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Data I/O Corporation (DAIO)



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Upturn Advisory Summary
08/28/2025: DAIO (1-star) is a SELL. SELL since 5 days. Profits (16.47%). Updated daily EoD!
1 Year Target Price $5.22
1 Year Target Price $5.22
1 | Strong Buy |
0 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -15.36% | Avg. Invested days 47 | Today’s Advisory SELL |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 29.20M USD | Price to earnings Ratio - | 1Y Target Price 5.22 |
Price to earnings Ratio - | 1Y Target Price 5.22 | ||
Volume (30-day avg) 1 | Beta 0.97 | 52 Weeks Range 1.88 - 3.48 | Updated Date 08/28/2025 |
52 Weeks Range 1.88 - 3.48 | Updated Date 08/28/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.28 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -11.5% | Operating Margin (TTM) -14.19% |
Management Effectiveness
Return on Assets (TTM) -7.35% | Return on Equity (TTM) -14.45% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 21649631 | Price to Sales(TTM) 1.28 |
Enterprise Value 21649631 | Price to Sales(TTM) 1.28 | ||
Enterprise Value to Revenue 0.95 | Enterprise Value to EBITDA 203.8 | Shares Outstanding 9387660 | Shares Floating 8610552 |
Shares Outstanding 9387660 | Shares Floating 8610552 | ||
Percent Insiders 8.2 | Percent Institutions 34.28 |
Upturn AI SWOT
Data I/O Corporation

Company Overview
History and Background
Data I/O Corporation was founded in 1972. It initially focused on providing programming solutions for integrated circuits. Over time, it has evolved into a provider of advanced programming and automated handling systems for flash memory and microcontroller devices.
Core Business Areas
- Programming Solutions: Offers programming systems and services for semiconductor devices, including flash memory, microcontrollers, and programmable logic devices. These solutions cater to various industries, including automotive, industrial, and aerospace.
- Automated Handling Systems: Provides automated handling systems that integrate with programming systems for high-volume device programming. These systems are designed to improve efficiency and reduce labor costs in manufacturing environments.
- Service and Support: Offers technical support, training, and maintenance services to ensure the optimal performance and longevity of its products.
Leadership and Structure
Anthony Ambrose is the President and CEO. The company operates with a functional organizational structure, with departments focused on engineering, sales, marketing, finance, and operations.
Top Products and Market Share
Key Offerings
- PSV7000: High-volume automated programming system for automotive and industrial applications. Market share data not publicly available. Competitors include Xeltek, BPM Microsystems.
- LumenX Programming Platform: Provides secure programming for security devices. Market share data not publicly available. Competitors include SMH Technologies, Dediprog.
- Pro Line RoadRunner: Inline programming equipment; Competitors include BPM Microsystems, Xeltek, and others.
Market Dynamics
Industry Overview
The semiconductor programming industry is driven by the increasing complexity and demand for programmable devices in various applications. The automotive sector is a major driver.
Positioning
Data I/O Corporation is positioned as a provider of advanced programming solutions for high-reliability applications, with a focus on the automotive and industrial sectors. They focus on secure programming and integration solutions for automotive electronic control units.
Total Addressable Market (TAM)
TAM estimated at several billion USD, reflecting the broad adoption of programmable devices. Data I/O Corporation is well-positioned to address a portion of this TAM with its specialized solutions.
Upturn SWOT Analysis
Strengths
- Strong reputation in the automotive and industrial sectors
- Advanced programming technology
- Focus on high-reliability applications
- Automated handling system expertise
Weaknesses
- Relatively small size compared to larger competitors
- Limited geographic diversification
- Dependence on specific industries
- Susceptible to economic downturns
Opportunities
- Growing demand for secure programming solutions
- Expansion into new geographic markets
- Development of new programming technologies
- Partnerships with semiconductor manufacturers
Threats
- Intense competition from larger companies
- Technological obsolescence
- Economic slowdown in key markets
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- BPMX
- SMH Technologies
- Xeltek
Competitive Landscape
Data I/O Corporation differentiates itself through its focus on high-reliability programming solutions for the automotive and industrial sectors. It faces competition from larger companies with broader product portfolios.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been impacted by market cycles and technological changes.
Future Projections: Future growth is expected to be driven by demand for secure programming and automotive applications. Analyst estimates vary.
Recent Initiatives: Recent initiatives include the introduction of new programming platforms and expansion of services offerings.
Summary
Data I/O Corporation is a niche player in the semiconductor programming industry, with a strong focus on automotive and industrial applications. The company's competitive advantages include its advanced technology and reputation for high-reliability solutions. However, it faces challenges from larger competitors and market cyclicality, requiring it to invest in innovation and strategic partnerships to sustain growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings (when available)
- Industry Reports
Disclaimers:
This analysis is based on publicly available information and should not be considered investment advice. Market share estimates are approximate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Data I/O Corporation
Exchange NASDAQ | Headquaters Redmond, WA, United States | ||
IPO Launch date 1990-03-26 | CEO, President & Director Mr. William O. Wentworth | ||
Sector Technology | Industry Electronic Components | Full time employees 88 | Website https://www.dataio.com |
Full time employees 88 | Website https://www.dataio.com |
Data I/O Corporation, together with its subsidiaries, engages in the design, manufacture, and sale of programming and security deployment systems and services for electronic device manufacturers in the United States, Europe, and internationally. Its programming system products are used to program integrated circuits (ICs) with the specific data for the ICs. The company offers PSV systems off-line automated programming systems, such as PSV2800 automated programming system which focuses on high-volume manufacturing in a lower cost platform; PSV7000 automated programming system for security deployment upgrades; PSV5000 automated programming system that combines mid-range capacity and supports security deployment; and PSV3500 automated programming system which provides basic programming needs. It provides SentriX security deployment system; and LumenX and non-automated FlashPAK III programming systems. In addition, the company offers hardware support, system installation and repair, and device programming services. It markets and sells its products to original equipment manufacturers in automotive and consumer electronics, internet of things, and industrial, as well as electronic manufacturing service contract manufacturers through direct sales, and indirect sales representatives and distributors. Data I/O Corporation was incorporated in 1969 and is headquartered in Redmond, Washington.

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