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Upturn AI SWOT - About
Global X Social Media ETF (SOCL)
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Upturn Advisory Summary
08/14/2025: SOCL (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type ETF | Historic Profit 16.74% | Avg. Invested days 46 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | ETF Returns Performance  3.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Volume (30-day avg) - | Beta 1.17 | 52 Weeks Range 36.63 - 53.74 | Updated Date 06/30/2025 |
52 Weeks Range 36.63 - 53.74 | Updated Date 06/30/2025 |
Upturn AI SWOT
Global X Social Media ETF
ETF Overview
Overview
The Global X Social Media ETF (SOCL) seeks to invest in companies that are positioned to potentially benefit from the increased adoption of social media as a communications platform. It targets companies involved in social networking, file sharing, and other web-based media applications.
Reputation and Reliability
Global X is a well-established ETF provider known for its thematic and innovative ETF offerings.
Management Expertise
Global X has a dedicated team with expertise in investment management and thematic investing.
Investment Objective
Goal
To provide investment results that correspond generally to the price and yield performance, before fees and expenses, of the Solactive Social Media Total Return Index.
Investment Approach and Strategy
Strategy: SOCL aims to track the Solactive Social Media Total Return Index, a benchmark focused on companies involved in the social media industry.
Composition The ETF holds a portfolio of stocks of companies involved in social networking, file sharing, and other web-based media applications.
Market Position
Market Share: SOCL's market share in the social media ETF sector is moderate, competing with broader technology ETFs.
Total Net Assets (AUM): 150000000
Competitors
Key Competitors
- Invesco QQQ Trust (QQQ)
- Communication Services Select Sector SPDR Fund (XLC)
- First Trust Dow Jones Internet Index Fund (FDN)
Competitive Landscape
The competitive landscape is dominated by broader technology and communication services ETFs. SOCL offers a more focused exposure to social media companies, which can be an advantage for investors seeking targeted exposure. However, its smaller size and more concentrated portfolio can lead to higher volatility compared to broader ETFs.
Financial Performance
Historical Performance: The ETF's historical performance varies depending on the performance of the social media sector. Data needs to be pulled from external source.
Benchmark Comparison: The ETF's performance is compared to the Solactive Social Media Total Return Index. Data needs to be pulled from external source.
Expense Ratio: 0.65
Liquidity
Average Trading Volume
SOCL's average trading volume is moderate, offering sufficient liquidity for most investors.
Bid-Ask Spread
The bid-ask spread is generally reasonable but can widen during periods of market volatility.
Market Dynamics
Market Environment Factors
Economic indicators, user growth in social media, advertising revenue trends, and regulatory changes can affect SOCL.
Growth Trajectory
Growth is tied to the expansion of social media platforms, their user base, and their ability to monetize their services. Changes to strategy and holdings are driven by the index methodology and periodic rebalancing.
Moat and Competitive Advantages
Competitive Edge
SOCL's focused approach provides investors with targeted exposure to the social media sector, which may offer higher growth potential compared to broader technology ETFs. Its exposure is concentrated in pure-play social media companies, which can make it attractive for investors who want a more concentrated social media exposure. Furthermore, SOCL allows the ability to express views on that sector without picking individual companies. However, this focus also means the ETF's performance is highly sensitive to the performance of these specific companies.
Risk Analysis
Volatility
SOCL may exhibit higher volatility compared to broader market ETFs due to its concentrated holdings in the social media sector.
Market Risk
The ETF is exposed to market risk related to the social media sector, including competition, regulatory changes, and shifts in user preferences.
Investor Profile
Ideal Investor Profile
SOCL is suitable for investors seeking targeted exposure to the social media sector and are willing to accept higher volatility for potentially higher returns.
Market Risk
SOCL is more suitable for investors with a higher risk tolerance and a longer-term investment horizon.
Summary
The Global X Social Media ETF (SOCL) offers targeted exposure to the social media sector. It tracks the Solactive Social Media Total Return Index and provides access to companies involved in social networking and related web-based applications. Its concentration in a specific sector leads to higher volatility compared to broader market ETFs. SOCL is suitable for investors with a high risk tolerance seeking targeted exposure to the social media sector for long-term growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Global X ETFs website
- Solactive Indexes website
- ETF.com
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Investors should conduct their own research and consult with a financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Global X Social Media ETF
Exchange NASDAQ | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund will invest at least 80% of its total assets in the securities of the underlying index and in American Depositary Receipts and Global Depositary Receipts based on the securities in the underlying index. The underlying index tracks the equity performance of the largest and most liquid companies involved in the social media industry, including companies that provide social networking, file sharing, and other web-based media applications. The fund is non-diversified.
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