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Curiositystream Inc. (CURI)



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Upturn Advisory Summary
08/28/2025: CURI (4-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $6.17
1 Year Target Price $6.17
0 | Strong Buy |
2 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 89.9% | Avg. Invested days 37 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 254.89M USD | Price to earnings Ratio - | 1Y Target Price 6.17 |
Price to earnings Ratio - | 1Y Target Price 6.17 | ||
Volume (30-day avg) 2 | Beta 1.76 | 52 Weeks Range 1.34 - 6.91 | Updated Date 08/29/2025 |
52 Weeks Range 1.34 - 6.91 | Updated Date 08/29/2025 | ||
Dividends yield (FY) 4.00% | Basic EPS (TTM) -0.09 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-05 | When - | Estimate -0.0033 | Actual 0.01 |
Profitability
Profit Margin -7.84% | Operating Margin (TTM) 2.53% |
Management Effectiveness
Return on Assets (TTM) -4.69% | Return on Equity (TTM) -8.32% |
Valuation
Trailing PE - | Forward PE 212.77 | Enterprise Value 229109933 | Price to Sales(TTM) 4.19 |
Enterprise Value 229109933 | Price to Sales(TTM) 4.19 | ||
Enterprise Value to Revenue 3.77 | Enterprise Value to EBITDA 22.95 | Shares Outstanding 57929700 | Shares Floating 41412808 |
Shares Outstanding 57929700 | Shares Floating 41412808 | ||
Percent Insiders 30.06 | Percent Institutions 20.94 |
Upturn AI SWOT
Curiositystream Inc.

Company Overview
History and Background
CuriosityStream Inc. was founded in 2015 by John Hendricks, the founder of Discovery Channel. It is a streaming service focused on documentary and factual content, offering a wide range of educational and informative programming.
Core Business Areas
- Streaming Services: CuriosityStream provides subscription-based streaming services offering documentaries, series, and features across science, history, nature, and technology.
- Partnerships and Licensing: The company licenses its content to other platforms and partners with educational institutions and organizations.
- Production and Content Creation: CuriosityStream produces original content and acquires documentaries from independent filmmakers.
Leadership and Structure
Clint Stinchcomb serves as the President and CEO. The company operates with a relatively flat organizational structure focused on content creation, marketing, and technology.
Top Products and Market Share
Key Offerings
- Curiosity Channel: Linear television channel available through traditional cable and satellite providers.
- CuriosityStream Subscription: Subscription-based streaming service offering documentaries and factual content. The company had 25 million subscribers as of Q3 2023. Competitors include Discovery+, National Geographic, and other documentary-focused streaming services. Generating approximately $78.1 million in revenue in 2023
Market Dynamics
Industry Overview
The streaming industry is highly competitive, with major players vying for subscribers. Demand for factual content is growing, driven by increasing interest in educational and informative programming.
Positioning
CuriosityStream is positioned as a niche player specializing in factual entertainment, targeting viewers seeking educational and enriching content. It differentiates itself through its focus on documentaries and science-based programming.
Total Addressable Market (TAM)
The global video streaming market is expected to reach $972.67 billion in 2030. CuriosityStream is positioned to capture a segment of this market by focusing on a specific niche: factual entertainment.
Upturn SWOT Analysis
Strengths
- Strong brand recognition in the factual entertainment niche
- Extensive library of documentary content
- Original programming
- Affordable subscription pricing
- High-quality content
Weaknesses
- Smaller subscriber base compared to larger streaming platforms
- Limited marketing budget
- Dependence on subscription revenue
- Negative Profitability
Opportunities
- Expansion into international markets
- Partnerships with educational institutions
- Development of interactive content
- Increased demand for educational content
- Content licensing deals
Threats
- Increased competition from larger streaming platforms
- Piracy and illegal downloading of content
- Changing consumer preferences
- Economic downturn impacting subscription spending
Competitors and Market Share
Key Competitors
- NFLX
- DIS
- WBD
- DOCU
Competitive Landscape
CuriosityStream faces intense competition from larger streaming platforms with greater resources and brand recognition. It differentiates itself through its niche focus on factual entertainment but needs to effectively market its content and expand its subscriber base.
Major Acquisitions
One Day University
- Year: 2021
- Acquisition Price (USD millions): 14.4
- Strategic Rationale: Expand CuriosityStream's educational content offerings and reach a broader audience interested in lifelong learning.
Growth Trajectory and Initiatives
Historical Growth: CuriosityStream experienced rapid growth in its early years, driven by increasing demand for streaming services and factual content. However, growth has slowed in recent periods.
Future Projections: Analyst estimates suggest moderate revenue growth in the coming years. The company's success depends on its ability to attract and retain subscribers while controlling costs.
Recent Initiatives: Recent initiatives include expanding content partnerships, developing new original programming, and focusing on international growth.
Summary
CuriosityStream is a niche streaming service focused on documentaries and factual content with a relatively small market share. While it has a strong content library and affordable pricing, it faces significant competition from larger, better-funded streaming platforms. The company's future success depends on its ability to continue growing its subscriber base, control costs, and differentiate its content offerings. The company's profitability is a concern.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings (10-K, 10-Q)
- Industry reports
- Analyst estimates
- Press releases
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market share data is based on estimates and may not be precise. Financial data is subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Curiositystream Inc.
Exchange NASDAQ | Headquaters Silver Spring, MD, United States | ||
IPO Launch date 2020-01-08 | President, CEO & Director Mr. Clint Stinchcomb | ||
Sector Communication Services | Industry Broadcasting | Full time employees 45 | Website https://www.curiositystream.com |
Full time employees 45 | Website https://www.curiositystream.com |
CuriosityStream Inc., a media and entertainment company, provides factual content through multiple channels. The company provides video and audio programming services in various categories of factual entertainment, including science, history, society, nature, lifestyle, and technology through direct subscription video on-demand (SVoD) platforms accessible by internet connected devices, or indirectly through distribution partners who deliver CuriosityStream content via distributor's platform or system, as well as through bundled content licenses for SVoD and linear offerings, talks and courses, and partner bulk sales. It offers streaming content through a host of screen and devices, including televisions, set-top boxes, computers, streaming media players, game consoles, and mobile devices. The company is based in Silver Spring, Maryland.

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