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WBTN 
WEBTOON Entertainment Inc. Common stock (WBTN)
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Upturn Advisory Summary
10/15/2025: WBTN (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
10 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $19
1 Year Target Price $19
| 6 | Strong Buy |
| 1 | Buy |
| 3 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 42.83% | Avg. Invested days 50 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 10/15/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.34B USD | Price to earnings Ratio - | 1Y Target Price 19 |
Price to earnings Ratio - | 1Y Target Price 19 | ||
Volume (30-day avg) 10 | Beta - | 52 Weeks Range 6.75 - 22.47 | Updated Date 10/17/2025 |
52 Weeks Range 6.75 - 22.47 | Updated Date 10/17/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.78 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -7.27% | Operating Margin (TTM) -2.52% |
Management Effectiveness
Return on Assets (TTM) -1.19% | Return on Equity (TTM) -6.76% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1756281147 | Price to Sales(TTM) 1.71 |
Enterprise Value 1756281147 | Price to Sales(TTM) 1.71 | ||
Enterprise Value to Revenue 1.28 | Enterprise Value to EBITDA - | Shares Outstanding 130608276 | Shares Floating 17950801 |
Shares Outstanding 130608276 | Shares Floating 17950801 | ||
Percent Insiders 86.14 | Percent Institutions 20.54 |
Upturn AI SWOT
WEBTOON Entertainment Inc. Common stock
Company Overview
History and Background
WEBTOON Entertainment Inc. is the digital comics platform owned by Naver Corporation of South Korea. Founded in 2004 in South Korea as Naver Webtoon, it evolved into a global platform offering a wide range of webcomics and digital storytelling content. The company expanded internationally and became a key player in the growing webcomics industry.
Core Business Areas
- Digital Comics Platform: Hosts and distributes digital comics (webtoons) created by independent creators and established studios.
- Subscription Services: Offers subscription models allowing users early access to content and other premium features.
- Advertising: Generates revenue through advertising placements within the platform's content.
- Licensing and Merchandising: Licenses its original content for adaptations in film, television, and other media and sells merchandise based on its popular series.
Leadership and Structure
WEBTOON Entertainment Inc. is led by a team of executives responsible for overseeing its global operations and strategic direction. It operates as a subsidiary of Naver Corporation, benefiting from its parent company's resources and expertise.
Top Products and Market Share
Key Offerings
- WEBTOON Platform: The primary platform for discovering and reading digital comics. Market share is substantial in the webcomics industry, competing with services like Tapas and Manta. Revenue is generated through subscriptions, ads, and in-app purchases. Competitors: Tapas, Manta Comics, ComiXology.
- WEBTOON CANVAS: A platform that allows independent creators to publish their webcomics and monetize their work. Competitors: GlobalComix, Kindle Direct Publishing (comics).
Market Dynamics
Industry Overview
The webcomics industry is experiencing rapid growth, driven by the increasing popularity of digital content and the accessibility of online platforms for creators and readers.
Positioning
WEBTOON Entertainment Inc. is a leading player in the webcomics industry, known for its large user base, diverse content library, and strong relationships with creators.
Total Addressable Market (TAM)
The global digital comics market is projected to reach tens of billions of USD. WEBTOON Entertainment Inc. is well-positioned to capture a significant portion of this market, particularly among younger demographics.
Upturn SWOT Analysis
Strengths
- Large User Base
- Extensive Content Library
- Strong Brand Recognition
- Established Relationships with Creators
- Technological Infrastructure
Weaknesses
- Dependence on Parent Company (Naver)
- Competition from Other Digital Comics Platforms
- Challenges in Monetizing Content
- Content Piracy Concerns
Opportunities
- Expansion into New Markets
- Partnerships with Entertainment Companies
- Development of Original Content for Film and Television
- Growth of Subscription Services
- Leveraging AI for Content Curation and Recommendation
Threats
- Increasing Competition
- Changes in User Preferences
- Economic Downturn
- Copyright Infringement
- Data Security Breaches
Competitors and Market Share
Key Competitors
- TOKYO POP
- TAPAS MEDIA INC
- VIZ MEDIA LLC
- COMIXOLOGY COMICS
Competitive Landscape
WEBTOON Entertainment Inc. has a large user base and extensive content library, giving it a competitive advantage. However, it faces competition from other platforms and challenges in monetizing content.
Growth Trajectory and Initiatives
Historical Growth: WEBTOON Entertainment Inc. has experienced substantial growth in recent years, driven by the increasing popularity of webcomics and its successful expansion into new markets.
Future Projections: Future growth is expected to be driven by continued expansion into new markets, partnerships with entertainment companies, and the development of original content for film and television.
Recent Initiatives: Recent initiatives include expanding its subscription services, investing in original content, and forming strategic partnerships with entertainment studios.
Summary
WEBTOON Entertainment Inc. is a leading force in the digital comics industry, experiencing significant growth and holding a large user base. Its strategic partnerships and investments in original content are positive, but challenges related to competition and monetization require careful management. The company is well-positioned for continued growth, but must remain adaptive to changing market conditions.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Naver Corporation Financial Reports
- Industry Reports on Digital Comics Market
- Company Press Releases
- Various industry analysis reports and market research.
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share estimates and projections are based on available data and may be subject to change. Financial data for WEBTOON Entertainment Inc. is primarily integrated within Naver's consolidated financials.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About WEBTOON Entertainment Inc. Common stock
Exchange NASDAQ | Headquaters Los Angeles, CA, United States | ||
IPO Launch date 2024-06-27 | Founder, CEO & Chairman of the Board Mr. Junkoo Kim | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 1800 | Website https://about.webtoon.com |
Full time employees 1800 | Website https://about.webtoon.com | ||
WEBTOON Entertainment Inc. operates a storytelling platform in the United States, Korea, Japan, and internationally. Its platform allows a community of creators and users to discover, create, and share new content. The company's platform offers stories primarily in two ways, including web-comics, a graphical comic-like medium; and web-novels, which are text-based stories. It also provides hosting services for web-comics through web and mobile applications. The company was founded in 2005 and is headquartered in Los Angeles, California. WEBTOON Entertainment Inc. is a subsidiary of NAVER Corporation.
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