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Upturn AI SWOT - About
MCHX 
Marchex Inc (MCHX)
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Upturn Advisory Summary
08/14/2025: MCHX (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
1 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $4
1 Year Target Price $4
| 1 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -31.75% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 79.46M USD | Price to earnings Ratio - | 1Y Target Price 4 |
Price to earnings Ratio - | 1Y Target Price 4 | ||
Volume (30-day avg) 1 | Beta 1.92 | 52 Weeks Range 1.26 - 2.40 | Updated Date 08/15/2025 |
52 Weeks Range 1.26 - 2.40 | Updated Date 08/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.1 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-12 | When - | Estimate -0.01 | Actual 0.02 |
Profitability
Profit Margin -9.76% | Operating Margin (TTM) -4.6% |
Management Effectiveness
Return on Assets (TTM) -6.88% | Return on Equity (TTM) -13.93% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 69852130 | Price to Sales(TTM) 1.67 |
Enterprise Value 69852130 | Price to Sales(TTM) 1.67 | ||
Enterprise Value to Revenue 1.47 | Enterprise Value to EBITDA -23.78 | Shares Outstanding 39240800 | Shares Floating 17218803 |
Shares Outstanding 39240800 | Shares Floating 17218803 | ||
Percent Insiders 8.5 | Percent Institutions 64.09 |
Upturn AI SWOT
Marchex Inc
Company Overview
History and Background
Marchex Inc. was founded in 2003 and is headquartered in Seattle, Washington. It is a provider of call analytics and conversational intelligence solutions. The company has evolved from focusing on call-based advertising to offering a broader suite of products that help businesses understand and optimize their customer interactions.
Core Business Areas
- Conversation Intelligence: Marchex's core offering, providing AI-powered analytics of phone conversations to extract insights, improve customer experience, and drive revenue.
Leadership and Structure
The leadership team includes Edwin Miller (CEO). Marchex operates with a structure that emphasizes product development, sales, and marketing, with a focus on its cloud-based platform.
Top Products and Market Share
Key Offerings
- Marchex Conversation Intelligence: A cloud-based platform that analyzes voice conversations using AI and machine learning to extract actionable insights. Market share data is unavailable. Competitors include Invoca, CallRail, and DialogTech (acquired by Invoca).
Market Dynamics
Industry Overview
The call analytics and conversational intelligence market is growing as businesses seek to understand customer behavior and optimize their marketing and sales efforts. The trend is towards using AI to analyze customer conversations.
Positioning
Marchex is positioned as a provider of AI-driven call analytics solutions, focusing on enterprise clients. They differentiate themselves through their proprietary technology and expertise in voice data analysis.
Total Addressable Market (TAM)
The TAM for conversational AI is estimated to be in the billions of dollars and growing. Marchex's position is in providing call analytics capabilities to enterprises.
Upturn SWOT Analysis
Strengths
- AI-powered conversation analytics
- Cloud-based platform
- Proprietary technology
- Focus on enterprise clients
Weaknesses
- Limited market share compared to larger competitors
- Dependence on a single core product
- Customer Concentration Risk
Opportunities
- Expanding market for conversational AI
- Integration with other CRM and marketing platforms
- Partnerships with technology providers
- Growth in mobile advertising
Threats
- Competition from larger companies with more resources
- Rapid technological changes in AI
- Economic downturn affecting advertising spend
- Changes in privacy regulations
Competitors and Market Share
Key Competitors
- IVC
- CR
- Not Available Stock Symbol
Competitive Landscape
Marchex's advantage lies in its specialized AI technology, but faces stiff competition from larger, well-funded companies. Its focus on enterprise clients helps differentiate it, but market share remains a challenge.
Growth Trajectory and Initiatives
Historical Growth: Historical growth data not available in the current request.
Future Projections: Future projections data not available in the current request.
Recent Initiatives: Recent strategic initiatives data not available in the current request.
Summary
Marchex Inc. is a niche player in the growing conversational intelligence market, specializing in AI-powered call analytics. While its proprietary technology provides a competitive edge, it faces challenges from larger competitors and needs to expand its market share. Investing in innovation and strategic partnerships are crucial for future growth and profitability. Customer Concentration Risk is also a risk.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Industry Reports
- Company Website
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data is based on estimates and may not be precise.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Marchex Inc
Exchange NASDAQ | Headquaters Seattle, WA, United States | ||
IPO Launch date 2004-03-31 | CEO - | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 163 | Website https://www.marchex.com |
Full time employees 163 | Website https://www.marchex.com | ||
Marchex, Inc., a conversation intelligence company, provides conversational analytics and related solutions in the United States, Canada, and internationally. The company's products include Marketing Edge that identifies which campaigns and channels are driving inbound conversations, evaluates what happens during those conversations, and closes the sales loop by connecting converted sales to marketing driven leads; Sonar Business Text Messaging, an artificial intelligence (AI) empowered intelligent workflow enabled mobile messaging solution that enables operations, sales, and marketing teams to communicate personally with field staff, prospects, and customers; and Marchex Platform Services, a robust API-based conversation intelligence product that allows executives, sales, customer engagement, and marketing teams to apply Marchex AI to most any calls, regardless of communication platform, to identify actionable insights from conversations with their customers. It also provides Spotlight, an AI conversation analytics product for multi-location businesses; Engage, a solution that provides locations with applications to enhance their overall performance; Call Summary and Sentiment Suite, are capabilities powered by generative AI that analyze and generate summaries of consumer-to-business calls; and AI for Industry Solution, provides automatic lead qualification, identifying high value leads with industry specific indicators to target the most valuable opportunities, and improved attribution, allowing businesses to segment audiences and improve automated bidding using attributes such as product/service, lead outcome, lead value, and topics. Marchex, Inc. was incorporated in 2003 and is headquartered in Seattle, Washington.
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