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Upturn AI SWOT - About
Maui Land & Pineapple Company Inc (MLP)
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Upturn Advisory Summary
09/11/2025: MLP (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -18.52% | Avg. Invested days 37 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/11/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 362.46M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.75 | 52 Weeks Range 14.05 - 26.46 | Updated Date 06/29/2025 |
52 Weeks Range 14.05 - 26.46 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.75 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -98.46% | Operating Margin (TTM) -149.86% |
Management Effectiveness
Return on Assets (TTM) -21.73% | Return on Equity (TTM) -47.84% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 356242804 | Price to Sales(TTM) 24.35 |
Enterprise Value 356242804 | Price to Sales(TTM) 24.35 | ||
Enterprise Value to Revenue 23.93 | Enterprise Value to EBITDA 26.53 | Shares Outstanding 19741700 | Shares Floating 7550394 |
Shares Outstanding 19741700 | Shares Floating 7550394 | ||
Percent Insiders 65.9 | Percent Institutions 28.52 |
Upturn AI SWOT
Maui Land & Pineapple Company Inc
Company Overview
History and Background
Maui Land & Pineapple Company, Inc. (MLP) was founded in 1909. Originally focused on pineapple cultivation, it has evolved into a land management and real estate company. Significant milestones include shifts in ownership and strategic focus from agriculture to resort development and land sales.
Core Business Areas
- Real Estate: Development and sale of residential and commercial properties, primarily in Kapalua, Maui.
- Land Management: Stewardship of agricultural and conservation lands, including leasing for agricultural activities.
- Hospitality: Operation of the Kapalua Club and associated amenities, like golf courses.
Leadership and Structure
The company is led by a Board of Directors and an executive management team. Specific details about individuals would require real-time data sourcing. The organizational structure involves departments focused on real estate, land management, finance, and hospitality.
Top Products and Market Share
Key Offerings
- Residential Real Estate: Luxury homes and condominiums in Kapalua. Market share data is highly localized and varies greatly. Competitors include other luxury real estate developers and resorts on Maui. Revenue varies greatly year to year.
- Land Leases: Agricultural land leases for various crops and livestock. The company benefits from its large land holdings. Competitors may include other large landowners in the region.
- Number of Users: N/A
- Revenue: N/A
- Kapalua Club Memberships: Exclusive memberships providing access to golf courses and other amenities. Market share is limited to luxury resort communities on Maui. Competitors include other high-end resorts.Revenue varies depending on membership rates and participation.
Market Dynamics
Industry Overview
The company operates in the real estate, land management, and hospitality sectors, influenced by tourism, economic conditions, and regulatory factors in Hawaii.
Positioning
MLP is positioned as a luxury real estate developer and land owner. Its competitive advantages lie in its extensive land holdings in a desirable location and brand recognition within the luxury market.
Total Addressable Market (TAM)
The TAM is difficult to precisely determine, as it encompasses the luxury real estate market on Maui and the demand for sustainable land management. The company's position is determined by its control over key real estate and land assets on the island, giving it a portion of the TAM.
Upturn SWOT Analysis
Strengths
- Extensive land holdings in Kapalua
- Strong brand recognition in the luxury market
- Experience in real estate development and land management
- Diversified revenue streams (real estate, leases, hospitality)
Weaknesses
- Sensitivity to economic cycles and tourism fluctuations
- Geographic concentration (Maui-specific)
- Limited product diversification (primarily luxury-focused)
- Potential environmental concerns related to land development
Opportunities
- Expansion of sustainable tourism and eco-friendly developments
- Increased demand for luxury real estate in Hawaii
- Strategic partnerships with other businesses
- Diversification into new markets (e.g., renewable energy)
Threats
- Economic downturns and tourism decline
- Increased competition from other resorts and developers
- Environmental regulations and restrictions
- Natural disasters (hurricanes, tsunamis)
Competitors and Market Share
Key Competitors
- OLU.AX
- HR
- MAR
Competitive Landscape
MLP's advantages include its land holdings and brand. Disadvantages could be its geographical concentration. Competitor advantages include larger global reach
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been tied to real estate sales cycles and tourism trends on Maui.
Future Projections: Future growth projections are unavailable without specific financial information.
Recent Initiatives: Focus on sustainable development and land management practices, investment in capital improvements.
Summary
Maui Land & Pineapple Company is a mixed-bag company with a valuable asset of land and a luxurious brand. Its success is heavily tied to the tourism industry and economy of Maui, making it vulnerable to economic downturns and natural disasters. Their emphasis on sustainable growth offers them opportunities to capitalize on eco-friendly developments. Moving forward, they need to find ways to diversify its operations geographically and explore other product offerings.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports (generalized)
Disclaimers:
The analysis is based on publicly available information and general market knowledge. Specific financial details may not be accurate due to limitations on real-time data access. This analysis is not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Maui Land & Pineapple Company Inc
Exchange NYSE | Headquaters Lahaina, HI, United States | ||
IPO Launch date 1972-04-03 | CEO - | ||
Sector Real Estate | Industry Real Estate Services | Full time employees 15 | Website https://www.mauiland.com |
Full time employees 15 | Website https://www.mauiland.com | ||
Maui Land & Pineapple Company, Inc., together with its subsidiaries, engages in the planning, managing, developing, and selling residential, resort, commercial, agricultural, and industrial real estate properties in the United States. The company operates through Land Development & Sales; Leasing; and Resort Amenities segments. The Real Estate segment is involved in the land planning and entitlement; development related construction, development, and sale activities. The Leasing segment leases commercial, agricultural, and industrial land and properties; and licenses its registered trademarks and trade names, as well as provides stewardship and conservation services. This segment also manages ditches, reservoirs, and well systems that provide potable and non-potable water to West and Upcountry Maui areas. The Resort Amenities segment manages the operations of the Kapalua Club, a private non-equity club that provides its members special programs, access, and other privileges at certain amenities at the Kapalua Resort. Maui Land & Pineapple Company, Inc. was incorporated in 1909 and is based in Lahaina, Hawaii.
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