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Upturn AI SWOT - About
CLF 
Cleveland-Cliffs Inc (CLF)
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Upturn Advisory Summary
09/12/2025: CLF (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
12 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $10.95
1 Year Target Price $10.95
| 3 | Strong Buy |
| 1 | Buy |
| 6 | Hold |
| 1 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -34.52% | Avg. Invested days 28 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/12/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 5.78B USD | Price to earnings Ratio - | 1Y Target Price 10.95 |
Price to earnings Ratio - | 1Y Target Price 10.95 | ||
Volume (30-day avg) 12 | Beta 1.93 | 52 Weeks Range 5.63 - 14.34 | Updated Date 09/14/2025 |
52 Weeks Range 5.63 - 14.34 | Updated Date 09/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.41 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -9.03% | Operating Margin (TTM) -6.08% |
Management Effectiveness
Return on Assets (TTM) -4.49% | Return on Equity (TTM) -24.11% |
Valuation
Trailing PE - | Forward PE 37.74 | Enterprise Value 13444040823 | Price to Sales(TTM) 0.31 |
Enterprise Value 13444040823 | Price to Sales(TTM) 0.31 | ||
Enterprise Value to Revenue 0.73 | Enterprise Value to EBITDA 6.76 | Shares Outstanding 494695008 | Shares Floating 485424687 |
Shares Outstanding 494695008 | Shares Floating 485424687 | ||
Percent Insiders 1.62 | Percent Institutions 77.88 |
Upturn AI SWOT
Cleveland-Cliffs Inc
Company Overview
History and Background
Cleveland-Cliffs Inc. was founded in 1847. Initially focused on iron ore mining, it evolved into a major steel producer through strategic acquisitions, particularly in the 21st century, becoming the largest flat-rolled steel producer in North America.
Core Business Areas
- Steel Production: Production and sales of flat-rolled steel products, including hot-rolled, cold-rolled, and coated steel. Serves the automotive, infrastructure, appliance, and energy sectors.
- Iron Ore Mining: Mining, beneficiating, and pelletizing iron ore for use in steelmaking, both for internal consumption and external sales.
- Tooling and Stamping: Production of tooling and stamping components primarily for the automotive industry.
Leadership and Structure
Chairman, President and CEO: Lourenco Goncalves. The company operates with a functional organizational structure, dividing operations into steel, mining, and corporate functions.
Top Products and Market Share
Key Offerings
- Hot-Rolled Steel: Flat-rolled steel produced through a hot rolling process. Used in automotive, construction, and general manufacturing. Cliffs' market share is intertwined with overall steel market share (estimated to be around 15-20% of the US flat-rolled market). Competitors include Nucor, US Steel, and ArcelorMittal.
- Cold-Rolled Steel: Further processed hot-rolled steel with improved surface finish and dimensional accuracy. Used in automotive and appliance industries. Similar market share to hot-rolled (estimated to be around 15-20% of the US flat-rolled market). Competitors include Nucor, US Steel, and ArcelorMittal.
- Coated Steel: Steel coated with materials like zinc or aluminum for corrosion resistance. Used in automotive, construction, and appliances. Market share estimated to be around 15-20% of the US flat-rolled market. Competitors include Nucor, US Steel, and ArcelorMittal.
- Iron Ore Pellets: Processed iron ore in pellet form suitable for blast furnace steelmaking. Primarily for internal consumption but some external sales. Cliffs is a major supplier of iron ore pellets in the Great Lakes region. Competitors include ArcelorMittal and other regional mining operations.
Market Dynamics
Industry Overview
The steel industry is cyclical and heavily influenced by macroeconomic factors, global trade, and infrastructure spending. It faces challenges related to overcapacity, environmental regulations, and raw material price volatility.
Positioning
Cleveland-Cliffs is a vertically integrated steel producer, controlling its iron ore supply chain. This provides cost advantages and supply chain security. They are positioned as a major supplier to the automotive industry.
Total Addressable Market (TAM)
The global steel market is estimated to be in the trillions of USD. Cleveland-Cliffs' TAM is the North American flat-rolled steel market, valued at hundreds of billions USD, where they are a significant player.
