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Beasley Broadcast Group Inc (BBGI)



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Upturn Advisory Summary
10/15/2025: BBGI (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $50
1 Year Target Price $50
1 | Strong Buy |
0 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -35.84% | Avg. Invested days 26 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 10.97M USD | Price to earnings Ratio - | 1Y Target Price 50 |
Price to earnings Ratio - | 1Y Target Price 50 | ||
Volume (30-day avg) 1 | Beta 0.45 | 52 Weeks Range 3.67 - 14.95 | Updated Date 10/14/2025 |
52 Weeks Range 3.67 - 14.95 | Updated Date 10/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -5.14 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -3.72% | Operating Margin (TTM) 5.46% |
Management Effectiveness
Return on Assets (TTM) 1.18% | Return on Equity (TTM) -5.77% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 276505885 | Price to Sales(TTM) 0.05 |
Enterprise Value 276505885 | Price to Sales(TTM) 0.05 | ||
Enterprise Value to Revenue 1.22 | Enterprise Value to EBITDA 22.28 | Shares Outstanding 970857 | Shares Floating 613484 |
Shares Outstanding 970857 | Shares Floating 613484 | ||
Percent Insiders 27.55 | Percent Institutions 32.1 |
Upturn AI SWOT
Beasley Broadcast Group Inc

Company Overview
History and Background
Beasley Broadcast Group, Inc. was founded in 1961 by George G. Beasley. It began with a single radio station in North Carolina and expanded through acquisitions to become a significant player in the broadcasting industry. Over time, Beasley has adapted to technological changes, including digital platforms.
Core Business Areas
- Radio Broadcasting: Operates radio stations across various formats (music, news, sports) in multiple markets, generating revenue through advertising sales.
- Digital Revenue: Beasley generates digital revenue from websites, mobile apps, streaming and podcasts.
- Esports: Beasley owns the Houston Outlaws Overwatch League Team and Checkpoint XP.
Leadership and Structure
The leadership team includes Caroline Beasley (CEO), Marie Tedesco (CFO), and Brian Beasley (COO). The organizational structure consists of corporate management and local market management teams overseeing station operations and sales.
Top Products and Market Share
Key Offerings
- Radio Advertising: Commercial airtime sales across its radio stations. Competitors: iHeartMedia, Cumulus Media, Audacy. Market share data difficult to pinpoint precisely as it varies by local market, but Beasley holds a significant portion in its operating areas. Revenue data not publicly segmented per product.
- Digital Advertising: Advertising sales across its websites, mobile apps, and other digital platforms. Competitors: Google, Facebook, other local media. Market share varies greatly depending on the local market. Revenue data not publicly segmented per product.
- Esports: The Houston Outlaws Overwatch League Team and Checkpoint XP generate revenue through sponsorships, broadcasting rights, and merchandise sales. Market share is limited in the broader esports landscape. Competitors: Activision Blizzard's Overwatch League, other esports teams and leagues. Revenue data not publicly segmented per product.
Market Dynamics
Industry Overview
The broadcasting industry is undergoing transformation due to increased digital media consumption. Radio faces competition from streaming services, podcasts, and other online platforms. The esports industry continues to evolve with rapid growth.
Positioning
Beasley is a mid-sized broadcasting company focusing on local markets. Its competitive advantage lies in its established radio station brands and local market expertise. They seek to capitalize on digital revenue streams and grow their eSports business.
Total Addressable Market (TAM)
The total addressable market for radio advertising in the US is estimated to be around $11 billion. The total addressable market for digital advertising is in the hundreds of billions of dollars. The total addressable market for eSports is approaching $2 billion. Beasley is positioned to compete for a portion of each of these markets through their radio stations, digital platforms, and eSports teams.
Upturn SWOT Analysis
Strengths
- Established radio station brands
- Strong local market presence
- Diverse revenue streams (radio, digital, eSports)
- Experienced management team
- Diverse programming across stations
Weaknesses
- Heavy debt load
- Dependence on advertising revenue
- Competition from larger media companies
- Vulnerability to economic downturns
- High operating costs
Opportunities
- Further expansion of digital platforms
- Strategic acquisitions in new markets
- Growth in eSports market
- Increased focus on local content
- Development of new revenue streams
Threats
- Decline in radio listenership
- Competition from streaming services
- Economic recession impacting advertising revenue
- Changes in media regulations
- Technological disruption
Competitors and Market Share
Key Competitors
- IHRT
- CMLS
- AUD
Competitive Landscape
Beasley faces stiff competition from larger media companies. Its advantage lies in its local market presence and community engagement. They must continue to innovate and adapt to maintain their competitive position.
Major Acquisitions
Greater Media
- Year: 2016
- Acquisition Price (USD millions): 240
- Strategic Rationale: Expanded Beasley's footprint into key markets, including Boston and Philadelphia.
Growth Trajectory and Initiatives
Historical Growth: Beasley has grown through acquisitions and organic growth in local markets. Its growth has been affected by the changing media landscape and economic conditions.
Future Projections: Future projections are not available at this time. Analyst forecasts vary widely depending on factors such as economic conditions and company performance.
Recent Initiatives: Recent initiatives include expanding digital platforms, investing in eSports, and focusing on local content.
Summary
Beasley Broadcast Group faces challenges with a heavy debt load and competition from larger media companies, yet it leverages its strong local market presence and diverse revenue streams. Strategic initiatives in digital platforms and eSports present opportunities for growth. They must effectively navigate the changing media landscape and manage costs to ensure long-term sustainability. Beasley has not posted consistent profitability in the last few years and is trading at a discount.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC filings (10-K, 10-Q)
- Company press releases
- Industry reports
- Financial news websites
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Beasley Broadcast Group Inc
Exchange NASDAQ | Headquaters Naples, FL, United States | ||
IPO Launch date 2000-02-11 | Chairman & CEO Ms. Barbara Caroline Beasley | ||
Sector Communication Services | Industry Broadcasting | Full time employees 542 | Website https://bbgi.com |
Full time employees 542 | Website https://bbgi.com |
Beasley Broadcast Group, Inc., a multi-platform media company, owns and operates radio stations in the United States. It operates in two segments, Audio and Digital. The company offers local and national advertisers integrated marketing solutions across audio, digital, and event platforms. Beasley Broadcast Group, Inc. was founded in 1961 and is based in Naples, Florida.

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