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Wolverine World Wide Inc (WWW)



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Upturn Advisory Summary
06/27/2025: WWW (3-star) is a STRONG-BUY. BUY since 34 days. Profits (21.19%). Updated daily EoD!
Year Target Price $20.78
Year Target Price $20.78
7 | Strong Buy |
2 | Buy |
1 | Hold |
0 | Under performing |
0 | Sell |
Analysis of Past Performance
Type Stock | Historic Profit 12.05% | Avg. Invested days 31 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.50B USD | Price to earnings Ratio 20.59 | 1Y Target Price 20.78 |
Price to earnings Ratio 20.59 | 1Y Target Price 20.78 | ||
Volume (30-day avg) - | Beta 1.73 | 52 Weeks Range 9.58 - 24.35 | Updated Date 06/29/2025 |
52 Weeks Range 9.58 - 24.35 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 2.16% | Basic EPS (TTM) 0.9 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 4.15% | Operating Margin (TTM) 4.58% |
Management Effectiveness
Return on Assets (TTM) 4.22% | Return on Equity (TTM) 26.65% |
Valuation
Trailing PE 20.59 | Forward PE 16.86 | Enterprise Value 2255346265 | Price to Sales(TTM) 0.85 |
Enterprise Value 2255346265 | Price to Sales(TTM) 0.85 | ||
Enterprise Value to Revenue 1.27 | Enterprise Value to EBITDA 14.74 | Shares Outstanding 81044000 | Shares Floating 80186605 |
Shares Outstanding 81044000 | Shares Floating 80186605 | ||
Percent Insiders 1.91 | Percent Institutions 107.73 |
Analyst Ratings
Rating 4.6 | Target Price 20.78 | Buy 2 | Strong Buy 7 |
Buy 2 | Strong Buy 7 | ||
Hold 1 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Wolverine World Wide Inc

Company Overview
History and Background
Wolverine World Wide, Inc. was founded in 1883 as G.A. Krause Company, later Wolverine Shoe and Tanning Corporation. They began tanning leather and producing work shoes, eventually expanding to include popular brands like Hush Puppies and Merrell. Over time, Wolverine World Wide has grown through acquisitions and organic growth to become a global footwear and apparel company.
Core Business Areas
- Active Group: Focuses on outdoor and athletic footwear and apparel, including brands like Merrell, Saucony, and Sweaty Betty.
- Work Group: Specializes in work and outdoor footwear and apparel, including brands like Wolverine, Cat Footwear, and Bates.
- Lifestyle Group: Consists of lifestyle brands and includes brands like Sperry and Hush Puppies.
Leadership and Structure
Wolverine World Wide Inc's organizational structure consists of a Board of Directors overseeing the company, with day-to-day operations managed by a Chief Executive Officer (CEO) and a team of executive leaders across various functional areas such as finance, marketing, operations, and product development. These leaders oversee the divisions and brands within the company's portfolio.
Top Products and Market Share
Key Offerings
- Product Name 1: Merrell Hiking Boots: Focuses on Hiking Boots. Competitors include Columbia, Salomon, and Keen. Market share data unavailable.
- Product Name 2: Saucony Running Shoes: Focuses on Running Shoes. Competitors include Nike, Adidas, and Brooks. Market share data unavailable.
- Product Name 3: Wolverine Work Boots: Focuses on Work Boots. Competitors include Red Wing, Timberland PRO, and Carhartt. Market share data unavailable.
Market Dynamics
Industry Overview
The footwear and apparel industry is competitive and influenced by fashion trends, economic conditions, and consumer preferences. The industry is undergoing digital transformation with the rise of e-commerce and direct-to-consumer sales. Demand for athletic and outdoor footwear remains strong.
Positioning
Wolverine World Wide Inc. holds a strong position in the active, work, and lifestyle footwear and apparel segments, with a portfolio of well-known brands. The company competes with larger athletic brands and specialized footwear companies.
Total Addressable Market (TAM)
The global footwear market is estimated to be over $300 billion. Wolverine World Wide Inc. is positioned to capture a portion of this market through its diverse brand portfolio and distribution channels.
Upturn SWOT Analysis
Strengths
- Diverse brand portfolio
- Established brand recognition
- Global distribution network
- Strong presence in active, work, and lifestyle segments
Weaknesses
- Reliance on wholesale channels
- Vulnerability to fashion trends
- Competition from larger athletic brands
- Supply chain disruptions
Opportunities
- Expansion of e-commerce and direct-to-consumer sales
- Growth in international markets
- Acquisition of complementary brands
- Innovation in sustainable materials and production
Threats
- Economic downturns
- Changing consumer preferences
- Increased competition
- Supply chain disruptions
- Inflation and rising costs
Competitors and Market Share
Key Competitors
- NKE
- ADDYY
- SKX
Competitive Landscape
Wolverine World Wide faces competition from larger athletic brands with greater resources and marketing budgets. They compete effectively in niche markets like work boots and hiking footwear. The company's brand portfolio is a competitive advantage.
Major Acquisitions
Sweaty Betty
- Year: 2021
- Acquisition Price (USD millions): 410
- Strategic Rationale: Expands Wolverine World Wide's presence in the activewear market and diversifies its brand portfolio.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends data unavailable.
Future Projections: Future growth projections data unavailable.
Recent Initiatives: Recent strategic initiatives are not available.
Summary
Wolverine World Wide Inc. is a strong footwear and apparel company with a diverse brand portfolio. The company is well-positioned in the active, work, and lifestyle segments. Competition from larger athletic brands and potential economic downturns pose potential challenges. Expansion into e-commerce and international markets provides opportunities for growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Public Filings
- Industry Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Wolverine World Wide Inc
Exchange NYSE | Headquaters Rockford, MI, United States | ||
IPO Launch date 1984-12-18 | CEO, President & Director Mr. Christopher E. Hufnagel | ||
Sector Consumer Cyclical | Industry Footwear & Accessories | Full time employees 3100 | |
Full time employees 3100 |
Wolverine World Wide, Inc. designs, manufactures, sources, markets, licenses, and distributes footwear, apparel, and accessories in the United States, Europe, the Middle East, Africa, the Asia Pacific, Canada and Latin America. It operates through Active Group and Work Group segments. The company offers casual footwear and apparel; performance outdoor and athletic footwear and apparel; kids' footwear; industrial work boots and apparel; and uniform shoes and boots. The company sources and markets a range of footwear and apparel styles, including shoes, boots and sandals under the Bates, Cat, Chaco, Harley-Davidson, Hush Puppies, Hytest, Merrell, Saucony, Sperry, Keds, Sweaty Betty, and Wolverine brands; and licenses under the Stride Rite brand. It markets Merrell and Wolverine branded apparel and accessories, as well as licenses its brands for use on non-footwear products, including the Hush Puppies apparel, eyewear, watches, socks, handbags, and plush toys; and Wolverine branded eyewear and gloves. In addition, the company markets pigskin leather under the Wolverine Leather division; sourcing division provides consulting services related to product development, production control, quality assurance, materials procurement, compliance, and other service; and multi-brand direct-to-consumer division includes retail stores that sell footwear and apparel of its brand portfolio. Further, it sells its products to department stores, national chains, catalog and specialty retailers, independent retailers, uniform outlets, and mass merchant and government customers through retail stores, third-party licensees and distributors, and joint ventures; and operates brick and mortar retails stores, and e-commerce sites. Additionally, the company operates through a network of retail stores and e-commerce sites. The company was founded in 1883 and is headquartered in Rockford, Michigan.
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