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HP Inc (HPQ)

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Upturn Advisory Summary
12/05/2025: HPQ (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $25.88
1 Year Target Price $25.88
| 2 | Strong Buy |
| 2 | Buy |
| 12 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -16.22% | Avg. Invested days 38 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 24.34B USD | Price to earnings Ratio 9.78 | 1Y Target Price 25.88 |
Price to earnings Ratio 9.78 | 1Y Target Price 25.88 | ||
Volume (30-day avg) 17 | Beta 1.23 | 52 Weeks Range 20.76 - 35.37 | Updated Date 12/6/2025 |
52 Weeks Range 20.76 - 35.37 | Updated Date 12/6/2025 | ||
Dividends yield (FY) 6.08% | Basic EPS (TTM) 2.65 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-11-25 | When After Market | Estimate 0.92 | Actual 0.93 |
Profitability
Profit Margin 4.57% | Operating Margin (TTM) 7.35% |
Management Effectiveness
Return on Assets (TTM) 5.55% | Return on Equity (TTM) - |
Valuation
Trailing PE 9.78 | Forward PE 8.03 | Enterprise Value 29506139626 | Price to Sales(TTM) 0.44 |
Enterprise Value 29506139626 | Price to Sales(TTM) 0.44 | ||
Enterprise Value to Revenue 0.53 | Enterprise Value to EBITDA 6.5 | Shares Outstanding 934701851 | Shares Floating 935017160 |
Shares Outstanding 934701851 | Shares Floating 935017160 | ||
Percent Insiders 0.25 | Percent Institutions 84.14 |
Upturn AI SWOT
HP Inc

