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PSTG 
Pure Storage Inc (PSTG)
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Upturn Advisory Summary
12/05/2025: PSTG (4-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Number of Analysts
21 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $95.16
1 Year Target Price $95.16
| 10 | Strong Buy |
| 5 | Buy |
| 5 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 89.63% | Avg. Invested days 43 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  4.0 |
| Profits based on simulation | Last Close 12/05/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 23.15B USD | Price to earnings Ratio 185.34 | 1Y Target Price 95.16 |
Price to earnings Ratio 185.34 | 1Y Target Price 95.16 | ||
Volume (30-day avg) 21 | Beta 1.28 | 52 Weeks Range 34.51 - 100.59 | Updated Date 12/7/2025 |
52 Weeks Range 34.51 - 100.59 | Updated Date 12/7/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.38 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-12-02 | When After Market | Estimate 0.58 | Actual 0.58 |
Profitability
Profit Margin 3.74% | Operating Margin (TTM) 5.59% |
Management Effectiveness
Return on Assets (TTM) 1.09% | Return on Equity (TTM) 9.27% |
Valuation
Trailing PE 185.34 | Forward PE 44.25 | Enterprise Value 21839809033 | Price to Sales(TTM) 6.64 |
Enterprise Value 21839809033 | Price to Sales(TTM) 6.64 | ||
Enterprise Value to Revenue 6.27 | Enterprise Value to EBITDA 99.08 | Shares Outstanding 328636590 | Shares Floating 313167301 |
Shares Outstanding 328636590 | Shares Floating 313167301 | ||
Percent Insiders 5.44 | Percent Institutions 86.96 |
Upturn AI SWOT
Pure Storage Inc
Company Overview
History and Background
Pure Storage Inc. was founded in 2009 by John Colvin, John Hayes, and Ravi Chowdary with the goal of simplifying data storage for businesses. Its early focus was on all-flash arrays, a significant departure from the hybrid architectures prevalent at the time. Key milestones include its IPO in October 2015, the launch of its FlashBlade product line for unstructured data, and the expansion into cloud-native solutions with its Portworx acquisition.
Core Business Areas
- FlashArray: Pure Storage's flagship product line, FlashArray, offers all-flash storage solutions designed for block storage, providing high performance, density, and efficiency for mission-critical applications. It caters to a wide range of enterprise workloads.
- FlashBlade: FlashBlade is designed for unstructured data and modern data-intensive applications, including AI/ML, analytics, and DevOps. It offers a unified, scale-out platform for file and object storage.
- Portworx: Acquired in 2020, Portworx provides a cloud-native storage and data management platform for Kubernetes. It offers enterprise-grade data services for containerized applications across multi-cloud environments.
- Cloud Services: Pure Storage offers its solutions as-a-service through its Evergreen Storage and Evergreen//One offerings, providing flexible consumption models and cloud-like operational experiences for on-premises and hybrid deployments.
Leadership and Structure
Pure Storage is led by CEO Charles 'Charlie' Giancarlo. The company operates with a traditional technology company structure, with dedicated teams for engineering, sales, marketing, and customer support, organized around its product lines and go-to-market strategies.
Top Products and Market Share
Key Offerings
- Description: All-flash arrays for block storage, offering unparalleled performance, data reduction, and ease of use. Competitors include Dell EMC, NetApp, HPE, IBM, and Hitachi Vantara.
- Product Name 1: FlashArray Family (X, C, M)
- Description: Unified fast file and object storage for modern applications like AI/ML, analytics, and cloud-native workloads. Competitors include Dell EMC Isilon, NetApp, Qumulo, and IBM Spectrum Scale.
- Product Name 2: FlashBlade Family
- Description: Cloud-native data management platform for Kubernetes, providing persistent storage, data protection, and disaster recovery. Competitors include Red Hat OpenShift Data Foundation, Trilio, and cloud provider native solutions (AWS EBS, Azure Disk Storage, GCP Persistent Disks).
- Product Name 3: Portworx
Market Dynamics
Industry Overview
The data storage industry is characterized by increasing data volumes, the rise of hybrid and multi-cloud environments, and the growing importance of AI/ML and cloud-native applications. Companies are seeking more efficient, scalable, and intelligent storage solutions that can handle diverse workloads and offer flexible consumption models.
Positioning
Pure Storage is positioned as a leader in modern data storage solutions, particularly known for its all-flash technology, performance, and customer experience. Its focus on simplifying storage management, offering subscription-based services, and its strong entry into cloud-native storage with Portworx are key competitive advantages.
Total Addressable Market (TAM)
The global data storage market is substantial and growing, with estimates varying. Mordor Intelligence projects the market to grow from USD 67.06 billion in 2023 to USD 109.78 billion by 2028 at a CAGR of 10.30%. Pure Storage is well-positioned to capture a significant portion of the enterprise and cloud-native storage segments within this TAM.
Upturn SWOT Analysis
Strengths
- Strong all-flash storage technology and innovation.
- Excellent customer satisfaction and reputation.
- Growing presence in cloud-native storage with Portworx.
- Subscription-based Evergreen offerings provide predictable revenue and customer stickiness.
- Simplicity and ease of use of its product portfolio.
