | ||
Enterprise Value to Revenue 0.91 | Enterprise Value to EBITDA 8.5 | Shares Outstanding 114000000 | Shares Floating 67695780 |
Shares Outstanding 114000000 | Shares Floating 67695780 | ||
Percent Insiders 38.22 | Percent Institutions 52.87 |
Upturn AI SWOT
TELUS International
Company Overview
History and Background
TELUS International was founded in 2005 as a subsidiary of TELUS Corporation. It evolved from TELUS's internal customer care operations and has grown through strategic acquisitions and organic expansion to become a global digital customer experience (CX) innovator.
Core Business Areas
- Digital Customer Experience (CX): Provides omnichannel customer support, digital transformation, and content moderation services. Includes customer care, technical support, sales solutions, and back-office processing.
- Content Moderation and Trust & Safety: Focuses on safeguarding online platforms by removing harmful or inappropriate content and ensuring user safety. Services include content review, policy enforcement, and community support.
- AI Data Solutions: Offers data annotation and AI training data services to help businesses develop and improve AI models. Includes image annotation, text annotation, and video annotation.
Leadership and Structure
TELUS International is led by CEO Jeff Puritt. The organizational structure includes departments focused on operations, technology, sales, marketing, and finance, reporting to the CEO.
Top Products and Market Share
Key Offerings
- Digital CX Solutions: Omnichannel customer care, digital transformation, and automation solutions. Market share data is difficult to pinpoint exactly, but key competitors include Accenture, Teleperformance, and Concentrix. Revenue generated is not publicly broken down at a product level but represents the bulk of their income. Competitors: Accenture, Teleperformance, Concentrix.
- Content Moderation Services: Provides content moderation, community management, and trust and safety solutions. Competitors include TaskUs and Globant. Revenue generated is not publicly broken down at a product level. Competitors: TaskUs, Globant.
- AI Data Solutions: AI training data services including image, text, and video annotation for AI development. Competitors include Appen and Scale AI. Revenue generated is not publicly broken down at a product level. Competitors: Appen, Scale AI.
Market Dynamics
Industry Overview
The global customer experience management market is growing, driven by the increasing importance of customer satisfaction and the rise of digital channels. The AI data solutions market is also expanding rapidly due to the growing adoption of AI and machine learning.
Positioning
TELUS International is positioned as a digital customer experience innovator, offering a comprehensive suite of services from customer care to AI data solutions. Its competitive advantages include a strong focus on innovation and a global delivery network.
Total Addressable Market (TAM)
The TAM for digital customer experience and AI data solutions is estimated to be in the hundreds of billions of dollars. TELUS International is positioned to capture a significant share of this market through its comprehensive service offerings and global reach.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Global delivery network
- Comprehensive service offerings
- Focus on innovation
- Strong financial backing from TELUS Corporation
Weaknesses
- Reliance on key clients
- Exposure to currency fluctuations
- Competitive pricing pressures
- Integration risks associated with acquisitions
Opportunities
- Expanding digital CX market
- Growing demand for AI data solutions
- Strategic acquisitions
- Geographic expansion
- Increased outsourcing trends
Threats
- Intense competition
- Economic downturns
- Geopolitical risks
- Technological disruptions
- Data privacy regulations
Competitors and Market Share
Key Competitors
- ACN
- CCXC
- TPC
Competitive Landscape
TELUS International competes on innovation, service breadth, and global reach. Advantages include its digital CX focus and strong financial backing. Disadvantages include potential client concentration and competitive pricing pressures.
Major Acquisitions
WillowTree
- Year: 2023
- Acquisition Price (USD millions): 1225
- Strategic Rationale: Expanded digital capabilities and market reach in the technology sector.
Growth Trajectory and Initiatives
Historical Growth: TELUS International has experienced strong revenue growth through organic expansion and acquisitions.
Future Projections: Analyst estimates project continued revenue growth, driven by the increasing demand for digital CX and AI data solutions.
Recent Initiatives: Recent initiatives include strategic acquisitions, expansion into new geographies, and investments in technology and innovation.
Summary
TELUS International is a growing player in the digital customer experience and AI data solutions markets. Its strengths lie in its comprehensive service offerings, global reach, and focus on innovation. However, it needs to manage client concentration, currency fluctuations, and intense competition to sustain its growth trajectory. Strategic acquisitions and geographic expansion are key to future success.
Peer Comparison
Sources and Disclaimers
Data Sources:
- TELUS International Investor Relations
- Analyst Reports
- Industry Research Reports
Disclaimers:
This analysis is based on available information and estimates, and is subject to change. Market share data is approximate. Financial data is illustrative.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About TELUS International
Exchange NYSE | Headquaters Vancouver, BC, Canada | ||
IPO Launch date 2021-02-03 | Acting CEO, COO & President of Customer Experience Mr. Jason Macdonnell | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 78569 | Website https://www.telusdigital.com |
Full time employees 78569 | Website https://www.telusdigital.com |
TELUS International (Cda) Inc. offers digital customer experience and digital solutions in the Asia-Pacific, the Central America, Europe, Africa, North America, the United Arab Emirates, and internationally. The company provides digital solutions, such as cloud solutions and automation, trust, safety, and security services; and AI data solutions, including expertise in computer vision, front-end digital design, and consulting services, as well as data collection, data annotation, supporting applications like computer vision, data categorization, and search relevance for AI applications. It also offers Customer Experience Management (CXM) solution; and Fuel iX, a TELUS Digital's proprietary platform that enables organizations to manage, monitor, and maintain GenAI across the enterprise. The company serves technology and games, communications and media, electronic commerce (eCommerce), financial technology (fintech), banking, financial services and insurance, healthcare, retail, consumer, energy and utilities, and travel and hospitality industries. The company was founded in 2005 and is headquartered in Vancouver, Canada. TELUS International (Cda) Inc. previously was a subsidiary of TELUS Communications Inc.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.