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American Eagle Outfitters Inc (AEO)



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Upturn Advisory Summary
08/28/2025: AEO (2-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $11.56
1 Year Target Price $11.56
1 | Strong Buy |
0 | Buy |
9 | Hold |
1 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 16.67% | Avg. Invested days 39 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.28B USD | Price to earnings Ratio 13.44 | 1Y Target Price 11.56 |
Price to earnings Ratio 13.44 | 1Y Target Price 11.56 | ||
Volume (30-day avg) 11 | Beta 1.5 | 52 Weeks Range 9.16 - 21.78 | Updated Date 08/29/2025 |
52 Weeks Range 9.16 - 21.78 | Updated Date 08/29/2025 | ||
Dividends yield (FY) 3.78% | Basic EPS (TTM) 0.98 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-09-03 | When - | Estimate 0.2002 | Actual - |
Profitability
Profit Margin 3.73% | Operating Margin (TTM) -6.25% |
Management Effectiveness
Return on Assets (TTM) 5.19% | Return on Equity (TTM) 12.19% |
Valuation
Trailing PE 13.44 | Forward PE 16.56 | Enterprise Value 3961204641 | Price to Sales(TTM) 0.43 |
Enterprise Value 3961204641 | Price to Sales(TTM) 0.43 | ||
Enterprise Value to Revenue 0.75 | Enterprise Value to EBITDA 7.65 | Shares Outstanding 173268000 | Shares Floating 157481765 |
Shares Outstanding 173268000 | Shares Floating 157481765 | ||
Percent Insiders 6.84 | Percent Institutions 95.42 |
Upturn AI SWOT
American Eagle Outfitters Inc

Company Overview
History and Background
American Eagle Outfitters Inc. was founded in 1977 by brothers Jerry and Mark Silverman, as a subsidiary of Retail Ventures, Inc. Initially focused on outdoor merchandise, it transitioned to casual apparel in the 1990s, becoming a major force in the teen retail market.
Core Business Areas
- American Eagle: The American Eagle brand focuses on trend-right clothing, accessories, and personal care products at affordable prices. Primarily targets 15-25 year olds.
- Aerie: Aerie provides intimates, apparel, activewear and swimwear. Aerie promotes body positivity and targets women aged 15-25.
- Todd Snyder New York: Focuses on premium menswear and tailored clothing with a focus on classic American style.
Leadership and Structure
Jay Schottenstein serves as the Executive Chairman of the Board and CEO. The company operates with a functional organizational structure, separating divisions based on functions such as design, marketing, and operations.
Top Products and Market Share
Key Offerings
- Jeans (American Eagle): Jeans are a core product, offered in various styles and fits. American Eagle is known for its denim. Jeans have a strong market share in the 15-25 demographic. Competitors include Levi's, Abercrombie & Fitch, and Gap.
- Bras and Intimates (Aerie): Aerie's bras and intimates focus on comfort and inclusivity, contributing significantly to the brand's revenue. Aerie has a strong following and is competing with Victoria's Secret and ThirdLove.
- Activewear (Aerie MOVE): A growing segment with increasing demand for comfortable and stylish workout clothes. Competitors include Lululemon, Nike, and Adidas.
Market Dynamics
Industry Overview
The apparel retail industry is highly competitive and subject to changing fashion trends, economic conditions, and consumer preferences. E-commerce is a significant growth driver, and brands need to adapt to omnichannel retailing.
Positioning
American Eagle Outfitters Inc. is positioned as a leading specialty retailer focusing on the youth market, particularly teens and young adults. Its competitive advantages include strong brand recognition, affordable prices, and focus on inclusivity.
Total Addressable Market (TAM)
The global apparel market is estimated to be over $1.5 trillion. AEO's TAM is primarily within the youth and young adult casual apparel segment. They are positioned to capture a significant portion of this market with their strategic brands targeting specific demographics.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Loyal customer base
- Successful Aerie brand
- Affordable pricing
- Omnichannel presence
Weaknesses
- Reliance on teen fashion trends
- Exposure to economic downturns
- Potential over-reliance on promotions
- Supply Chain disruptions
Opportunities
- Expansion of Aerie into new markets
- Growth of e-commerce channel
- Partnerships and collaborations
- Increasing sustainability initiatives
- International growth
Threats
- Intense competition
- Changing consumer preferences
- Economic recession
- Supply chain disruptions
- Inflation
Competitors and Market Share
Key Competitors
- GPS
- URBN
- ANF
Competitive Landscape
American Eagle Outfitters competes primarily on brand recognition, price, and product assortment. Aerie's success is a key differentiator. It's competitive advantages include affordable pricing and a strong understanding of its target demographic.
Major Acquisitions
Quiet Logistics
- Year: 2021
- Acquisition Price (USD millions): 350
- Strategic Rationale: To improve supply chain efficiency, reduce shipping costs, and enhance delivery speed.
Growth Trajectory and Initiatives
Historical Growth: American Eagle Outfitters has experienced moderate growth over the past years, driven by the success of the Aerie brand and expansion of its e-commerce presence. The company has faced challenges related to changing fashion trends and economic conditions.
Future Projections: Analysts project continued growth for American Eagle Outfitters, driven by the expansion of Aerie and increased focus on digital channels. Revenue growth is expected to be in the mid-single digits.
Recent Initiatives: Recent initiatives include expanding Aerie's product offerings, enhancing its e-commerce platform, and focusing on sustainability and inclusivity.
Summary
American Eagle Outfitters demonstrates stability with a strong Aerie brand and solid brand recognition. It navigates a competitive landscape with moderate growth prospects. Potential risks include shifting consumer preferences and economic uncertainties. Strengthening supply chain resilience is paramount for sustained performance.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings (10-K, 10-Q)
- Investor Presentations
- Market Research Reports
- Analyst Reports
- Company Website
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investment decisions should be based on individual research and consultation with a financial advisor. Market share data is approximate and may vary depending on the source.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About American Eagle Outfitters Inc
Exchange NYSE | Headquaters Pittsburgh, PA, United States | ||
IPO Launch date 1994-04-13 | Executive Chairman of the Board & CEO Mr. Jay L. Schottenstein | ||
Sector Consumer Cyclical | Industry Apparel Retail | Full time employees 9000 | Website https://www.aeo-inc.com |
Full time employees 9000 | Website https://www.aeo-inc.com |
American Eagle Outfitters, Inc. operates as a multi-brand specialty retailer in the United States and internationally. The company provides jeans, apparel and accessories, and personal care products for women and men under the American Eagle brand; and intimates, apparel, activewear, and swim collections under the Aerie and OFFLINE by Aerie brands. It also offers menswear products under the Todd Snyder New York brand; and fashion clothing and accessories under the Unsubscribed brand. The company sells its products through its own and licensed retail stores, concession-based shops-within-shops, wholesale markets, and online marketplaces; and digital channels, such as www.ae.com, www.aerie.com, www.toddsnyder.com, and www.unsubscribed.com. American Eagle Outfitters, Inc. was founded in 1977 and is headquartered in Pittsburgh, Pennsylvania.

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