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Rubrik, Inc. (RBRK)


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Upturn Advisory Summary
10/20/2025: RBRK (4-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $115.85
1 Year Target Price $115.85
14 | Strong Buy |
5 | Buy |
3 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 34.22% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 15.25B USD | Price to earnings Ratio - | 1Y Target Price 115.85 |
Price to earnings Ratio - | 1Y Target Price 115.85 | ||
Volume (30-day avg) 22 | Beta - | 52 Weeks Range 37.38 - 103.00 | Updated Date 10/20/2025 |
52 Weeks Range 37.38 - 103.00 | Updated Date 10/20/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.08 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -41% | Operating Margin (TTM) -30.49% |
Management Effectiveness
Return on Assets (TTM) -14.85% | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 16192641018 | Price to Sales(TTM) 14.08 |
Enterprise Value 16192641018 | Price to Sales(TTM) 14.08 | ||
Enterprise Value to Revenue 14.96 | Enterprise Value to EBITDA - | Shares Outstanding 142085609 | Shares Floating 138631794 |
Shares Outstanding 142085609 | Shares Floating 138631794 | ||
Percent Insiders 2.47 | Percent Institutions 73.13 |
Upturn AI SWOT
Rubrik, Inc.

Company Overview
History and Background
Rubrik was founded in 2014 by Bipul Sinha, Arvind Nithrakashyap, Soham Mazumdar, and Arvind Jain. It quickly gained traction in the data backup and recovery market, focusing on cloud data management. In April 2024, Rubrik went public.
Core Business Areas
- Data Security: Rubrik specializes in data security, providing solutions for backup, recovery, ransomware protection, and cloud data management. Their platform integrates these functionalities for a unified approach to data protection.
Leadership and Structure
The CEO is Bipul Sinha. The company has a typical corporate structure with departments for engineering, sales, marketing, and finance.
Top Products and Market Share
Key Offerings
- Rubrik Security Cloud: Rubrik's flagship product, offering data backup, ransomware recovery, cloud data management, and data security analytics. Rubrik holds a significant market share in data security and recovery. Competitors include Veeam, Dell EMC, Cohesity, and Commvault. Estimated market share of the data protection market is around 5%.
Market Dynamics
Industry Overview
The data security and ransomware protection market is experiencing rapid growth driven by the increasing frequency and sophistication of cyberattacks and data breaches. Companies are seeking comprehensive data protection solutions to ensure business continuity and regulatory compliance.
Positioning
Rubrik is positioned as a leading provider of cloud data management and security solutions. Its focus on ransomware protection and cloud integration gives it a competitive edge.
Total Addressable Market (TAM)
The total addressable market for data protection and recovery is estimated to be over $20 billion. Rubrik is well-positioned to capture a significant share of this market.
Upturn SWOT Analysis
Strengths
- Strong technology platform
- Focus on ransomware protection
- Cloud-native architecture
- Experienced leadership team
- Strong brand reputation
Weaknesses
- Relatively high pricing compared to competitors
- Smaller market share compared to established players
- Dependence on channel partners for sales
Opportunities
- Expanding into new markets and industries
- Developing new products and services
- Acquiring complementary technologies
- Increasing adoption of cloud data management
Threats
- Increasing competition from established players
- Rapidly evolving cybersecurity landscape
- Economic downturn affecting IT spending
- Data privacy regulations
Competitors and Market Share
Key Competitors
- VEEV
- DELL
- COMM
Competitive Landscape
Rubrik offers a modern, cloud-native architecture and a strong focus on ransomware protection, differentiating it from some legacy competitors. However, it faces competition from larger, more established companies with broader product portfolios.
Growth Trajectory and Initiatives
Historical Growth: Rubrik experienced rapid growth in revenue and customer acquisition prior to its IPO.
Future Projections: Analysts project continued growth for Rubrik, driven by the increasing demand for data security and cloud data management solutions.
Recent Initiatives: Recent initiatives include expanding its product portfolio, partnerships with major cloud providers, and investments in sales and marketing.
Summary
Rubrik is a promising player in the growing data security and ransomware protection market. Its cloud-native architecture and focus on innovation position it well for future growth. However, it faces stiff competition and needs to execute effectively to gain market share and achieve profitability.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Industry Reports
- SEC Filings
- Analyst Reports
Disclaimers:
This analysis is based on available information and estimates. Actual results may vary. Market share data is approximate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Rubrik, Inc.
Exchange NYSE | Headquaters Palo Alto, CA, United States | ||
IPO Launch date 2024-04-25 | Co-Founder, CEO & Chairman Mr. Bipul Sinha | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 3200 | Website https://www.rubrik.com |
Full time employees 3200 | Website https://www.rubrik.com |
Rubrik, Inc. provides data security solutions to individuals and businesses worldwide. The company offers enterprise data protection, unstructured data protection, cloud data protection, SaaS data protection solutions, and identity provider services protection; data threat analytics; data security posture; and cyber recovery solutions. It serves financial, retail, trade, transportation, energy, industrial, healthcare and life science, education, technology, media, communications, services, and public sectors. Rubrik, Inc. was formerly known as Scaledata, Inc. and changed its name to Rubrik, Inc. in October 2014. The company was incorporated in 2013 and is based in Palo Alto, California.

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