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PriceSmart Inc (PSMT)

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Upturn Advisory Summary
01/09/2026: PSMT (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $123.33
1 Year Target Price $123.33
| 2 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -8.87% | Avg. Invested days 44 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.14B USD | Price to earnings Ratio 27.49 | 1Y Target Price 123.33 |
Price to earnings Ratio 27.49 | 1Y Target Price 123.33 | ||
Volume (30-day avg) 3 | Beta 0.75 | 52 Weeks Range 80.79 - 136.90 | Updated Date 01/9/2026 |
52 Weeks Range 80.79 - 136.90 | Updated Date 01/9/2026 | ||
Dividends yield (FY) 0.94% | Basic EPS (TTM) 4.89 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-01-07 | When - | Estimate 1.35 | Actual 1.29 |
Profitability
Profit Margin 2.79% | Operating Margin (TTM) 4.58% |
Management Effectiveness
Return on Assets (TTM) 6.76% | Return on Equity (TTM) 12.23% |
Valuation
Trailing PE 27.49 | Forward PE - | Enterprise Value 4116292090 | Price to Sales(TTM) 0.77 |
Enterprise Value 4116292090 | Price to Sales(TTM) 0.77 | ||
Enterprise Value to Revenue 0.76 | Enterprise Value to EBITDA 13.04 | Shares Outstanding 30815417 | Shares Floating 27666637 |
Shares Outstanding 30815417 | Shares Floating 27666637 | ||
Percent Insiders 7.62 | Percent Institutions 100.24 |
Upturn AI SWOT
PriceSmart Inc

