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Upturn AI SWOT - About
MSFT 
Microsoft Corporation (MSFT)
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Upturn Advisory Summary
07/10/2025: MSFT (3-star) is a STRONG-BUY. BUY since 42 days. Profits (14.51%). Updated daily EoD!
Upturn Star Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
Number of Analysts
61 Analysts rated it
Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.
1 Year Target Price $522.26
1 Year Target Price $522.26
| 41 | Strong Buy |
| 15 | Buy |
| 5 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 44.16% | Avg. Invested days 58 | Today’s Advisory Regular Buy |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 07/10/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 3.74T USD | Price to earnings Ratio 38.91 | 1Y Target Price 522.26 |
Price to earnings Ratio 38.91 | 1Y Target Price 522.26 | ||
Volume (30-day avg) 61 | Beta 1.03 | 52 Weeks Range 344.16 - 506.78 | Updated Date 07/10/2025 |
52 Weeks Range 344.16 - 506.78 | Updated Date 07/10/2025 | ||
Dividends yield (FY) 0.67% | Basic EPS (TTM) 12.94 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 35.79% | Operating Margin (TTM) 45.67% |
Management Effectiveness
Return on Assets (TTM) 14.58% | Return on Equity (TTM) 33.61% |
Valuation
Trailing PE 38.91 | Forward PE 33.44 | Enterprise Value 3723315161466 | Price to Sales(TTM) 13.86 |
Enterprise Value 3723315161466 | Price to Sales(TTM) 13.86 | ||
Enterprise Value to Revenue 13.79 | Enterprise Value to EBITDA 24.81 | Shares Outstanding 7432540160 | Shares Floating 7422063978 |
Shares Outstanding 7432540160 | Shares Floating 7422063978 | ||
Percent Insiders 0.06 | Percent Institutions 74.64 |
Upturn AI SWOT
Microsoft Corporation
Company Overview
History and Background
Founded in 1975 by Bill Gates and Paul Allen, Microsoft has evolved from a software company to a global technology leader, shaping the personal computing revolution and expanding into cloud computing, gaming, and enterprise solutions.
Core Business Areas
- Productivity and Business Processes: Includes Office 365, LinkedIn, and Dynamics 365, focusing on communication, collaboration, and business solutions.
- Intelligent Cloud: Azure cloud services, server products, and enterprise services that cater to businesses needing cloud computing resources.
- More Personal Computing: Windows operating system, devices like Surface, Xbox gaming, and search advertising (Bing).
Leadership and Structure
Satya Nadella (CEO) leads Microsoft. The company is structured around its core business segments with a strong emphasis on engineering and product development.
Top Products and Market Share
Key Offerings
- Windows: The dominant desktop operating system, used by billions globally. Competitors include Apple's macOS and Linux distributions. Market share is approximately 68% as of Q4 2023 (Statcounter).
- Microsoft 365: Subscription service providing access to Office apps, cloud storage, and advanced features. Competitors include Google Workspace and Zoho. Generates significant recurring revenue; over 396.9 million paid Office 365 commercial seats (Microsoft Q1 2024 Earning Results).
- Azure: Cloud computing platform offering a wide range of services. Competitors include Amazon Web Services (AWS) and Google Cloud Platform (GCP). Growing rapidly with increasing market share in the cloud market; 24% market share in Q4 2023 (Canalys).
- Xbox: Video game console and services. Competitors include Sony's PlayStation and Nintendo. Over 120 million monthly active users of Xbox Live (Microsoft).
Market Dynamics
Industry Overview
The technology industry is characterized by rapid innovation, intense competition, and increasing demand for cloud computing, artificial intelligence, and digital transformation solutions.
Positioning
Microsoft holds a leading position in cloud computing, enterprise software, and gaming. Its competitive advantages include a strong brand, vast ecosystem, and substantial R&D investments.
