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HP Inc (HPQ)

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Upturn Advisory Summary
12/23/2025: HPQ (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $25.88
1 Year Target Price $25.88
| 2 | Strong Buy |
| 2 | Buy |
| 12 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -16.22% | Avg. Invested days 38 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 21.66B USD | Price to earnings Ratio 8.74 | 1Y Target Price 25.88 |
Price to earnings Ratio 8.74 | 1Y Target Price 25.88 | ||
Volume (30-day avg) 17 | Beta 1.23 | 52 Weeks Range 20.52 - 33.78 | Updated Date 12/23/2025 |
52 Weeks Range 20.52 - 33.78 | Updated Date 12/23/2025 | ||
Dividends yield (FY) 4.98% | Basic EPS (TTM) 2.65 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-11-25 | When After Market | Estimate 0.92 | Actual 0.93 |
Profitability
Profit Margin 4.57% | Operating Margin (TTM) 7.44% |
Management Effectiveness
Return on Assets (TTM) 5.59% | Return on Equity (TTM) - |
Valuation
Trailing PE 8.74 | Forward PE 7.42 | Enterprise Value 28544320004 | Price to Sales(TTM) 0.39 |
Enterprise Value 28544320004 | Price to Sales(TTM) 0.39 | ||
Enterprise Value to Revenue 0.52 | Enterprise Value to EBITDA 6.9 | Shares Outstanding 917984523 | Shares Floating 914863376 |
Shares Outstanding 917984523 | Shares Floating 914863376 | ||
Percent Insiders 0.27 | Percent Institutions 85.73 |
Upturn AI SWOT
HP Inc

