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Stoneridge Inc (SRI)



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Upturn Advisory Summary
09/11/2025: SRI (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $16
1 Year Target Price $16
1 | Strong Buy |
1 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 18.66% | Avg. Invested days 22 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 227.69M USD | Price to earnings Ratio - | 1Y Target Price 16 |
Price to earnings Ratio - | 1Y Target Price 16 | ||
Volume (30-day avg) 2 | Beta 1.5 | 52 Weeks Range 3.54 - 12.98 | Updated Date 09/12/2025 |
52 Weeks Range 3.54 - 12.98 | Updated Date 09/12/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.08 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -3.39% | Operating Margin (TTM) -0.41% |
Management Effectiveness
Return on Assets (TTM) -0.46% | Return on Equity (TTM) -11.2% |
Valuation
Trailing PE - | Forward PE 22.37 | Enterprise Value 354202705 | Price to Sales(TTM) 0.26 |
Enterprise Value 354202705 | Price to Sales(TTM) 0.26 | ||
Enterprise Value to Revenue 0.4 | Enterprise Value to EBITDA 16.43 | Shares Outstanding 28006500 | Shares Floating 25157393 |
Shares Outstanding 28006500 | Shares Floating 25157393 | ||
Percent Insiders 3.21 | Percent Institutions 92.75 |
Upturn AI SWOT
Stoneridge Inc

Company Overview
History and Background
Stoneridge, Inc. was founded in 1965 as a supplier to the automotive industry. Over time, it has expanded its focus to include commercial vehicles and off-highway equipment, providing engineered electrical and electronic systems, components and modules.
Core Business Areas
- Control Devices: Designs, manufactures and markets products that monitor, measure or control key vehicle functions, including electronic instrument clusters, driver information systems, and electronic control units.
- Electronics: Develops and manufactures electronic components and modules, including vehicle security systems, power distribution modules, and connectivity solutions.
- PST (Pulsed Sensor Technology): The segment provides the companyu2019s sensing technology, which is designed to enable precision sensing in harsh environments and provide long product life.
Leadership and Structure
The leadership team consists of President and CEO, James Zizelman, and various VPs leading finance, operations, and engineering. The company operates with a functional organizational structure, with global operations supported by centralized functions.
Top Products and Market Share
Key Offerings
- Instrument Clusters: Provides critical vehicle information to drivers. Market share is estimated at approximately 10-15% in North America. Competitors include Visteon (VC), Bosch (private), and Continental (CON).
- Actuation Systems: Solutions for commercial vehicle markets. Market Share and competitors vary in this segment, with names such as Borgwarner (BWA) and Siemens (SIE).
- Electronic Control Units (ECUs): Manages various vehicle functions. Competitors include Bosch (private), Continental (CON), and Denso (DNZOY).
Market Dynamics
Industry Overview
The automotive electronics industry is experiencing growth driven by increasing vehicle electrification, connectivity, and autonomous driving technologies. The industry faces challenges related to semiconductor shortages and supply chain disruptions.
Positioning
Stoneridge Inc. is positioned as a supplier of engineered electrical and electronic systems, components and modules, capitalizing on the trends towards vehicle electrification and connectivity. The company's competitive advantages lie in its engineering expertise and established relationships with OEMs.
Total Addressable Market (TAM)
The TAM for automotive electronics is estimated to be in the hundreds of billions of dollars. Stoneridge Inc. is positioned to capture a portion of this market through its product offerings, potentially worth $5B-$10B annually
Upturn SWOT Analysis
Strengths
- Strong engineering capabilities
- Established relationships with OEMs
- Focus on high-growth areas like electrification and connectivity
- Global manufacturing footprint
Weaknesses
- Dependence on the automotive industry
- Exposure to commodity price fluctuations
- Relatively small size compared to major competitors
- Financial Leverage
Opportunities
- Increasing demand for vehicle electrification solutions
- Growth in connected car technologies
- Expansion into new geographic markets
- Strategic acquisitions to expand product portfolio
Threats
- Intense competition from larger players
- Supply chain disruptions
- Economic downturns impacting vehicle sales
- Rapid technological changes requiring continuous innovation
Competitors and Market Share
Key Competitors
- Visteon (VC)
- Continental (CON)
- BorgWarner (BWA)
Competitive Landscape
Stoneridge Inc. competes with larger, well-established companies. Its advantage lies in its niche expertise and focused product portfolio. Disadvantages stem from scale and resources.
Major Acquisitions
Orlaco Products
- Year: 2022
- Acquisition Price (USD millions): 46.1
- Strategic Rationale: Expanded vision systems technology portfolio and broadened reach within the commercial vehicle market.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been tied to the automotive industry cycle and adoption of new technologies.
Future Projections: Future growth is expected to be driven by vehicle electrification and connectivity.
Recent Initiatives: Recent initiatives likely include new product development in EV solutions, partnerships, or efficiency improvements.
Summary
Stoneridge Inc. is a mid-sized company positioned in the automotive electronics space with a focus on growth areas like electrification and connectivity. Their niche expertise and established OEM relationships are strengths, but they face competition from larger players. Their success hinges on capitalizing on future growth and managing the risks of the broader automotive industry.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Market Research Reports
- Financial News Outlets
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market data and estimates are subject to change. Investment decisions should be based on individual research and due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Stoneridge Inc
Exchange NYSE | Headquaters Novi, MI, United States | ||
IPO Launch date 1997-10-10 | President, CEO & Director Mr. James Zizelman | ||
Sector Consumer Cyclical | Industry Auto Parts | Full time employees 4450 | Website https://www.stoneridge.com |
Full time employees 4450 | Website https://www.stoneridge.com |
Stoneridge, Inc., together with its subsidiaries, designs and manufactures engineered electrical and electronic systems, components, and modules for the automotive, commercial, off-highway, and agricultural vehicle markets in North America, South America, Europe, Mexico, China, and internationally. The company operates through three segments: Control Devices, Electronics, and Stoneridge Brazil. The Control Devices segment offers actuators, sensors, switches, actuators, and connectors that monitor, measure, or activate specific functions within a vehicle. The Electronics segment designs and manufactures driver information systems, vision systems, connectivity and compliance products, and control modules. Its products collect, store, and display vehicle information, such as speed, pressure, maintenance data, trip information, operator performance, temperature, distance traveled, and driver messages related to vehicle performance. The Stoneridge Brazil segment designs, manufactures, and sells vehicle tracking devices and monitoring services; vehicle security alarms and convenience accessories, including parking sensors and rearview cameras; telematics solutions used for fleet management and multimedia devices; and driver information systems. The company provides its products and systems to various original equipment manufacturers and tier 1 customers, as well as aftermarket distributors. Stoneridge, Inc. was founded in 1965 and is headquartered in Novi, Michigan.

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