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Upturn AI SWOT - About
Microsoft Corporation (MSFT)

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Upturn Advisory Summary
10/23/2025: MSFT (2-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $621.27
1 Year Target Price $621.27
| 41 | Strong Buy |
| 15 | Buy |
| 5 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 46.1% | Avg. Invested days 56 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 3.87T USD | Price to earnings Ratio 38.16 | 1Y Target Price 621.27 |
Price to earnings Ratio 38.16 | 1Y Target Price 621.27 | ||
Volume (30-day avg) 61 | Beta 1.02 | 52 Weeks Range 343.59 - 554.54 | Updated Date 10/22/2025 |
52 Weeks Range 343.59 - 554.54 | Updated Date 10/22/2025 | ||
Dividends yield (FY) 0.64% | Basic EPS (TTM) 13.64 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-10-29 | When After Market | Estimate 3.66 | Actual - |
Profitability
Profit Margin 36.15% | Operating Margin (TTM) 44.9% |
Management Effectiveness
Return on Assets (TTM) 14.2% | Return on Equity (TTM) 33.28% |
Valuation
Trailing PE 38.16 | Forward PE 33.33 | Enterprise Value 3799614228305 | Price to Sales(TTM) 13.73 |
Enterprise Value 3799614228305 | Price to Sales(TTM) 13.73 | ||
Enterprise Value to Revenue 13.49 | Enterprise Value to EBITDA 23.72 | Shares Outstanding 7433087554 | Shares Floating 7422165293 |
Shares Outstanding 7433087554 | Shares Floating 7422165293 | ||
Percent Insiders 0.07 | Percent Institutions 76.14 |
Upturn AI SWOT
Microsoft Corporation

