HELP & TUTORIAL

Upturn: Empowering Your Investment Journey

Learn in-depth about each of the terms and features on Upturn and see how they work together to help you make confident investment decisions.

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AAPLApple Inc
$178.72▲ 4.95%
★★★★☆★ STRONG BUY
NVDA
NVDANVIDIA Corporation
▲ 4.81%
MSFT
MSFTMicrosoft Corporation
▲ 2.36%
BRK
BRK.BBerkshire Hathaway
▲ 1.72%
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Better ratings,bigger portfolios

Your Investment Journey in 3 Simple Steps

Discover stronger opportunities, verify the advisory, and diversify.

1

Discover Stronger Opportunities

📊🏛️🕒🌱🛒📷
★★★★★
4++

Start with stocks and ETFs rated 4 stars or higher.

2

Verify the Current Advisory

★ STRONG BUY🕒 Recent

Review the signal, strength, recency, and history.

3

Diversify with a Robo-Portfolio

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📈
📈
👥
12–18 stocks & ETFs
📈
📈
📈

Build a balanced portfolio and review simulated risk and return.

How everyday investors leverage Upturn

Upturn Advisories is built around a powerful and uncommon principle in the investment world: bold transparency. At its core, Upturn is committed to showcasing not just what it recommends, but how those recommendations have actually performed. By making its full recommendation history openly available, enabling investors to evaluate its accuracy and consistency over time, Upturn helps users make confident, de-risked decisions.

Review and trust

the platform's advisory track record.

Identify patterns

in market movements and sector strength.

Gain long-term confidence

in portfolio construction.

Key Benefits of Upturn Advisory for the Everyday Investor

Spot opportunities, make confident decisions, and stay ahead with clear, AI-powered insights.

AI-Powered Daily Advisories

Clear BUY, SELL, or PASS signals on 9,000+ U.S. stocks and ETFs.

Boldly Transparent History

See 2+ years of real historical advisories to build confidence.

Upturn Star Ratings

Each stock and ETF is given a 1–5 star rating to spot stronger picks.

Top Picks & Top Performers

Discover today’s strongest movers and long-term outperformers.

AI-Summarized SWOT Analysis

Understand strengths, weaknesses, opportunities, and threats quickly.

Advanced Search & Filters

Find the right picks by ticker, sector, star rating, advisory signal, and more.

Discover Today's Top Picks

AMZNAmazon.com Inc
+4.8%
TSLATesla Inc
+4.1%
AVGOBroadcom Corp
+3.9%
See all Top Picks >

Discover Top Performers

NVDANVIDIA Corp
+198.4%
METAMeta Platforms Inc
+134.8%
AVGOBroadcom Corp
+98.2%
See all Top Performers >

Market Insights Based on Upturn Advisories

5002500
05/2211/2205/2311/2305/2411/2401/25

RESEARCH TOOLS

Holistic Evaluation of Corporate Financials, Strategic Initiatives, and Market Influences

Use Upturn’s research tools to explore company fundamentals, performance, revenue trends, and AI-powered analysis for a complete investment view.

Fundamental Analysis & Performance

Research on company fundamentals

Click on "View Details" for the stock/ETF to explore these metrics.

🏛️Fundamental Analysis
📊In Depth Performance Analysis
★★★★★

Revenue by Geography, Product and Growth

Analyze revenue composition to understand product and geographic segments over time.

Revenue by Geography
2023 2024
North America
161.2B
Europe
142.6B
Greater China
62.4B
Rest of World
71.9B
Revenue by Product
  • Product A 40%
  • Product B 30%
  • Product C 15%
  • Product D 10%
TTSLA
👁️NVIDIA
∞META

Upturn AI SWOT: Clear, Actionable Stock Analysis

A SWOT-style analysis providing a holistic view of:

  • Strengths
  • Opportunities (tailwinds)
  • Competition
  • Challenges (headwinds)
  • Market share
  • Financial performance
  • Growth projections
  • Key trends

The AI-derived fundamentals rating offers a concise summary of key insights, enhanced by dynamic visualizations, to support informed investment decisions.

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Revenue Analysis helps you understand:

📦Product Portfolio
🌍Geographic Revenue
⚠️Revenue Concentration Risk
📈Growth Trends
🎯Business Focus & Strategy
⚖️Comparative Analysis

UPTURN ADVISORIES

Enhance Your Investment Strategy with Upturn’s Additional Features

Explore powerful tools and insights to make smarter, more confident investment decisions.

