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Upturn AI SWOT - About
MTN 
Vail Resorts Inc (MTN)
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Upturn Advisory Summary
07/03/2025: MTN (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
12 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $179.44
1 Year Target Price $179.44
| 3 | Strong Buy |
| 1 | Buy |
| 7 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -39.49% | Avg. Invested days 25 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/03/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.09B USD | Price to earnings Ratio 20.87 | 1Y Target Price 179.44 |
Price to earnings Ratio 20.87 | 1Y Target Price 179.44 | ||
Volume (30-day avg) 12 | Beta 0.93 | 52 Weeks Range 128.03 - 191.75 | Updated Date 07/4/2025 |
52 Weeks Range 128.03 - 191.75 | Updated Date 07/4/2025 | ||
Dividends yield (FY) 5.65% | Basic EPS (TTM) 7.86 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-06-04 | When After Market | Estimate 10.0626 | Actual 10.54 |
Profitability
Profit Margin 9.81% | Operating Margin (TTM) 44.07% |
Management Effectiveness
Return on Assets (TTM) 5.97% | Return on Equity (TTM) 24.16% |
Valuation
Trailing PE 20.87 | Forward PE 23.2 | Enterprise Value 8595989245 | Price to Sales(TTM) 2.06 |
Enterprise Value 8595989245 | Price to Sales(TTM) 2.06 | ||
Enterprise Value to Revenue 2.91 | Enterprise Value to EBITDA 9.85 | Shares Outstanding 37152400 | Shares Floating 36662734 |
Shares Outstanding 37152400 | Shares Floating 36662734 | ||
Percent Insiders 1.42 | Percent Institutions 106.81 |
Upturn AI SWOT
Vail Resorts Inc
Company Overview
History and Background
Vail Resorts was founded in 1957 with the opening of Vail Mountain in Colorado. It has grown through acquisitions and expansions to become a leading operator of ski resorts and related hospitality services.
Core Business Areas
- Mountain: Owns and operates ski resorts, providing lift access, ski and snowboard lessons, and dining and retail services.
- Lodging: Operates hotels, condominiums, and other lodging properties in and around its resort locations.
- Real Estate: Develops and sells real estate properties in and around its resort locations.
Leadership and Structure
Kirsten Lynch is the Chief Executive Officer. The company operates with a corporate structure that includes various departments overseeing resort operations, finance, marketing, and human resources. A board of directors provides oversight and strategic guidance.
Top Products and Market Share
Key Offerings
- Epic Pass: A multi-resort season pass offering access to Vail Resorts' owned and partner resorts. High user base. Competitors include Ikon Pass (Alterra Mountain Company) and Mountain Collective Pass.
- Ski School: Provides ski and snowboard lessons at various skill levels. Significant revenue stream. Competitors are independent ski schools and smaller resort-operated programs.
- Lodging and Hospitality: Offers various lodging options, from luxury hotels to condos, along with dining and retail services. Revenue contributes a sizable portion to the total revenue. Competitors include Marriott, Hyatt, and locally owned hotels/condos near the resorts.
Market Dynamics
Industry Overview
The ski resort industry is characterized by seasonal demand, high capital costs, and competition from other recreational activities. The industry is impacted by weather patterns, economic conditions, and consumer preferences.
Positioning
Vail Resorts is positioned as a leader in the ski resort industry, known for its high-end resorts, extensive network of properties, and the Epic Pass program. Its competitive advantages include brand recognition, scale, and customer loyalty.
Total Addressable Market (TAM)
The global ski tourism market is estimated to be worth over $70 billion. Vail Resorts captures a sizable portion of this, especially in North America and Australia, positioning them well within the TAM.
Upturn SWOT Analysis
Strengths
- Strong Brand Recognition
- Extensive Resort Network
- Successful Epic Pass Program
- High Customer Loyalty
- Strong Financial Performance
Weaknesses
- High Dependence on Weather Conditions
- High Capital Costs
- Seasonality of Business
- Negative Environmental Impact
- Pricing Strategy
Opportunities
- Expansion into New Markets
- Development of New Products and Services
- Strategic Acquisitions
- Enhanced Data Analytics for Customer Personalization
- Growing the summer tourism market
Threats
- Climate Change
- Economic Downturns
- Increased Competition
- Changing Consumer Preferences
- Geopolitical Issues
Competitors and Market Share
Key Competitors
- MTN
- ALTERRA MOUNTAIN COMPANY (Private)
- POWDR (Private)
Competitive Landscape
Vail Resorts has a strong competitive position due to its brand recognition, scale, and Epic Pass program. However, it faces competition from other major resort operators and smaller, independent resorts.
Major Acquisitions
Peak Resorts
- Year: 2019
- Acquisition Price (USD millions): 264
- Strategic Rationale: Expanded Vail Resorts' footprint in the eastern United States.
Growth Trajectory and Initiatives
Historical Growth: Vail Resorts has experienced significant growth through acquisitions and organic expansion, particularly with the success of the Epic Pass.
Future Projections: Future growth is expected to be driven by continued expansion of the Epic Pass program, resort development, and strategic acquisitions. Analyst estimates vary.
Recent Initiatives: Recent initiatives include investments in resort infrastructure, expansion of the Epic Pass program, and strategic acquisitions of smaller resort companies.
Summary
Vail Resorts is a strong player in the ski resort industry, benefiting from its Epic Pass and wide network of resorts. Climate change and economic downturns pose significant risks. Strategic acquisitions and summer tourism provide opportunities for continued growth. The company needs to monitor and adapt to these external factors to maintain its competitive advantage.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Analyst Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share estimates are approximate. Consult a financial professional before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Vail Resorts Inc
Exchange NYSE | Headquaters Broomfield, CO, United States | ||
IPO Launch date 1997-02-03 | CEO & Executive Chairman Mr. Robert A. Katz | ||
Sector Consumer Cyclical | Industry Resorts & Casinos | Full time employees 7600 | Website https://www.vailresorts.com |
Full time employees 7600 | Website https://www.vailresorts.com | ||
Vail Resorts, Inc., through its subsidiaries, operates mountain resorts and regional ski areas in the United States and internationally. It operates through three segments: Mountain, Lodging, and Real Estate. The Mountain segment operates destination mountain resorts and regional ski areas. This segment is also involved in the ancillary activities, including ski school, dining, and retail/rental operations, as well as real estate brokerage activities. The Lodging segment owns and/or manages various luxury hotels and condominiums under the RockResorts brand; other lodging properties; various condominiums located in proximity to the company's mountain resorts; destination resorts; and golf courses, as well as offers resort ground transportation services. This segment operates owned and managed hotel and condominium units. The Real Estate segment owns, develops, and sells real estate properties. The company was founded in 1962 and is based in Broomfield, Colorado.
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