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Upturn AI SWOT - About
ATHM 
Autohome Inc (ATHM)
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Upturn Advisory Summary
08/28/2025: ATHM (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
14 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $28.87
1 Year Target Price $28.87
| 3 | Strong Buy |
| 2 | Buy |
| 9 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -18.11% | Avg. Invested days 28 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 3.41B USD | Price to earnings Ratio 16.63 | 1Y Target Price 28.87 |
Price to earnings Ratio 16.63 | 1Y Target Price 28.87 | ||
Volume (30-day avg) 14 | Beta -0.04 | 52 Weeks Range 23.39 - 34.70 | Updated Date 08/29/2025 |
52 Weeks Range 23.39 - 34.70 | Updated Date 08/29/2025 | ||
Dividends yield (FY) 6.05% | Basic EPS (TTM) 1.71 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 24.25% | Operating Margin (TTM) 16.87% |
Management Effectiveness
Return on Assets (TTM) 1.78% | Return on Equity (TTM) 5.82% |
Valuation
Trailing PE 16.63 | Forward PE 16.31 | Enterprise Value 162845281 | Price to Sales(TTM) 0.5 |
Enterprise Value 162845281 | Price to Sales(TTM) 0.5 | ||
Enterprise Value to Revenue 0.17 | Enterprise Value to EBITDA 1.38 | Shares Outstanding 118444000 | Shares Floating 249167765 |
Shares Outstanding 118444000 | Shares Floating 249167765 | ||
Percent Insiders - | Percent Institutions 48.38 |
Upturn AI SWOT
Autohome Inc
Company Overview
History and Background
Autohome Inc. (ATHM) was founded in 2005 as PCauto.com.cn. It transformed into Autohome Inc. and went public on the NYSE in 2013. It evolved from an online auto information platform to a comprehensive ecosystem for the auto industry in China.
Core Business Areas
- Online Advertising Services: Provides advertising services to automakers and dealers, allowing them to reach a large and targeted audience of potential car buyers.
- Data Products: Offers data-related products and services, providing insights to automakers and dealers to improve their marketing and sales strategies.
- Dealer Subscription Services: Provides subscription services to auto dealers, enabling them to manage their online presence and connect with customers.
Leadership and Structure
The leadership team includes the CEO and other key executives. The organizational structure consists of various departments including sales, marketing, technology, and finance.
Top Products and Market Share
Key Offerings
- Autohome Website and Mobile App: Provides comprehensive information on new and used cars, including specifications, reviews, pricing, and images. The platform is a key driver of its revenue and is considered the leading auto information platform in China. Main Competitors: Bitauto Holdings (BITA). However, Autohome has a stronger brand and larger user base.
- Yiche: Acquired from Bitauto. Provides a broad range of auto-related information and services. Market Share and revenue data are integrated into Autohome's overall performance now. Main Competitors: other auto information portals and increasingly social media platforms.
Market Dynamics
Industry Overview
The automotive industry in China is experiencing rapid growth and intense competition. The online auto information market is expanding as more consumers research and purchase vehicles online. Increase in electric vehicles and technology in cars is creating demand for better platforms
Positioning
Autohome Inc. is a leading online destination for automobile consumers in China. Its competitive advantage lies in its large user base, comprehensive content, and strong brand recognition. Its data offerings are also a key differentiator.
Total Addressable Market (TAM)
The TAM is the total online auto advertising and services market in China. Estimates vary, but it's projected to be in the tens of billions of USD annually. Autohome is positioned to capture a significant share of this market through its leading platform and data capabilities.
Upturn SWOT Analysis
Strengths
- Leading market position in China
- Large user base and high traffic
- Strong brand recognition
- Comprehensive content and data offerings
- Strong technology infrastructure
Weaknesses
- Dependence on the Chinese market
- Exposure to regulatory risks
- Competition from other online platforms
- Potential impact from economic slowdown in China
- Historical concerns around corporate governance
Opportunities
- Further penetration of the Chinese auto market
- Expansion into new services (e.g., auto financing, insurance)
- Leveraging data analytics to improve offerings
- Partnerships with automakers and dealers
- Growth in electric vehicle (EV) market
Threats
- Increased competition from domestic players
- Changing consumer preferences
- Regulatory changes affecting the online auto industry
- Macroeconomic headwinds in China
- Potential for cybersecurity breaches
Competitors and Market Share
Key Competitors
- BITA
Competitive Landscape
Autohome Inc. benefits from a first-mover advantage and a strong brand. However, competition is intensifying, requiring continuous innovation and adaptation. Autohome's data offerings provide a key competitive edge.
Major Acquisitions
Yiche
- Year: 2020
- Acquisition Price (USD millions): 1300
- Strategic Rationale: Consolidating its market position and expanding its reach within China's online automotive market. The acquisition also broadened Autohome's content and service offerings.
Growth Trajectory and Initiatives
Historical Growth: Autohome Inc.'s historical growth has been driven by the increasing adoption of online platforms for auto information and advertising in China. Growth rates have fluctuated based on economic conditions and competition.
Future Projections: Future growth projections are contingent on China's auto market expansion, the effectiveness of its data products, and its ability to compete. Analyst estimates vary.
Recent Initiatives: Recent strategic initiatives include expanding its data analytics capabilities, forming partnerships with automakers, and investing in new technologies such as AI and virtual reality.
Summary
Autohome Inc. is a leading player in the Chinese online auto market, benefiting from its large user base and strong brand. The company's data offerings are a key differentiator, while it must adapt to the increasing competition and regulatory changes. Macroeconomic factors and changing consumer preferences also represent significant risks. The company has a large presence and reach that allow the business to thrive in China's market.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Please do your own research before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Autohome Inc
Exchange NYSE | Headquaters - | ||
IPO Launch date 2013-12-11 | CEO & Executive Director Mr. Song Yang | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 4360 | Website https://www.autohome.com.cn |
Full time employees 4360 | Website https://www.autohome.com.cn | ||
Autohome Inc. operates as an online destination for automobile consumers in the People's Republic of China. The company delivers interactive content and tools to automobile consumers through its three websites, autohome.com.cn, che168.com, and ttpai.cn on PCs, mobile devices, mobile applications, and mini apps. It also provides media services, including automaker advertising services and regional marketing campaigns; and leads generation services comprising dealer subscription services, advertising services for individual dealers, and used automobile listing and other platform-based services. In addition, the company offers Autohome Mall, an online transaction platform; and online bidding platform for used automobiles, as well as collects commissions for facilitating transactions of auto-financing and insurance products on its platform. The company was formerly known as Sequel Limited and changed its name to Autohome Inc. in October 2011. Autohome Inc. was incorporated in 2008 and is headquartered in Beijing, China.
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