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Perfect Moment Ltd. (PMNT)

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Upturn Advisory Summary
01/09/2026: PMNT (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $3.75
1 Year Target Price $3.75
| 1 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -63.93% | Avg. Invested days 28 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 15.44M USD | Price to earnings Ratio - | 1Y Target Price 3.75 |
Price to earnings Ratio - | 1Y Target Price 3.75 | ||
Volume (30-day avg) 1 | Beta - | 52 Weeks Range 0.22 - 1.46 | Updated Date 12/13/2025 |
52 Weeks Range 0.22 - 1.46 | Updated Date 12/13/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.98 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -74.41% | Operating Margin (TTM) -207.54% |
Management Effectiveness
Return on Assets (TTM) -95.55% | Return on Equity (TTM) -572.58% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 20619650 | Price to Sales(TTM) 0.68 |
Enterprise Value 20619650 | Price to Sales(TTM) 0.68 | ||
Enterprise Value to Revenue 0.9 | Enterprise Value to EBITDA - | Shares Outstanding 35091482 | Shares Floating 18061650 |
Shares Outstanding 35091482 | Shares Floating 18061650 | ||
Percent Insiders 28.62 | Percent Institutions 17.2 |
Upturn AI SWOT
Perfect Moment Ltd.
Company Overview
History and Background
Perfect Moment Ltd. was founded in 1984 by Thierry Donard. It is a luxury skiwear and activewear brand known for its high-performance and fashion-forward designs. The company has evolved from its origins in professional ski films and apparel to become a globally recognized brand in the premium outdoor and lifestyle market.
Core Business Areas
- Luxury Skiwear: Design, manufacturing, and sale of high-performance ski jackets, pants, base layers, and accessories for men, women, and children, emphasizing technical fabrics and stylish aesthetics.
- Activewear and Lifestyle Apparel: Development and distribution of casual wear, loungewear, and activewear collections that reflect the brand's sporty and adventurous spirit, suitable for post-ski activities and everyday wear.
- Accessories: Offering of complementary accessories such as helmets, goggles, gloves, bags, and scarves that align with the brand's core product offerings.
Leadership and Structure
Perfect Moment Ltd. is a privately held company. Specific details on its current leadership team and organizational structure are not publicly disclosed, as is common for privately held entities. The founder, Thierry Donard, remains a key figure.
Top Products and Market Share
Key Offerings
- Aurora Jacket: A signature ski jacket known for its vibrant colors, thermal insulation, and waterproof-breathable technology. It is a flagship product within the luxury skiwear segment. Competitors include Moncler, Bogner, and Fusalp.
- Star Power Ski Pants: High-performance ski trousers designed for warmth, comfort, and mobility, featuring premium materials and distinctive branding. Competitors include the same luxury skiwear brands as the Aurora Jacket.
- Apru00e8s-Ski Collection: A range of more casual, lifestyle-oriented apparel and knitwear designed for comfort and style off the slopes. Competitors include brands like Canada Goose (for outerwear) and premium athleisure brands.
Market Dynamics
Industry Overview
The luxury skiwear and activewear market is characterized by a demand for high-quality, technically advanced, and aesthetically pleasing products. The industry is influenced by seasonal trends, consumer disposable income, and a growing interest in outdoor activities and winter sports. Sustainability and ethical production are becoming increasingly important factors for consumers.
Positioning
Perfect Moment Ltd. is positioned as a premium luxury brand within the skiwear and activewear market, differentiating itself through its distinctive design aesthetic, commitment to high-performance materials, and association with a high-octane lifestyle. Its unique blend of fashion and function allows it to capture a discerning customer base.
Total Addressable Market (TAM)
The global luxury apparel market, which includes luxury skiwear and activewear, is estimated to be worth hundreds of billions of dollars. The specific TAM for luxury skiwear is a significant subset of this. Perfect Moment Ltd. aims to capture a niche within this TAM by focusing on its premium positioning and unique design language.
