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Upturn AI SWOT - About
Sonida Senior Living Inc (SNDA)
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Upturn Advisory Summary
07/11/2025: SNDA (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
1 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $26
1 Year Target Price $26
| 0 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 51.09% | Avg. Invested days 31 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 07/11/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 482.20M USD | Price to earnings Ratio - | 1Y Target Price 26 |
Price to earnings Ratio - | 1Y Target Price 26 | ||
Volume (30-day avg) 1 | Beta 1.19 | 52 Weeks Range 19.34 - 33.25 | Updated Date 07/12/2025 |
52 Weeks Range 19.34 - 33.25 | Updated Date 07/12/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.63 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -14.34% | Operating Margin (TTM) -3.57% |
Management Effectiveness
Return on Assets (TTM) -1.33% | Return on Equity (TTM) -69.63% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1170354879 | Price to Sales(TTM) 1.66 |
Enterprise Value 1170354879 | Price to Sales(TTM) 1.66 | ||
Enterprise Value to Revenue 3.56 | Enterprise Value to EBITDA 27.49 | Shares Outstanding 18865400 | Shares Floating 7738325 |
Shares Outstanding 18865400 | Shares Floating 7738325 | ||
Percent Insiders 22.16 | Percent Institutions 80.71 |
Upturn AI SWOT
Sonida Senior Living Inc
Company Overview
History and Background
Sonida Senior Living, Inc., formerly Capital Senior Living Corporation, was founded in 1990. The company operates senior living communities across the United States, providing housing and care services to seniors. It has undergone restructuring and rebranding to adapt to market demands and financial challenges.
Core Business Areas
- Senior Living Communities: Operates independent living, assisted living, and memory care communities. Provides housing, meals, and personal care services.
Leadership and Structure
Brandon Ribar is the Chief Executive Officer. The company has a board of directors and a management team overseeing operations, finance, and sales.
Top Products and Market Share
Key Offerings
- Assisted Living: Provides housing, personal care, and support services for seniors who need assistance with daily living activities. Market share data is fragmented across many regional providers. Competitors include Brookdale Senior Living (BKD), Five Star Senior Living (FIVE), and Atria Senior Living (private). Revenue is primary revenue stream.
- Memory Care: Specialized care for seniors with Alzheimer's disease and other forms of dementia, offering secure environments and specialized programming. Similar market fragmentation to assisted living. Competitors are the same as assisted living (Brookdale, Five Star, Atria).
Market Dynamics
Industry Overview
The senior living industry is growing due to the aging population. Key trends include increasing demand for memory care, focus on resident experience, and regulatory compliance.
Positioning
Sonida Senior Living focuses on providing affordable and quality care. They are working to improve occupancy rates and manage costs. Competes across different levels based on service offerings (independent, assisted, memory care).
Total Addressable Market (TAM)
The global senior care market is projected to reach hundreds of billions of dollars. Sonida Senior Living captures a fraction of this TAM, with efforts to increase market penetration.
Upturn SWOT Analysis
Strengths
- Established brand presence
- Diverse service offerings (independent, assisted, memory care)
- Focus on quality care
- Real estate portfolio
Weaknesses
- High debt levels
- Lower occupancy rates compared to peers
- Financial losses
- Dependence on government funding and reimbursements
Opportunities
- Growing senior population
- Increasing demand for memory care
- Partnerships with healthcare providers
- Expansion into new markets
Threats
- Increased competition
- Rising operating costs (labor, insurance)
- Regulatory changes
- Economic downturns impacting occupancy rates
- COVID-19 related challenges
Competitors and Market Share
Key Competitors
- BKD
- FIVE
- OTCMKTS: NHALF
Competitive Landscape
Sonida Senior Living competes with larger and smaller players. Its advantage lies in specific locations and service offerings, but it faces challenges from companies with stronger financial positions.
Growth Trajectory and Initiatives
Historical Growth: Sonida Senior Living has experienced inconsistent growth due to industry and financial challenges.
Future Projections: Projections are subject to occupancy rates, cost management, and economic conditions. Analyst estimates vary.
Recent Initiatives: Focus on improving occupancy rates, cost reduction, and restructuring debt.
Summary
Sonida Senior Living faces considerable challenges, including high debt and inconsistent financial performance, amidst the growing senior living market. The company's brand name and diverse service offerings are strengths, but it needs to improve occupancy rates and control costs. It will need to watch for market competition and regulatory changes.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC filings
- Company presentations
- Analyst reports
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sonida Senior Living Inc
Exchange NYSE | Headquaters Dallas, TX, United States | ||
IPO Launch date 1997-10-31 | President, CEO & Director Mr. Brandon M. Ribar CPA | ||
Sector Healthcare | Industry Medical Care Facilities | Full time employees 3415 | |
Full time employees 3415 | |||
Sonida Senior Living, Inc. owns and operates senior housing communities in the United States. The company provides independent living services, which include daily meals, transportation, social and recreational activities, laundry, housekeeping, and 24-hour staffing; and access to health screenings, periodic special services, and dietary and similar programs, as well as exercise and fitness classes. It offers assisted living services consist of personal care services, such as assistance with activities of daily living, including ambulation, bathing, dressing, eating, grooming, personal hygiene, and monitoring or assistance with medications; support services, such as meals, assistance with social and recreational activities, laundry, general housekeeping, maintenance, and transportation services; and supplemental services, which include extra transportation, personal maintenance, and extra laundry services, as well as special care services for residents with various forms of dementia. In addition, it offers memory care services; and home care services through third-party providers, such as customized physician, dentistry, podiatry, and other health-related rehabilitation and therapy services. The company was formerly known as Capital Senior Living Corporation and changed its name to Sonida Senior Living, Inc. in November 2021. Sonida Senior Living, Inc. was founded in 1990 and is based in Dallas, Texas.
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