Upturn SWOT Analysis
Strengths
- Vertically integrated operations (iron ore and steel)
- Leading market position in North American flat-rolled steel
- Strong relationships with automotive customers
- Significant iron ore reserves
- Cost advantages from vertical integration
Weaknesses
- High debt levels
- Cyclical nature of the steel industry
- Dependence on automotive market
- Exposure to raw material price volatility
- Integration risks from acquisitions
Opportunities
- Increased infrastructure spending in the US
- Growing demand for advanced high-strength steel
- Expansion into new markets
- Technological innovation in steelmaking
- Potential for consolidation in the steel industry
Threats
- Global overcapacity in steel production
- Increased competition from foreign producers
- Fluctuations in raw material prices (iron ore, energy)
- Economic slowdown impacting steel demand
- Environmental regulations and carbon emissions concerns
Competitors and Market Share
Key Competitors
- NUE
- X
- STLD
Competitive Landscape
Cleveland-Cliffs benefits from vertical integration, giving it cost advantages. Nucor (NUE) has a diversified product portfolio and efficient operations. US Steel (X) is also a major integrated steel producer.
Major Acquisitions
AK Steel
- Year: 2020
- Acquisition Price (USD millions): 1100
- Strategic Rationale: Expanded Cleveland-Cliffs' steelmaking capacity and broadened its product portfolio, particularly in the automotive sector.
ArcelorMittal USA
- Year: 2020
- Acquisition Price (USD millions): 1400
- Strategic Rationale: Made Cleveland-Cliffs the largest flat-rolled steel producer in North America, increasing scale and market share.
Growth Trajectory and Initiatives
Historical Growth: Growth has been driven by acquisitions and organic expansion. Cliffs significantly increased its steelmaking capacity through acquisitions of AK Steel and ArcelorMittal USA.
Future Projections: Future growth is expected to come from increased demand for steel in infrastructure and automotive sectors, as well as cost synergies from past acquisitions. Analyst estimates vary depending on market conditions.
Recent Initiatives: Focus on operational efficiency, debt reduction, and strategic investments in new technologies (e.g., carbon capture).
Summary
Cleveland-Cliffs, as the largest flat-rolled steel producer in North America, has benefited from strategic acquisitions and vertical integration. Its cyclical industry makes it sensitive to economic downturns. While controlling its iron ore supply chain gives cost advantages, high debt is a concern. Continued operational efficiency and capturing demand from infrastructure projects will be key to future success.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Industry Reports
- Financial News Outlets
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Cleveland-Cliffs Inc
Exchange NYSE | Headquaters Cleveland, OH, United States | ||
IPO Launch date 1987-11-05 | Chairman, President & CEO Mr. C. Lourenco Goncalves | ||
Sector Basic Materials | Industry Steel | Full time employees 30000 | Website https://www.clevelandcliffs.com |
Full time employees 30000 | Website https://www.clevelandcliffs.com | ||
Cleveland-Cliffs Inc. operates as a flat-rolled steel producer in the United States, Canada, and internationally. The company offers hot-rolled, cold-rolled, electrogalvanized, hot-dip galvanized and galvannealed, aluminized, galvalume, enameling, and advanced high-strength steel products; austenitic, martensitic, duplex, precipitation hardening, and ferritic stainless-steel products; steel plates; and grain oriented and non-oriented electrical steel products, as well as slab, rail, scrap, iron ore, coal, coke, and tool and die, stamped components. It also provides tubular components, including carbon steel, stainless steel, and electric resistance welded tubing products. In addition, the company offers tin mill products; hot and cold stamp assembly, tooling, and sampling solutions; ingots, rolled blooms, and cast blooms; and hot-briquetted iron products. Further, it owns five iron ore mines in Minnesota and Michigan. The company serves automotive, infrastructure, and manufacturing industries; and distributors and converters, and steel producers. The company was formerly known as Cliffs Natural Resources Inc. and changed its name to Cleveland-Cliffs Inc. in August 2017. Cleveland-Cliffs Inc. was founded in 1847 and is headquartered in Cleveland, Ohio.
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