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WEBTOON Entertainment Inc. Common stock (WBTN)



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Upturn Advisory Summary
08/14/2025: WBTN (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $15.33
1 Year Target Price $15.33
6 | Strong Buy |
1 | Buy |
3 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 28.24% | Avg. Invested days 35 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.15B USD | Price to earnings Ratio - | 1Y Target Price 15.33 |
Price to earnings Ratio - | 1Y Target Price 15.33 | ||
Volume (30-day avg) 10 | Beta - | 52 Weeks Range 6.75 - 18.45 | Updated Date 08/15/2025 |
52 Weeks Range 6.75 - 18.45 | Updated Date 08/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.78 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date 2025-08-12 | When After Market | Estimate 0.02 | Actual 0.07 |
Profitability
Profit Margin -7.27% | Operating Margin (TTM) -2.52% |
Management Effectiveness
Return on Assets (TTM) -1.19% | Return on Equity (TTM) -6.76% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1581266057 | Price to Sales(TTM) 1.56 |
Enterprise Value 1581266057 | Price to Sales(TTM) 1.56 | ||
Enterprise Value to Revenue 1.15 | Enterprise Value to EBITDA - | Shares Outstanding 130608000 | Shares Floating 17578568 |
Shares Outstanding 130608000 | Shares Floating 17578568 | ||
Percent Insiders 86.15 | Percent Institutions 20.49 |
Upturn AI SWOT
WEBTOON Entertainment Inc. Common stock
Company Overview
History and Background
WEBTOON Entertainment Inc. is a digital comics platform founded in South Korea by Naver in 2004 as 'LINE Webtoon'. It gained popularity globally and expanded to the US market. Its evolution includes developing user-generated content platforms and strategic partnerships to grow its user base and content library.
Core Business Areas
- Digital Comics Platform: Provides a platform for users to read and publish digital comics, offering a diverse range of genres and formats.
- Advertising and Monetization: Generates revenue through advertising, in-app purchases of digital currency, and subscription services for premium content.
- IP Licensing and Adaptation: Licenses its original webcomics for adaptation into movies, TV shows, and other forms of media, expanding its revenue streams.
Leadership and Structure
The leadership team consists of executives from Naver and WEBTOON Entertainment. The organizational structure is hierarchical with departments dedicated to content creation, technology, marketing, and business development.
Top Products and Market Share
Key Offerings
- WEBTOON Platform: Digital comics platform with millions of users and a vast library of content. Market share is significant in the digital comics space, especially among younger demographics. Competitors include Tapas, ComiXology (AMZN), and other digital comic platforms. User base exceeds 82 million monthly active users (MAU).
- WEBTOON CANVAS: A user-generated content platform allowing creators to publish their own comics and stories. Revenue generation from CANVAS is primarily through creator monetization programs. Competitors include other user-generated content platforms like Wattpad and other self-publishing comic platforms.
Market Dynamics
Industry Overview
The digital comics industry is experiencing rapid growth, driven by the increasing adoption of smartphones and the growing popularity of webcomics and manga. The industry is characterized by intense competition, with platforms vying for users and content creators.
Positioning
WEBTOON Entertainment Inc. Common stock is a leading player in the digital comics industry, known for its diverse content library, user-friendly platform, and strong brand recognition. It has a competitive advantage in its established user base and relationships with content creators.
Total Addressable Market (TAM)
The global digital comics market is projected to reach billions of dollars. WEBTOON Entertainment Inc. is well-positioned to capture a significant share of this market with its established platform and content library.
Upturn SWOT Analysis
Strengths
- Large and engaged user base
- Diverse content library
- Strong brand recognition
- Established relationships with content creators
- High MAU (monthly active users)
Weaknesses
- Dependence on user-generated content for growth
- Competition from other digital comics platforms
- Reliance on Naver for financial support
- Monetization challenges
Opportunities
- Expansion into new markets
- Development of new monetization strategies
- Acquisition of other digital comics platforms
- Partnerships with entertainment companies for content adaptation
Threats
- Increased competition from established players
- Changes in consumer preferences
- Piracy of digital comics
- Economic downturns impacting advertising revenue
Competitors and Market Share
Key Competitors
- AMZN
- CPT
- OTLY
Competitive Landscape
WEBTOON Entertainment Inc. Common stock has advantages in its user base, content, and brand, but faces competition from established players and smaller platforms. Competition focuses on user acquisition, content quality, and monetization strategies.
Growth Trajectory and Initiatives
Historical Growth: WEBTOON Entertainment Inc. Common stock has experienced significant growth in users and content creators over the past years, driven by its expanding content library and user-friendly platform. The company has also benefited from the increasing adoption of digital comics worldwide.
Future Projections: Future growth is projected to be strong, driven by further expansion into new markets, development of new monetization strategies, and partnerships with entertainment companies for content adaptation. Analyst estimates suggest continued growth in users and revenue.
Recent Initiatives: Recent strategic initiatives include expanding its content library with new genres and formats, developing new monetization programs for creators, and partnering with entertainment companies for content adaptation.
Summary
WEBTOON Entertainment, a subsidiary of Naver, is a major player in the digital comics market with a large user base and diverse content, and is seeing strong overall industry growth. Its strong user base and diverse library are strengths. Challenges include competition and dependence on Naver. Growth opportunities lie in new markets and monetization efforts.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Industry reports
- Company press releases
- Analyst reports
- Public information
Disclaimers:
The information provided is based on publicly available data and analyst estimates. It is not intended as financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About WEBTOON Entertainment Inc. Common stock
Exchange NASDAQ | Headquaters Los Angeles, CA, United States | ||
IPO Launch date 2024-06-27 | Founder, CEO & Chairman of the Board Mr. Junkoo Kim | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 1800 | Website https://about.webtoon.com |
Full time employees 1800 | Website https://about.webtoon.com |
WEBTOON Entertainment Inc. operates a storytelling platform in the United States, Korea, Japan, and internationally. Its platform allows a community of creators and users to discover, create, and share new content. The company's platform offers stories primarily in two ways, including web-comics, a graphical comic-like medium; and web-novels, which are text-based stories. It also provides hosting services for web-comics through web and mobile applications. The company was founded in 2005 and is headquartered in Los Angeles, California. WEBTOON Entertainment Inc. is a subsidiary of NAVER Corporation.

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