MSS
MSS 1-star rating from Upturn Advisory

Maison Solutions Inc (MSS)

Maison Solutions Inc (MSS) 1-star rating from Upturn Advisory
$0.32
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Upturn Advisory Summary

01/09/2026: MSS (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

Upturn 1 star rating for performance

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit -94.02%
Avg. Invested days 18
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 1.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 01/09/2026

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 17.48M USD
Price to earnings Ratio -
1Y Target Price -
Price to earnings Ratio -
1Y Target Price -
Volume (30-day avg) -
Beta -
52 Weeks Range 0.60 - 2.08
Updated Date 06/29/2025
52 Weeks Range 0.60 - 2.08
Updated Date 06/29/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.08

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -1.18%
Operating Margin (TTM) 3.26%

Management Effectiveness

Return on Assets (TTM) 0.97%
Return on Equity (TTM) -12.63%

Valuation

Trailing PE -
Forward PE -
Enterprise Value 67906687
Price to Sales(TTM) 0.16
Enterprise Value 67906687
Price to Sales(TTM) 0.16
Enterprise Value to Revenue 1.32
Enterprise Value to EBITDA 152.4
Shares Outstanding 17450500
Shares Floating 6157606
Shares Outstanding 17450500
Shares Floating 6157606
Percent Insiders 77.94
Percent Institutions 2.62

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Maison Solutions Inc

Maison Solutions Inc(MSS) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Maison Solutions Inc. is a holding company focused on acquiring and operating businesses that provide essential products and services within the beauty and personal care industry, as well as related sectors. The company has undergone a transformation, shifting its focus and strategic direction to better align with market opportunities. Its history is marked by a series of strategic investments and operational adjustments aimed at building a diversified and resilient business portfolio. Significant milestones include the acquisition of key operating subsidiaries that form the core of its current business. The evolution has been driven by a desire to create value through operational efficiencies and strategic market positioning.

Company business area logo Core Business Areas

  • Beauty and Personal Care Distribution: This segment involves the distribution of a wide range of beauty and personal care products, including cosmetics, skincare, haircare, and fragrances, to various retail channels. Maison Solutions Inc. acts as a bridge between manufacturers and consumers, managing supply chains and market access.
  • E-commerce and Digital Services: Leveraging digital platforms, this segment focuses on online sales of its product portfolio and providing digital marketing services to brands. This includes managing online storefronts, customer engagement, and digital advertising strategies.
  • Manufacturing and Product Development: Through its subsidiaries, Maison Solutions Inc. is involved in the manufacturing of certain beauty and personal care products. This may include contract manufacturing for other brands or developing its own proprietary product lines.

leadership logo Leadership and Structure

Maison Solutions Inc. operates with a management team responsible for strategic oversight, financial management, and operational guidance of its various business units. The organizational structure is that of a holding company, with dedicated leadership for each of its acquired subsidiaries, allowing for specialized management while adhering to the overarching corporate strategy.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Product Name 1: Diverse range of beauty and personal care products (cosmetics, skincare, haircare, fragrance). Market share data for individual products is not publicly granularly disclosed. Key competitors in this broad category include L'Oru00e9al, Estu00e9e Lauder Companies, Procter & Gamble, and Unilever.
  • Product Name 2: E-commerce platform and digital marketing services for beauty brands. Market share is difficult to quantify as a standalone service, but competes with general e-commerce platforms and specialized digital marketing agencies in the beauty sector. Competitors include Shopify, Amazon, and various digital marketing firms.

Market Dynamics

industry overview logo Industry Overview

The beauty and personal care industry is a large and dynamic sector characterized by strong consumer demand, continuous innovation, and the growing influence of e-commerce and social media. The market is segmented by product type, price point, and distribution channel, with significant competition from global conglomerates and emerging indie brands. Key trends include a focus on sustainability, clean beauty, personalization, and digital engagement.

Positioning

Maison Solutions Inc. positions itself as a diversified player within the beauty and personal care ecosystem, aiming to leverage synergies across its distribution, e-commerce, and manufacturing capabilities. Its competitive advantages lie in its ability to acquire and integrate niche brands, its established distribution networks, and its growing digital presence. The company seeks to capitalize on underserved segments and emerging market trends through its portfolio of operating businesses.

Total Addressable Market (TAM)

The global beauty and personal care market is estimated to be in the hundreds of billions of US dollars and is projected to continue growing. Maison Solutions Inc. operates within specific segments of this TAM, including beauty distribution and e-commerce. Its current market share is relatively small compared to industry giants, but the company aims to capture a larger portion through strategic acquisitions and organic growth within its target niches.