Upturn SWOT Analysis
Strengths
- Strong brand identity and recognition in the luxury skiwear segment.
- Unique and fashionable design aesthetic.
- High-quality materials and performance-oriented products.
- Loyal customer base that values brand heritage and performance.
- Founder's vision and ongoing involvement.
Weaknesses
- As a privately held company, access to public capital for expansion may be limited.
- Relatively smaller scale compared to larger luxury conglomerates.
- Potential vulnerability to shifts in fashion trends and economic downturns affecting luxury spending.
- Limited public financial data makes in-depth analysis challenging.
Opportunities
- Expansion into new geographical markets.
- Growth of the athleisure and performance wear segments.
- Increased consumer focus on sustainable and ethically produced goods.
- Potential for strategic partnerships or collaborations.
- Leveraging e-commerce for wider global reach.
Threats
- Intense competition from established luxury brands and new entrants.
- Economic recessions or downturns impacting discretionary spending.
- Fluctuations in the cost of raw materials.
- Changing consumer preferences and the rapid pace of fashion trends.
- Global supply chain disruptions.
Competitors and Market Share
Key Competitors
- Moncler (MONC.MI)
- Bogner
- Fusalp
- Canada Goose (GOOS)
Competitive Landscape
Perfect Moment Ltd. competes in a highly competitive luxury apparel market. Its key advantage lies in its unique design identity and strong brand narrative, which resonates with affluent consumers seeking both style and performance. However, it faces challenges from larger, more established luxury houses with greater marketing budgets and broader product portfolios.
Growth Trajectory and Initiatives
Historical Growth: While specific figures are not available, Perfect Moment Ltd. has demonstrated consistent growth by expanding its product lines and global distribution, establishing itself as a significant player in the luxury skiwear market.
Future Projections: Future growth is likely to be driven by continued product innovation, international market expansion, and capitalizing on the growing demand for premium active and lifestyle wear. Specific analyst projections are not available for private companies.
Recent Initiatives: Perfect Moment Ltd. has focused on expanding its retail presence through flagship stores and strategic wholesale partnerships, as well as investing in its e-commerce platform to enhance global accessibility and customer engagement.
Summary
Perfect Moment Ltd. is a well-established luxury skiwear and activewear brand with a strong design identity and loyal customer base. Its strengths lie in its unique aesthetic and high-quality products, while challenges include competition and the inherent limitations of being a privately held entity. Growth opportunities exist in market expansion and capitalizing on the athleisure trend. The company needs to monitor evolving fashion trends and economic conditions to maintain its premium positioning.
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Sources and Disclaimers
Data Sources:
- Company website and public statements.
- Industry analysis reports.
- Luxury apparel market research.
Disclaimers:
This analysis is based on publicly available information and industry knowledge. As Perfect Moment Ltd. is a privately held company, specific financial data and detailed operational information are not accessible. Therefore, the financial performance and market share sections are qualitative or marked as unavailable. This JSON output is for informational purposes and does not constitute financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Perfect Moment Ltd.
Exchange NYSE MKT | Headquaters New York, NY, United States | ||
IPO Launch date 2024-02-08 | CEO, Co-Founder, Chief Creative Officer, President & Director Ms. Jane Gottschalk | ||
Sector Consumer Cyclical | Industry Apparel Manufacturing | Full time employees 50 | Website https://www.perfectmoment.com |
Full time employees 50 | Website https://www.perfectmoment.com | ||
Perfect Moment Ltd., together with its subsidiaries, owns and operates a fashion brand that offers ski, surf, and activewear collections under the brand name of Perfect Moment in the United Kingdom, rest of Europe, the United States, and internationally. The company offers skiwear, outerwear, swimwear and activewear for women, men, and children. It sells its products through direct-to-consumer ecommerce, retail store, wholesale partnerships with retailers, select concession formats, and licensed international wholesalers. The company was founded in 1984 and is based in New York, the United States.

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