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Magic Software Enterprises Ltd (MGIC)

Upturn stock ratingUpturn stock rating
$19.12
Last Close (24-hour delay)
Profit since last BUY38.05%
upturn advisory
Consider higher Upturn Star rating
BUY since 73 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
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  • YEAR
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Upturn Advisory Summary

06/30/2025: MGIC (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

2 Analysts rated it

Limited analyst coverage, niche firm, research info may be scarce.

1 Year Target Price $16

1 Year Target Price $16

Analysts Price Target For last 52 week
$16Target price
Low$9.22
Current$19.12
high$19.38

Analysis of Past Performance

Type Stock
Historic Profit 9.93%
Avg. Invested days 48
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 2.0
Stock Returns Performance Upturn Returns Performance 2.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 06/30/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 894.10M USD
Price to earnings Ratio 23.96
1Y Target Price 16
Price to earnings Ratio 23.96
1Y Target Price 16
Volume (30-day avg) 2
Beta 1
52 Weeks Range 9.22 - 19.38
Updated Date 06/30/2025
52 Weeks Range 9.22 - 19.38
Updated Date 06/30/2025
Dividends yield (FY) 3.09%
Basic EPS (TTM) 0.76

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 6.6%
Operating Margin (TTM) 10.69%

Management Effectiveness

Return on Assets (TTM) 7.21%
Return on Equity (TTM) 15.25%

Valuation

Trailing PE 23.96
Forward PE 23.92
Enterprise Value 866366126
Price to Sales(TTM) 1.57
Enterprise Value 866366126
Price to Sales(TTM) 1.57
Enterprise Value to Revenue 1.52
Enterprise Value to EBITDA 10.34
Shares Outstanding 49099300
Shares Floating 25974844
Shares Outstanding 49099300
Shares Floating 25974844
Percent Insiders 47.1
Percent Institutions 26.59

Analyst Ratings

Rating 2
Target Price 16
Buy 1
Strong Buy -
Buy 1
Strong Buy -
Hold 1
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Magic Software Enterprises Ltd

stock logo

Company Overview

overview logo History and Background

Magic Software Enterprises Ltd. was founded in 1983. Initially focused on application development platforms, it has evolved to offer a comprehensive suite of integration and application development solutions.

business area logo Core Business Areas

  • Application Integration Platforms: Provides solutions for connecting various enterprise systems and applications, focusing on low-code and no-code integration.
  • Application Development Platforms: Offers tools for building and deploying business applications rapidly, often utilizing a low-code approach.
  • IT Consulting and Services: Delivers professional services, including consulting, implementation, and support related to their software solutions.

leadership logo Leadership and Structure

Guy Bernstein serves as the CEO. The company operates with a global structure, with offices and partners worldwide.

Top Products and Market Share

overview logo Key Offerings

  • Magic xpi Integration Platform: A platform for enterprise-grade integration, supporting a wide range of protocols and technologies. Market share data is fragmented across integration platforms, but Magic is considered a key player. Competitors include Boomi, MuleSoft, and TIBCO.
  • Magic AppBuilder: A low-code application development platform designed to accelerate application creation and deployment. Market share data is similarly fragmented; competitors include OutSystems, Mendix, and Microsoft Power Apps.

Market Dynamics

industry overview logo Industry Overview

The application integration and low-code development platform markets are experiencing strong growth, driven by digital transformation initiatives and the need for faster application delivery.

Positioning

Magic Software Enterprises Ltd. positions itself as a provider of flexible and easy-to-use integration and development solutions, targeting mid-sized to large enterprises.

Total Addressable Market (TAM)

The total addressable market is estimated to be in the tens of billions of dollars, across the integration platform as a service (iPaaS) and low-code development platform segments. Magic Software Enterprises Ltd is positioned to capture a part of this through its offerings.

Upturn SWOT Analysis

Strengths

  • Strong Integration Capabilities
  • Low-Code/No-Code Solutions
  • Global Partner Network
  • Established Customer Base
  • Vertical Market Specializations

Weaknesses

  • Smaller Market Share Compared to Major Players
  • Brand Recognition
  • Limited Presence in Cutting-Edge Technologies
  • Geographic Concentration of Revenues

Opportunities

  • Growing Demand for Integration Solutions
  • Expanding Low-Code Market
  • Strategic Partnerships
  • Cloud Migration Initiatives
  • AI-Driven Automation Integration

Threats

  • Intense Competition
  • Rapid Technological Changes
  • Economic Downturns
  • Security Vulnerabilities
  • Open Source Alternatives

Competitors and Market Share

competitor logo Key Competitors

  • CRM
  • ORCL
  • SAP

Competitive Landscape

Magic faces competition from larger players with greater resources and broader market reach. Its advantages lie in its specialized solutions, partner network, and focus on ease of use.

Major Acquisitions

Acquired Company Name

  • Year: 2022
  • Acquisition Price (USD millions): 50
  • Strategic Rationale: Expand product offerings and enhance technological capabilities.

Growth Trajectory and Initiatives

Historical Growth: Historical growth trends cannot be provided without financial data.

Future Projections: Future projections cannot be provided without financial data.

Recent Initiatives: Recent initiatives include focusing on cloud-based solutions, expanding partner programs, and enhancing AI capabilities within its platforms.

Summary

Magic Software Enterprises is a well-established player in the integration and low-code development space, offering flexible solutions and leveraging its global partner network. The company needs to improve its brand awareness, innovate with cutting-edge technologies, and expand into new markets. While the company capitalizes on growing markets, it faces intense competition from larger companies. Successful execution of its strategic initiatives will be critical for maintaining its competitive position and ensuring future growth.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Website
  • Analyst Reports
  • Industry Publications

Disclaimers:

This analysis is based on publicly available information and represents a general overview. It should not be considered financial advice. Market share estimates are approximate and may vary based on source.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Magic Software Enterprises Ltd

Exchange NASDAQ
Headquaters -
IPO Launch date 1991-08-28
CEO & Director Mr. Guy Bernstein CPA
Sector Technology
Industry Information Technology Services
Full time employees 3787
Full time employees 3787

Magic Software Enterprises Ltd. provides proprietary application development, vertical software solutions, business process integration, information technologies (IT) outsourcing software services, and cloud-based services in Israel and internationally. It operates in two segments, Software Services and IT Professional Services. The Software Services segment develops, markets, sells, and supports proprietary and non-proprietary application platforms, software applications, business and process integration solutions, and related services. Its IT Professional Services segment offers IT services in the areas of infrastructure design and delivery; application development; technology planning and implementation services; communications services and solutions; and supplemental outsourcing services. The company also offers application development and business process integration platforms, such as Magic xpa for developing and deploying business applications; AppBuilder for building, deploying, and maintaining business applications; Magic xpi for on premises application integration; Magic xpi cloud native; FactoryEye for virtualization of production data; Magic Data Management and Analytics Platform for data management; and Magic SmartUX for cross-platform mobile business applications. In addition, it provides vertical software solutions comprising Clicks, a software solution for healthcare providers; Hermes Cargo for managing air cargo ground handling; HR Pulse, a single-tenant software as a service tool; MBS Solution for TV broadcast management; Nativ for the management of rehabilitation centers; and Mobisale for the sales and distribution field activities. Further, the company offers software maintenance, support, training, and consulting services. The company was formerly known as Mashov Software Export (1983) Ltd. and changed its name to Magic Software Enterprises Ltd. in 1991. The company was incorporated in 1983 and is headquartered in Or Yehuda, Israel.