Company Overview
History and Background
Founded in 1975 by Bill Gates and Paul Allen, Microsoft revolutionized personal computing with MS-DOS and Windows. It evolved into a global technology leader through software, cloud services, and hardware.
Core Business Areas
- Productivity and Business Processes: This segment includes Office 365, LinkedIn, and Dynamics 365. It focuses on productivity software, business solutions, and social networking services.
- Intelligent Cloud: This segment comprises Azure, server products, and enterprise services. It provides cloud computing services, server operating systems, and enterprise support.
- More Personal Computing: This segment includes Windows, devices (Surface, Xbox), and search advertising. It caters to consumers with operating systems, hardware devices, and online advertising.
Leadership and Structure
Satya Nadella is the CEO. The company has a structured leadership team across engineering, marketing, and operations, organized under various executive vice presidents.
Top Products and Market Share
Key Offerings
- Market Share (%): 68
- Windows: Operating system used by billions globally. Estimated to have approximately 68% market share. Competitors include macOS (AAPL) and Linux.
- Office 365: Subscription-based productivity suite. Has over 345 million paid seats. Competitors include Google Workspace (GOOGL) and other SaaS solutions.
- Paid Seats (millions): 345
- Azure: Cloud computing platform. Competes with AWS (AMZN) and Google Cloud (GOOGL). The number of active customers is growing every year.
- Competitors: AMZN,GOOGL
- Xbox: Gaming console and services, competing with Sony's Playstation (SONY) and Nintendo (NTDOY).
- LinkedIn: Professional networking platform with over 875 million members. Monetization primarily comes from advertising and premium subscriptions. Competitors include Indeed (RECD) and smaller niche professional networks.
Market Dynamics
Industry Overview
The technology industry is rapidly evolving, driven by cloud computing, artificial intelligence, and digital transformation. Demand for software, cloud services, and digital devices continues to grow.
Positioning
Microsoft is a dominant player, positioned as a leader in cloud computing, productivity software, and enterprise solutions. It leverages its established ecosystem and brand recognition to maintain a competitive edge.
Total Addressable Market (TAM)
The total addressable market across Microsoft's segments is estimated at over $1 trillion. Microsoft is well-positioned to capture a significant portion of this TAM through its diverse product portfolio and global reach.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Large customer base
- Diversified product portfolio
- Leading position in cloud computing (Azure)
- High profitability
Weaknesses
- Dependence on Windows operating system
- Past failures in mobile hardware
- Complex organizational structure
Opportunities
- Growth in cloud computing market
- Expansion into emerging technologies (AI, Metaverse)
- Strategic acquisitions
- Increased demand for cybersecurity solutions
Threats
- Intense competition from other tech giants
- Changing consumer preferences
- Cybersecurity threats
- Regulatory scrutiny
Competitors and Market Share
Key Competitors
- AAPL
- AMZN
- GOOGL
- ORCL
- IBM
- CRM
Competitive Landscape
Microsoft competes fiercely with other tech giants in cloud computing, software, and hardware. It leverages its established ecosystem and brand recognition to maintain a competitive edge. Microsoft has moved quickly to take back marketshare of cloud services.
Major Acquisitions
Nuance Communications
- Year: 2022
- Acquisition Price (USD millions): 19700
- Strategic Rationale: Enhanced AI and speech recognition capabilities for healthcare and enterprise solutions.
Activision Blizzard
- Year: 2023
- Acquisition Price (USD millions): 68700
- Strategic Rationale: Strengthened Microsoft's position in gaming and metaverse.
Growth Trajectory and Initiatives
Historical Growth: Microsoft has experienced strong growth in recent years, driven by its cloud computing business and increasing demand for its software and services.
Future Projections: Analysts project continued growth for Microsoft, with revenue and earnings expected to increase at a steady pace. The company's cloud business is expected to be a key driver of future growth.
Recent Initiatives: Recent initiatives include investments in artificial intelligence, partnerships with other companies, and acquisitions of strategic businesses.
Summary
Microsoft is a strong company with a diverse business portfolio, leading position in cloud computing, and high profitability. Its investments in AI and strategic acquisitions position it for future growth. However, the company faces intense competition and regulatory scrutiny, which it must navigate effectively.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Microsoft Investor Relations
- SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investment decisions should be based on thorough research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Microsoft Corporation
Exchange NASDAQ | Headquaters Redmond, WA, United States | ||
IPO Launch date 1986-03-13 | Chairman & CEO Mr. Satya Nadella | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 228000 | Website https://www.microsoft.com |
Full time employees 228000 | Website https://www.microsoft.com | ||
Microsoft Corporation develops and supports software, services, devices, and solutions worldwide. The company's Productivity and Business Processes segment offers Microsoft 365 Commercial, Enterprise Mobility + Security, Windows Commercial, Power BI, Exchange, SharePoint, Microsoft Teams, Security and Compliance, and Copilot; Microsoft 365 Commercial products, such as Windows Commercial on-premises and Office licensed services; Microsoft 365 Consumer products and cloud services, such as Microsoft 365 Consumer subscriptions, Office licensed on-premises, and other consumer services; LinkedIn; Dynamics products and cloud services, such as Dynamics 365, cloud-based applications, and on-premises ERP and CRM applications. Its Intelligent Cloud segment provides Server products and cloud services, such as Azure and other cloud services, GitHub, Nuance Healthcare, virtual desktop offerings, and other cloud services; Server products, including SQL and Windows Server, Visual Studio and System Center related Client Access Licenses, and other on-premises offerings; Enterprise and partner services, including Enterprise Support and Nuance professional Services, Industry Solutions, Microsoft Partner Network, and Learning Experience. The company's Personal Computing segment provides Windows and Devices, such as Windows OEM licensing and Devices and Surface and PC accessories; Gaming services and solutions, such as Xbox hardware, content, and services, first- and third-party content Xbox Game Pass, subscriptions, and Cloud Gaming, advertising, and other cloud services; search and news advertising services, such as Bing and Copilot, Microsoft News and Edge, and third-party affiliates. It sells its products through OEMs, distributors, and resellers; and online and retail stores. The company was founded in 1975 and is headquartered in Redmond, Washington.

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