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Upturn AI SWOT - About
DAIO 
Data I/O Corporation (DAIO)
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Upturn Advisory Summary
10/15/2025: DAIO (1-star) is a SELL. SELL since 2 days. Simulated Profits (-9.23%). Updated daily EoD!
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
1 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $5.22
1 Year Target Price $5.22
| 1 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -23.17% | Avg. Invested days 40 | Today’s Advisory SELL |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/15/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 28.91M USD | Price to earnings Ratio - | 1Y Target Price 5.22 |
Price to earnings Ratio - | 1Y Target Price 5.22 | ||
Volume (30-day avg) 1 | Beta 1.06 | 52 Weeks Range 1.88 - 3.57 | Updated Date 10/14/2025 |
52 Weeks Range 1.88 - 3.57 | Updated Date 10/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.28 |
Earnings Date
Report Date 2025-10-23 | When - | Estimate -0.06 | Actual - |
Profitability
Profit Margin -11.5% | Operating Margin (TTM) -14.19% |
Management Effectiveness
Return on Assets (TTM) -7.35% | Return on Equity (TTM) -14.45% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 24125158 | Price to Sales(TTM) 1.27 |
Enterprise Value 24125158 | Price to Sales(TTM) 1.27 | ||
Enterprise Value to Revenue 1.06 | Enterprise Value to EBITDA 203.8 | Shares Outstanding 9387663 | Shares Floating 8510574 |
Shares Outstanding 9387663 | Shares Floating 8510574 | ||
Percent Insiders 9.26 | Percent Institutions 34.28 |
Upturn AI SWOT
Data I/O Corporation
Company Overview
History and Background
Data I/O Corporation was founded in 1969. Initially focused on developing programming solutions for programmable devices, it has evolved into a global leader in providing programming and security solutions for flash memory and microcontrollers.
Core Business Areas
- Programming Solutions: Offers programming systems and services for semiconductor manufacturers, distributors, and end-users, enabling efficient and secure programming of devices.
- Security Deployment Solutions: Provides tools and services for injecting security keys and certificates into devices, enhancing device security and preventing counterfeiting.
- Consumables and Services: Sales of sockets, adapters, and other consumables plus revenue related to device programming services.
Leadership and Structure
Anthony Ambrose is the President and CEO. The company has a typical corporate structure with departments for sales, marketing, engineering, and operations.
Top Products and Market Share
Key Offerings
- PSV7000: High-volume automated programming system for automotive, IoT and microcontroller devices. While specific market share data is difficult to obtain, competitors include BPM Microsystems and Xeltek. Revenue is a significant portion of the company's total programming revenue.
- Lumen Programming Platform: A volume production programming platform that is typically purchased by EMS partners to enable volume programming of silicon. The competitors for this product mirror the PSV7000.
- SentriX Security Deployment Platform: A complete security provisioning solution for device security integration. Competitors are typically in-house solutions.
Market Dynamics
Industry Overview
The device programming market is driven by the increasing complexity and volume of embedded systems in automotive, IoT, industrial, and consumer electronics. Security threats are also boosting demand.
Positioning
Data I/O is positioned as a premium provider of programming and security solutions, focused on high-volume, high-mix applications. Their competitive advantage lies in their programming algorithms and robust system design.
Total Addressable Market (TAM)
The total addressable market for device programming and security is estimated to be in the hundreds of millions of dollars annually. Data I/O targets a portion of this TAM with its high-performance solutions.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Advanced programming algorithms
- Secure provisioning solutions
- Established customer base
Weaknesses
- Relatively high product prices
- Reliance on specific industries
- Limited marketing resources
Opportunities
- Expanding into emerging markets
- Developing new security solutions
- Partnering with semiconductor manufacturers
- Increased demand for secure IoT devices
Threats
- Economic downturns
- Increased competition
- Technological obsolescence
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- BPMX
- ADMS
- XELB
Competitive Landscape
Data I/O competes on technology and reliability. BPM Microsystems and Adesto (now part of Dialog Semiconductor/Renesas) compete on price. Xeltek is focused on low-to-mid volume programming.
Growth Trajectory and Initiatives
Historical Growth: Data I/O's growth has been cyclical, driven by industry demand and technology cycles.
Future Projections: Future projections depend heavily on growth in key markets like automotive and IoT, and the continued adoption of their security solutions. No specific data is available.
Recent Initiatives: Recent initiatives include expanding the SentriX platform and focusing on high-growth markets.
Summary
Data I/O is a key player in the device programming and security market, benefiting from its technology. The company's high price points represent a risk, but expanding its security solutions and entering emerging markets could be beneficial. DIOD must monitor the competition and manage supply chain risks.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Data I/O Corporation Website
- Industry Reports
- Financial News Sources
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market share data is based on estimates and may not be precise.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Data I/O Corporation
Exchange NASDAQ | Headquaters Redmond, WA, United States | ||
IPO Launch date 1990-03-26 | CEO, President & Director Mr. William O. Wentworth | ||
Sector Technology | Industry Electronic Components | Full time employees 88 | Website https://www.dataio.com |
Full time employees 88 | Website https://www.dataio.com | ||
Data I/O Corporation, together with its subsidiaries, engages in the design, manufacture, and sale of programming and security deployment systems and services for electronic device manufacturers in the United States, Europe, and internationally. Its programming system products are used to program integrated circuits (ICs) with the specific data for the ICs. The company offers PSV systems off-line automated programming systems, such as PSV2800 automated programming system which focuses on high-volume manufacturing in a lower cost platform; PSV7000 automated programming system for security deployment upgrades; PSV5000 automated programming system that combines mid-range capacity and supports security deployment; and PSV3500 automated programming system which provides basic programming needs. It provides SentriX security deployment system; and LumenX and non-automated FlashPAK III programming systems. In addition, the company offers hardware support, system installation and repair, and device programming services. It markets and sells its products to original equipment manufacturers in automotive and consumer electronics, internet of things, and industrial, as well as electronic manufacturing service contract manufacturers through direct sales, and indirect sales representatives and distributors. Data I/O Corporation was incorporated in 1969 and is headquartered in Redmond, Washington.
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