Autohome Inc logo

Autohome Inc(ATHM)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL
1-STAR RATING
PASS
LAST CLOSE
$21.21
09/28/2026
(24-hour delay)

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*as per simulation (see disclosures)
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Upturn Advisory & Investor View for ATHM

09/28/2026: ATHM (1-star) is currently NOT-A-BUY. Pass it for now.

Autohome Inc is a leading online platform for automotive information and services in China, connecting consumers with manufacturers and dealerships. The company's strengths include a well-established brand and strong cash-flow generation, supported by a strategic partnership with Ping An. Its main growth opportunity lies in diversifying revenue through SaaS solutions and capturing the transition to New Energy Vehicles. However, the company faces significant risks, including intense competition from short-video platforms like Dongchedi and broader regulatory challenges inherent in Chinese internet stocks. The stock may best suit investors looking for value in a market leader that provides consistent income through dividends and buybacks, while remaining mindful of sector-specific volatility.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorMixed fitWhile the company has matured, growth opportunities in SaaS and NEV services offer potential upside.
Momentum investorWeak fitThe stock has faced sustained downward momentum reflecting broader concerns about Chinese internet stocks.
Value investorStrong fitAutohome trades at a valuation that often reflects the depressed sentiment toward Chinese ADRs despite strong cash flow generation.
Dividend investorStrong fitThe company has a history of paying dividends and conducting share repurchases, providing income potential.
Low-risk investorWeak fitExposure to geopolitical risks, regulatory shifts, and volatile Chinese equity markets increases overall risk.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityHighChinese ADRs are subject to significant swings based on regulatory headlines and macroeconomic data.
Valuation riskMediumThe stock's valuation is often tied more to sentiment than fundamental growth, creating potential for re-rating.
Competition risk (Video/Social Media)HighThe migration of consumer attention to short-video platforms like Dongchedi challenges Autohome's traditional traffic model.
Business qualityMedium / highAutohome remains a profitable and cash-generative leader, though its growth profile is maturing.
Dividend incomeMediumDividends are supportive but are subject to board approval and the company's capital allocation priorities.
Execution riskMediumSuccess depends on transitioning effectively toward higher-margin data and transaction services.

Price Behavior

Steady Uptrend
PRICE PATH

Steady Uptrend

The stock demonstrates consistent and steady upward price momentum.

Moderately Choppy
PRICE STABILITY

Moderately Choppy

The stock has experienced noticeable price swings while retaining some directional structure.

Analysis of Past Performance

Type Stock
Historic Profit 5.23%
Avg. Invested days 37
Today’s Advisory PASS
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 3.0
Stock Returns Performance Upturn Returns Performance icon 2.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/28/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
ATHM receives a 3-star rating based on the available scored pillars. The rating is constrained by weak price momentum, and limited analyst upside.

Company Fundamentals

★★★★★
ATHM has moderate overall fundamentals (3 stars), with solid financial health, soft growth momentum, and moderate ownership. In FY2025 versus FY2024, solid cash generation (FCF margin 12.3%) and strong profitability (net margin 22.4%) are partially offset by negative earnings growth (-21.7%), negative revenue growth (-10.8%), very low insider ownership of 0.27%.

Financial Health Rating

★★★★★
ATHM's financial health is supported by strong cash strength, including free-cash-flow generation (12.3% of revenue). Operating efficiency is moderate (3 stars), which helps explain the 4-star overall score.

Growth Momentum Score

★★★★★
ATHM's growth profile is soft, with the least-weak measure being revenue growth at -10.8% FY2025 versus FY2024. By comparison, while earnings growth (-21.7%, negative) and free-cash-flow growth (-37.4%, negative) hold the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 45.3% (solid) and 50.2% of outstanding shares are publicly tradable (solid). Insider ownership is only 0.27%, which materially reduces the ownership score.

Top 5 Institutional Investors

Amvescap Plc. 3.66%
Fidelity International Ltd 3.64%
Acadian Asset Management LLC 3.62%
Federated Hermes Inc 3.56%
M&G PLC 3.28%

Unit Economics (Per $1K Revenue)

★★★★★
ATHM generates approximately $724 of gross profit, $88 of operating income, and $123 of free cash flow for every $1,000 of revenue. Based on FY2025 results. Moderate margins and soft cash conversion support a 3-star rating, while capital efficiency is weak.

Economic Dimensions

★★★★★
Effective Tax Rate: 9.25%

Quantitative Style Profile

★★★★★
ATHM has a liquid, relatively low-volatility profile. Weak momentum is the primary drawback.

Style Classification

Quality Focused

Value-OrientedLow VolatilitySmall / Mid Cap RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 2.46B USD
Price to earnings Ratio 17.77
1Y Target Price 21.4
Price to earnings Ratio 17.77
1Y Target Price 21.4
Volume (30-day avg) 692.3K shares
Beta 0.22
52 Weeks Range 15.03 - 26.16
Updated Date 09/27/2026
52 Weeks Range 15.03 - 26.16
Updated Date 09/27/2026
Dividends yield (FY) -
Basic EPS (TTM) 1.2

How Company Makes Money

Business areaWhat it includesRetail investor read
Media and Lead GenerationAdvertising revenue and consumer leads sold to car dealerships.This is the core, high-margin foundation of the company, though it faces traffic growth challenges.
Online Marketplace and Data ServicesUsed car transaction fees and SaaS software for dealerships.These are the new growth engines designed to diversify the company beyond traditional advertising.
Geographic ExposureNearly all revenue is derived from the Chinese automotive market.Investors must monitor the Chinese economic and regulatory environment as primary risk factors.

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

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Valuation

Trailing PE 17.77
Forward PE 16.84
Enterprise Value -457.03M
Price to Sales(TTM) 0.45
Enterprise Value -457.03M
Price to Sales(TTM) 0.45
Enterprise Value to Revenue 0.21
Enterprise Value to EBITDA 1.66
Shares Outstanding 115.17M
Shares Floating 57.80M
Shares Outstanding 115.17M
Shares Floating 57.80M
Percent Insiders 0.27
Percent Institutions 45.34

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI Summary

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Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About Autohome Inc

Exchange NYSE
Headquarters -
IPO Launch date 2013-12-11
CEO & Chairman Mr. Chi Liu
Sector Communication Services
Industry Internet Content & Information
Full time employees 3839
Full time employees 3839

Autohome Inc. operates as an online destination for automobile consumers in the People's Republic of China. The company delivers interactive content and tools to automobile consumers through its websites, autohome.com.cn, che168.com, and ttpai.cn on PCs, mobile devices, mobile applications, and mini apps. It also provides media services, including automaker advertising services and regional marketing campaigns; and leads generation services comprising dealer subscription services, advertising services for individual dealers, and used automobile listing and other platform-based services. In addition, the company offers Autohome Mall, an online transaction platform; and online bidding platform for used automobiles, as well as collects commissions for facilitating transactions of auto-financing and insurance products on its platform. The company was formerly known as Sequel Limited and changed its name to Autohome Inc. in October 2011. Autohome Inc. was incorporated in 2004 and is headquartered in Beijing, China.