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SEAT
Upturn stock ratingUpturn stock rating

Vivid Seats Inc (SEAT)

Upturn stock ratingUpturn stock rating
$17.47
Last Close (24-hour delay)
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PASS
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  • SELL Advisory (Loss)​
  • Profit
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
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Upturn Advisory Summary

08/14/2025: SEAT (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

12 Analysts rated it

Moderately tracked stock, growing coverage, gaining market and investor attention.

1 Year Target Price $26.33

1 Year Target Price $26.33

Analysts Price Target For last 52 week
$26.33 Target price
52w Low $15.25
Current$17.47
52w High $100

Analysis of Past Performance

Type Stock
Historic Profit -63%
Avg. Invested days 17
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/14/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 179.63M USD
Price to earnings Ratio -
1Y Target Price 26.33
Price to earnings Ratio -
1Y Target Price 26.33
Volume (30-day avg) 12
Beta 0.97
52 Weeks Range 15.25 - 100.00
Updated Date 08/15/2025
52 Weeks Range 15.25 - 100.00
Updated Date 08/15/2025
Dividends yield (FY) -
Basic EPS (TTM) -25.8

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date 2025-08-05
When -
Estimate -0.03
Actual -1.23

Profitability

Profit Margin -20.35%
Operating Margin (TTM) -7.85%

Management Effectiveness

Return on Assets (TTM) -0.09%
Return on Equity (TTM) -57.08%

Valuation

Trailing PE -
Forward PE 22.73
Enterprise Value 366662527
Price to Sales(TTM) 0.26
Enterprise Value 366662527
Price to Sales(TTM) 0.26
Enterprise Value to Revenue 0.53
Enterprise Value to EBITDA 5.84
Shares Outstanding 6471010
Shares Floating 3160571
Shares Outstanding 6471010
Shares Floating 3160571
Percent Insiders 16.98
Percent Institutions 86.36

ai summary icon Upturn AI SWOT

Vivid Seats Inc

stock logo

Company Overview

overview logo History and Background

Vivid Seats Inc. was founded in 2001. It started as a secondary ticket marketplace and has grown to become a leading platform for buying and selling tickets to live events, including sports, concerts, and theater. Vivid Seats became a public company through a SPAC merger in 2021.

business area logo Core Business Areas

  • Ticketing Marketplace: Facilitates the buying and selling of tickets between individuals and professional resellers. Focuses on providing a wide selection and competitive pricing.

leadership logo Leadership and Structure

The leadership team consists of Stan Chia (CEO). The organizational structure is typical of a technology company, with departments for engineering, marketing, sales, and operations.

Top Products and Market Share

overview logo Key Offerings

  • Live Event Tickets: Provides tickets to sports, concerts, and theater events. Vivid Seats captures a significant portion of the secondary ticket market. Competitors include StubHub and Ticketmaster.

Market Dynamics

industry overview logo Industry Overview

The live event ticketing industry is highly competitive, with a growing online marketplace. The industry is influenced by event popularity, artist tours, and consumer spending habits.

Positioning

Vivid Seats is positioned as a leading secondary ticket marketplace, offering a wide selection of events and tickets. Its competitive advantage lies in its technology platform and brand recognition.

Total Addressable Market (TAM)

The TAM for live event tickets is estimated to be substantial with the global events market expected to reach hundreds of billions. Vivid Seats is positioned to capture a significant portion of the secondary ticket market.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition
  • Extensive event inventory
  • User-friendly platform
  • Partnerships with event organizers
  • Technology-driven marketplace

Weaknesses

  • Dependence on event availability
  • Fluctuations in ticket prices
  • Negative perception of the secondary market
  • High marketing costs
  • Customer service issues

Opportunities

  • Expansion into new geographic markets
  • Development of exclusive partnerships
  • Integration of new technologies
  • Offering additional services (e.g., travel packages)
  • Growing demand for live event experiences

Threats

  • Competition from other ticketing platforms
  • Changes in regulations
  • Economic downturns
  • Disruptions in the event industry
  • Cybersecurity risks

Competitors and Market Share

competitor logo Key Competitors

  • LYV
  • EBAY

Competitive Landscape

Vivid Seats competes with other online ticketing platforms, primarily StubHub and Ticketmaster. Its advantages include its technology platform, brand recognition, and partnerships. Disadvantages include dependence on event availability and fluctuations in ticket prices.

Growth Trajectory and Initiatives

Historical Growth: Vivid Seats has experienced significant growth in the past due to the increasing popularity of online ticketing and live events.

Future Projections: Future growth depends on various factors, including market conditions, competition, and the company's ability to innovate.

Recent Initiatives: Recent strategic initiatives may include partnerships with event organizers, platform enhancements, and marketing campaigns.

Summary

Vivid Seats is a leading player in the secondary ticket market, leveraging its technology and brand to connect buyers and sellers. The company's success hinges on maintaining a robust inventory, managing competition, and navigating the evolving regulatory landscape. While the lack of dividends may deter some investors, its growth potential within the expanding live event market is considerable. Vivid Seats needs to closely monitor economic conditions and cybersecurity threats to ensure sustainable growth.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Filings
  • Industry Reports
  • Market Analysis
  • Press Releases

Disclaimers:

The data provided is based on publicly available information and may not be entirely accurate or up-to-date. This analysis is for informational purposes only and should not be considered investment advice.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Vivid Seats Inc

Exchange NASDAQ
Headquaters Chicago, IL, United States
IPO Launch date 2020-10-12
CEO, President & Director Mr. Stanley Chia
Sector Communication Services
Industry Internet Content & Information
Full time employees 768
Full time employees 768

Vivid Seats Inc. operates an online ticket marketplace in the United States, Canada, and Japan. It operates in two segments, Marketplace and Resale. The Marketplace segment acts as an intermediary between event ticket buyers and sellers through its website and mobile applications, including Vivid Seats; Vegas.com, an online ticket marketplace for shows, attractions, tours, flights, and hotels in Las Vegas; Wavedash, an online ticket marketplace in Tokyo, Japan; and Vivid Picks, a fantasy sports mobile application with social and gamification features. This segment also offers Skybox, a proprietary enterprise resource planning tool that helps ticket sellers manage ticket inventories, adjust pricing, and fulfill orders across multiple ticket resale marketplaces; and sells tickets for sports, concerts, theater events, and other live events. The Resale segment acquires tickets to resell on secondary ticket marketplaces; and provides internal research and development support for Skybox and to deliver seller software and tools. The company was founded in 2001 and is headquartered in Chicago, Illinois.