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RSI 
Rush Street Interactive Inc (RSI)
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Upturn Advisory Summary
01/09/2026: RSI (5-star) is a REGULAR-BUY. BUY since 17 days. Simulated Profits (-1.73%). Updated daily EoD!
Upturn Star Rating
Outstanding Performance
These Stocks/ETFs, based on Upturn Advisory, have historically outperformed the market, making them a top-tier choice for investors.
Number of Analysts
7 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $23.43
1 Year Target Price $23.43
| 6 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 165.65% | Avg. Invested days 54 | Today’s Advisory Regular Buy |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  5.0 |
| Profits based on simulation | Last Close 01/09/2026 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.40B USD | Price to earnings Ratio 73.73 | 1Y Target Price 23.43 |
Price to earnings Ratio 73.73 | 1Y Target Price 23.43 | ||
Volume (30-day avg) 7 | Beta 1.58 | 52 Weeks Range 9.54 - 22.65 | Updated Date 01/9/2026 |
52 Weeks Range 9.54 - 22.65 | Updated Date 01/9/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.26 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.83% | Operating Margin (TTM) -9.92% |
Management Effectiveness
Return on Assets (TTM) 9.26% | Return on Equity (TTM) 26.5% |
Valuation
Trailing PE 73.73 | Forward PE 36.9 | Enterprise Value 1609312908 | Price to Sales(TTM) 4.14 |
Enterprise Value 1609312908 | Price to Sales(TTM) 4.14 | ||
Enterprise Value to Revenue 1.51 | Enterprise Value to EBITDA 14.71 | Shares Outstanding 97911941 | Shares Floating 57488035 |
Shares Outstanding 97911941 | Shares Floating 57488035 | ||
Percent Insiders 6.8 | Percent Institutions 97.65 |
Upturn AI SWOT
Rush Street Interactive Inc
Company Overview
History and Background
Rush Street Interactive Inc. (RSI) was founded in 2012. It is a digital gaming and esports company. RSI operates online casinos and sportsbooks under brands like BetRivers and PlaySugarHouse. A significant milestone was its launch of online sports betting and casino in Pennsylvania in 2019, following its entry into the US online gaming market. The company has expanded its presence across multiple US states and internationally.
Core Business Areas
- Online Casino Operations: RSI operates real money online casinos in regulated markets, offering a variety of slot games, table games, and live dealer experiences. These operations are primarily focused on the US market.
- Online Sports Betting Operations: RSI provides online sports betting services, allowing users to wager on a wide range of sporting events. This includes pre-match and in-play betting options. This segment is a major focus for the company's expansion.
- Social Casino and Sports Entertainment: Beyond real-money gaming, RSI also offers social casino apps and other forms of digital entertainment, which can serve as a funnel for real-money players.
Leadership and Structure
Rush Street Interactive is led by a management team with extensive experience in the gaming and technology industries. The company is structured to manage its online gaming operations across various jurisdictions, with a focus on technology development, marketing, and regulatory compliance.
Top Products and Market Share
Key Offerings
- BetRivers (Online Sportsbook & Casino): BetRivers is RSI's flagship brand for online sports betting and casino gaming in the US. It offers a comprehensive suite of betting options across numerous sports and a wide array of casino games. Market share varies significantly by state. Competitors include DraftKings (DKNG), FanDuel (part of Flutter Entertainment), Caesars Entertainment (CZR), and BetMGM (a joint venture between MGM Resorts and Entain).
- PlaySugarHouse (Online Casino & Sportsbook): PlaySugarHouse is another key brand, particularly strong in markets like New Jersey and Connecticut. It offers a similar product suite to BetRivers. Competitors are the same as for BetRivers.
- RushRace (Promotional Tool): RushRace is a proprietary loyalty and gamification program designed to enhance player engagement and retention across RSI's platforms. It offers daily and weekly tournaments and leaderboards.
Market Dynamics
Industry Overview
The online sports betting and iGaming industry in the United States is experiencing rapid growth, driven by the legalization of these activities in an increasing number of states. The market is highly competitive, with significant investment in marketing and technology.