Total Addressable Market (TAM)
The global TAM for Microsoft's combined segments (Cloud, Productivity, Gaming) exceeds $1 trillion. Microsoft is well-positioned to capture a significant portion of this market through its diverse product portfolio and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Large cash reserves
- Extensive ecosystem of products and services
- Leading position in cloud computing
- High customer loyalty
Weaknesses
- Dependence on legacy products
- Slower innovation in some areas compared to competitors
- Integration challenges with acquired companies
Opportunities
- Growth in cloud computing market
- Expansion into emerging technologies like AI and metaverse
- Strategic partnerships with other companies
- Increasing demand for cybersecurity solutions
Threats
- Intense competition from other tech giants
- Economic downturn affecting IT spending
- Regulatory scrutiny and antitrust concerns
- Cybersecurity threats and data breaches
- Rapid technological changes
Competitors and Market Share
Key Competitors
- AAPL
- AMZN
- GOOGL
Competitive Landscape
Microsoft competes with Apple in devices and operating systems, with Amazon and Google in cloud services, and with various companies in software and gaming. Microsoft's strength lies in its integrated ecosystem and enterprise focus.
Major Acquisitions
Activision Blizzard
- Year: 2023
- Acquisition Price (USD millions): 68700
- Strategic Rationale: Expanded presence in the gaming industry and metaverse, gaining access to popular game franchises and a large user base.
Nuance Communications
- Year: 2022
- Acquisition Price (USD millions): 19700
- Strategic Rationale: Enhanced AI capabilities, particularly in healthcare, through speech recognition and natural language processing.
Growth Trajectory and Initiatives
Historical Growth: Microsoft has experienced strong growth in recent years, driven by its cloud computing business and digital transformation initiatives.
Future Projections: Analysts expect Microsoft to continue to grow at a healthy rate, driven by its cloud business, AI initiatives, and gaming division. Revenue is projected to grow at approximately 10-15% per year.
Recent Initiatives: Acquisition of Activision Blizzard, continued investment in AI and cloud infrastructure, expansion of its Surface device lineup.
Summary
Microsoft is a strong company with a leading position in cloud computing and enterprise software. Its growth is driven by Azure and Microsoft 365. Potential challenges include intense competition and economic uncertainties. Continued investments in AI and strategic acquisitions will be key to future success.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Microsoft Investor Relations
- SEC Filings
- Statista
- Canalys
- Yahoo Finance
- MarketWatch
- Wall Street Journal
- Microsoft Q1 2024 Earning Results
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Investment decisions should be based on thorough research and consultation with a qualified financial advisor. Market conditions and company performance can change rapidly, and past performance is not indicative of future results.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Microsoft Corporation
Exchange NASDAQ | Headquaters Redmond, WA, United States | ||
IPO Launch date 1986-03-13 | Chairman & CEO Mr. Satya Nadella | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 228000 | Website https://www.microsoft.com |
Full time employees 228000 | Website https://www.microsoft.com | ||
Microsoft Corporation develops and supports software, services, devices and solutions worldwide. The Productivity and Business Processes segment offers office, exchange, SharePoint, Microsoft Teams, office 365 Security and Compliance, Microsoft viva, and Microsoft 365 copilot; and office consumer services, such as Microsoft 365 consumer subscriptions, Office licensed on-premises, and other office services. This segment also provides LinkedIn; and dynamics business solutions, including Dynamics 365, a set of intelligent, cloud-based applications across ERP, CRM, power apps, and power automate; and on-premises ERP and CRM applications. The Intelligent Cloud segment offers server products and cloud services, such as azure and other cloud services; SQL and windows server, visual studio, system center, and related client access licenses, as well as nuance and GitHub; and enterprise services including enterprise support services, industry solutions, and nuance professional services. The More Personal Computing segment offers Windows, including windows OEM licensing and other non-volume licensing of the Windows operating system; Windows commercial comprising volume licensing of the Windows operating system, windows cloud services, and other Windows commercial offerings; patent licensing; and windows Internet of Things; and devices, such as surface, HoloLens, and PC accessories. Additionally, this segment provides gaming, which includes Xbox hardware and content, and first- and third-party content; Xbox game pass and other subscriptions, cloud gaming, advertising, third-party disc royalties, and other cloud services; search and news advertising, which includes Bing, Microsoft News and Edge, and third-party affiliates; and nature-based carbon removal credits. The company sells its products through OEMs, distributors, and resellers; and directly through digital marketplaces, online, and retail stores. The company was founded in 1975 and is headquartered in Redmond, Washington.
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