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Upturn AI SWOT - About
Moving iMage Technologies Inc (MITQ)
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Upturn Advisory Summary
10/15/2025: MITQ (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -48.82% | Avg. Invested days 39 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/15/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 6.32M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.36 | 52 Weeks Range 0.50 - 1.10 | Updated Date 06/29/2025 |
52 Weeks Range 0.50 - 1.10 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.12 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -6.49% | Operating Margin (TTM) -7.56% |
Management Effectiveness
Return on Assets (TTM) -7.13% | Return on Equity (TTM) -21.35% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 2150793 | Price to Sales(TTM) 0.34 |
Enterprise Value 2150793 | Price to Sales(TTM) 0.34 | ||
Enterprise Value to Revenue 0.12 | Enterprise Value to EBITDA -0.67 | Shares Outstanding 9933680 | Shares Floating 6460070 |
Shares Outstanding 9933680 | Shares Floating 6460070 | ||
Percent Insiders 35.34 | Percent Institutions 2.28 |
Upturn AI SWOT
Moving iMage Technologies Inc
Company Overview
History and Background
Moving iMage Technologies, Inc. (MITI) was founded in 2007. It is a manufacturer and distributor of cinema equipment and related services. The company provides a comprehensive range of products and services to support movie theatres, from design and installation to ongoing maintenance. Its evolution has focused on becoming a one-stop shop for cinema needs.
Core Business Areas
- Cinema Equipment Manufacturing: MITI manufactures and distributes a variety of cinema equipment, including projectors, sound systems, screens, seating, and other related technologies.
- Cinema Design and Installation Services: The company provides design and installation services for new cinema builds and renovations of existing theaters. This includes project management, system integration, and technical support.
- Maintenance and Support Services: MITI offers ongoing maintenance and support services to ensure the optimal performance and longevity of cinema equipment. This includes preventative maintenance, repairs, and remote monitoring.
Leadership and Structure
The CEO of Moving iMage Technologies is Robert Donahue. The company operates with a functional organizational structure, with departments specializing in manufacturing, sales, service, and administration.
Top Products and Market Share
Key Offerings
- Competitors: Barco, Christie Digital, NEC Display Solutions
- Projectors (Digital Cinema Projectors): MITI offers a variety of digital cinema projectors from major manufacturers. Market share data is difficult to ascertain precisely, but MITI competes with Barco, Christie Digital, and NEC Display Solutions for market share in North America and global market. Limited revenue data publicly available. Market Share: Estimated <5%.
- Competitors: Dolby, QSC, JBL Professional
- Sound Systems: MITI provides sound systems for cinemas, including speakers, amplifiers, and processors. Revenue and market share data is limited. Competitors: Dolby, QSC, JBL Professional. Market Share: Estimated <5%.
- Cinema Seating: MITI provides cinema seating and designs. Revenue and market share data is limited. Competitors: Irwin Seating Company, Figueras. Market Share: Estimated <5%.
- Competitors: Irwin Seating Company, Figueras
Market Dynamics
Industry Overview
The cinema equipment industry is moderately competitive, driven by technological advancements, changing consumer preferences (e.g., immersive experiences), and the construction and renovation of cinema complexes. The industry is seeing a slow recovery after the pandemic due to hybrid movie releases and slow return to theaters.
Positioning
MITI positions itself as a comprehensive provider of cinema solutions, offering a range of products and services to meet the needs of cinema operators. Its competitive advantage lies in its integrated approach and expertise in system design and installation.
Total Addressable Market (TAM)
The global cinema market is projected to reach USD 142.66 billion by 2028. MITI's TAM consists of the equipment and service components of the cinema market. MITI is a small company with limited market share, positioning the company with the potential to grow within the industry.
Upturn SWOT Analysis
Strengths
- Comprehensive Product and Service Offering
- Strong Customer Relationships
- Expertise in Cinema Design and Installation
- Focus on Emerging Technologies
Weaknesses
- Limited Brand Recognition
- Relatively Small Market Share
- Dependence on the Cinema Industry's Performance
- Potential Supply Chain Vulnerabilities
Opportunities
- Expansion into New Geographic Markets
- Growth in the Immersive Cinema Experience Segment
- Partnerships with Technology Providers
- Increase in Digital Cinema Adoption
Threats
- Competition from Larger, More Established Players
- Technological Disruptions
- Economic Downturns Impacting Cinema Attendance
- Changing Consumer Entertainment Preferences (e.g., Streaming)
Competitors and Market Share
Key Competitors
- Christie Group PLC (CGP.L)
- Cinionic
- Severtson Screens
Competitive Landscape
MITI faces competition from larger, more established players with greater brand recognition and resources. To succeed, MITI must focus on its niche markets, innovative solutions, and customer service.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been inconsistent, reflecting the cyclical nature of the cinema industry.
Future Projections: Future growth is dependent on industry trends, new product offerings, and expansion into new markets. Analyst estimates vary.
Recent Initiatives: Recent initiatives include the development of new immersive cinema technologies and partnerships with technology providers.
Summary
Moving iMage Technologies is a small company with a focus on cinema solutions. Its strength lies in its comprehensive offering, but it faces challenges due to its small size and dependence on the volatile cinema industry. To improve, MITI should focus on expanding into new markets and diversifying its product offerings. The company needs to improve financial performance and brand recognition.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Market Research Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share estimates are approximate and based on available data. Financial data is subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Moving iMage Technologies Inc
Exchange NYSE MKT | Headquaters Fountain Valley, CA, United States | ||
IPO Launch date 2021-07-08 | CEO & Chairman of the Board Mr. Philip L. Rafnson | ||
Sector Technology | Industry Communication Equipment | Full time employees 32 | Website https://www.movingimagetech.com |
Full time employees 32 | Website https://www.movingimagetech.com | ||
Moving iMage Technologies, Inc. designs, manufactures, integrates, installs, and distributes proprietary and custom designed equipment, and other off the shelf cinema products for cinema requirements in the United States and internationally. The company provides automation, pedestal, projection pod, and power management systems; and in-house designed, manufactured, and assembled lighting products and dimmers, as well as distributes digital cinema projectors and media servers. It also offers premium sound systems and enclosures; demand-controlled ventilation systems that automatically shuts down exhaust fans; and cup holders, trays, cups, advertising displays, cinema step and aisle lighting products, and other products. In addition, the company provides software solutions, such as CineQC, a cinema presence management and remote-control system. Further, it offers technical, design, and consulting services, such as custom engineering, audio visual integration, systems design and installation, and digital technology services, as well as software solutions for operations enhancement and theatre management. Additionally, the company provides turnkey project management, and furniture fixture and equipment services to commercial cinema exhibitors for new construction and remodels, including design, consulting, and procurement of seats, screen systems, lighting, acoustical treatments, screens, projection, and sound equipment for upgrades and new professional cinema, screening room, postproduction facilities and ultra-high-end cinema builds. The company is headquartered in Fountain Valley, California.
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