Weaknesses
- Relatively smaller market share compared to larger, diversified storage vendors.
- Reliance on a direct sales model can be resource-intensive.
- Higher initial cost for some solutions compared to traditional spinning disk storage (though TCO is often lower).
Opportunities
- Continued growth of AI/ML and big data analytics, driving demand for high-performance storage.
- Expansion of hybrid and multi-cloud deployments, increasing the need for unified data management.
- Further penetration of the cloud-native storage market with Portworx.
- Growth in subscription-based services (as-a-service models).
Threats
- Intense competition from established players and new entrants.
- Potential for commoditization of flash storage technology.
- Economic downturns impacting enterprise IT spending.
- Rapid technological advancements requiring continuous R&D investment.
Competitors and Market Share
Key Competitors
- Dell Technologies Inc. (DELL)
- NetApp Inc. (NTAP)
- Hewlett Packard Enterprise Company (HPE)
- International Business Machines Corporation (IBM)
- Hitachi Ltd. (HTHIY - ADR)
Competitive Landscape
Pure Storage's advantages lie in its focus on innovation, simplicity, and customer experience, particularly with its all-flash technology and subscription models. However, it faces strong competition from larger, more diversified players with broader portfolios and established enterprise relationships. Its success in the cloud-native space with Portworx is a key differentiator, but this is a rapidly evolving market.
Major Acquisitions
Portworx
- Year: 2020
- Acquisition Price (USD millions): 370
- Strategic Rationale: To accelerate its entry into the cloud-native storage market and offer robust data management solutions for Kubernetes environments across multi-cloud deployments.
Growth Trajectory and Initiatives
Historical Growth: Pure Storage has demonstrated strong historical revenue growth, transitioning from a startup to a significant player in the enterprise storage market. Its growth has been driven by the adoption of its all-flash arrays and, more recently, by the expansion of its subscription-based services and its entry into the cloud-native market.
Future Projections: Analyst projections generally indicate continued revenue growth for Pure Storage, driven by strong demand for its solutions in areas like AI/ML, cloud-native applications, and its Evergreen subscription model. Expectations are for further improvements in profitability as the company scales.
Recent Initiatives: Recent initiatives include the expansion of its Evergreen//One storage-as-a-service offering, enhancements to its FlashArray and FlashBlade product lines, and continued investment in its Portworx platform to capture the Kubernetes storage market.
Summary
Pure Storage Inc. is a strong player in the modern data storage market, distinguished by its innovative all-flash technology, customer-centric approach, and growing cloud-native offerings through Portworx. The company demonstrates consistent revenue growth and a solid strategy with its Evergreen subscription services. However, it faces intense competition from larger rivals and must continue to invest in R&D to maintain its technological edge and navigate the evolving storage landscape effectively to achieve sustained profitability.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Pure Storage Inc. Investor Relations Filings (10-K, 10-Q)
- Financial News and Analyst Reports (e.g., Reuters, Bloomberg, Morningstar)
- Market Research Reports (e.g., Mordor Intelligence, Gartner, IDC)
Disclaimers:
This analysis is based on publicly available information and may not encompass all relevant factors. Financial data and market share figures are estimates and subject to change. This is not financial advice, and investors should conduct their own due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Pure Storage Inc
Exchange NYSE | Headquaters Santa Clara, CA, United States | ||
IPO Launch date 2015-10-07 | Chairman & CEO Mr. Charles H. Giancarlo | ||
Sector Technology | Industry Computer Hardware | Full time employees 6000 | Website https://www.purestorage.com |
Full time employees 6000 | Website https://www.purestorage.com | ||
Pure Storage, Inc. provides data storage and management technologies, products, and services in the United States and internationally. Its Purity software is shared across its products and provides enterprise-class data services, such as always-on data reduction, data protection, and encryption, as well as storage protocols, including block, file, and object. The company also provides FlashArray integrated hardware systems, including FlashArray//X, FlashArray//C, FlashArray//XL, FlashArray//E, and FlashArray File Services for block-oriented storage, addressing databases, applications, virtual machines, and other traditional workloads; and FlashBlade integrated hardware systems comprising FlashBlade//S, FlashBlade//E, and FlashBlade//EXA for managing and processing unstructured data workloads of various types from real-time log analytics and commercial high-performance computing (HPC) to data protection and recovery. In addition, it offers cloud-native storage solutions, such as Portworx by Pure Storage, a cloud-native Kubernetes data management solution; and Portworx Data Services, a Database-as-a-Service platform for Kubernetes. Further, the company provides Pure Fusion, a Software-as-a-Service (SaaS) management plane, which enables storage administrators to unify storage arrays and optimize storage pools; Evergreen Architecture comprising Pure1, an AI-driven cloud-based management platform, as well as Evergreen//One and Evergreen//Flex data storage solutions; and Cloud Block Store, a virtual block storage array, that provides customers the flexibility to operate a hybrid cloud model with seamless data mobility across on-premises and public cloud environments. It sells its products and subscription services through direct sales force and channel partners. The company was formerly known as OS76, Inc. and changed its name to Pure Storage, Inc. in January 2010. Pure Storage, Inc. was incorporated in 2009 and is headquartered in Santa Clara, California.
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