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Global X Social Media ETF (SOCL)

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Upturn Advisory Summary
01/09/2026: SOCL (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit 14.43% | Avg. Invested days 46 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | ETF Returns Performance |
Key Highlights
Volume (30-day avg) - | Beta 1.17 | 52 Weeks Range 36.63 - 53.74 | Updated Date 06/30/2025 |
52 Weeks Range 36.63 - 53.74 | Updated Date 06/30/2025 |
Upturn AI SWOT
Global X Social Media ETF
ETF Overview
Overview
The Global X Social Media ETF (SOCL) is an exchange-traded fund that invests in companies that provide or benefit from social media and related services. Its primary focus is on companies involved in social networking, online content sharing, and other internet-based communication platforms.
Reputation and Reliability
Global X ETFs is a well-established ETF provider known for its thematic and sector-specific ETFs, offering a range of innovative investment products.
Management Expertise
Global X ETFs is managed by a team of experienced professionals with a deep understanding of ETF creation, portfolio management, and market trends.
Investment Objective
Goal
To provide investment results that correspond generally to the performance of the Solactive Social Media & Internet Companies Index.
Investment Approach and Strategy
Strategy: The ETF aims to track the Solactive Social Media & Internet Companies Index, which includes companies that are significant players in the social media and internet space.
Composition The ETF primarily holds stocks of companies engaged in social media platforms, online advertising, content sharing, and related technologies.
Market Position
Market Share: While specific real-time market share data for thematic ETFs can fluctuate, SOCL is a prominent player within the social media focused ETF space.
Total Net Assets (AUM): 395475930
Competitors
Key Competitors
- WisdomTree Social Media and Digital Payments Fund (WATH)
- Roundhill Generative AI & Technology ETF (CHAT)
Competitive Landscape
The social media ETF landscape is relatively niche but competitive, with several funds vying for investor capital. SOCL's advantage lies in its established track record and broad exposure to the social media sector. Competitors might offer more focused strategies (e.g., AI in social media) or slightly different index methodologies.
Financial Performance
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Benchmark Comparison: The ETF generally aims to track its benchmark index, the Solactive Social Media & Internet Companies Index. Performance can deviate due to tracking error and expenses.
Expense Ratio: 0.0065
Liquidity
Average Trading Volume
The ETF typically experiences sufficient average trading volume to ensure ease of entry and exit for most investors.
Bid-Ask Spread
The bid-ask spread for SOCL is generally narrow, indicating good liquidity and relatively low trading costs.
Market Dynamics
Market Environment Factors
SOCL is influenced by trends in digital advertising, user engagement on social platforms, technological advancements in online communication, and broader economic conditions affecting consumer spending on digital services.
Growth Trajectory
The growth trajectory of SOCL is tied to the continued expansion of the social media industry, including new platforms, user adoption, and monetization strategies. Changes in holdings would reflect shifts in market capitalization and index rebalancing.
Moat and Competitive Advantages
Competitive Edge
SOCL's competitive edge stems from its focused exposure to the dynamic social media and internet companies sector. It offers investors a diversified way to gain exposure to key players in online communication and content sharing. Its inclusion of both established and emerging companies provides potential for growth.
Risk Analysis
Volatility
The ETF can exhibit higher volatility compared to broader market indices due to the concentrated nature of its holdings and the rapid evolution of the technology sector.
Market Risk
Specific risks include regulatory changes impacting social media platforms, shifts in user preferences, intense competition, and the overall sensitivity of technology stocks to economic downturns and interest rate changes.
Investor Profile
Ideal Investor Profile
This ETF is suitable for investors who are bullish on the long-term growth of social media and internet-based communication services and are willing to accept the associated sector-specific risks.
Market Risk
SOCL is best suited for investors seeking targeted exposure to the social media industry, potentially for long-term growth strategies, rather than active day trading.
Summary
The Global X Social Media ETF (SOCL) offers focused exposure to companies in the social media and internet services sector, tracking the Solactive Social Media & Internet Companies Index. With a reasonable expense ratio and generally good liquidity, it appeals to investors looking to capitalize on the growth of online communication. However, its concentrated nature exposes it to higher volatility and sector-specific risks related to technological shifts and regulatory environments.
Similar ETFs
Sources and Disclaimers
Data Sources:
- Global X ETFs Official Website
- Financial Data Providers (e.g., Morningstar, Yahoo Finance)
Disclaimers:
This information is for informational purposes only and does not constitute investment advice. Past performance is not indicative of future results. Investors should conduct their own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Global X Social Media ETF
Exchange NASDAQ | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund will invest at least 80% of its total assets in the securities of the underlying index and in American Depositary Receipts and Global Depositary Receipts based on the securities in the underlying index. The underlying index tracks the equity performance of the largest and most liquid companies involved in the social media industry, including companies that provide social networking, file sharing, and other web-based media applications. The fund is non-diversified.

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