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Upturn AI SWOT - About
Nayax Ltd (NYAX)
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Upturn Advisory Summary
09/12/2025: NYAX (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
5 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $51
1 Year Target Price $51
| 3 | Strong Buy |
| 0 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 41.64% | Avg. Invested days 39 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 09/12/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.88B USD | Price to earnings Ratio 89.04 | 1Y Target Price 51 |
Price to earnings Ratio 89.04 | 1Y Target Price 51 | ||
Volume (30-day avg) 5 | Beta -0.24 | 52 Weeks Range 23.52 - 52.46 | Updated Date 09/14/2025 |
52 Weeks Range 23.52 - 52.46 | Updated Date 09/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.57 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 6.07% | Operating Margin (TTM) 9.96% |
Management Effectiveness
Return on Assets (TTM) 2.74% | Return on Equity (TTM) 11.74% |
Valuation
Trailing PE 89.04 | Forward PE 42.55 | Enterprise Value 1870507108 | Price to Sales(TTM) 5.4 |
Enterprise Value 1870507108 | Price to Sales(TTM) 5.4 | ||
Enterprise Value to Revenue 5.36 | Enterprise Value to EBITDA 35.95 | Shares Outstanding 36938200 | Shares Floating 14776093 |
Shares Outstanding 36938200 | Shares Floating 14776093 | ||
Percent Insiders 61.02 | Percent Institutions 18.48 |
Upturn AI SWOT
Nayax Ltd
Company Overview
History and Background
Nayax Ltd. was founded in 2005. It initially focused on unattended retail payment solutions and has since expanded its offerings globally. The company has grown through organic expansion and strategic acquisitions, evolving into a comprehensive commerce enablement platform.
Core Business Areas
- Payment Solutions: Provides cashless payment solutions for unattended retail, including vending machines, kiosks, and self-service devices. This includes credit/debit card acceptance, mobile payments, and closed-loop systems.
- Telemetry and Management: Offers telemetry and management systems that provide real-time data on machine performance, inventory levels, and sales trends. This allows operators to optimize their operations and improve profitability.
- Engagement and Loyalty: Provides tools for customer engagement and loyalty programs, such as digital wallets, discounts, and rewards. This helps operators attract and retain customers.
Leadership and Structure
Nayax is led by a management team with experience in payment technology, retail, and software. The organizational structure includes departments for sales, marketing, research and development, operations, and finance.
Top Products and Market Share
Key Offerings
- Number of Users: Over 750,000 devices deployed worldwide.
- VPOS Touch: A payment device that accepts various cashless payment methods, including credit/debit cards, mobile payments, and NFC. Estimated market share is approximately 20% within the unattended retail payment sector. Competitors include Ingenico, Verifone, and USA Technologies.
- MoMa: A mobile payment app and platform that enables consumers to make purchases at unattended retail locations using their smartphones. Market share is growing in specific regions where it has been actively promoted. Competitors include mobile payment platforms like Apple Pay and Google Pay, as well as other closed-loop mobile payment solutions.
- Number of Users: Over 1 million registered users.
Market Dynamics
Industry Overview
The unattended retail industry is experiencing growth driven by increasing demand for convenient and contactless payment options. Key trends include the adoption of cashless payment technologies, the integration of telemetry and management systems, and the use of data analytics to optimize operations.
Positioning
Nayax positions itself as a leading provider of comprehensive commerce enablement solutions for unattended retail, offering a full suite of payment, telemetry, and engagement tools. Its competitive advantage lies in its integrated platform and global reach.
Total Addressable Market (TAM)
The global unattended retail market is projected to reach $46.65 billion by 2028. Nayax is positioned to capture a significant share of this market by providing comprehensive solutions that address the evolving needs of operators and consumers.
Upturn SWOT Analysis
Strengths
- Comprehensive Product Offering
- Global Presence
- Strong Technological Capabilities
- Established Customer Base
Weaknesses
- Dependence on Unattended Retail Industry
- Geographical Concentration (initially in certain regions)
- Competition from Larger Payment Processors
- Limited Brand Recognition compared to larger payment processors
Opportunities
- Expansion into New Geographies
- Development of New Products and Services
- Strategic Acquisitions
- Partnerships with Key Industry Players
- Increased adoption of unattended retail solutions
Threats
- Economic Downturn
- Increased Competition
- Technological Disruptions
- Changes in Regulatory Environment
- Cybersecurity threats
Competitors and Market Share
Key Competitors
- Ingenico (OTCQX:INGVF)
- Verifone (Private)
- USA Technologies (USAT)
Competitive Landscape
Nayax competes with larger payment processors and smaller specialized providers. Nayax's strength lies in its comprehensive solution, but faces competition from companies with greater brand recognition and resources.
Major Acquisitions
Omento
- Year: 2021
- Acquisition Price (USD millions): 4
- Strategic Rationale: To expand its telemetry and data analytics capabilities for unattended retail operators.
Growth Trajectory and Initiatives
Historical Growth: Nayax has experienced growth driven by the increasing adoption of cashless payment solutions and the expansion of its product offerings. Further data needs to be mined from reliable sources.
Future Projections: Future growth is expected to be driven by the continued expansion of the unattended retail market and Nayax's ability to capture market share. Analyst estimates are dependent on live market updates.
Recent Initiatives: Recent initiatives include partnerships with key industry players, expansion into new geographies, and the development of new products and services.
Summary
Nayax is a growing company in the unattended retail payment sector, offering a comprehensive suite of solutions. Its strengths lie in its technology and global presence. However, it faces competition and must continue to innovate to maintain its market position.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Industry Reports
- Analyst Reports
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Nayax Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2022-09-21 | Co-founder, CEO & Chairman of the Board Mr. Yair Nechmad | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 1200 | Website https://www.nayax.com |
Full time employees 1200 | Website https://www.nayax.com | ||
Nayax Ltd., a fintech company, develops a complete solution for automated self-service retailers, commerce, and other merchants in the United States, Europe, the United Kingdom, Australia, Israel, and rest of the world. The company offers Nayax Core, a management and monitoring software for vending machines and other unattended machines; MoMa, a mobile app for automated self-service machine; Tigapo back-office software suite, a cloud-based platform; EV Core, a smart, cloud-based management platform; Retail Management Cloud, a comprehensive attended retail management platform; Loyalty and Marketing Suite, a consumer engagement marketing and loyalty platform; Monyx Wallet, a digital wallet app enabling cashless payments with mobile phones; Weezmo, a consumer engagement and marketing platform; and Tigapo app, an associated mobile app to help family entertainment center businesses. It also provides devices that accepts digital payments for customers; VPOS Touch, an automated self-service points of sale, cashless payment, and telemetry device; ONYX, a contactless card reader and telemetry device; EV meter, a fully functional EV charging station; DOT, a smart QR and barcode reader; OTI solutions; UNO Plus and UNO 8, which are EMV and FeliCa contactless readers; EMV SOM, a PCI-PTS ready contactless EMV reader module; Nova Market, a cashless micro market and self-checkout solution; Nova Kiosk, a customizable large standing kiosk or countertop kiosk system; NOVA 156, an electronic cash register; NOVA 45, a smaller version for attending Mobile POS; and Retail One, a universal retail solution that integrates directly with SAP. The company serves various verticals, including vending machines, coffee machines, unattended checkout counters, self-service kiosks, ticketing machines, car wash stations, gaming machines, amusement rides, laundromats, and EV charging stations. Nayax Ltd. was incorporated in 2005 and is headquartered in Herzliya, Israel.
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