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GOOS 
Canada Goose Holdings Inc (GOOS)
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Upturn Advisory Summary
12/03/2025: GOOS (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
12 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $11.2
1 Year Target Price $11.2
| 1 | Strong Buy |
| 0 | Buy |
| 6 | Hold |
| 4 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -42.92% | Avg. Invested days 27 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/03/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.36B USD | Price to earnings Ratio 77.67 | 1Y Target Price 11.2 |
Price to earnings Ratio 77.67 | 1Y Target Price 11.2 | ||
Volume (30-day avg) 12 | Beta 1.92 | 52 Weeks Range 6.73 - 15.43 | Updated Date 12/3/2025 |
52 Weeks Range 6.73 - 15.43 | Updated Date 12/3/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.18 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 1.92% | Operating Margin (TTM) -6.46% |
Management Effectiveness
Return on Assets (TTM) 3.16% | Return on Equity (TTM) 7.05% |
Valuation
Trailing PE 77.67 | Forward PE 13.33 | Enterprise Value 1849752914 | Price to Sales(TTM) 0.99 |
Enterprise Value 1849752914 | Price to Sales(TTM) 0.99 | ||
Enterprise Value to Revenue 1.89 | Enterprise Value to EBITDA 12.43 | Shares Outstanding 46066744 | Shares Floating 45838783 |
Shares Outstanding 46066744 | Shares Floating 45838783 | ||
Percent Insiders 2.03 | Percent Institutions 64.15 |
Upturn AI SWOT
Canada Goose Holdings Inc
Company Overview
History and Background
Canada Goose was founded in 1957 by Sam Tick in Toronto, Canada, originally named Metro Sportswear Ltd. It initially focused on wool vests, raincoats, and snowsuits. In the 1970s, Tick's son-in-law, David Reiss, took over and developed down-filled jackets for extreme weather conditions, leading to the brand's recognition for high-performance outerwear. The company expanded internationally in the 2000s.
Core Business Areas
- Outerwear: Design, manufacture, and sale of premium down-filled parkas, jackets, and other outerwear designed for extreme weather conditions.
- Apparel: Sale of apparel items such as knitwear, fleece, and accessories.
- Footwear: Design, manufacture, and sale of high-performance footwear.
Leadership and Structure
Dani Reiss serves as the Chairman and CEO. The company has a standard corporate structure with executive leadership in various departments like finance, marketing, and operations. The board of directors provides strategic oversight.
Top Products and Market Share
Key Offerings
- Parkas (e.g., Expedition Parka, Wyndham Parka): Canada Goose's signature product known for extreme warmth and durability. While specific market share data fluctuates, Canada Goose maintains a leading position in the luxury outerwear market. Competitors include Moncler, Arc'teryx, and Mackage.
- Lightweight Down Jackets (e.g., HyBridge Lite Jacket): Lighter-weight down jackets suitable for milder temperatures or layering. Competitors include Patagonia, The North Face, and Uniqlo.
- Footwear (e.g., Snow Boots): Canada Goose has been expending into footwear, particularly snow boots designed for cold weather conditions. Competitors include Sorel, UGG, and Kamik.
Market Dynamics
Industry Overview
The luxury outerwear market is driven by demand for high-quality, durable, and fashionable products. Trends include a focus on sustainability, ethical sourcing, and versatile designs. The market is subject to seasonal demand and economic cycles.
Positioning
Canada Goose is positioned as a premium luxury outerwear brand known for its heritage, quality, and performance. It differentiates itself through its focus on extreme weather protection and Canadian heritage.
Total Addressable Market (TAM)
The global luxury apparel market is estimated to be hundreds of billions of USD. Canada Goose is positioned to capture a segment of this market focused on premium outerwear and lifestyle apparel. Specific TAM calculations depend on segmentation (e.g., luxury outerwear, cold weather apparel).
Upturn SWOT Analysis
Strengths
- Strong Brand Recognition
- Premium Quality
- Effective Marketing
- Global Presence
- High Brand Loyalty
Weaknesses
- High Price Point
- Seasonality
- Dependence on Down Supply
- Counterfeit Risk
- Ethical concerns related to animal welfare
Opportunities
- Expansion into new product categories (e.g., footwear)
- Geographic Expansion (e.g., Asia)
- Increased focus on sustainability
- Strategic Partnerships
- Direct-to-Consumer growth
Threats
- Economic Downturns
- Changing consumer preferences
- Competition from other luxury brands
- Fluctuations in raw material prices
- Negative publicity related to ethical concerns
Competitors and Market Share
Key Competitors
- MONC
- COLM
- PVH
Competitive Landscape
Canada Goose competes with other luxury outerwear brands and activewear companies. Its advantages include a strong brand reputation and focus on extreme weather protection. Disadvantages may include a higher price point and ethical concerns.
Major Acquisitions
Baffin
- Year: 2018
- Acquisition Price (USD millions): 26.2
- Strategic Rationale: Expanded Canada Goose's footwear offerings and expertise in extreme weather footwear.
Growth Trajectory and Initiatives
Historical Growth: Discuss Canada Goose Holdings Inc's growth trends over the past years.
Future Projections: Provide projections for Canada Goose Holdings Inc's future growth based on analyst estimates.
Recent Initiatives: Highlight recent strategic initiatives undertaken by Canada Goose Holdings Inc.
Summary
Canada Goose is a luxury outerwear brand with strong brand recognition and a loyal customer base. While it faces challenges like seasonality and ethical concerns, it has opportunities for growth through product diversification and geographic expansion. The company's premium pricing and strong marketing contribute to its financial performance, but it must navigate competitive pressures and economic fluctuations. It has some competion with brands like MONCLER, however it can set itself apart by being ethical and sustainable.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company filings, market research reports, analyst reports, news articles.
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Canada Goose Holdings Inc
Exchange NYSE | Headquaters Toronto, ON, Canada | ||
IPO Launch date 2017-03-16 | Chairman & CEO Mr. Daniel Reiss C.M. | ||
Sector Consumer Cyclical | Industry Apparel Manufacturing | Full time employees 3942 | Website https://www.canadagoose.com |
Full time employees 3942 | Website https://www.canadagoose.com | ||
Canada Goose Holdings Inc., together with its subsidiaries, designs, manufactures, and sells performance luxury outerwear, apparel, footwear, and accessories for men, women, youth, children, and babies. It operates through three segments: Direct-to-Consumer, Wholesale, and Other. The company offers leisure wear, including knitwear, sweats, and t-shirts; outerwear products, including windwear, jackets, fleece, and vests; footwear and accessories products, such as sneakers, boots, hats, scarves, gloves, hood trims, socks, bags, and eyewear; and lightweight and heavyweight down jackets for the fall, winter, and spring seasons. It sells its products through e-commerce channels and directly operated retail stores. The company offers its products under Canada Goose, Snow Goose, and Baffin brands in in Canada, the United States, North America, Greater China, rest of the Asia Pacific, Europe, the Middle East, and Africa. Canada Goose Holdings Inc. was founded in 1957 and is headquartered in Toronto, Canada.
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