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Upturn AI Summary - About
Masco Corporation(MAS)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for MAS
10/02/2026: MAS (1-star) is currently NOT-A-BUY. Pass it for now.
Masco Corporation is a established player in the building products industry, best known for its durable brands such as Delta and Behr. The company maintains a strong competitive position due to its long-standing partnerships with major retailers, which provides stable, consistent market access. Its investment story centers on capturing demand from residential repair and remodeling cycles. However, investors must weigh these strengths against risks including high concentration with key customers, sensitivity to housing market cycles, and potential input cost inflation. Overall, Masco may suit dividend-focused or value-oriented investors who value a stable, established brand portfolio while monitoring housing market interest rate trends.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Masco is a mature, cyclical company rather than a high-growth disruptor. |
| Momentum investor | Mixed fit | Momentum depends heavily on the prevailing housing market sentiment and construction cycle signals. |
| Value investor | Strong fit | Masco often trades at valuations that appeal to value-oriented investors seeking stable, established businesses. |
| Dividend investor | Strong fit | The company maintains a reliable dividend policy, making it attractive for income-focused portfolios. |
| Low-risk investor | Mixed fit | While established, the company's susceptibility to housing cycles introduces volatility that may not suit the lowest-risk profiles. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium | The stock price is sensitive to interest rate changes and housing market data releases. |
| Valuation risk | Medium | As a cyclical stock, valuation can fluctuate significantly based on expectations for the housing cycle. |
| Competition risk (building products) | Medium / high | The sector is highly competitive with constant pressure on pricing and shelf space at major retailers. |
| Business quality | Strong | Masco owns a collection of high-quality, widely recognized brands that form a durable competitive foundation. |
| Dividend income | Low / none | The dividend is well-supported by cash flows and is a central part of the investment thesis. |
| Execution risk | Medium | Success relies on managing complex supply chains and maintaining strong relationships with major retailers like The Home Depot. |
Price Behavior
Rolling Over
The price momentum is slowing down and beginning to turn downward.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit -7.52% | Avg. Invested days 48 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/02/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 13.46B USD | Price to earnings Ratio 15.73 | 1Y Target Price 80.33 |
Price to earnings Ratio 15.73 | 1Y Target Price 80.33 | ||
Volume (30-day avg) 2.2M shares | Beta 1.29 | 52 Weeks Range 57.51 - 83.27 | Updated Date 10/01/2026 |
52 Weeks Range 57.51 - 83.27 | Updated Date 10/01/2026 | ||
Dividends yield (FY) 1.87% | Basic EPS (TTM) 4.34 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Plumbing Products | Faucets, showerheads, and valves under the Delta and Hansgrohe brands. | This is a reliable, high-margin business segment tied to both new home construction and renovation. |
| Decorative Architectural Products | Behr paints and stains sold predominantly through home centers. | Paint is a high-turnover item that provides consistent consumer demand even when housing construction slows. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 15.73 | Forward PE 14.68 | Enterprise Value 16.39B | Price to Sales(TTM) 1.77 |
Enterprise Value 16.39B | Price to Sales(TTM) 1.77 | ||
Enterprise Value to Revenue 2.15 | Enterprise Value to EBITDA 12.26 | Shares Outstanding 197.19M | Shares Floating 196.32M |
Shares Outstanding 197.19M | Shares Floating 196.32M | ||
Percent Insiders 0.23 | Percent Institutions 106.7 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
About Masco Corporation
Exchange NYSE | Headquarters Livonia, MI, United States | ||
IPO Launch date 1983-06-10 | President, CEO & Director Mr. Jonathon J. Nudi | ||
Sector Industrials | Industry Building Products & Equipment | Full time employees 18000 | Website https://masco.com |
Full time employees 18000 | Website https://masco.com | ||
Masco Corporation provides home improvement and building products in North America, Europe, and internationally. The company's Plumbing Products segment offers faucets, showerheads, handheld showers, valves, bath hardware and accessories, bathing units, shower bases and enclosures, shower drains, steam shower systems, water filtration systems, and sinks and kitchen accessories; acrylic tubs, bath and shower enclosures, and shower bases and trays; spas, exercise pools, and aquatic fitness systems and saunas; brass, copper, and composite plumbing system component and other non-decorative plumbing products; water products; and thermoplastic products, extruded plastic profiles, and specialized fabrication products, as well as PEX tubing products. This segment provides its products under the DELTA, BRIZO, PEERLESS, HANSGROHE, AXOR, KRAUS, NEWPORT BRASS, GINGER, WALTEC, BRISTAN, HERITAGE, MIROLIN, HOT SPRING, CALDERA, FREEFLOW SPAS, FANTASY SPAS, AQUATERRA, LIFESMART, ENDLESS POOLS, TYLO, FINNLEO, HELO, BRASSCRAFT, PLUMBSHOP, and MASTER PLUMBER brands, as well as under private label to home center and online retailers, mass merchandisers, wholesalers and distributors, plumbers, building contractors, remodelers, smaller retailers, and consumers and homebuilders. Its Decorative Architectural Products segment offers paints, primers, specialty coatings, stains, and waterproofing products, as well as paint applicators and accessories; cabinet and door hardware, functional hardware, hook and hook rail products, and outdoor living hardware; and decorative bath hardware, shower accessories, and shower doors. This segment provides its products under the BEHR, KILZ, WHIZZ, LIBERTY, and FRANKLIN BRASS brands to home center and other retailers, mass and online retailers, other specialty retailers, and original equipment manufacturers and wholesalers. The company was incorporated in 1929 and is headquartered in Livonia, Michigan.
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