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Vimeo Inc (VMEO)


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Upturn Advisory Summary
10/15/2025: VMEO (4-star) is a STRONG-BUY. BUY since 30 days. Simulated Profits (81.03%). Updated daily EoD!
1 Year Target Price $7.23
1 Year Target Price $7.23
1 | Strong Buy |
1 | Buy |
2 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 70.69% | Avg. Invested days 37 | Today’s Advisory Regular Buy |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.29B USD | Price to earnings Ratio 110.71 | 1Y Target Price 7.23 |
Price to earnings Ratio 110.71 | 1Y Target Price 7.23 | ||
Volume (30-day avg) 4 | Beta 2.21 | 52 Weeks Range 3.64 - 7.90 | Updated Date 10/15/2025 |
52 Weeks Range 3.64 - 7.90 | Updated Date 10/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.07 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 3.18% | Operating Margin (TTM) 5.02% |
Management Effectiveness
Return on Assets (TTM) 0.93% | Return on Equity (TTM) 3.34% |
Valuation
Trailing PE 110.71 | Forward PE 128.21 | Enterprise Value 989674490 | Price to Sales(TTM) 3.1 |
Enterprise Value 989674490 | Price to Sales(TTM) 3.1 | ||
Enterprise Value to Revenue 2.38 | Enterprise Value to EBITDA 42.91 | Shares Outstanding 156748628 | Shares Floating 128215037 |
Shares Outstanding 156748628 | Shares Floating 128215037 | ||
Percent Insiders 2.6 | Percent Institutions 92.61 |
Upturn AI SWOT
Vimeo Inc

Company Overview
History and Background
Vimeo was founded in 2004 by a group of filmmakers seeking a way to easily share their videos online. It was acquired by IAC in 2006 and later spun off as an independent public company in 2021. Originally a platform for creative expression, Vimeo has evolved into a comprehensive video software solution for businesses.
Core Business Areas
- Enterprise: Provides video tools and solutions for large organizations, including live streaming, video conferencing, and employee communication.
- Small Business: Offers affordable video creation, hosting, and marketing solutions for small businesses and entrepreneurs.
- Creator: Provides tools for independent video creators, including monetization options, distribution, and analytics.
Leadership and Structure
Anjali Sud is the CEO of Vimeo. The company has a typical corporate structure with various departments reporting to executive leadership.
Top Products and Market Share
Key Offerings
- Vimeo Create: A video creation tool that helps businesses and individuals create professional-quality videos. It uses AI-powered features, templates, and stock footage. Market share data is not publicly available, but Vimeo's focus is on professional-grade video needs rather than the consumer space dominated by TikTok or YouTube. Competitors include Adobe Creative Cloud Express, Canva, and Animoto.
- Vimeo Record: A screen and webcam recorder designed for workplace communication. Helps create professional recordings, tutorials, and presentations with easy sharing. Market share information is not publicly available; however, competitors include Loom, Vidyard, and Wistia.
- Vimeo OTT: A platform allowing video creators and businesses to build and manage their own subscription video services. Enables direct monetization and audience engagement. Competitors include Uscreen, Brightcove, and Muvi.
Market Dynamics
Industry Overview
The video software and services industry is experiencing rapid growth due to increasing demand for video content across businesses and consumers. Cloud-based solutions, live streaming, and video analytics are key trends.
Positioning
Vimeo is positioned as a premium video software provider focused on businesses and creators seeking professional-grade tools and solutions. It differentiates itself from free platforms like YouTube by offering advanced features, customization options, and a focus on monetization.
Total Addressable Market (TAM)
The total addressable market for video software and services is estimated to be worth hundreds of billions of dollars. Vimeo is targeting a significant portion of this market by focusing on specific niches like enterprise video, small business solutions, and creator tools. Total TAM is expected to grow to approximately $778 billion by 2030. Vimeo is well-positioned to capture a piece of this as it continues to focus on product development to support business growth
Upturn SWOT Analysis
Strengths
- Strong brand reputation for quality video solutions
- Comprehensive suite of tools for video creation, hosting, and distribution
- Focus on business and professional users
- Subscription-based revenue model
- Growing ecosystem of partners and integrations
Weaknesses
- Higher price point compared to free platforms
- Smaller user base compared to YouTube
- Reliance on customer acquisition through marketing spend
- Market perception as a platform for filmmakers, limiting reach to non-creative businesses
Opportunities
- Expanding enterprise video market
- Growing demand for live streaming solutions
- Increasing adoption of video marketing
- Strategic partnerships with technology providers
- International expansion
Threats
- Competition from established video platforms like YouTube and Wistia
- Emergence of new video technologies and platforms
- Economic downturn impacting marketing budgets
- Changes in data privacy regulations
- Security breaches and data leaks
Competitors and Market Share
Key Competitors
- GOOGL
- WIST
- HUBS
Competitive Landscape
Vimeo competes with large tech companies like Google (YouTube), as well as specialized video platforms like Wistia and HubSpot. Vimeo's advantage lies in its focus on professional-grade tools and solutions, while its disadvantage is its smaller user base.
Major Acquisitions
Livestream
- Year: 2017
- Acquisition Price (USD millions): 44
- Strategic Rationale: To expand Vimeo's live streaming capabilities and target the enterprise market.
Growth Trajectory and Initiatives
Historical Growth: Vimeo has experienced strong growth in revenue and subscribers over the past few years.
Future Projections: Analysts project continued revenue growth in the coming years, driven by increased demand for video software and services. Profitability is expected to be achieved in the medium term.
Recent Initiatives: Recent initiatives include launching new video creation tools, expanding partnerships with technology providers, and focusing on enterprise video solutions.
Summary
Vimeo is a compelling video software company with strong brand equity and growth potential. Its premium features and focus on professional users differentiate it in a competitive market. While not yet profitable, Vimeo's revenue is increasing, and strategic initiatives could improve its financial performance. Key focus should be on scaling the enterprise segment, driving sustainable growth, and moving towards profitability.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Analyst Reports
- Industry Publications
- Vimeo Investor Relations
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Vimeo Inc
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2021-05-25 | CEO & Director Mr. Philip D. Moyer | ||
Sector Technology | Industry Software - Application | Full time employees 1102 | Website https://vimeo.com |
Full time employees 1102 | Website https://vimeo.com |
Vimeo, Inc., together with its subsidiaries, provides video software solutions in the United States and internationally. It provides turnkey cloud-based solutions, including video hosting and management, intuitive video creation and editing, insightful analytics, artificial intelligence language translations, and enterprise tools. The company also offers tools through a software-as-a-service model, including video creation, collaboration, distribution, hosting, marketing, monetization, and analytics features; Vimeo Enterprise; and over-the-top (OTT), which provides additional features, such as dedicated support, account management, service level agreements, and professional live event services. The company serves its services to small-to-midsize businesses, larger enterprises, marketers, agencies, filmmakers, and creative professionals. Vimeo, Inc. was founded in 2004 and is headquartered in New York, New York.

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