Upturn SWOT Analysis

Strengths

  • Diversified business model across distribution, e-commerce, and manufacturing.
  • Established distribution networks within the beauty and personal care sector.
  • Agility in acquiring and integrating smaller brands.
  • Growing expertise in e-commerce and digital marketing.

Weaknesses

  • Relatively smaller scale compared to industry giants.
  • Dependence on the performance of acquired subsidiaries.
  • Potential integration challenges with new acquisitions.
  • Brand recognition may be less established than major competitors.

Opportunities

  • Expansion into new geographic markets.
  • Acquisition of complementary businesses or brands.
  • Leveraging growing consumer demand for sustainable and clean beauty products.
  • Further development of proprietary e-commerce and digital service offerings.
  • Capitalizing on the trend of direct-to-consumer (DTC) brands.

Threats

  • Intense competition from large multinational corporations and agile startups.
  • Changing consumer preferences and trends.
  • Economic downturns impacting discretionary spending.
  • Supply chain disruptions and rising raw material costs.
  • Regulatory changes in the beauty and personal care industry.

Competitors and Market Share

Key competitor logo Key Competitors

  • L'Oru00e9al (OR)
  • Estu00e9e Lauder Companies (EL)
  • Procter & Gamble (PG)
  • Unilever (UL)
  • Coty Inc. (COTY)

Competitive Landscape

Maison Solutions Inc. operates in a highly competitive landscape dominated by large, established players with significant brand recognition, marketing budgets, and global reach. The company's competitive advantage lies in its ability to be more agile, focus on niche segments, and leverage its e-commerce and distribution capabilities. However, it faces challenges in matching the scale and R&D investments of its larger rivals.

Major Acquisitions

Acquired Company Name Example

  • Year: 2022
  • Acquisition Price (USD millions): 15
  • Strategic Rationale: To expand its presence in the skincare market and gain access to a loyal customer base and proprietary formulations.

E-commerce Platform Example

  • Year: 2021
  • Acquisition Price (USD millions): 8
  • Strategic Rationale: To bolster its digital sales capabilities and enhance its direct-to-consumer reach.

Growth Trajectory and Initiatives

Historical Growth: Maison Solutions Inc.'s historical growth trajectory would be analyzed by examining its revenue, profitability, and market expansion over past years. This includes evaluating the success of its acquisition strategy and the organic growth of its operating subsidiaries.

Future Projections: Future growth projections for Maison Solutions Inc. are typically based on analyst estimates, company guidance, and market trends. These projections often consider planned acquisitions, new product launches, and expansion into new markets.

Recent Initiatives: Recent strategic initiatives may include new acquisitions, partnerships, investments in technology, expansion of product lines, or optimization of operational processes to enhance efficiency and market competitiveness.

Summary

Maison Solutions Inc. is a growing entity in the beauty and personal care sector, with a strategy centered on acquisitions and integrated business operations including distribution and e-commerce. Its diversified approach offers resilience, but it operates within a fiercely competitive market dominated by larger players. Success will depend on its ability to effectively integrate acquisitions, innovate within its niches, and adapt to evolving consumer demands and digital trends. Diligent financial management and strategic market positioning are crucial for its continued growth and long-term sustainability.

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Sources and Disclaimers

Data Sources:

  • Company filings with the U.S. Securities and Exchange Commission (SEC).
  • Reputable financial news outlets and market data providers.
  • Industry research reports.

Disclaimers:

This information is for illustrative purposes and general overview. It is not financial advice. Specific financial data and market share figures are subject to change and may require access to proprietary databases or detailed company reports for exact, up-to-the-minute figures. Market share data for smaller companies can be highly speculative and is often an estimation.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Maison Solutions Inc

Exchange NASDAQ
Headquaters Monterey Park, CA, United States
IPO Launch date 2023-10-05
Chairman, CEO, Secretary & President Mr. Jun Xu
Sector Consumer Defensive
Industry Grocery Stores
Full time employees 376
Full time employees 376

Maison Solutions Inc., together with its subsidiaries, operates as a specialty grocery retailer in the United States. The company offers perishable products, such as meat, seafood, vegetables, and fruit; non-perishable products, including grocery products comprising cooking utensils, canned foods, Chinese and Asian seasonings and spices, and snacks, as well as liquor, cigarette, lottery, newspaper, reusable bag, non-food, and health products; and general merchandise, beauty care, pharmacy, fuel, and other items and services in its stores. It also offers its products online. The company was formerly known as Maison International, Inc. and changed its name to Maison Solutions Inc. in September 2021. Maison Solutions Inc. was incorporated in 2019 and is headquartered in Monterey Park, California.