Company Overview
History and Background
HP Inc. was formed on November 1, 2015, when Hewlett-Packard Company split into two separate entities: HP Inc. (focused on personal systems and printers) and Hewlett Packard Enterprise (focused on enterprise products and services). The original Hewlett-Packard Company was founded by Bill Hewlett and Dave Packard in a Palo Alto garage in 1939. Key milestones include the introduction of the HP DeskJet in 1988, the HP Pavilion personal computer line in 1995, and significant acquisitions like Compaq in 2002. The 2015 split aimed to create more focused businesses, with HP Inc. continuing the legacy of consumer and business PCs and printing solutions.
Core Business Areas
- Personal Systems: This segment designs, manufactures, and sells a wide range of personal computers, including desktops, laptops, workstations, and detachables. It caters to both consumer and commercial markets with brands like HP Spectre, HP Envy, HP Pavilion, and HP EliteBook. This includes accessories such as monitors, keyboards, and mice.
- Printing: This segment focuses on the design, manufacturing, and sale of a comprehensive range of printers, including inkjet and LaserJet printers, as well as printing supplies such as ink and toner cartridges. It serves home users, small businesses, and large enterprises, offering solutions for various printing needs.
Leadership and Structure
HP Inc. is led by its Board of Directors and executive management team. As of late 2023/early 2024, the key figures include: President and Chief Executive Officer (CEO) Enrique Lores, and Executive Vice President and Chief Financial Officer (CFO) Marie Myers. The company operates with a divisional structure aligned with its core business segments: Personal Systems and Printing.
Top Products and Market Share
Key Offerings
- Description: Premium line of consumer laptops known for their sleek design, high performance, and innovative features. Competitors include Apple (MacBook Pro/Air), Dell (XPS series), and Lenovo (Yoga series).
- Product Name 1: HP Spectre Laptops
- Description: Business-class printers offering high-volume printing, speed, and reliability. Market share in the printer industry is significant, though specific figures for individual printer lines are not typically public. Key competitors include Canon, Brother, and Epson, particularly in the small and medium business segments. In the enterprise printing space, Xerox and Ricoh are also major players.
- Product Name 2: HP LaserJet Printers
- Description: Supplies for HP printers. This is a recurring revenue stream for HP. Competitors for compatible cartridges are numerous third-party manufacturers. HP's primary competition here comes from other printer manufacturers' own brands and the aftermarket supply chains.
- Product Name 3: HP Ink and Toner Cartridges
- Description: High-performance laptops designed for professionals in demanding fields like engineering, design, and scientific research. Competitors include Dell (Precision series) and Lenovo (ThinkPad P Series).
- Product Name 4: HP EliteBook Workstations
Market Dynamics
Industry Overview
HP Inc. operates in the highly competitive personal computer (PC) and printer markets. The PC market has seen fluctuations driven by remote work trends, consumer upgrade cycles, and supply chain disruptions. The printer market faces challenges from the increasing digitization of documents but continues to serve specific needs for home users, small businesses, and professional environments. Both markets are characterized by intense price competition and rapid technological advancements.
Positioning
HP Inc. is one of the largest global vendors in the PC and printing markets. Its competitive advantages include a broad product portfolio catering to diverse customer segments, a strong global distribution network, established brand recognition, and significant R&D capabilities. The company's strategy often focuses on innovation in design and technology, as well as leveraging its scale to manage costs and maintain market presence.
Total Addressable Market (TAM)
The global PC market is estimated to be worth hundreds of billions of dollars annually, with projections varying based on economic conditions and device penetration. Similarly, the printer and supplies market represents another significant TAM. HP Inc. holds a substantial share of both, often ranking among the top 2-3 vendors globally in terms of unit shipments. Its positioning is strong due to its extensive product range and widespread distribution, allowing it to capture a significant portion of both consumer and commercial demand.
Upturn SWOT Analysis
Strengths
- Strong brand recognition and reputation.
- Extensive global distribution and sales channels.
- Diverse product portfolio serving multiple market segments.
- Significant R&D capabilities and innovation in PC and printing technology.
- Established relationships with enterprise clients and channel partners.
Weaknesses
- Dependence on mature and cyclical PC and printer markets.
- Intense price competition leading to margin pressures.
- Challenges in differentiating high-volume consumer products.
- Complexity in managing two major product lines (PCs and printing) which have different market dynamics.
Opportunities
- Growth in commercial PC segments driven by refresh cycles and new work paradigms.
- Expansion of managed print services and subscription models.
- Development of new offerings in areas like 3D printing and emerging technologies.
- Leveraging AI and cloud computing to enhance product features and services.
- Strategic acquisitions to expand into new product categories or technologies.
Threats
- Economic downturns impacting consumer and business spending on PCs and printers.
- Intensifying competition from established players and new entrants.
- Supply chain disruptions and rising component costs.
- Rapid technological shifts, such as the increasing adoption of cloud-based document management, potentially reducing demand for traditional printing.
- Geopolitical risks and trade policy changes affecting global operations and sales.
Competitors and Market Share
Key Competitors
- Dell Technologies (DELL)
- Lenovo Group (LNVGY)
- Apple Inc. (AAPL)
- Canon Inc. (CAJ)
- Brother Industries, Ltd. (BYIIY)
Competitive Landscape
HP Inc. faces formidable competition across its product lines. In PCs, Dell and Lenovo are its primary direct rivals, offering a similar breadth of products and targeting comparable customer segments. Apple remains a strong competitor in the premium consumer and creative professional laptop space. In printing, Canon and Brother are significant competitors, particularly for small and medium businesses and home users, while enterprise printing involves other players like Xerox and Ricoh. HP's advantage lies in its comprehensive portfolio, established brand loyalty, and extensive service network.
Growth Trajectory and Initiatives
Historical Growth: HP Inc.'s historical growth has been tied to the expansion of the PC market and the ongoing demand for printing solutions. In recent years, growth has been more modest, influenced by market saturation, competition, and shifts in technology. The post-pandemic period saw a surge in PC demand, followed by a normalization. The printing segment has faced structural declines in page volumes but has seen revenue resilience through supplies and services.
Future Projections: Analyst projections for HP Inc. generally anticipate moderate revenue growth in the coming years, with potential upside from commercial PC refresh cycles and growth in their Print Services and Solutions segment. Profitability is expected to remain stable, supported by cost management and product innovation. Specific growth rates are typically in the low to mid-single digits.
Recent Initiatives: Recent initiatives include a focus on sustainability in its product design and manufacturing, expansion into higher-margin commercial PC segments, development of new printing technologies (e.g., 3D printing), and efforts to grow its subscription-based services and solutions for both printing and PC management. The company has also been actively managing its cost structure and capital allocation to enhance shareholder returns.
Summary
HP Inc. is a strong player in mature but essential PC and printing markets. Its key strengths are brand recognition, global reach, and a diverse product offering. However, it faces significant challenges from intense competition and the cyclical nature of its core industries. Recent initiatives focusing on commercial markets, services, and sustainability are positive, but navigating future technological shifts and economic uncertainties will be crucial for sustained growth and market leadership.
Similar Stocks
Sources and Disclaimers
Data Sources:
- HP Inc. Investor Relations (Annual Reports, SEC Filings)
- Market Research Firms (e.g., IDC, Gartner for market share data)
- Financial News and Data Providers (e.g., Bloomberg, Refinitiv)
Disclaimers:
This JSON output is for informational purposes only and does not constitute financial advice. Market share data and financial metrics are estimates and can vary based on reporting methodology and time period. Projections and future outlooks are subject to inherent uncertainties and risks.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About HP Inc
Exchange NYSE | Headquaters Palo Alto, CA, United States | ||
IPO Launch date 1962-01-02 | CEO, President & Director Mr. Enrique J. Lores | ||
Sector Technology | Industry Computer Hardware | Full time employees 58000 | Website https://www.hp.com |
Full time employees 58000 | Website https://www.hp.com | ||
HP Inc. provides personal computing, printing, 3D printing, hybrid work, gaming, and other related technologies in the United States and internationally. The company operates through three segments: Personal Systems, Printing, and Corporate Investments. The Personal Systems segment offers commercial and consumer desktops and notebooks, workstations, thin clients, retail point-of-sale systems, displays, software, support, and services, as well as hybrid systems. The Printing segment provides consumer and commercial printer hardware, supplies, solutions, and services, as well as focuses on graphics and 3D printing and personalization solutions in the commercial and industrial markets. The Corporate Investments segment is involved in the business incubation and investment projects. It serves individual consumers, small- and medium-sized businesses, and large enterprises. The company was formerly known as Hewlett-Packard Company and changed its name to HP Inc. in October 2015. HP Inc. was founded in 1939 and is headquartered in Palo Alto, California.

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