Barnes & Noble Education Inc logo

Barnes & Noble Education Inc(BNED)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL
1-STAR RATING
PASS
LAST CLOSE
$11.33
09/25/2026
(24-hour delay)

Advisory History & Simulated Performance *

*as per simulation (see disclosures)
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Upturn Advisory & Investor View for BNED

09/25/2026: BNED (1-star) is currently NOT-A-BUY. Pass it for now.

Barnes & Noble Education Inc is an education services company that manages campus bookstores and provides digital study tools like the Bartleby platform. Its main strength lies in its extensive network of university partnerships, which provides a foundational presence on campuses. The primary growth opportunity involves shifting its business from declining physical textbook sales toward recurring revenue through its digital subscription tools. However, the company faces significant risks, including high financial leverage and intense competition from digital-native platforms. It currently suits speculative investors who can tolerate volatility and are monitoring the company's ability to successfully execute its digital-first turnaround strategy while managing its debt load.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorWeak fitThe company is currently in a defensive turnaround phase rather than an aggressive growth expansion.
Momentum investorWeak fitTechnical indicators have historically been weak, and this style is conditional on a sustained, positive price upturn.
Value investorMixed fitWhile valuations appear depressed, the company's underlying business quality and debt profile require careful scrutiny.
Dividend investorWeak fitThe company does not currently pay dividends and is focused on preserving cash for operations.
Low-risk investorWeak fitHigh financial leverage and significant secular industry headwinds make this a high-risk investment.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityHighThe stock is susceptible to large swings based on enrollment data and quarterly earnings surprises.
Valuation riskMedium / highUncertainty regarding future earnings makes fair valuation models difficult to stabilize.
Competition risk (Digital/Ecommerce)HighDirect competition from digital platforms and Amazon undermines traditional bookstore pricing power.
Business qualityMediumThe company provides essential services but faces a secular decline in its primary revenue driver.
Dividend incomeLow / noneCapital is directed toward debt reduction rather than shareholder distributions.
Execution riskHighSuccessfully pivoting the business model to digital remains a difficult operational challenge.

Price Behavior

Rolling Over
PRICE PATH

Rolling Over

The price momentum is slowing down and beginning to turn downward.

Choppy
PRICE STABILITY

Choppy

The stock has experienced frequent reversals and pronounced short-term price swings.

Analysis of Past Performance

Type Stock
Historic Profit -54.95%
Avg. Invested days 26
Today’s Advisory PASS
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/25/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
BNED receives a 3-star rating, supported by solid company fundamentals. The rating is constrained by soft unit economics, and weak price momentum.

Company Fundamentals

★★★★★
BNED has solid overall fundamentals (4 stars), with moderate financial health, solid growth momentum, and solid ownership. In FY2026 versus FY2025, strong earnings growth (+125.6%) is partially offset by soft cash generation (FCF margin 2.0%), moderate revenue growth (+6.5%), soft profitability (net margin 1.0%).

Financial Health Rating

★★★★★
BNED's financial health is supported by solid cash strength, including free-cash-flow generation (2.0% of revenue). Profitability is soft (2 stars), which helps explain the 3-star overall score.

Growth Momentum Score

★★★★★
Free-cash-flow growth is BNED's strongest growth driver at +134.4% FY2026 versus FY2025 (strong, 5 stars). By comparison, earnings growth (+125.6%, strong) is also strong, while revenue growth (+6.5%, moderate) holds the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 92.4% and approximately 50.8% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership of 9.91% supports management-shareholder alignment.

Top 5 Institutional Investors

Immersion Corp 32.33%
Kanen Wealth Management LLC 9.75%
Windward Management LP 4.78%
BlackRock Inc 3.14%
Morgan Stanley - Brokerage Accounts 3.02%

Unit Economics (Per $1K Revenue)

★★★★★
BNED generates approximately $214 of gross profit, $26 of operating income, and $20 of free cash flow for every $1,000 of revenue. Based on FY2026 results. Strong cash conversion and healthy margins support the rating, although capital efficiency remains below the highest tier.

Economic Dimensions

★★★★★
Effective Tax Rate: 18.38%

Quantitative Style Profile

★★★★★
BNED has a liquid profile. Weak momentum is the primary drawback, while elevated volatility.

Style Classification

Quality Focused

Value-OrientedHigh VolatilitySmall / Mid Cap RiskShort Squeeze RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 385.82M USD
Price to earnings Ratio 16.86
1Y Target Price 17.25
Price to earnings Ratio 16.86
1Y Target Price 17.25
Volume (30-day avg) 273.2K shares
Beta 1.3
52 Weeks Range 5.86 - 14.66
Updated Date 09/25/2026
52 Weeks Range 5.86 - 14.66
Updated Date 09/25/2026
Dividends yield (FY) 0.71%
Basic EPS (TTM) 0.66

How Company Makes Money

Business areaWhat it includesRetail investor read
Retail (Bookstores)Physical/virtual store sales of textbooks and supplies.This is the core, high-volume segment that currently provides the bulk of revenue.
Digital Student SolutionsBartleby subscription services.This is the growth area meant to replace declining book sales with recurring revenue.
WholesaleDistribution of physical books to various retailers.A lower-margin support segment for the physical book industry.

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

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Valuation

Trailing PE 16.86
Forward PE 10.63
Enterprise Value 654.00M
Price to Sales(TTM) 0.22
Enterprise Value 654.00M
Price to Sales(TTM) 0.22
Enterprise Value to Revenue 0.38
Enterprise Value to EBITDA 9.26
Shares Outstanding 34.66M
Shares Floating 17.61M
Shares Outstanding 34.66M
Shares Floating 17.61M
Percent Insiders 9.91
Percent Institutions 92.39

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Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About Barnes & Noble Education Inc

Exchange NYSE
Headquarters Florham Park, NJ, United States
IPO Launch date 2015-08-03
CEO -
Sector Consumer Cyclical
Industry Specialty Retail
Full time employees 2365
Full time employees 2365

Barnes & Noble Education, Inc. operates bookstores for college and university campuses, and K-12 institutions primarily in the United States. The company engages in the sale and rental of course materials, including new and used print textbooks, digital textbooks, and publisher-hosted digital courseware through its physical and virtual bookstores. It also provides BNC FIRST DAY affordable access course material programs comprising First Day and First Day Complete, which provide faculty-required course materials on or before the first day of class at below-market rates; and general merchandise, including collegiate and athletic apparel, custom-branded school spirit products, lifestyle and wellness products, technology products, supplies, graduation products, and convenience items. In addition, the company sells hardware and a software suite of applications that provide inventory management and point-of-sale solutions to college bookstores. Further, it offers brand marketing programs; on-site installation for point-of-sale terminals and servers; and technical assistance through user training and its support center facility. The company operates physical college and university bookstores; virtual bookstores; True Spirit apparel and spirit shop e-commerce websites; pop-up retail locations; customized cafés and stand-alone convenience stores; and a media channel for brands targeting the college demographic. It serves public, state, private, community college, trade and technical, for-profit, and online education institutions. Barnes & Noble Education, Inc. was founded in 1965 and is headquartered in Florham Park, New Jersey.