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PLAYSTUDIOS Inc (MYPSW)
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Upturn Advisory Summary
12/05/2025: MYPSW (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -58.6% | Avg. Invested days 22 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/05/2025 |
Key Highlights
Company Size ETF | Market Capitalization 0 USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.91 | 52 Weeks Range 0.01 - 0.04 | Updated Date 06/7/2025 |
52 Weeks Range 0.01 - 0.04 | Updated Date 06/7/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) - |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -11.3% | Operating Margin (TTM) -2.24% |
Management Effectiveness
Return on Assets (TTM) -1.4% | Return on Equity (TTM) -11.64% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value - | Price to Sales(TTM) - |
Enterprise Value - | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 88712051 |
Shares Outstanding - | Shares Floating 88712051 | ||
Percent Insiders - | Percent Institutions - |
Upturn AI SWOT
PLAYSTUDIOS Inc
Company Overview
History and Background
PLAYSTUDIOS Inc. was founded in 2011. It is known for developing and publishing free-to-play casino games. It went public via a SPAC merger with Acies Acquisition Corp in June 2021.
Core Business Areas
- Mobile Gaming: PLAYSTUDIOS develops and operates a portfolio of free-to-play mobile casino games and related content.
Leadership and Structure
Andrew Pascal is the CEO and founder. The company has a typical corporate structure with departments focused on game development, marketing, and operations.
Top Products and Market Share
Key Offerings
- myVEGAS Slots: Flagship social casino app offering real-world rewards through partnerships with hospitality and entertainment companies. Competitors include Aristocrat Leisure (ASX: ALL), Scientific Games (SGMS), and International Game Technology (IGT).
- myVEGAS Blackjack: Popular blackjack game that integrates with the myVEGAS loyalty program. Competitors include other online blackjack games from Zynga (ZNGA) and other casino game developers.
- POP! Slots: Social casino app featuring MGM Resorts properties. Competitors include Big Fish Games (ARIS) and DoubleDown Interactive (DDI).
- myKONAMI Slots: Social casino app that allows players to play Konami slot machine games. Competitors include other social casino games that offer Konami branded slot machines.
Market Dynamics
Industry Overview
The social casino game market is a large and competitive segment of the mobile gaming industry, driven by user engagement with virtual casino experiences.
Positioning
PLAYSTUDIOS focuses on loyalty and rewards programs linked to real-world experiences. Their competitive advantage lies in the 'playAWARDS' platform and partnerships.
Total Addressable Market (TAM)
The global social casino market is expected to reach approximately $8 billion. PLAYSTUDIOS is positioned to capture a share of this TAM through its unique rewards-based model. The TAM is large and fragmented with many smaller players, and some large players like Aristocrat Leisure (ALL.AX)
Upturn SWOT Analysis
Strengths
- Strong loyalty program (playAWARDS)
- Partnerships with major entertainment and hospitality brands
- Established portfolio of social casino games
- Focus on player retention
Weaknesses
- Reliance on the social casino market
- Intense competition in the mobile gaming space
- Dependence on platform providers (Apple App Store, Google Play Store)
- Limited diversification beyond social casino
Opportunities
- Expansion of playAWARDS program to new partners
- Development of new game genres within the social casino category
- Geographic expansion into new markets
- Acquisitions of complementary gaming studios
Threats
- Changes in platform policies (Apple, Google)
- Increased marketing costs
- Shift in player preferences to other game genres
- Economic downturn affecting discretionary spending
Competitors and Market Share
Key Competitors
- Aristocrat Leisure (ASX: ALL)
- Scientific Games (SGMS)
- International Game Technology (IGT)
- Zynga (ZNGA)
- Big Fish Games (ARIS)
- DoubleDown Interactive (DDI)
Competitive Landscape
PLAYSTUDIOS differentiates itself through its playAWARDS program, offering real-world rewards. However, it faces stiff competition from larger players with more diversified game portfolios.
Major Acquisitions
Tel Aviv Studio
- Year: 2019
- Acquisition Price (USD millions): 39.5
- Strategic Rationale: To enhance its game development capabilities and expand its portfolio.
Brainium
- Year: 2021
- Acquisition Price (USD millions): 70
- Strategic Rationale: To diversify into puzzle game genre.
Growth Trajectory and Initiatives
Historical Growth: PLAYSTUDIOS's historical growth has been driven by organic growth from existing games and acquisitions.
Future Projections: Future growth depends on expanding its playAWARDS program and successfully launching new games.
Recent Initiatives: Recent initiatives include focusing on their Loyalty-as-a-Service and B2B platform.
Summary
PLAYSTUDIOS is a social casino game developer with a unique loyalty program. Their strength is the playAWARDS program that provides real-world rewards. Its competitive weaknesses are intense competition, market dependence, and changes in platform policies. Opportunities include expanding their rewards program. They should look out for economic downturns, and a shift in player preference.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Analyst Reports
Disclaimers:
This analysis is based on available public information and is not financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About PLAYSTUDIOS Inc
Exchange NASDAQ | Headquaters Las Vegas, NV, United States | ||
IPO Launch date 2020-12-15 | Co-Founder, Chairman & CEO Mr. Andrew S. Pascal | ||
Sector Communication Services | Industry Electronic Gaming & Multimedia | Full time employees 556 | Website https://playstudios.com |
Full time employees 556 | Website https://playstudios.com | ||
PLAYSTUDIOS, Inc. develops and publishes free-to-play casual games for mobile and social platforms in the United States and internationally. The company operates in two segments, playGAMES and playAWARDS. Its game portfolio includes a diverse range of titles, such as social casino, card, and puzzle games under the myVEGAS Slots, myVEGAS Blackjack, my KONAMI Slots, POP! Slots, myVEGAS Bingo, MGM Slots Live, Tetris, Solitaire, Jumbline 2, Spider Solitaire, Sudoku, and Mahjong names. The company also offers loyalty programs for the games industry. PLAYSTUDIOS, Inc. was founded in 2011 and is headquartered in Las Vegas, Nevada.
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