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Upturn AI SWOT - About
MSGS 
Madison Square Garden Sports Corp (MSGS)
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Upturn Advisory Summary
06/27/2025: MSGS (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
8 Analysts rated it
These Stocks/ETFs, based on Upturn Advisory, have historically outperformed the market, making them a top-tier choice for investors.
Year Target Price $242.39
Year Target Price $242.39
| 4 | Strong Buy |
| 1 | Buy |
| 3 | Hold |
| 0 | Under performing |
| 0 | Sell |
Analysis of Past Performance
Type Stock | Historic Profit -6.51% | Avg. Invested days 39 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 06/27/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 5.01B USD | Price to earnings Ratio 993.19 | 1Y Target Price 242.39 |
Price to earnings Ratio 993.19 | 1Y Target Price 242.39 | ||
Volume (30-day avg) - | Beta 0.75 | 52 Weeks Range 173.26 - 237.99 | Updated Date 06/29/2025 |
52 Weeks Range 173.26 - 237.99 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.21 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 0.46% | Operating Margin (TTM) 7.6% |
Management Effectiveness
Return on Assets (TTM) 3.86% | Return on Equity (TTM) -12.29% |
Valuation
Trailing PE 993.19 | Forward PE 147.06 | Enterprise Value 6103366542 | Price to Sales(TTM) 4.71 |
Enterprise Value 6103366542 | Price to Sales(TTM) 4.71 | ||
Enterprise Value to Revenue 5.74 | Enterprise Value to EBITDA 77.5 | Shares Outstanding 19488100 | Shares Floating 17142571 |
Shares Outstanding 19488100 | Shares Floating 17142571 | ||
Percent Insiders 3.21 | Percent Institutions 87.77 |
Analyst Ratings
Rating 4.12 | Target Price 242.39 | Buy 1 | Strong Buy 4 |
Buy 1 | Strong Buy 4 | ||
Hold 3 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Madison Square Garden Sports Corp
Company Overview
History and Background
Madison Square Garden Sports Corp (MSG) was established in 2015 when The Madison Square Garden Company spun off its entertainment and sports businesses. Its history is deeply rooted in the iconic Madison Square Garden venue, which has a legacy dating back to the 19th century. MSG Sports owns several prominent sports franchises.
Core Business Areas
- Professional Sports: Ownership and operation of professional sports teams, including the New York Knicks (NBA) and the New York Rangers (NHL).
- Ticketing and Merchandise: Sales of tickets, concessions, and merchandise related to its sports teams.
- Media Rights: Revenue generated from broadcasting rights deals for its sports teams' games.
Leadership and Structure
James Dolan serves as the Executive Chairman and CEO. The company is structured with separate management teams for each sports franchise, reporting to the corporate leadership.
Top Products and Market Share
Key Offerings
- Competitors: Brooklyn Nets,Philadelphia 76ers,Boston Celtics
- Market Share (%):
- New York Knicks: Professional basketball team in the NBA. Revenue is generated through ticket sales, broadcasting rights, merchandise, and sponsorships. NBA market share is fragmented, but the Knicks are a prominent team in a large market. Competitors include all other NBA teams and live entertainment options in NYC.
- Revenue (USD millions):
- Competitors: New Jersey Devils,New York Islanders,Philadelphia Flyers
- Market Share (%):
- New York Rangers: Professional ice hockey team in the NHL. Revenue is generated through similar avenues as the Knicks. Competitors include all other NHL teams and live entertainment options in NYC.
- Revenue (USD millions):
Market Dynamics
Industry Overview
The sports industry is a large and competitive market with substantial revenue generated from ticket sales, media rights, sponsorships, and merchandise. It is influenced by economic conditions, fan engagement, and media consumption trends.
Positioning
Madison Square Garden Sports Corp is a leading sports company with iconic teams in major markets. Its competitive advantages include brand recognition, a loyal fan base, and prime locations.
Total Addressable Market (TAM)
The global sports market is estimated to be hundreds of billions of dollars. MSG Sports is positioned to capture a significant share through its premium offerings and strategic market locations.
Upturn SWOT Analysis
Strengths
- Iconic Brands (Knicks and Rangers)
- Prime Locations (Madison Square Garden)
- Loyal Fan Base
- Significant Media Rights Deals
- High Ticket Prices
Weaknesses
- Dependence on Team Performance
- High Operating Costs
- Vulnerability to Economic Downturns
- Exposure to Player Salaries and Labor Negotiations
Opportunities
- Expansion of Media Rights Deals
- Growth in Esports and Gaming
- Development of New Revenue Streams (e.g., digital collectibles)
- Strategic Acquisitions of Other Sports Teams or Related Businesses
Threats
- Economic Recession
- Changes in Fan Preferences
- Increased Competition from Other Entertainment Options
- Labor Disputes
- Decline in Game Attendance
Competitors and Market Share
Key Competitors
- CZR
- DKNG
- FOXA
Competitive Landscape
MSG Sports benefits from its iconic brands and prime location, but faces competition from other sports teams and entertainment options. Its high operating costs and dependence on team performance are key disadvantages.
Major Acquisitions
Counter Logic Gaming (CLG)
- Year: 2017
- Acquisition Price (USD millions): 30
- Strategic Rationale: Acquisition of esports organization to enhance its esports presence and target the millennial demographic.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been influenced by factors such as team performance, media rights deals, and economic conditions.
Future Projections: Future growth is expected to be driven by the expansion of media rights deals, growth in the esports and gaming sector, and strategic acquisitions.
Recent Initiatives: Recent initiatives may include upgrades to Madison Square Garden, investments in esports, and negotiations for new media rights deals.
Summary
Madison Square Garden Sports Corp holds a strong position in the sports industry, benefiting from iconic brands and a prime location. However, its financial performance is closely tied to team success, which can be volatile. The company needs to navigate rising operating costs and explore new revenue streams to sustain long-term growth while also guarding against economic down turns.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Reports
- Industry Analysis Reports
- Market Research Data
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance can change rapidly, and investors should conduct their own due diligence before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Madison Square Garden Sports Corp
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 2015-10-01 | Executive Chairman & CEO Mr. James Lawrence Dolan | ||
Sector Communication Services | Industry Entertainment | Full time employees 533 | Website https://www.msgsports.com |
Full time employees 533 | Website https://www.msgsports.com | ||
Madison Square Garden Sports Corp. operates as a professional sports company in the United States. The company owns and operates a portfolio of assets that consists of the New York Knickerbockers of the National Basketball Association (NBA) and the New York Rangers of the National Hockey League. Its other professional franchises include development league teams, the Hartford Wolf Pack of the American Hockey League and the Westchester Knicks of the NBA G League. The company also owns Knicks Gaming, an esports franchise that competes in the NBA 2K League. In addition, it operates professional sports team performance centers, the Madison Square Garden Training Center in Greenburgh. The company was formerly known as The Madison Square Garden Company. Madison Square Garden Sports Corp. was incorporated in 2015 and is based in New York, New York.
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