Proto Labs Inc logo

Proto Labs Inc(PRLB)

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EXPLORE ADVISORIES AND THEIR HISTORY
QUALITY SIGNAL RECENCY
2-STAR RATING
Consider higher Upturn Star rating
BUY for 13 days
PROFIT SINCE LAST BUY
+5.28% ▲
LAST CLOSE
$93.84
10/09/2026
(24-hour delay)

Advisory History & Simulated Performance *

*as per simulation (see disclosures)
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Simulated performance—not actual client returns. Results depend on calculation assumptions and do not guarantee future outcomes. See Disclosures for methodology, assumptions, and limitations.

Advisory Performance History (Simulated)Advisory Performance History info

Simulated performance—not actual client returns. Results depend on calculation assumptions and do not guarantee future outcomes. See Disclosures for methodology, assumptions, and limitations.

Upturn Advisory & Investor View for PRLB

10/09/2026: PRLB (2-star) has a low Upturn Star Rating. Not recommended to BUY.

Proto Labs Inc is a digital manufacturing company known for its proprietary software that provides instant, automated quoting for custom parts. Its core strength lies in its ability to offer industry-leading speed for prototyping through CNC machining, injection molding, and 3D printing. The company's primary growth story centers on its hybrid business model, which combines its internal factory capacity with the Hubs global manufacturing network. Primary risks include intense competition from low-cost digital marketplaces and the cyclical nature of industrial R&D spending. This stock may suit growth-oriented investors interested in manufacturing automation, provided they monitor the company’s ability to scale its hybrid network and navigate broader industrial economic volatility.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorMixed fitThe company is transitioning toward a digital platform model but faces headwinds in core industrial prototyping markets.
Momentum investorWeak fitThe stock has lacked consistent upward price momentum in recent periods, making it less attractive for momentum strategies.
Value investorMixed fitCurrent valuation may appear attractive to some, but growth must stabilize to support a strong value thesis.
Dividend investorWeak fitProto Labs does not pay a dividend, making it unsuitable for income-focused portfolios.
Low-risk investorWeak fitIndustrial manufacturing and small-cap stocks are subject to significant volatility and cyclical economic risk.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityMedium / highThe stock is susceptible to swings based on shifts in manufacturing industry sentiment and small-cap market trends.
Valuation riskMediumInvestors must weigh the current share price against the company's ability to maintain high-margin automated services.
Competition risk (Digital Marketplace)HighIntense competition from marketplaces like Xometry puts pressure on pricing and margins.
Business qualityMediumWhile the proprietary software platform is a strong asset, the core business faces ongoing challenges in scaling.
Dividend incomeLow / noneInvestors receive no cash return on investment through dividends.
Execution riskMediumSuccessfully managing the transition to a hybrid internal-and-networked manufacturing model is critical for long-term health.

Price Behavior

Strong Uptrend
PRICE PATH

Strong Uptrend

The stock has maintained a strong upward price trend across the last three quarters.

Moderately Choppy
PRICE STABILITY

Moderately Choppy

The stock has experienced noticeable price swings while retaining some directional structure.

Analysis of Past Performance

Type Stock
Historic Profit -11.49%
Avg. Invested days 33
Today’s Advisory Consider higher Upturn Star rating
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 3.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 10/09/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
PRLB receives a 3-star rating, supported by solid company fundamentals, and solid analyst coverage. The rating is constrained by weak price momentum, and limited analyst upside.

Company Fundamentals

★★★★★
PRLB has solid overall fundamentals (4 stars), with moderate financial health, moderate growth momentum, and solid ownership. In FY2025 versus FY2024, solid earnings growth (+28.0%) and solid cash generation (FCF margin 11.2%) are partially offset by moderate revenue growth (+6.4%), soft profitability (net margin 4.0%), modest insider ownership of 1.27%.

Financial Health Rating

★★★★★
PRLB's financial health is supported by solid cash strength, including free-cash-flow generation (11.2% of revenue). Profitability is moderate (3 stars), which helps explain the 3-star overall score.

Growth Momentum Score

★★★★★
Earnings growth is PRLB's strongest growth driver at +28.0% FY2025 versus FY2024 (solid, 4 stars). By comparison, while free-cash-flow growth (-13.1%, negative) holds the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 96.0% and approximately 98.8% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership of 1.27% provides only moderate management-shareholder alignment.

Top 5 Institutional Investors

BlackRock Inc 16.29%
Disciplined Growth Investors Inc 9.95%
Vanguard Portfolio Management, LLC 6.69%
Dimensional Fund Advisors, Inc. 4.82%
State Street Corp 4.76%

Unit Economics (Per $1K Revenue)

★★★★★
PRLB generates approximately $445 of gross profit, $49 of operating income, and $112 of free cash flow for every $1,000 of revenue. Based on FY2025 results. Moderate margins and solid cash conversion support a 3-star rating, while capital efficiency is weak.

Economic Dimensions

★★★★★
Effective Tax Rate: 31.62%

Quantitative Style Profile

★★★★★
PRLB has a liquid profile. Weak momentum is the primary drawback, while valuation that is moderately attractive rather than deeply discounted.

Style Classification

Quality Focused

High VolatilitySmall / Mid Cap RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 2.21B USD
Price to earnings Ratio 73.18
1Y Target Price 95.5
Price to earnings Ratio 73.18
1Y Target Price 95.5
Volume (30-day avg) 225.7K shares
Beta 1.38
52 Weeks Range 45.10 - 99.96
Updated Date 10/09/2026
52 Weeks Range 45.10 - 99.96
Updated Date 10/09/2026
Dividends yield (FY) -
Basic EPS (TTM) 1.26

How Company Makes Money

Business areaWhat it includesRetail investor read
Injection MoldingRapid production of custom plastic parts for prototypes and production.This is a core revenue driver that offers speed in exchange for a premium price.
CNC MachiningAutomated milling and turning of metal and plastic parts.Provides steady demand from engineering teams needing durable parts quickly.
3D PrintingVarious additive manufacturing technologies for complex designs.Often used for early-stage prototypes and highly complex design requirements.
Hubs NetworkDistributed manufacturing via third-party partners.This platform aims to provide scalability and range beyond the company's internal physical factories.

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

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Valuation

Trailing PE 73.18
Forward PE 32.26
Enterprise Value 1.99B
Price to Sales(TTM) 3.94
Enterprise Value 1.99B
Price to Sales(TTM) 3.94
Enterprise Value to Revenue 3.55
Enterprise Value to EBITDA 26.99
Shares Outstanding 23.92M
Shares Floating 23.65M
Shares Outstanding 23.92M
Shares Floating 23.65M
Percent Insiders 1.27
Percent Institutions 95.98

Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

Form CRS provides a relationship summary of our automated advisory services, flat subscription fees, and conflicts of interest. Form ADV Part 2A brochure contains complete details on services, billing, and disclosures. If any summary differs from our current regulatory filings, the filed Form ADV controls.