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Upturn AI SWOT - About
DAIO 
Data I/O Corporation (DAIO)
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Upturn Advisory Summary
07/10/2025: DAIO (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
1 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $4.5
1 Year Target Price $4.5
| 1 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -7.77% | Avg. Invested days 41 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/10/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 29.20M USD | Price to earnings Ratio - | 1Y Target Price 4.5 |
Price to earnings Ratio - | 1Y Target Price 4.5 | ||
Volume (30-day avg) 1 | Beta 0.95 | 52 Weeks Range 1.88 - 3.23 | Updated Date 07/11/2025 |
52 Weeks Range 1.88 - 3.23 | Updated Date 07/11/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.29 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -12.21% | Operating Margin (TTM) -6.1% |
Management Effectiveness
Return on Assets (TTM) -6.3% | Return on Equity (TTM) -14.35% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 20626768 | Price to Sales(TTM) 1.34 |
Enterprise Value 20626768 | Price to Sales(TTM) 1.34 | ||
Enterprise Value to Revenue 0.94 | Enterprise Value to EBITDA 203.8 | Shares Outstanding 9239730 | Shares Floating 8459436 |
Shares Outstanding 9239730 | Shares Floating 8459436 | ||
Percent Insiders 8.33 | Percent Institutions 32.99 |
Upturn AI SWOT
Data I/O Corporation
Company Overview
History and Background
Data I/O Corporation was founded in 1972. It initially focused on providing programming solutions for integrated circuits. Over time, it has evolved to become a leading provider of programming and intellectual property security solutions for flash memory, microcontrollers, and other integrated circuits.
Core Business Areas
- Programming Solutions: Provides automated programming systems and services used in manufacturing environments. This includes equipment for high-volume production and engineering development.
- IP Protection Solutions: Offers solutions that protect intellectual property (IP) in electronic devices by securing firmware and data during programming.
- Consumables and Services: Provides sockets, adapters, and other consumables needed for the programming equipment, as well as programming-as-a-service offering.
Leadership and Structure
Anthony Ambrose is the President and CEO. The company has a board of directors and a typical functional organizational structure including sales, marketing, engineering, operations, and finance departments.
Top Products and Market Share
Key Offerings
- PSV7000: A high-volume automated programming system used in electronics manufacturing. Market share data is not publicly available. Competitors include BPM Microsystems, Xeltek, and others offering automated programming equipment. Revenue from this product line is a significant portion of Data I/O's equipment sales.
- Lumen Programming Platform: Offers scalable, secure programming for IP protection and device personalization. Market share data is not publicly available. Competitors include Microchip, STMicroelectronics, and Infineon which offer their own internal programming solutions. Lumen represents a new and growing segment for Data I/O.
- SentriX Security Provisioning Platform: A secure provisioning system for protecting intellectual property in embedded systems. Market share data not available. Competitors include device manufacturers who offer integrated security features. This is a new product segment which is expected to grow revenue for Data I/O.
Market Dynamics
Industry Overview
The industry is characterized by increasing complexity of integrated circuits and a growing need for secure programming and IP protection solutions, especially in automotive, industrial, and IoT applications.
Positioning
Data I/O Corporation is a specialized provider of programming and security solutions, positioning itself as a reliable partner for manufacturers and device developers. It has a niche focus on high-volume programming and robust IP protection.
Total Addressable Market (TAM)
TAM is estimated to be in the hundreds of millions of dollars annually, encompassing programming equipment, consumables, and security solutions. Data I/O's is well positioned to take advantage of this TAM through its established presence in the market
Upturn SWOT Analysis
Strengths
- Strong reputation and established presence in the programming solutions market
- Specialized expertise in secure programming and IP protection
- Diverse product portfolio catering to various customer needs
- Strong partnerships with semiconductor manufacturers
Weaknesses
- Relatively small company size compared to larger competitors
- Dependence on cyclical electronics manufacturing industry
- Limited brand awareness outside core markets
Opportunities
- Growing demand for secure programming solutions in IoT and automotive applications
- Expansion into new geographic markets
- Development of innovative programming technologies
- Acquisition of complementary technologies or businesses
Threats
- Intense competition from larger and more diversified companies
- Rapid technological advancements potentially rendering existing products obsolete
- Economic downturns affecting electronics manufacturing activity
- Cybersecurity threats and IP theft impacting the need for secure programming
Competitors and Market Share
Key Competitors
- BPMI
- XEL
Competitive Landscape
Data I/O has advantages in its specialized expertise and established customer base. Disadvantages include smaller size compared to larger competitors and reliance on a cyclical industry.
Growth Trajectory and Initiatives
Historical Growth: The company has demonstrated steady growth in recent years, driven by increasing demand for its programming and security solutions.
Future Projections: Analysts predict continued growth for Data I/O, driven by the expansion of the IoT and automotive markets.
Recent Initiatives: Recent initiatives include the introduction of new programming platforms and the expansion of its security solutions portfolio.
Summary
Data I/O Corporation is a specialized provider in a niche market with growing demand, particularly for secure programming. The company is financially stable and has shown growth in recent years, driven by the expansion of IoT and automotive applications. Competition remains a key challenge, and future success will depend on their ability to innovate and expand their market reach. Their success hinges on leveraging their expertise in secure programming and IP protection to capitalize on market trends.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings, analyst reports, industry publications
Disclaimers:
Data and analysis are based on available information and are subject to change. This is not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Data I/O Corporation
Exchange NASDAQ | Headquaters Redmond, WA, United States | ||
IPO Launch date 1990-03-26 | CEO, President & Director Mr. William O. Wentworth | ||
Sector Technology | Industry Electronic Components | Full time employees 88 | Website https://www.dataio.com |
Full time employees 88 | Website https://www.dataio.com | ||
Data I/O Corporation, together with its subsidiaries, engages in the design, manufacture, and sale of programming and security deployment systems and services for electronic device manufacturers in the United States, Europe, and internationally. Its programming system products are used to program integrated circuits (ICs) with the specific data for the ICs. The company offers PSV systems off-line automated programming systems, such as PSV2800 automated programming system which focuses on high-volume manufacturing in a lower cost platform; PSV7000 automated programming system for security deployment upgrades; PSV5000 automated programming system that combines mid-range capacity and supports security deployment; and PSV3500 automated programming system which provides basic programming needs. It provides SentriX security deployment system; and LumenX and non-automated FlashPAK III programming systems. In addition, the company offers hardware support, system installation and repair, and device programming services. It markets and sells its products to original equipment manufacturers in automotive and consumer electronics, internet of things, and industrial, as well as electronic manufacturing service contract manufacturers through direct sales, and indirect sales representatives and distributors. Data I/O Corporation was incorporated in 1969 and is headquartered in Redmond, Washington.
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