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Upturn AI SWOT - About
ALTG 
Alta Equipment Group Inc (ALTG)
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Upturn Advisory Summary
10/27/2025: ALTG (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
4 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $11.38
1 Year Target Price $11.38
| 2 | Strong Buy |
| 0 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -65.45% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/27/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 209.91M USD | Price to earnings Ratio - | 1Y Target Price 11.38 |
Price to earnings Ratio - | 1Y Target Price 11.38 | ||
Volume (30-day avg) 4 | Beta 1.57 | 52 Weeks Range 3.50 - 8.99 | Updated Date 10/27/2025 |
52 Weeks Range 3.50 - 8.99 | Updated Date 10/27/2025 | ||
Dividends yield (FY) 3.44% | Basic EPS (TTM) -2.07 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -3.53% | Operating Margin (TTM) 2.58% |
Management Effectiveness
Return on Assets (TTM) 0.93% | Return on Equity (TTM) -77.23% |
Valuation
Trailing PE - | Forward PE 222.22 | Enterprise Value 1393041697 | Price to Sales(TTM) 0.11 |
Enterprise Value 1393041697 | Price to Sales(TTM) 0.11 | ||
Enterprise Value to Revenue 0.75 | Enterprise Value to EBITDA 8.24 | Shares Outstanding 32047943 | Shares Floating 16049610 |
Shares Outstanding 32047943 | Shares Floating 16049610 | ||
Percent Insiders 27.63 | Percent Institutions 67.25 |
Upturn AI SWOT
Alta Equipment Group Inc
Company Overview
History and Background
Alta Equipment Group Inc. was founded in 1984. Initially focused on material handling equipment, it expanded through acquisitions and organic growth to offer a broader range of industrial and construction equipment solutions.
Core Business Areas
- Material Handling: Sales, rental, and service of forklifts, warehousing solutions, and related equipment.
- Construction Equipment: Sales, rental, and service of heavy construction equipment, including excavators, loaders, and dozers.
- Rental: Short term rental of equipment from both Material Handling and Construction.
- Service: Maintenance, repair, parts and service programs to support their fleet of equipment.
Leadership and Structure
Ryan Greenawalt serves as CEO. The company operates with a regional organizational structure within its core business segments.
Top Products and Market Share
Key Offerings
- Forklifts: Sales and service of various forklift brands, primarily Hyster-Yale. Estimated market share within their service areas is approximately 10-15%. Competitors include Toyota Material Handling, Crown Equipment, and Mitsubishi Logisnext Americas.
- Construction Equipment: Sales and service of construction equipment from brands like Volvo Construction Equipment and Sennebogen. Market share varies regionally; approximately 5-10% in served areas. Competitors include Caterpillar, Komatsu, and John Deere.
Market Dynamics
Industry Overview
The industrial and construction equipment market is cyclical, driven by economic growth, infrastructure spending, and construction activity. Increased demand due to government spending and supply chain pressures are also in play.
Positioning
Alta Equipment Group Inc. positions itself as a solutions provider, offering a range of equipment and services. Their geographic diversification helps mitigate risk.
Total Addressable Market (TAM)
The North American industrial and construction equipment market is estimated at hundreds of billions of dollars. Alta targets specific regions and customer segments, representing a fraction of the overall TAM, but a significant opportunity for growth. They address a TAM in the billions.
Upturn SWOT Analysis
Strengths
- Diversified product offerings
- Strong relationships with key suppliers
- Extensive service network
- Experienced management team
Weaknesses
- Reliance on cyclical industries
- High capital expenditure requirements
- Integration risks from acquisitions
- Debt Levels
Opportunities
- Expansion into new geographic markets
- Increased infrastructure spending
- Growth in e-commerce and online services
- Increased automation in construction and manufacturing
Threats
- Economic downturns
- Increased competition
- Fluctuations in commodity prices
- Supply chain disruptions
- Rising interest rates
Competitors and Market Share
Key Competitors
- United Rentals Inc (URI)
- Herc Holdings Inc (HRI)
- Ashtead Group plc (ASHTY)
Competitive Landscape
Alta Equipment Group Inc. competes with larger national players like United Rentals and smaller regional distributors. They differentiate themselves through their focus on specific industries and their service capabilities.
Major Acquisitions
H.M. Cross & Sons, Inc
- Year: 2022
- Acquisition Price (USD millions): 15.5
- Strategic Rationale: Expands geographic presence in New York and strengthens service capabilities in crane equipment.
Growth Trajectory and Initiatives
Historical Growth: Alta Equipment Group Inc. has grown rapidly through acquisitions and organic expansion.
Future Projections: Analysts project continued revenue growth, driven by acquisitions and increased demand. Profitability is expected to improve.
Recent Initiatives: Recent initiatives include expanding into new territories and investing in digital platforms.
Summary
Alta Equipment is a growth-oriented company with a solid strategy in equipment sales, rentals, and service but has modest market share. Acquisitions drive expansion. The company must manage its debt and maintain profitability within cyclical markets. Economic downturns pose the biggest risk.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings (10-K, 10-Q)
- Investor presentations
- Analyst reports
- Industry publications
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance can change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Alta Equipment Group Inc
Exchange NYSE | Headquaters Livonia, MI, United States | ||
IPO Launch date 2019-04-25 | CEO & Chairman Mr. Ryan Greenawalt | ||
Sector Industrials | Industry Rental & Leasing Services | Full time employees 2900 | Website https://www.altg.com |
Full time employees 2900 | Website https://www.altg.com | ||
Alta Equipment Group Inc. owns and operates integrated equipment dealership platforms in the United States and Canada. It operates through three segments: Material Handling, Construction Equipment, and Master Distribution. The company sells, rents, and provides parts and service support for various categories of specialized equipment, including lift trucks and other material handling equipment, heavy and compact earthmoving equipment, crushing and screening equipment, environmental processing equipment, cranes and aerial work platforms, paving and asphalt equipment, and other construction equipment and related products. It also sells used equipment and replacement parts. In addition, the company offers repair and maintenance services for its equipment. In addition, the company designs and builds warehouses; provides automated equipment installation and system integration solutions; and distributes heavy construction and environmental processing equipment. It serves various manufacturing, food and beverage, automotive, municipal/government, education, pharmaceutical and medical, wholesale and retail distribution, construction, agriculture, road building, mining, recycling, and waste management sectors. Alta Equipment Group Inc. was founded in 1984 and is headquartered in Livonia, Michigan.
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