Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial - Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
SNDA 
Sonida Senior Living Inc (SNDA)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
12/04/2025: SNDA (1-star) is a SELL. SELL since 1 days. Simulated Profits (-5.52%). Updated daily EoD!
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
1 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $28
1 Year Target Price $28
| 0 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 42.59% | Avg. Invested days 39 | Today’s Advisory SELL |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 12/04/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 568.73M USD | Price to earnings Ratio - | 1Y Target Price 28 |
Price to earnings Ratio - | 1Y Target Price 28 | ||
Volume (30-day avg) 1 | Beta 0.59 | 52 Weeks Range 19.34 - 33.50 | Updated Date 12/5/2025 |
52 Weeks Range 19.34 - 33.50 | Updated Date 12/5/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -2.99 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-11-10 | When Before Market | Estimate -0.76 | Actual -1.5644 |
Profitability
Profit Margin -14.22% | Operating Margin (TTM) -12.52% |
Management Effectiveness
Return on Assets (TTM) -1.69% | Return on Equity (TTM) -43.68% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1291753283 | Price to Sales(TTM) 1.74 |
Enterprise Value 1291753283 | Price to Sales(TTM) 1.74 | ||
Enterprise Value to Revenue 3.44 | Enterprise Value to EBITDA 28.55 | Shares Outstanding 18770006 | Shares Floating 7667351 |
Shares Outstanding 18770006 | Shares Floating 7667351 | ||
Percent Insiders 22.04 | Percent Institutions 79.38 |
Upturn AI SWOT
Sonida Senior Living Inc
Company Overview
History and Background
Sonida Senior Living Inc. (formerly Capital Senior Living) was founded in 1990. It focuses on providing housing and services to senior adults. Over the years, it has grown through acquisitions and organic development.
Core Business Areas
- Senior Housing: Owns, operates, and manages senior living communities, including independent living, assisted living, and memory care.
Leadership and Structure
Brandon Ribar is the CEO. The company has a board of directors and an executive leadership team overseeing various departments like operations, finance, and sales.
Top Products and Market Share
Key Offerings
- Independent Living: Offers housing and services for seniors who are largely independent but desire a maintenance-free environment. Market share data is difficult to pinpoint precisely, but represents a segment of the larger senior housing market where Sonida competes with Brookdale Senior Living (BKD), Ventas (VTR), and Welltower (WELL).
- Assisted Living: Provides housing and personal care services to seniors who need assistance with activities of daily living. Competition includes Brookdale Senior Living (BKD), Ventas (VTR), and Welltower (WELL).
- Memory Care: Specialized care for seniors with Alzheimer's disease or other forms of dementia. Competition includes Brookdale Senior Living (BKD), Ventas (VTR), and Welltower (WELL).
Market Dynamics
Industry Overview
The senior housing industry is experiencing growth due to the aging population. Demand is influenced by demographic trends, economic conditions, and healthcare costs. Supply constraints are also a factor in various markets.
Positioning
Sonida Senior Living Inc. is a mid-sized player in the senior housing industry. Its competitive advantages are its established portfolio of communities and its focus on providing quality care. It faces challenges from larger, more well-capitalized competitors.
Total Addressable Market (TAM)
The global senior housing market is estimated to be worth hundreds of billions of dollars. Sonida Senior Living Inc. holds a small percentage of this TAM and aims to expand its market share through strategic investments and operational improvements.
Upturn SWOT Analysis
Strengths
- Established portfolio of senior living communities
- Focus on providing quality care
- Experienced management team
- Brand Recognition
Weaknesses
- High debt levels
- Lower occupancy rates compared to peers
- Limited financial flexibility
- Past Financial Restructuring
Opportunities
- Growing senior population
- Increasing demand for senior housing
- Potential for acquisitions and expansion
- Improved economic conditions
Threats
- Competition from larger players
- Rising operating costs
- Regulatory changes
- Economic downturns
- Labor shortages
Competitors and Market Share
Key Competitors
- BKD
- VTR
- WELL
- FIVE
Competitive Landscape
Sonida Senior Living Inc. faces significant competition from larger, more financially stable companies. Its success depends on its ability to improve operations, manage costs, and differentiate its services.
Growth Trajectory and Initiatives
Historical Growth: Sonida Senior Living Inc.'s historical growth has been inconsistent due to financial challenges and restructuring efforts.
Future Projections: Analyst projections suggest potential for future growth as the company focuses on improving occupancy rates and managing costs. However, projections are subject to uncertainty.
Recent Initiatives: Recent strategic initiatives include refinancing debt, improving community operations, and enhancing resident care programs.
Summary
Sonida Senior Living faces significant challenges due to debt, but the growing demand for senior housing offers potential. Strategic initiatives to improve operations and resident care are vital. The company is in a turnaround phase and has to be monitored carefully, but long term demand is favorable. Financial restructuring and increased competition remain key risks.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Industry Reports
- Analyst Estimates
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered financial advice. Investment decisions should be based on individual research and consultation with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sonida Senior Living Inc
Exchange NYSE | Headquaters Dallas, TX, United States | ||
IPO Launch date 1997-10-31 | President, CEO & Director Mr. Brandon M. Ribar CPA | ||
Sector Healthcare | Industry Medical Care Facilities | Full time employees 3415 | |
Full time employees 3415 | |||
Sonida Senior Living, Inc. owns and operates senior housing communities in the United States. The company provides independent living services, which include daily meals, transportation, social and recreational activities, laundry, housekeeping, and 24-hour staffing; and access to health screenings, periodic special services, and dietary and similar programs, as well as exercise and fitness classes. It offers assisted living services consist of personal care services, such as assistance with activities of daily living, including ambulation, bathing, dressing, eating, grooming, personal hygiene, and monitoring or assistance with medications; support services, such as meals, assistance with social and recreational activities, laundry, general housekeeping, maintenance, and transportation services; and supplemental services, which include extra transportation, personal maintenance, and extra laundry services, as well as special care services for residents with various forms of dementia. In addition, it offers memory care services; and home care services through third-party providers, such as customized physician, dentistry, podiatry, and other health-related rehabilitation and therapy services. The company was formerly known as Capital Senior Living Corporation and changed its name to Sonida Senior Living, Inc. in November 2021. Sonida Senior Living, Inc. was founded in 1990 and is based in Dallas, Texas.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.