Positioning
Rush Street Interactive is positioned as a significant player in the US online gaming market, particularly for its focus on regulated markets and its proprietary technology. Its competitive advantages include its established brands, loyalty programs, and a commitment to a positive customer experience. However, it faces intense competition from larger, more established operators.
Total Addressable Market (TAM)
The total addressable market for online sports betting and iGaming in the U.S. is estimated to be tens of billions of dollars annually and is projected to continue growing as more states legalize. RSI is positioned to capture a portion of this TAM, with its current strategy focused on expanding its footprint in states where it is licensed and exploring new market opportunities.
Upturn SWOT Analysis
Strengths
- Strong brand recognition in key markets (e.g., Pennsylvania, New Jersey).
- Proprietary technology and gamification features (e.g., RushRace).
- Experienced management team with deep industry knowledge.
- Focus on regulated markets ensures long-term sustainability.
- Established customer loyalty programs.
Weaknesses
- Smaller market share compared to industry giants like DraftKings and FanDuel.
- Reliance on a limited number of states for significant revenue.
- High marketing and promotional costs inherent in the industry.
- Limited international presence compared to some competitors.
Opportunities
- Continued expansion into new US states as they legalize online gaming.
- Potential for strategic partnerships and acquisitions.
- Growth in adjacent markets like esports betting.
- Leveraging data analytics to enhance customer personalization and retention.
- Increased adoption of sports betting and online casino gaming.
Threats
- Intensifying competition from well-funded rivals.
- Regulatory changes and potential crackdowns on advertising.
- Economic downturns affecting consumer discretionary spending.
- Cybersecurity risks and data breaches.
- Operational challenges in managing multiple state-specific regulations.
Competitors and Market Share
Key Competitors
- DraftKings Inc. (DKNG)
- Flutter Entertainment PLC (FLUT - operates FanDuel)
- Caesars Entertainment, Inc. (CZR)
- BetMGM (Joint Venture)
Competitive Landscape
RSI faces intense competition. Its advantages lie in its user-friendly interface, loyalty programs, and focus on customer service. Disadvantages include its smaller scale, less brand recognition compared to market leaders, and a potentially slower pace of expansion due to regulatory hurdles and capital constraints.
Growth Trajectory and Initiatives
Historical Growth: RSI has shown significant historical growth in terms of revenue, driven by its expansion into new US states and the increasing popularity of online sports betting and iGaming.
Future Projections: Analyst projections for RSI typically focus on continued revenue growth, driven by state expansions and increasing player engagement. Expectations regarding profitability will depend on the company's ability to manage costs and achieve economies of scale.
Recent Initiatives: Recent initiatives likely include securing new market access, enhancing its mobile app functionality, expanding its game offerings, and investing in customer acquisition and retention strategies.
Summary
Rush Street Interactive is a growing player in the competitive US online gaming market, benefiting from state-level legalization and its proprietary technology. Its strengths lie in its brand presence in key markets and customer loyalty programs. However, it faces significant challenges from larger competitors and high operational costs, requiring careful management of marketing spend and a strategic approach to market expansion to achieve sustained profitability.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company SEC Filings (10-K, 10-Q)
- Financial News Outlets (e.g., Bloomberg, Reuters, Wall Street Journal)
- Industry Analysis Reports
- Company Investor Relations Website
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It does not constitute financial advice. Market share data is an estimate and can fluctuate. Financial figures should be verified with official company reports.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Rush Street Interactive Inc
Exchange NYSE | Headquaters Chicago, IL, United States | ||
IPO Launch date 2020-04-23 | Co-Founder, CEO & Director Mr. Richard Todd Schwartz | ||
Sector Consumer Cyclical | Industry Gambling | Full time employees 883 | |
Full time employees 883 | |||
Rush Street Interactive, Inc. operates as an online casino and sports betting company in the United States, Canada, and Latin America. The company offers real-money online casino, online and retail sports betting, and social gaming services. It also provides full suite of games comprising bricks-and-mortar casinos, such as table games, slot machines, and poker games. The company offers its products under BetRivers, PlaySugarHouse, and RushBet brands. Rush Street Interactive, Inc. was founded in 2012 and is headquartered in Chicago, Illinois.
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