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Upturn AI Summary - About
Philip Morris International Inc(PM)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for PM
09/25/2026: PM (4-star) is a REGULAR-BUY. BUY for 96 days. Simulated Profits (5.46%). Updated daily EoD!
Philip Morris International is a leading international tobacco company currently undergoing a significant transition from traditional cigarettes to smoke-free alternatives. Its primary strength lies in the global success of the IQOS brand and the recent acquisition of ZYN, which drive the company's shift toward a high-margin, smoke-free future. Investors are attracted to the stock for its consistent dividend yield and its strategic focus on capturing market share in the reduced-risk category. However, the company faces material risks from global regulatory tightening and potential excise tax hikes. It is generally suited for dividend-focused and value-oriented investors who monitor the company's success in managing the transition away from combustible tobacco products.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | While the smoke-free transition provides a growth narrative, the underlying legacy cigarette business limits the company's overall growth ceiling. |
| Momentum investor | Strong fit while signal remains positive | Momentum investors may find the stock attractive during periods of strong performance in smoke-free adoption metrics. |
| Value investor | Strong fit | The company often trades at reasonable valuation multiples relative to its cash flow generation and dividend yields. |
| Dividend investor | Strong fit | Philip Morris International is a staple for dividend investors due to its history of reliable payouts and strong cash flows. |
| Low-risk investor | Mixed fit | While the business is defensive, regulatory risks associated with the tobacco industry add a layer of uncertainty for low-risk portfolios. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium | The stock can react to regulatory news and shifts in currency exchange rates affecting global operations. |
| Valuation risk | Low | The stock generally trades in line with sector peers based on cash flow fundamentals. |
| Competition risk (nicotine/tobacco) | Medium / high | The company faces intense competition from established tobacco giants and new entrants in the smoke-free space. |
| Business quality | Strong | The company possesses high brand loyalty and strong margins, typical of a dominant player in its industry. |
| Dividend income | Low / none | The company has a strong record of maintaining and growing dividends for shareholders. |
| Execution risk | Medium | Successfully transitioning the global user base from cigarettes to smoke-free alternatives remains a complex operational challenge. |
Price Behavior

Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.

Smooth
The stock has moved along a generally orderly path with only modest fluctuations.
Analysis of Past Performance
Type Stock | Historic Profit 52.25% | Avg. Invested days 58 | Today’s Advisory Regular Buy |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 296.88B USD | Price to earnings Ratio 26.16 | 1Y Target Price 208.13 |
Price to earnings Ratio 26.16 | 1Y Target Price 208.13 | ||
Volume (30-day avg) 4.5M shares | Beta 0.4 | 52 Weeks Range 138.43 - 207.76 | Updated Date 09/26/2026 |
52 Weeks Range 138.43 - 207.76 | Updated Date 09/26/2026 | ||
Dividends yield (FY) 3.07% | Basic EPS (TTM) 7.28 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Combustible Products | Cigarettes sold under brands like Marlboro and Parliament outside the U.S. | This is the mature, cash-cow part of the business that provides stable funding for innovation. |
| Smoke-Free Products | IQOS devices, tobacco sticks, and oral nicotine pouches like ZYN. | This is the primary growth engine and the future of the company's competitive position. |
| Geographic Operations | Sales across Europe, Asia, Americas, and Middle East/Africa. | The company has broad geographic exposure, meaning it is sensitive to currency fluctuations and diverse regulatory environments. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 26.16 | Forward PE 20.88 | Enterprise Value 340.56B | Price to Sales(TTM) 6.98 |
Enterprise Value 340.56B | Price to Sales(TTM) 6.98 | ||
Enterprise Value to Revenue 8 | Enterprise Value to EBITDA 18.2 | Shares Outstanding 1.56B | Shares Floating 1.55B |
Shares Outstanding 1.56B | Shares Floating 1.55B | ||
Percent Insiders 0.16 | Percent Institutions 84.42 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
News (Last Updated: 09/26/2026)
About Philip Morris International Inc
Exchange NYSE | Headquarters Stamford, CT, United States | ||
IPO Launch date 2008-03-17 | Group CEO & Director Mr. Jacek Olczak | ||
Sector Consumer Defensive | Industry Tobacco | Full time employees 84900 | Website https://www.pmi.com |
Full time employees 84900 | Website https://www.pmi.com | ||
Philip Morris International Inc. operates as a tobacco company. The company offers cigarettes and smoke-free products, including heat-not-burn, e-vapor, and oral nicotine products under the IQOS, VEEV, and ZYN brands; and consumer accessories, such as lighters and matches. It also offers wellness products. The company was incorporated in 1987 and is headquartered in Stamford, Connecticut.

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