📖Learn more about

Upturn Gauge: The Pulse of Bulls and Bears

500250

What the Gauge Shows

Analyzing the distribution of BUY and SELL advisories among stocks which are Large-cap or Mid-cap and rated Upturn 3 Star or higher reveals overarching trends in the U.S. stock market. This analysis helps identify whether the market sentiment is bullish, bearish, or anticipating a correction.

The Upturn Advisories graph features color-coded sections—yellow, blue, and red—that help investors quickly assess market conditions, indicating periods of recession, growth, or potential correction. This graph is overlaid on the S&P 500 price chart, offering a clear view of the U.S. market's performance.

Understanding Upturn's Stock/ETF Advisory Chart

🍎Apple Inc (AAPL)★★★★☆
UPTURN ADVISORY
$229.86 Delayed price
⊘ PASS
BUY Advisory SELL Advisory (Profit) SELL Advisory (Loss) Profit Loss Pass (Stop investing)
3002001000
Upturn.ioHigh Profit
01/2207/2201/2307/2301/2407/2401/25

Key Elements of the Chart

  • Stock Price: The price shown ($229.86) is delayed by 24 hours, reflecting the last market close.
  • Upturn Star Rating: A 3-star rating indicates historically stable but modest returns.
  • Current Advisory:PASS means Upturn does not recommend buying or holding the stock at this time.
    Other possible advisories include:
    • STRONG BUY / BUY / WEAK BUY – graded confidence in buying
    • SELL – indicates it's time to exit if you're holding the stock.
  • BUY & SELL Dots Explained
    • Blue Dots = BUY Signals – Upturn advised buying.
    • Green Dots = SELL with Profit – Earned a gain.
    • Red Dots = SELL with Loss – Resulted in a loss.
  • 📊
    Profit & Loss Bars
    • Blue Bars = Profit – When simulated trade made money.
    • Orange Bars = Loss – When trade would’ve lost money.
  • 📅
    Time Range & Trend Analysis
    • Shows price movement over time with simulated trades overlaid.
    • Switch between ALL, YEAR, MONTH, or WEEK.

What do Upturn Advisories Mean?

A BUY advisory means the stock or ETF appears to be trending upward, based on Upturn's AI/ML and quantitative analysis.

🏛️

STRONG BUY

Many strong signals point to an uptrend. A good time to buy if you're considering an entry.

⬇️

REGULAR BUY

Moderate signals suggest a likely uptrend. Good time to buy — especially if recent (within 20 days).

⚠️

WEAK BUY

Mild signals indicate a possible uptrend. May not be ideal; could shift to SELL anytime.

⏱️

PASS

No strong uptrend at the moment. Best to skip and wait for clearer signals.

🚨

SELL

Growth signals fade and upward momentum stops. Signal to exit if holding.

Upturn Star Rating for Stocks and ETFs

A 1-to-5 star summary rating based on evaluating Upturn's historical accuracy and key ETF/stock characteristics.

1Advisory Performance
2Stock Performance
3Trading Volume
4Price Path
5Price Stability
6Company Fundamentals

Step 1: Advisory Performance

Determines historical advisory success rate, win rate, and profitability of completed Upturn BUY and SELL advisories across 300+ simulations.

  • Advisory Success Rate: Percentage of recommendations leading to positive simulated gains.
  • Advisory Consistency: Repeatable advisory returns across varying market cycles.

Step 2: Stock Performance

Focuses on simulated return over holding periods, consistency of excess return over benchmark indexes, and risk-adjusted metrics.

  • Unrealized Performance: Current paper gains against benchmark indexes.
  • Overall Performance Quality: Risk-adjusted Sharpe ratio and drawdown containment.

Step 3: Trading Volume

Higher trading volume ensures ease of executing trades at target prices without significant price slippage.

  • Higher trading volume: Satisfies institutional and retail liquidity criteria.
  • Cap-weighting: Protects against illiquid micro-caps.

Step 4: Price Path

Evaluates directional persistence and momentum over rolling quarters.

