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Upturn AI SWOT - About
VTSI 
VirTra Inc (VTSI)
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Upturn Advisory Summary
06/30/2025: VTSI (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $8.25
1 Year Target Price $8.25
| 1 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 40.61% | Avg. Invested days 44 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 06/30/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 79.62M USD | Price to earnings Ratio 33.67 | 1Y Target Price 8.25 |
Price to earnings Ratio 33.67 | 1Y Target Price 8.25 | ||
Volume (30-day avg) 2 | Beta 0.5 | 52 Weeks Range 3.57 - 9.40 | Updated Date 06/30/2025 |
52 Weeks Range 3.57 - 9.40 | Updated Date 06/30/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.21 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 8.25% | Operating Margin (TTM) 19.1% |
Management Effectiveness
Return on Assets (TTM) 2.49% | Return on Equity (TTM) 4.75% |
Valuation
Trailing PE 33.67 | Forward PE 23.87 | Enterprise Value 63171522 | Price to Sales(TTM) 3.04 |
Enterprise Value 63171522 | Price to Sales(TTM) 3.04 | ||
Enterprise Value to Revenue 2.41 | Enterprise Value to EBITDA 15.32 | Shares Outstanding 11261600 | Shares Floating 10879708 |
Shares Outstanding 11261600 | Shares Floating 10879708 | ||
Percent Insiders 3.39 | Percent Institutions 25.16 |
Analyst Ratings
Rating 2 | Target Price 8.25 | Buy 1 | Strong Buy 1 |
Buy 1 | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
VirTra Inc
Company Overview
History and Background
VirTra, Inc., formerly known as Smokeless Range, was founded in 1993. It initially focused on firearm simulation technology for recreational purposes before transitioning to law enforcement and military training applications. The company has grown through product development and acquisitions, expanding its simulation capabilities and customer base.
Core Business Areas
- Firearms Training Simulators: Provides virtual reality firearms training simulators for law enforcement, military, and security personnel. These simulators offer realistic training environments and scenarios.
- Use-of-Force Training: Offers training programs and content focused on de-escalation, judgment, and decision-making skills in high-stress situations.
- Virtual Reality Training Systems: Provides virtual reality based training simulators for training in de-escalation and virtual reality firearms. Also provides after action review to allow users to review there training.
Leadership and Structure
Andres V. Miranda serves as the Chief Executive Officer. The organizational structure includes departments for sales, marketing, engineering, operations, and finance. VirTra operates with a board of directors responsible for overseeing the company's strategy and performance.
Top Products and Market Share
Key Offerings
- V-300: A firearms training simulator system providing 300-degree immersive training for law enforcement and military personnel. Estimated to have 10% market share in the simulation market, generating approximately 30% of VirTra's revenue. Competitors include MILO Range Training Systems and Meggitt Training Systems.
- V-100: A smaller, more portable firearms training simulator. Market share data not available. Competitors include MILO Range Training Systems and Meggitt Training Systems.
- V-VICTA: A virtual reality training simulator focused on de-escalation training and virtual reality firearms training for law enforcement. Competitors include Apex Officer and Street Smarts VR
Market Dynamics
Industry Overview
The simulation and training market is growing, driven by the need for realistic and cost-effective training solutions for law enforcement, military, and security sectors. Demand is also driven by technological advancements in virtual and augmented reality.
Positioning
VirTra Inc. positions itself as a provider of advanced, immersive simulation technology for high-stakes training environments. Its competitive advantage lies in its realistic scenarios, comprehensive training programs, and commitment to improving training outcomes.
Total Addressable Market (TAM)
The global simulation and training market is projected to reach approximately $400 billion by 2028. VirTra is positioned to capture a portion of this TAM by providing high-quality training solutions to law enforcement and military organizations.
Upturn SWOT Analysis
Strengths
- Advanced simulation technology
- Realistic training scenarios
- Strong relationships with law enforcement agencies
- Proprietary training programs
- Intellectual Property (patents)
Weaknesses
- Reliance on government contracts
- Limited diversification of revenue streams
- Relatively small market capitalization
- Customer base can be slow to adopt new technologies
Opportunities
- Expansion into international markets
- Development of new training programs for adjacent sectors (e.g., security)
- Integration of augmented reality (AR) technologies
- Partnerships with other training providers
Threats
- Competition from larger defense contractors
- Budget cuts in government spending
- Technological obsolescence
- Economic downturns
Competitors and Market Share
Key Competitors
- AAON
- ASTC
- CAE
Competitive Landscape
VirTra faces competition from larger, more established defense contractors. Its competitive advantage lies in its focus on advanced simulation technology and its strong relationships with law enforcement agencies. However, VirTra's smaller size and limited resources can be a disadvantage against larger competitors.
Growth Trajectory and Initiatives
Historical Growth: VirTra's historical growth has been driven by the demand for its simulation technology from law enforcement and military organizations. Growth rates fluctuate based on government contracts and product adoption cycles.
Future Projections: Future growth is projected to be driven by expansion into international markets, the development of new training programs, and the integration of advanced technologies such as AR and VR. Analyst estimates vary, but generally suggest moderate revenue growth over the next few years.
Recent Initiatives: Recent initiatives include developing virtual reality training programs, expanding partnerships with law enforcement agencies, and securing new government contracts.
Summary
VirTra is a company with advanced simulation technology and strong relationships with law enforcement. Revenue is greatly impacted by government contracts. While they hold a competitive advantage in their niche market, they face challenges from larger competitors and budget cuts that would require them to become more lean or diversified.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports
- Analyst Reports
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Data is based on publicly available information and may not be entirely accurate or complete. Please conduct your own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About VirTra Inc
Exchange NASDAQ | Headquaters Chandler, AZ, United States | ||
IPO Launch date 2016-01-04 | CEO & Chairman Mr. John F. Givens II | ||
Sector Technology | Industry Software - Application | Full time employees 111 | Website https://www.virtra.com |
Full time employees 111 | Website https://www.virtra.com | ||
VirTra, Inc. provides use of force training and firearms training simulators for the law enforcement, military, and commercial markets worldwide. Its patented technologies, software, and scenarios provide intense training for de-escalation, judgmental use-of-force, marksmanship, and related training that mimics real-world situations. It offers V-300 simulator, a 300 degree wrap-around screen for simulation training; V-180 simulator, a 180 degree screen for smaller spaces or budgets; V-100, a single-screen based simulator system; V-100 MIL, a single-screen based simulator system; and V-ST PRO, a realistic single screen firearms shooting and skills training simulator. The company also provides Virtual Interactive Coursework Training Academy (V-VICTA), which enables law enforcement agencies to teach, train, test, and sustain departmental training requirements; and Subscription Training Equipment Partnership, a program that allows agencies to utilize its simulator products, accessories, and V-VICTA interactive coursework on a subscription basis. In addition, it offers V-Author software that allows users to create, edit, and train with content specific to agency's objectives and environments; Simulated Recoil Kits, a range of realistic and reliable simulated recoil kits/weapons; Threat-Fire, a device that applies real-world stress on the trainees during simulation training; and TASER, an OC spray and low-light training devices that interact with its simulators for training. The company sells its simulators and related products through a direct sales force and distribution partners. VirTra, Inc. was formerly known as VirTra Systems Inc. and changed its name to VirTra, Inc. in October 2016. The company was founded in 1993 and is headquartered in Chandler, Arizona.
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