Company Overview
History and Background
PriceSmart, Inc. was founded in 1999 by Robert Price, the founder of The Price Club, and its co-founder, Sol Price. The company operates as a membership-based warehouse retailer, primarily targeting middle-to-upper-middle-income consumers in Latin America and the Caribbean. PriceSmart's evolution has focused on expanding its store footprint in key emerging markets, adapting its product assortment to local preferences, and enhancing its digital offerings.
Core Business Areas
- Warehouse Retail: PriceSmart operates membership-only warehouse clubs that offer a wide variety of merchandise, including groceries, electronics, apparel, home goods, and automotive products, at competitive prices. The membership model provides a recurring revenue stream and fosters customer loyalty.
- Ancillary Services: The company also offers ancillary services such as optical, pharmacy, and tire services within its warehouse clubs, adding value for its members and generating additional revenue.
Leadership and Structure
The leadership team includes CEO Fernando Capellu00e1n and other senior executives responsible for operations, finance, merchandising, and strategy. The company operates with a decentralized management structure to effectively cater to the specific needs of each market in which it has a presence.
Top Products and Market Share
Key Offerings
- Groceries and Food Items: A wide selection of fresh produce, packaged foods, beverages, and household staples. This is a core category driving frequent member visits. Competitors include local supermarkets, hypermarkets, and smaller grocery stores in each respective market.
- Electronics and Appliances: Televisions, computers, smartphones, home appliances, and other electronic gadgets. Competitors include major electronics retailers and online marketplaces specific to each country.
- Apparel and Home Goods: Clothing for men, women, and children, as well as home furnishings, decor, and kitchenware. Competitors include department stores, specialty clothing retailers, and furniture stores.
Market Dynamics
Industry Overview
PriceSmart operates in the retail sector, specifically the warehouse club and grocery segments. This industry is characterized by intense competition, price sensitivity, and the increasing importance of omni-channel strategies. Growth in emerging markets is often driven by an expanding middle class and increasing consumer spending power.
Positioning
PriceSmart is positioned as a premium membership warehouse club in markets where formal retail channels are less developed or cater to different income segments. Its competitive advantages include its established brand recognition, extensive store network in its operating regions, strong customer loyalty driven by the membership model, and a curated product assortment tailored to local tastes. The company also benefits from economies of scale in procurement.
Total Addressable Market (TAM)
The total addressable market for PriceSmart is the aggregate consumer spending power of the middle to upper-middle-income households in Latin America and the Caribbean. While precise TAM figures vary by country and product category, the market is substantial and growing. PriceSmart is well-positioned within this TAM as a leading player in the membership warehouse club format in its operating regions, catering to a significant segment of the population seeking value and quality.
Upturn SWOT Analysis
Strengths
- Strong brand recognition and loyalty in Latin America and the Caribbean.
- Successful membership model providing recurring revenue.
- Extensive store network in key emerging markets.
- Economies of scale in procurement and operations.
- Adaptable product assortment to local preferences.
Weaknesses
- Geographic concentration in a specific region, exposing it to regional economic fluctuations.
- Dependence on physical store traffic, with a developing e-commerce presence.
- Potential for currency fluctuations to impact financial results.
Opportunities
- Expansion into new geographic markets within Latin America and the Caribbean.
- Growth of the middle class in its operating regions.
- Enhancing e-commerce capabilities and digital integration.
- Introduction of new product categories or services.
- Strategic partnerships or acquisitions to accelerate growth.
Threats
- Intensifying competition from local and international retailers, including online players.
- Economic instability and political risks in operating countries.
- Changes in consumer spending habits and preferences.
- Currency devaluations and inflation.
- Supply chain disruptions.
Competitors and Market Share
Key Competitors
- Costco Wholesale Corporation (COST)
- Sam's Club (Walmart Inc.) (WMT)
Competitive Landscape
PriceSmart competes with global giants like Costco and Sam's Club, which have significant scale and brand power. However, PriceSmart's advantage lies in its deep understanding and established presence in specific Latin American and Caribbean markets, where it has tailored its offerings and operational strategies. While Costco and Sam's Club may have broader global reach, PriceSmart's localized approach and membership model give it a strong foothold in its target demographics. Its smaller scale compared to its global competitors can be a disadvantage in terms of purchasing power, but its focus on niche markets allows for competitive pricing and product relevance.
Growth Trajectory and Initiatives
Historical Growth: PriceSmart has historically grown by expanding its store footprint in Latin America and the Caribbean, focusing on strategic market entry and site selection. Same-store sales growth has also contributed to its top-line performance.
Future Projections: Future growth is expected to be driven by continued store openings in existing and new markets, as well as the potential for increased penetration within its current membership base. Analyst estimates for future revenue and earnings per share provide insights into anticipated growth.
Recent Initiatives: Recent initiatives may include investments in digital transformation to enhance the online shopping experience, optimization of supply chains, and continuous evaluation of product assortment to meet evolving consumer demands. Expansion into new markets or deepening presence in existing ones are also key strategic moves.
Summary
PriceSmart Inc. is a well-established membership warehouse retailer with a strong presence in Latin America and the Caribbean. Its core strengths lie in its loyal membership base, strategic store locations, and localized product offerings, which have driven consistent revenue growth. However, it faces significant competition from global players like Costco and Sam's Club, and must navigate economic volatility and currency risks in its operating regions. Continued investment in digital capabilities and careful expansion into new markets will be crucial for its sustained success.
Similar Stocks
Sources and Disclaimers
Data Sources:
- PriceSmart Inc. Investor Relations
- Financial news outlets
- Market research reports
- Company filings (e.g., 10-K, 10-Q)
Disclaimers:
This analysis is based on publicly available information and is intended for informational purposes only. It does not constitute financial advice. Market share data is an estimation and may vary depending on the source and methodology. Future projections are subject to risks and uncertainties.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About PriceSmart Inc
Exchange NASDAQ | Headquaters San Diego, CA, United States | ||
IPO Launch date 1997-08-28 | CEO & Director Mr. David N. Price | ||
Sector Consumer Defensive | Industry Discount Stores | Full time employees 12000 | Website https://www.pricesmart.com |
Full time employees 12000 | Website https://www.pricesmart.com | ||
PriceSmart, Inc. owns and operates U.S.-style membership shopping warehouse clubs in the United States, Central America, the Caribbean, and Colombia. The company provides basic and private label merchandise and consumable and non-consumable products under the Member's Selection brand, including groceries, cleaning supplies, health and beauty aids, meat, produce, deli, seafood, and poultry. It also offers electronics, large and small appliances, automotive, hardware, sporting goods, seasonal products, clothing, domestic, and home furnishing products. In addition, the company offers food and bakery services, as well as health services, such as optical, audiology, and pharmacy. Further, it operates an e-commerce platform, as well as offers curbside pickup and delivery services. PriceSmart, Inc. was incorporated in 1994 and is headquartered in San Diego, California.

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