Hockey-Stick GrowthAccelerating
Strong UptrendUpward direction
Steady UptrendRising gradually
Flat / Range-BoundNarrow range

Step 5: Price Stability

Quantifies downside volatility, maximum drawdowns, and systemic beta.

Very SmoothMinimal swings
SmoothModest fluctuations
Moderately ChoppyNoticeable swings
ChoppyFrequent swings

Step 6: Company Fundamentals

Assesses corporate financial strength, profitability, balance sheet leverage, and analyst consensus.

  • Current Health: Debt-to-equity, cash runway, and current liquidity ratios.
  • Growth Momentum: Top-line revenue acceleration and net income expansion.

Price Path Classifications

A measure of directional consistency and momentum over rolling quarters.

+1 Star

Hockey-Stick Growth

Accelerating price growth

+1 Star (capped 5★)

Strong Uptrend

Clear upward direction

Supportive

Steady Uptrend

Rising gradually

Neutral

Flat / Range-Bound

Narrow price range

Caution

Rolling Over

Turning downward

Negative

Downtrend

Declining consistently

-1 to -2 Stars

Steep Decline

Falling rapidly

Price Stability Classifications

Very Smooth

Minimal day-to-day movement

Smooth

Orderly path with modest fluctuations

Moderately Choppy

Noticeable swings and periodic reversals

Choppy

Frequent and pronounced swings

Highly Choppy

Large swings in both directions

Extreme Price Shocks

Sudden and unusually large jumps or drops

Note: Normal price fluctuations do not affect the rating. However:

  • Hockey-Stick Growth may increase rating by one star.
  • Strong Uptrend increases by one star but capped at 5 stars.
  • Highly Choppy may reduce rating by one star.
  • Extreme Price Shocks may reduce rating by two stars.

Robo Portfolio Performance Metrics

Robo-Portfolios SPY
Performance MetricsRobo-PortfolioSPY
Cumulative Returns4★1.280.89
Sharpe Ratio5★3.241.53
Annual Returns4★0.410.24
Annual Volatility3★0.110.14
Alpha2★0.250.00
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Why This Matters

Two stocks can have the same current Strong BUY advisory but present very different supporting evidence. One may have successful historical advisories, high liquidity, a persistent upward Price Path, manageable price fluctuations, and stronger company fundamentals. The other may have limited liquidity, remain range-bound, experience extreme price swings, or have weak fundamentals.

The Upturn Star Rating brings these factors together so investors can compare the broader quality of the opportunity—not just the current advisory.

4 ★Same Advisory
4 ★Different Evidence

Star Ratings for Stocks

★★★★★5 Stars — Outstanding

These stocks show the strongest overall combination of historical Upturn advisory success, simulated investment performance, investability, sustained price behavior, and supporting company fundamentals.

★★★★☆4 Stars — Above Average

These stocks show strong historical Upturn advisory and simulated performance, with generally favorable supporting factors.

★★★☆☆3 Stars — Moderate

These stocks show mixed or moderate historical advisory and simulated performance. Liquidity, Price Path, or fundamentals may provide limited support.

★★☆☆☆2 Stars — Below Average

These stocks show weak historical advisory or simulated performance, or their rating has been reduced by limited liquidity or serious price instability.

★☆☆☆☆1 Star — Not Recommended

These stocks show the weakest overall historical evidence based on Upturn advisories and simulated performance. They warrant substantial caution.

Star Ratings for ETFs

★★★★★ 5 Stars — Outstanding

These ETFs show the strongest combination of historical Upturn advisory success, simulated performance, liquidity, and supporting price behavior.

★★★★☆ 4 Stars — Above Average

These ETFs show strong historical advisory and simulated performance, with generally favorable liquidity and price behavior.

★★★☆☆ 3 Stars — Moderate

These ETFs show moderate or mixed historical advisory and simulated performance, with supporting price characteristics.

★★☆☆☆ 2 Stars — Below Average

These ETFs show weak historical advisory or simulated performance, or may be affected by limited liquidity.

★☆☆☆☆ 1 Star — Not Recommended

These ETFs show the weakest historical evidence based on Upturn advisories and simulated performance.

ℹ️

Important Interpretation

The Upturn Star Rating and the current Upturn Advisory answer different questions:

  • Star Rating: How strong is the investment's overall historical and supporting evidence?
  • Current Advisory: Does Upturn currently indicate BUY, SELL, or PASS?
  • Advisory Recency: How recently was the current advisory generated?

