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Autohome Inc(ATHM)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for ATHM
09/16/2026: ATHM (1-star) is currently NOT-A-BUY. Pass it for now.
Autohome Inc is a leading online automotive portal in China, facilitating consumer research and dealer lead generation. The company is known for its strong data assets and strategic backing from Ping An Insurance, which supports its ecosystem approach. Its primary investment opportunity lies in capturing the shift toward new energy vehicles and monetizing proprietary consumer data through digital services. However, the company faces significant execution risks due to intense competition from video-based content platforms and regulatory scrutiny in China. The stock may appeal to value-oriented investors seeking exposure to the Chinese automotive sector, provided they monitor competition and industry growth trends closely.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | While established, growth has slowed as the market matures and competition increases. |
| Momentum investor | Weak fit | The stock often experiences extended consolidation periods rather than consistent strong momentum. |
| Value investor | Strong fit | The company's valuation often reflects low price-to-earnings multiples relative to its market position and cash reserves. |
| Dividend investor | Mixed fit | Occasional dividends provide some income, but it is not a dedicated high-yield utility-style investment. |
| Low-risk investor | Weak fit | Exposure to Chinese regulatory risks and market volatility creates a risk profile unsuitable for conservative portfolios. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | ADR structures and Chinese market sentiment cause frequent price swings. |
| Valuation risk | Medium | Market pricing can be disconnected from fundamentals due to geopolitical factors. |
| Competition risk (Tech Platforms) | High | Integration of auto-content by dominant ecosystems like ByteDance threatens traditional portals. |
| Business quality | Medium | The company has a solid moat in data but faces eroding market power in media. |
| Dividend income | Low | Dividends are opportunistic rather than guaranteed or predictable. |
| Execution risk | Medium | Pivoting to high-margin data services requires constant innovation in a competitive environment. |
Price Behavior
Steady Uptrend
The stock demonstrates consistent and steady upward price momentum.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 5.23% | Avg. Invested days 37 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 09/16/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.46B USD | Price to earnings Ratio 18.09 | 1Y Target Price 21.44 |
Price to earnings Ratio 18.09 | 1Y Target Price 21.44 | ||
Volume (30-day avg) 733.9K shares | Beta 0.22 | 52 Weeks Range 15.03 - 26.63 | Updated Date 09/16/2026 |
52 Weeks Range 15.03 - 26.63 | Updated Date 09/16/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 1.18 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Media Services | Advertising revenue from automakers featured on Autohome platforms. | This is the core advertising business that relies on the platform's high user traffic. |
| Lead Generation | Subscription services sold to car dealerships. | Dealers pay to connect with potential buyers, making this a B2B service model. |
| Data and Transactions | Data products, financial services, and online used-car sales. | The company is trying to diversify by helping with the actual car transaction and financing process. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2026-08-20 | When Before Market | Estimate 0.24 | Actual 0.32 |
Profitability
Profit Margin 17.09% | Operating Margin (TTM) 10.85% |
Management Effectiveness
Return on Assets (TTM) 0.75% | Return on Equity (TTM) 3.73% |
Valuation
Trailing PE 18.09 | Forward PE 16.84 | Enterprise Value -394.58M | Price to Sales(TTM) 0.45 |
Enterprise Value -394.58M | Price to Sales(TTM) 0.45 | ||
Enterprise Value to Revenue 0.21 | Enterprise Value to EBITDA 1.66 | Shares Outstanding 115.17M | Shares Floating 57.80M |
Shares Outstanding 115.17M | Shares Floating 57.80M | ||
Percent Insiders 0.27 | Percent Institutions 45.27 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
About Autohome Inc
Exchange NYSE | Headquarters - | ||
IPO Launch date 2013-12-11 | CEO & Chairman Mr. Chi Liu | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 3839 | Website https://ir.autohome.com.cn/ |
Full time employees 3839 | Website https://ir.autohome.com.cn/ | ||
Autohome Inc. operates as an online destination for automobile consumers in the People's Republic of China. The company delivers interactive content and tools to automobile consumers through its websites, autohome.com.cn, che168.com, and ttpai.cn on PCs, mobile devices, mobile applications, and mini apps. It also provides media services, including automaker advertising services and regional marketing campaigns; and leads generation services comprising dealer subscription services, advertising services for individual dealers, and used automobile listing and other platform-based services. In addition, the company offers Autohome Mall, an online transaction platform; and online bidding platform for used automobiles, as well as collects commissions for facilitating transactions of auto-financing and insurance products on its platform. The company was formerly known as Sequel Limited and changed its name to Autohome Inc. in October 2011. Autohome Inc. was incorporated in 2004 and is headquartered in Beijing, China.
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