Company Overview
History and Background
HP Inc. was formed in 2015 when Hewlett-Packard split into two independent publicly traded companies: HP Inc. and Hewlett Packard Enterprise. HP Inc. inherited the Personal Systems and Printing businesses. Its roots trace back to the founding of Hewlett-Packard in a garage in Palo Alto, California, in 1939 by Bill Hewlett and Dave Packard. Key milestones include pioneering personal computers and the inkjet printing technology that revolutionized home and office printing.
Core Business Areas
- Personal Systems: This segment encompasses the design, manufacturing, and sale of a wide range of personal computers, including desktops, laptops, workstations, and accessories. It serves both consumer and commercial markets.
- Printing: This segment focuses on the development, manufacturing, and marketing of printers, printing supplies (such as ink and toner cartridges), and related printing solutions for home, office, and commercial use.
Leadership and Structure
HP Inc. is led by a Board of Directors and an executive leadership team. As of late 2023, the CEO is Enrique Lores. The company operates globally with a divisional structure aligned with its core business areas.
Top Products and Market Share
Key Offerings
- HP Laptops (e.g., Spectre, Envy, Pavilion, EliteBook, ProBook): HP offers a broad portfolio of laptops catering to various needs, from premium consumer devices to robust business-class machines. Competitors include Dell, Lenovo, Apple, and Acer. Market share varies by segment but HP consistently ranks among the top PC vendors globally.
- HP Printers (e.g., LaserJet, DesignJet, OfficeJet, DeskJet): HP's printing division offers a comprehensive range of printers for home, small office, and enterprise environments. Key competitors in this space include Canon, Epson, and Brother. HP is a dominant player in the global printer market, especially for ink and laser cartridges.
- HP Ink and Toner Cartridges: Essential consumables for HP printers, representing a significant revenue stream. These are directly tied to the printer install base. Competitors are primarily printer manufacturers themselves, though third-party compatible cartridges also exist.
Market Dynamics
Industry Overview
HP Inc. operates in the highly competitive personal computing and printing industries. The PC market is mature and influenced by economic cycles, technological advancements (like AI integration), and remote work trends. The printing market faces challenges from digitization and a decline in some traditional print volumes, but is sustained by supplies revenue and niche markets.
Positioning
HP Inc. is a global leader in both personal systems and printing. Its competitive advantages include a vast distribution network, strong brand recognition, a wide product portfolio catering to diverse customer segments, and a substantial installed base for its printing supplies.
Total Addressable Market (TAM)
The TAM for PCs is estimated to be in the hundreds of billions of dollars, with the printer and supplies market also in the tens of billions. HP Inc. is a significant player, holding substantial market share within these large but segmented markets. Its positioning is strong due to its broad reach and established customer relationships.
Upturn SWOT Analysis
Strengths
- Strong global brand recognition and reputation.
- Extensive product portfolio in both PCs and printers.
- Large and loyal customer base, particularly for printing supplies.
- Well-established global distribution and sales channels.
- Significant research and development capabilities.
Weaknesses
- Reliance on mature, cyclical PC market.
- Intense price competition in both PC and printer segments.
- Challenges in adapting to rapid technological shifts and new computing paradigms.
- Potential for commoditization of certain product categories.
Opportunities
- Growth in the commercial PC market, especially for enterprise solutions and security.
- Expansion in emerging markets.
- Leveraging AI and cloud computing in product innovation.
- Growth in managed print services and subscription models.
- Diversification into adjacent hardware or service markets.
Threats
- Global economic downturns impacting consumer and business spending.
- Intensifying competition from established players and new entrants.
- Supply chain disruptions and rising component costs.
- Cybersecurity threats and data privacy concerns.
- Shift towards cloud-based services and away from traditional hardware.
Competitors and Market Share
Key Competitors
- Dell Technologies (DELL)
- Lenovo Group Ltd. (Though primarily listed in Hong Kong, it's a major global competitor)
- Apple Inc. (AAPL)
- Canon Inc. (Though primarily listed in Japan, it's a major global competitor)
- Epson Corporation (Though primarily listed in Japan, it's a major global competitor)
- Brother Industries, Ltd. (Though primarily listed in Japan, it's a major global competitor)
Competitive Landscape
HP Inc. faces intense competition from established global players like Dell and Lenovo in the PC market, and Canon, Epson, and Brother in the printing market. Its advantages lie in brand loyalty, broad product range, and a strong supply chain. However, it must constantly innovate to counter pricing pressures and the rapid evolution of technology.
Major Acquisitions
Poly
- Year: 2022
- Acquisition Price (USD millions): 3700
- Strategic Rationale: To expand HP's presence in the fast-growing hybrid work solutions market, particularly in video conferencing and collaboration devices, complementing its existing PC and workstation offerings.
Growth Trajectory and Initiatives
Historical Growth: HP Inc.'s historical growth has been largely driven by the PC and printing markets. While PC growth has matured, the company has focused on optimizing its portfolio, driving efficiency, and capitalizing on recurring revenue from printing supplies. Growth has been moderate to stable, with periods of decline and recovery.
Future Projections: Analyst projections for HP Inc. typically focus on moderate single-digit growth or stability, with significant contributions expected from its printing supplies segment. Growth in commercial PCs and services is also a key area of focus. Future performance will depend on innovation, market share defense, and economic conditions.
Recent Initiatives: Recent initiatives include efforts to boost sales in the commercial PC segment, expand subscription services for printing (e.g., HP+), invest in sustainable product design, and streamline operations. The company also continues to explore strategic partnerships and potential acquisitions.
Summary
HP Inc. is a strong player in the mature PC and printing markets, leveraging its brand, distribution, and loyal customer base. Its printing supplies business provides a stable revenue stream and higher margins. However, the company faces significant competition and the challenge of adapting to rapid technological shifts. Continued focus on innovation, especially in hybrid work solutions and commercial segments, will be crucial for sustained growth and market relevance.
Similar Stocks
Sources and Disclaimers
Data Sources:
- HP Inc. Investor Relations
- SEC Filings (10-K, 10-Q)
- Market research reports (e.g., IDC, Gartner)
- Financial news and data providers (e.g., Bloomberg, Refinitiv, Yahoo Finance)
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It does not constitute financial advice. Market share data and financial figures are estimates and can fluctuate. Please consult with a qualified financial advisor before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About HP Inc
Exchange NYSE | Headquaters Palo Alto, CA, United States | ||
IPO Launch date 1962-01-02 | CEO, President & Director Mr. Enrique J. Lores | ||
Sector Technology | Industry Computer Hardware | Full time employees 55000 | Website https://www.hp.com |
Full time employees 55000 | Website https://www.hp.com | ||
HP Inc. provides personal computing, printing, 3D printing, hybrid work, gaming, and other related technologies in the United States and internationally. The company operates through three segments: Personal Systems, Printing, and Corporate Investments. The Personal Systems segment offers commercial and consumer desktops and notebooks, workstations, thin clients, retail point-of-sale systems, displays, software, hybrid systems, and endpoint security and services, as well as lifecycle services, including support and deployment, configurations, and extended warranty services. The Printing segment provides consumer and commercial printer hardware, supplies, and solutions, as well as office and home printing solutions; and focuses on graphics, 3D printing, personalization in the commercial and industrial markets. The Corporate Investments segment is involved in the business incubation and investment projects. It serves small- and medium-sized businesses, public sector, and large enterprises. The company was formerly known as Hewlett-Packard Company and changed its name to HP Inc. in October 2015. HP Inc. was founded in 1939 and is headquartered in Palo Alto, California.

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