A highly rated stock or ETF may still carry a PASS or SELL advisory. Investors should consider the Star Rating, current advisory, advisory recency, Price Path, and Price Stability together.

🎯

Making the Most of Upturn Ratings

The Upturn Star Rating can help investors make smarter, data-backed decisions:

  • 🏆
    Focus on High Performers: Prioritize stocks and ETFs rated 4 stars or above.
  • 🛡️
    Avoid Underperformers: Improve portfolio quality by excluding 1- and 2-star rated assets.
  • 💡
    Discover New Opportunities: Uncover high-potential stocks and ETFs.
  • 📊
    Build Smarter Portfolios: Create diversified Robo-portfolios.

📈 Analyst Perspective

  • Summarizes key analyst views
  • Highlights consensus and target pricing
  • Identifies risks and opportunities
  • Estimates Price Scenarios

🤖 AI SWOT Analysis

StrengthsWeaknessesOpportunitiesThreats

🔑 Key Metrics Explained

Market CapP/E RatioEPSRevenue GrowthProfit MarginDividend Yield

Analyzing Revenue: Products, Geography and Growth

Charts showcasing revenue by product segments and geographic regions, along with year-on-year growth, is provided for every stock, provides the user several key things:

Revenue by Products

  • Mac 52%
  • Services 22%
  • Wearables & Home 10%
  • iPad 7%
  • iPhone 9%

Product revenue — Year on Year

Mac
+7%
iPad
+16%
iPhone
+9%
Services
+13%
2023 2024

Revenue by Geography

  • Americas 42%
  • Europe 24%
  • Greater China 16%
  • Japan 8%
  • Rest of Asia Pacific 8%

Geography revenue — Year on Year

Americas
+5%
Europe
+7%
Greater China
-6%
Japan
+3%
2023 2024
1

Revenue Diversification and Concentration (Product & Geography)

  • Product Portfolio Analysis: Reveals revenue streams and segment weight.
  • Geographic Analysis: Shows distribution across key global regions.
  • Concentration Risk: Highlights risks from over-reliance on a single market.
2

Growth Trends (Product & Geography)

  • Year-on-Year Performance: Clear comparison of momentum over time.
  • Growth Potential: Identifies high-growth segments vs cooling markets.
3

Business Focus and Strategy (Product & Geography)

  • Strategic Priorities: Focus on product development and market expansion.
  • Business Model Insight: Insight into corporate moat and operating leverage.
4

Comparative Analysis

  • Benchmarking: Compare revenue metrics with industry peers.
  • Investment Decisions: Informs smarter asset allocation decisions.

In essence, it gives the user comprehensive insight into the revenue health and business strategy of a company, considering both product and geographic dimensions, and allows them to perform detailed comparative analysis.

📋

Watchlist

Monitor your preferred stocks and ETFs with real-time advisories and performance tracking.

AAPL+2.2%
NVDA+3.1%
MSFT-0.8%
TSLA+1.5%
View Watchlist >
🤖

My Robo Portfolios

Create and manage personalized portfolios of stocks and ETFs.

🚀 Growth Portfolio
💻 Tech Leaders
💵 Dividend Income
⚙️ Custom Portfolio
View Robo Portfolios >
📊

ETF Zone

Explore all Upturn 1-Star to 5-Star ETFs to construct a top exchange-traded portfolio.

SPY+4.1%
QQQ+3.8%
DIA+4.2%
VTI+2.1%
View all Tutorials >

📖 Glossary: Key Terms and Metrics

AdvisoryAdvisory

A BUY, SELL, or PASS recommendation based on AI/ML analysis.

AlphaTechnical

Measure of risk-adjusted excess return relative to a benchmark.

Annual ReturnsFinancial

Average yearly returns of an investment.

BetaTechnical

Measure of volatility relative to the market.

Market CapitalizationFinancial

Total value of a company’s outstanding shares.

Sharpe RatioTechnical

Risk-adjusted excess return per unit of volatility.

Price PathTechnical

Algorithmic measure of price persistence and momentum over rolling quarters.

Price StabilityTechnical

Quantification of downside volatility and drawdowns.

Robo-PortfolioRobo-Portfolio

AI-guided multi-asset portfolio built with 500+ simulations.