Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT - About
EBAY 
eBay Inc (EBAY)
Today’s top pick
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
06/18/2025: EBAY (3-star) is a STRONG-BUY. BUY since 32 days. Profits (10.71%). Updated daily EoD!
Upturn Star Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
Analysis of Past Performance
Type Stock | Historic Profit 37.69% | Avg. Invested days 56 | Today’s Advisory Regular Buy |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 06/18/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 35.73B USD | Price to earnings Ratio 18.64 | 1Y Target Price 67.24 |
Price to earnings Ratio 18.64 | 1Y Target Price 67.24 | ||
Volume (30-day avg) 5199124 | Beta 1.26 | 52 Weeks Range 51.13 - 79.84 | Updated Date 06/18/2025 |
52 Weeks Range 51.13 - 79.84 | Updated Date 06/18/2025 | ||
Dividends yield (FY) 1.50% | Basic EPS (TTM) 4.16 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 19.78% | Operating Margin (TTM) 24.1% |
Management Effectiveness
Return on Assets (TTM) 6.78% | Return on Equity (TTM) 36.48% |
Valuation
Trailing PE 18.64 | Forward PE 14.51 | Enterprise Value 38056293943 | Price to Sales(TTM) 3.46 |
Enterprise Value 38056293943 | Price to Sales(TTM) 3.46 | ||
Enterprise Value to Revenue 3.69 | Enterprise Value to EBITDA 12.87 | Shares Outstanding 460844000 | Shares Floating 459156000 |
Shares Outstanding 460844000 | Shares Floating 459156000 | ||
Percent Insiders 0.27 | Percent Institutions 100.22 |
Analyst Ratings
Rating 3.24 | Target Price 67.24 | Buy 4 | Strong Buy 5 |
Buy 4 | Strong Buy 5 | ||
Hold 20 | Sell 2 | Strong Sell 2 | |
Strong Sell 2 |
Upturn AI SWOT
eBay Inc
Company Overview
History and Background
eBay Inc. was founded in 1995 by Pierre Omidyar as AuctionWeb, later renamed eBay. It became a major player in online auctions and marketplaces, evolving to include fixed-price sales and expanding internationally. It spun off PayPal in 2015.
Core Business Areas
- Marketplace: eBay's core business segment, facilitating online sales between individuals and businesses. It includes a wide range of products across various categories through auction-style and fixed-price listings.
- StubHub: A global online ticket marketplace for buying and selling tickets to sports, music, and theater events. (eBay sold StubHub in early 2020, so it is no longer part of their core business)
Leadership and Structure
Jamie Iannone is the CEO. The company has a typical corporate structure with various departments like marketing, technology, finance, and operations. Board of Directors oversees overall strategy.
Top Products and Market Share
Key Offerings
- General Merchandise Marketplace: eBay's primary offering is a general merchandise marketplace. Market share in US eCommerce is around 2.5%. Competitors include Amazon (AMZN), Walmart (WMT), and Etsy (ETSY). Revenue generated is primarily from transaction fees based on the price of the product sold.
- eBay Motors: A dedicated platform for buying and selling vehicles and auto parts. Competitors include Carvana (CVNA), AutoTrader, and Craigslist. Revenue generated is primarily from listing fees.
Market Dynamics
Industry Overview
The eCommerce industry is experiencing continued growth, driven by increasing internet penetration and changing consumer preferences. The online marketplace segment is highly competitive.
Positioning
eBay is positioned as a global online marketplace connecting buyers and sellers. Its competitive advantages include a large user base and a diverse range of products.
Total Addressable Market (TAM)
The global e-commerce market is expected to reach trillions of dollars. eBay is well-positioned, but constrained from capturing the full TAM due to strong competition and shifting consumer preferences for curated and personalized shopping experiences.
Upturn SWOT Analysis
Strengths
- Large and diverse user base
- High brand recognition
- Extensive product range
- Global presence
Weaknesses
- Competition from larger eCommerce platforms
- Dependence on third-party sellers
- Risk of counterfeit products
- Complex fee structure
Opportunities
- Expansion into new markets
- Development of new services and features
- Partnerships with other companies
- Increase focus on Gen Z
Threats
- Increasing competition from established eCommerce giants
- Changes in consumer preferences
- Economic downturns
- Cybersecurity risks
Competitors and Market Share
Key Competitors
- AMZN
- WMT
- ETSY
- SHOP
Competitive Landscape
eBay faces intense competition. Amazon dominates eCommerce, while Walmart's online presence is growing rapidly. Etsy focuses on handmade and vintage items. eBay differentiates itself through its auction format and a large selection of unique items.
Major Acquisitions
myTVS
- Year: 2022
- Acquisition Price (USD millions): 75
- Strategic Rationale: Expansion into automotive services and aftermarket solutions in India. Enhanced eBay's presence in the automotive vertical.
Growth Trajectory and Initiatives
Historical Growth: eBay's growth has slowed down in recent years compared to earlier periods. It has focused on improving user experience and attracting younger demographics.
Future Projections: Analyst estimates suggest moderate revenue growth in the coming years.
Recent Initiatives: eBay has been investing in AI to enhance its platform, improving search and personalization. Focus on high-value categories like sneakers, luxury watches, and trading cards.
Summary
eBay is a well-established online marketplace facing intense competition. While it maintains a large user base and high brand recognition, it must continue to innovate and adapt to changing consumer preferences to maintain market share and drive growth. Focusing on technology and user experience are key. The market is heavily dominated by Amazon which reduces eBay's possible impact on the market.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Market Research Reports
- Analyst Reports
- Statista
Disclaimers:
This analysis is based on available data and represents a general overview. Investment decisions should be made after consulting with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About eBay Inc
Exchange NASDAQ | Headquaters San Jose, CA, United States | ||
IPO Launch date 1998-09-24 | CEO, President & Director Mr. Jamie J. Iannone | ||
Sector Consumer Cyclical | Industry Internet Retail | Full time employees 11500 | Website https://www.ebayinc.com |
Full time employees 11500 | Website https://www.ebayinc.com | ||
eBay Inc., together with its subsidiaries, operates marketplace platforms that connect buyers and sellers in the United States, the United Kingdom, China, Germany, and internationally. The company's marketplace platform includes its online marketplace at ebay.com, off-platform businesses, and the eBay suite of mobile apps. Its platforms enable users to list, sell, buy, and pay various products. The company was founded in 1995 and is headquartered in San Jose, California.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.