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Wolverine World Wide Inc (WWW)



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Upturn Advisory Summary
08/14/2025: WWW (5-star) is a STRONG-BUY. BUY since 67 days. Profits (87.25%). Updated daily EoD!
1 Year Target Price $32.11
1 Year Target Price $32.11
7 | Strong Buy |
2 | Buy |
1 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 73.13% | Avg. Invested days 36 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.31B USD | Price to earnings Ratio 27.38 | 1Y Target Price 32.11 |
Price to earnings Ratio 27.38 | 1Y Target Price 32.11 | ||
Volume (30-day avg) 10 | Beta 1.76 | 52 Weeks Range 9.53 - 28.97 | Updated Date 08/15/2025 |
52 Weeks Range 9.53 - 28.97 | Updated Date 08/15/2025 | ||
Dividends yield (FY) 1.40% | Basic EPS (TTM) 1.04 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-06 | When - | Estimate 0.23 | Actual 0.35 |
Profitability
Profit Margin 4.73% | Operating Margin (TTM) 8.71% |
Management Effectiveness
Return on Assets (TTM) 4.48% | Return on Equity (TTM) 28.95% |
Valuation
Trailing PE 27.38 | Forward PE 24.57 | Enterprise Value 3033623916 | Price to Sales(TTM) 1.27 |
Enterprise Value 3033623916 | Price to Sales(TTM) 1.27 | ||
Enterprise Value to Revenue 1.67 | Enterprise Value to EBITDA 18.34 | Shares Outstanding 81254400 | Shares Floating 80115165 |
Shares Outstanding 81254400 | Shares Floating 80115165 | ||
Percent Insiders 1.92 | Percent Institutions 108.49 |
Upturn AI SWOT
Wolverine World Wide Inc

Company Overview
History and Background
Wolverine World Wide Inc. was founded in 1883 as a small leather tannery. It has grown through acquisitions and brand development to become a global footwear and apparel company with a diverse portfolio.
Core Business Areas
- Active Group: This segment includes performance and lifestyle footwear and apparel under brands like Merrell and Saucony. It serves outdoor enthusiasts, athletes, and everyday consumers.
- Work Group: This segment includes work, outdoor and service footwear and apparel under brands like Wolverine, Cat Footwear, and Bates. It serves blue-collar workers, first responders, and other professionals.
Leadership and Structure
The leadership team includes Brendan Hoffman (President & CEO) and other key executives. The company is structured with brand-focused teams within its operating segments.
Top Products and Market Share
Key Offerings
- Merrell Moab: The Merrell Moab is a popular hiking boot. Market share data is difficult to obtain precisely for individual product lines, but Merrell is a leader in the outdoor footwear market. Competitors include Columbia, Salomon, and Keen.
- Saucony Kinvara: The Saucony Kinvara is a running shoe. Market share data is difficult to obtain precisely for individual product lines, but Saucony is a notable player in the running shoe market. Competitors include Nike, Adidas, and Brooks.
- Wolverine Boots: Wolverine boots are known for durable work boots. Market share data is difficult to obtain precisely for individual product lines, but Wolverine is a notable player in the work boot market. Competitors include Timberland PRO, Carhartt, and Red Wing.
Market Dynamics
Industry Overview
The footwear and apparel industry is competitive and influenced by fashion trends, consumer preferences, economic conditions, and global supply chains.
Positioning
Wolverine World Wide Inc. is positioned with a diverse portfolio of brands across active, outdoor, and work categories. Its competitive advantages include brand recognition, distribution networks, and product innovation.
Total Addressable Market (TAM)
The global footwear market is estimated to be in the hundreds of billions of dollars. WWW is positioned to capture a portion of the TAM through its diverse brand portfolio and distribution network.
Upturn SWOT Analysis
Strengths
- Diverse Brand Portfolio
- Established Distribution Network
- Strong Brand Recognition
- Product Innovation
Weaknesses
- Exposure to Fashion Trends
- Supply Chain Vulnerabilities
- Dependence on Key Brands
- Brand integration and cost management from acquired assets.
Opportunities
- E-commerce Growth
- Emerging Markets Expansion
- Product Diversification
- Sustainability Initiatives
Threats
- Increased Competition
- Economic Downturns
- Changing Consumer Preferences
- Supply Chain Disruptions
Competitors and Market Share
Key Competitors
- NKE
- ADDYY
- DECK
Competitive Landscape
WWW competes with larger players. Advantages lie in niche brands and loyal customer bases. Disadvantages include less scale and marketing resources.
Major Acquisitions
Sweaty Betty
- Year: 2021
- Acquisition Price (USD millions): 410
- Strategic Rationale: Expanded portfolio into activewear and increased direct-to-consumer reach.
Growth Trajectory and Initiatives
Historical Growth: Requires access to historical financial data.
Future Projections: Requires access to analyst estimates from financial data sources.
Recent Initiatives: Focus on digital transformation, sustainability, and brand building.
Summary
Wolverine World Wide Inc. has a diverse brand portfolio and established presence. Its competitive position is moderate, facing larger competitors. Recent aquisitions were made to expand the company's offerings. Potential risks include fashion trend fluctuations and supply chain vulnerabilities.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data is approximate and based on available public information. Financial data is not real-time and requires verification from official sources.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Wolverine World Wide Inc
Exchange NYSE | Headquaters Rockford, MI, United States | ||
IPO Launch date 1984-12-18 | CEO, President & Director Mr. Christopher E. Hufnagel | ||
Sector Consumer Cyclical | Industry Footwear & Accessories | Full time employees 3100 | |
Full time employees 3100 |
Wolverine World Wide, Inc. designs, manufactures, sources, markets, licenses, and distributes footwear, apparel, and accessories in the United States, Europe, the Middle East, Africa, the Asia Pacific, Canada and Latin America. It operates through Active Group and Work Group segments. The company offers casual footwear and apparel; performance outdoor and athletic footwear and apparel; kids' footwear; industrial work boots and apparel; and uniform shoes and boots. The company sources and markets a range of footwear and apparel styles, including shoes, boots and sandals under the Bates, Cat, Chaco, Harley-Davidson, Hush Puppies, Hytest, Merrell, Saucony, Sperry, Keds, Sweaty Betty, and Wolverine brands; and licenses under the Stride Rite brand. It markets Merrell and Wolverine branded apparel and accessories, as well as licenses its brands for use on non-footwear products, including the Hush Puppies apparel, eyewear, watches, socks, handbags, and plush toys; and Wolverine branded eyewear and gloves. In addition, the company markets pigskin leather under the Wolverine Leather division; sourcing division provides consulting services related to product development, production control, quality assurance, materials procurement, compliance, and other service; and multi-brand direct-to-consumer division includes retail stores that sell footwear and apparel of its brand portfolio. Further, it sells its products to department stores, national chains, catalog and specialty retailers, independent retailers, uniform outlets, and mass merchant and government customers through retail stores, third-party licensees and distributors, and joint ventures; and operates brick and mortar retails stores, and e-commerce sites. Additionally, the company operates through a network of retail stores and e-commerce sites. The company was founded in 1883 and is headquartered in Rockford, Michigan.

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