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Upturn AI Summary - About
Rubrik, Inc.(RBRK)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for RBRK
10/23/2026: RBRK (4-star) is a STRONG-BUY. BUY for 27 days. Simulated Profits (19.39%). Updated daily EoD!
Rubrik, Inc. is a cloud-based data security company providing enterprise-grade cyber resilience and backup solutions. The company has a leading position in the modern data security market, supported by strong recurring subscription revenue and a zero-trust platform architecture. While the firm presents a compelling growth story centered on protecting against ransomware, it faces significant risks from intense competition with well-capitalized tech giants and its current lack of profitability. The stock may best suit growth-oriented investors who are comfortable with volatility and interested in the future of cloud security. Key developments to monitor include customer churn rates and the company’s ability to achieve operational profitability.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | The company is in an early-to-mid stage of scaling its recurring revenue model within a high-demand security market. |
| Momentum investor | Mixed fit | The stock's appeal to momentum investors depends on positive market sentiment and consistent revenue outperformance relative to analyst expectations. |
| Value investor | Weak fit | Rubrik currently prioritizes growth over earnings, making it a poor fit for traditional valuation-focused metrics. |
| Dividend investor | Weak fit | The company does not pay dividends and is currently in a capital-intensive growth phase. |
| Low-risk investor | Weak fit | As a high-growth tech stock with limited profit history, it carries inherent price volatility risks unsuitable for conservative investors. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | High-growth software stocks often experience sharp price swings based on market sentiment and earnings reports. |
| Valuation risk | Medium / high | Investors are paying a premium for future growth, which requires consistent execution to maintain current price levels. |
| Competition risk (Cloud Providers) | High | Major cloud vendors like Microsoft or AWS could introduce native, lower-cost security tools that undermine Rubrik's value proposition. |
| Business quality | Medium | While the platform has high customer stickiness, the company is still establishing a consistent record of profitability. |
| Dividend income | Low / none | There is no current income component to the investment. |
| Execution risk | Medium | Success depends on continuously innovating to outpace evolving cyber threats. |
Price Behavior
Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.
Choppy
The stock has experienced frequent reversals and pronounced short-term price swings.
Analysis of Past Performance
Type Stock | Historic Profit 54.6% | Avg. Invested days 22 | Today’s Advisory Strong Buy |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 10/23/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 26.50B USD | Price to earnings Ratio - | 1Y Target Price 120.15 |
Price to earnings Ratio - | 1Y Target Price 120.15 | ||
Volume (30-day avg) 3.1M shares | Beta 1.12 | 52 Weeks Range 42.25 - 130.84 | Updated Date 10/25/2026 |
52 Weeks Range 42.25 - 130.84 | Updated Date 10/25/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.27 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Subscription Revenue | Recurring fees from Rubrik Security Cloud platform licenses and support services. | This is the primary indicator of the company's long-term health and customer loyalty. |
| Geography (International vs. US) | Revenue generated from North America and international markets, primarily EMEA and APAC. | Global diversification helps mitigate local economic downturns but introduces foreign currency exchange risks. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE - | Forward PE 434.78 | Enterprise Value 14.29B | Price to Sales(TTM) 17.18 |
Enterprise Value 14.29B | Price to Sales(TTM) 17.18 | ||
Enterprise Value to Revenue 10.03 | Enterprise Value to EBITDA - | Shares Outstanding 160.96M | Shares Floating 163.32M |
Shares Outstanding 160.96M | Shares Floating 163.32M | ||
Percent Insiders 2.31 | Percent Institutions 79.91 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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