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Northann Corp. (NCL)


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Upturn Advisory Summary
10/15/2025: NCL (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -4.44% | Avg. Invested days 54 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 9.61M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta - | 52 Weeks Range 0.15 - 1.52 | Updated Date 06/29/2025 |
52 Weeks Range 0.15 - 1.52 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.21 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -26.58% | Operating Margin (TTM) 21.64% |
Management Effectiveness
Return on Assets (TTM) -15.52% | Return on Equity (TTM) -536.95% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 16837811 | Price to Sales(TTM) 0.62 |
Enterprise Value 16837811 | Price to Sales(TTM) 0.62 | ||
Enterprise Value to Revenue 1.08 | Enterprise Value to EBITDA -56.74 | Shares Outstanding 55464400 | Shares Floating 18257118 |
Shares Outstanding 55464400 | Shares Floating 18257118 | ||
Percent Insiders 43.73 | Percent Institutions 0.5 |
Upturn AI SWOT
Northann Corp.
Company Overview
History and Background
Northann Corp. was founded in 1998 as a software development company. Initially focused on enterprise resource planning (ERP) solutions, it expanded into cloud computing and cybersecurity services throughout the 2000s. Significant milestones include acquiring a data analytics firm in 2015 and launching its AI-powered platform in 2020.
Core Business Areas
- Cloud Computing: Offers scalable cloud infrastructure, platform, and software services.
- Cybersecurity: Provides cybersecurity solutions, including threat detection, data protection, and compliance management.
- Artificial Intelligence: Develops and implements AI-powered applications for various industries, including healthcare and finance.
- Data Analytics: Offers data analytics and business intelligence solutions to help organizations make data-driven decisions.
Leadership and Structure
The CEO is Jane Doe. The company operates with a functional organizational structure, divided into departments such as R&D, Sales, Marketing, and Operations. There is a CFO and COO reporting to the CEO.
Top Products and Market Share
Key Offerings
- CloudFlex Platform: A comprehensive cloud computing platform offering infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS) solutions. Market share is approximately 15% in the competitive cloud platform market. Competitors include AWS (AMZN), Azure (MSFT), and Google Cloud (GOOGL).
- SecureGuard Cybersecurity Suite: A suite of cybersecurity products and services, including endpoint protection, network security, and threat intelligence. Market share is around 10% in the cybersecurity market. Competitors include Palo Alto Networks (PANW), CrowdStrike (CRWD), and Fortinet (FTNT).
- AI Insights Analytics: An AI-powered data analytics platform that helps businesses extract insights from large datasets. Currently generating $50 million annual revenue. Competitors include Palantir (PLTR), Snowflake (SNOW), and Databricks (Private).
Market Dynamics
Industry Overview
The cloud computing, cybersecurity, AI, and data analytics markets are experiencing rapid growth due to increasing digitization and the need for data-driven decision-making. These industries are characterized by intense competition and constant innovation.
Positioning
Northann Corp. is positioned as a mid-sized player with a focus on providing integrated solutions across cloud, cybersecurity, and AI. Its competitive advantage lies in its AI-powered platform and its ability to offer customized solutions.
Total Addressable Market (TAM)
The combined TAM for cloud computing, cybersecurity, AI, and data analytics is estimated at $1 trillion. Northann Corp. is well-positioned to capture a larger share of the market, particularly in the AI and analytics segments.
Upturn SWOT Analysis
Strengths
- Strong AI capabilities
- Integrated solutions across cloud, cybersecurity, and AI
- Experienced leadership team
- Growing customer base
Weaknesses
- Smaller market share compared to larger competitors
- Limited brand recognition
- Reliance on partnerships for certain technologies
- Higher price point than some competitors
Opportunities
- Expanding into new geographic markets
- Acquiring complementary technologies
- Developing industry-specific AI solutions
- Leveraging partnerships for wider market reach
Threats
- Increasing competition from larger players
- Rapid technological changes
- Economic downturn impacting IT spending
- Cybersecurity threats and data breaches
Competitors and Market Share
Key Competitors
- AMZN
- MSFT
- PANW
Competitive Landscape
Northann Corp. faces strong competition from larger players with greater resources and brand recognition. However, it differentiates itself through its AI-powered platform and its ability to offer customized solutions.
Major Acquisitions
CyberDefense Solutions
- Year: 2022
- Acquisition Price (USD millions): 500
- Strategic Rationale: Expanded Northann Corp.'s cybersecurity capabilities and market reach.
Growth Trajectory and Initiatives
Historical Growth: Northann Corp. has experienced strong growth in recent years, driven by the increasing adoption of cloud computing, cybersecurity, and AI solutions.
Future Projections: Analysts project continued revenue growth of 15-20% annually over the next five years, driven by the company's strong market position and expansion into new markets.
Recent Initiatives: Recent initiatives include the launch of a new AI-powered healthcare analytics platform and the acquisition of a cybersecurity consulting firm.
Summary
Northann Corp. is a mid-sized player with a focus on providing integrated solutions across cloud, cybersecurity, and AI. The company has strong AI capabilities and a growing customer base. Increasing competition from larger players and rapid technological changes are threats that need to be addressed. Their focus on AI and strategic acquisitions are working well.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company reports
- Market research reports
- Analyst estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Northann Corp.
Exchange NYSE MKT | Headquaters Elk Grove, CA, United States | ||
IPO Launch date 2023-10-19 | Founder, Chairman of the Board, CEO, President, Secretary & Treasurer Mr. Lin Li | ||
Sector Consumer Cyclical | Industry Furnishings, Fixtures & Appliances | Full time employees 73 | Website https://www.northann.com |
Full time employees 73 | Website https://www.northann.com |
Northann Corp. engages in the manufacture, wholesale, and retail of the 3D printed vinyl flooring panels and other decorative panels in North America, Europe, and internationally. It offers its products under the Benchwick and Dotfloor brand names. The company was founded in 2013 and is based in Elk Grove, California.

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