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Upturn AI SWOT - About
TAP 
Molson Coors Brewing Co Class B (TAP)
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Upturn Advisory Summary
08/28/2025: TAP (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
23 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $54.43
1 Year Target Price $54.43
| 4 | Strong Buy |
| 4 | Buy |
| 14 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 0.97% | Avg. Invested days 41 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.94B USD | Price to earnings Ratio 9.96 | 1Y Target Price 54.43 |
Price to earnings Ratio 9.96 | 1Y Target Price 54.43 | ||
Volume (30-day avg) 23 | Beta 0.67 | 52 Weeks Range 46.94 - 64.07 | Updated Date 08/29/2025 |
52 Weeks Range 46.94 - 64.07 | Updated Date 08/29/2025 | ||
Dividends yield (FY) 3.62% | Basic EPS (TTM) 5.07 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-05 | When - | Estimate 1.85 | Actual 2.05 |
Profitability
Profit Margin 9.19% | Operating Margin (TTM) 18.51% |
Management Effectiveness
Return on Assets (TTM) 3.94% | Return on Equity (TTM) 7.86% |
Valuation
Trailing PE 9.96 | Forward PE 8.92 | Enterprise Value 15643273455 | Price to Sales(TTM) 0.88 |
Enterprise Value 15643273455 | Price to Sales(TTM) 0.88 | ||
Enterprise Value to Revenue 1.39 | Enterprise Value to EBITDA 6.42 | Shares Outstanding 185388000 | Shares Floating 177605136 |
Shares Outstanding 185388000 | Shares Floating 177605136 | ||
Percent Insiders 12.35 | Percent Institutions 93.12 |
Upturn AI SWOT
Molson Coors Brewing Co Class B
Company Overview
History and Background
Molson Coors Brewing Company was formed in 2005 through the merger of Molson of Canada and Coors of the United States. Molson was founded in 1786, and Coors in 1873. The merger created one of the world's largest brewers.
Core Business Areas
- Americas: Focuses on brewing and selling beer and other beverage products in North and South America.
- EMEA & APAC: Focuses on brewing and selling beer and other beverage products in Europe, the Middle East, Africa, and Asia Pacific.
Leadership and Structure
The company is led by a CEO and operates with a functional organizational structure across its various geographical segments.
Top Products and Market Share
Key Offerings
- Coors Light: A light lager with a significant market share in North America. Competitors include Bud Light and Miller Lite. No specific revenue available.
- Miller Lite: A light lager with considerable market share in the US. Competitors include Bud Light and Coors Light. No specific revenue available.
- Molson Canadian: A popular Canadian lager. Competitors include Labatt Blue and other Canadian beers. No specific revenue available.
- Blue Moon: A Belgian-style wheat ale. Competitors include Hoegaarden and other wheat beers. No specific revenue available.
Market Dynamics
Industry Overview
The beer industry is mature and competitive, with trends towards craft beer and seltzer alternatives.
Positioning
Molson Coors holds a strong position in the mainstream beer market, but faces challenges from smaller craft breweries and changing consumer preferences.
Total Addressable Market (TAM)
The global beer market is estimated at several hundred billion USD. Molson Coors captures a portion of this, focusing on specific geographic markets and product categories.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio
- Extensive distribution network
- Established market presence
- Cost efficiencies from scale
Weaknesses
- Declining beer consumption trends
- Dependence on mature markets
- Slower innovation compared to craft brewers
- Brand perception issues in some demographics
Opportunities
- Expansion into emerging markets
- Acquisition of craft breweries
- Development of new beverage categories (e.g., seltzers)
- Focus on sustainability and responsible drinking
Threats
- Changing consumer preferences
- Increased competition from craft breweries
- Rising input costs
- Government regulations and taxes on alcohol
Competitors and Market Share
Key Competitors
- BUD
- STZ
- HEINY
Competitive Landscape
Molson Coors competes with larger multinational brewers and smaller craft breweries. It aims to differentiate itself through its brand portfolio and distribution network.
Major Acquisitions
Clearly Kombucha
- Year: 2018
- Acquisition Price (USD millions): 0
- Strategic Rationale: Expand into non-alcoholic beverage categories.
Growth Trajectory and Initiatives
Historical Growth: Requires real time information, use financial data website like yahoo finance or marketwatch
Future Projections: Requires real time information, use financial data website like yahoo finance or marketwatch
Recent Initiatives: Highlight recent strategic initiatives undertaken by Molson Coors Brewing Co Class B.
Summary
Molson Coors is a major player in the global beer market with a strong brand portfolio, however it faces headwinds from declining beer consumption trends and increasing competition from craft breweries. The company has attempted to diversify with acquisitions. Molson Coors needs to adapt to evolving consumer preferences and innovate beyond traditional beer products to maintain long-term growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- Financial news sources
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market conditions can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Molson Coors Brewing Co Class B
Exchange NYSE | Headquaters Golden, CO, United States | ||
IPO Launch date 1984-09-07 | President, CEO & Director Mr. Gavin D. K. Hattersley | ||
Sector Consumer Defensive | Industry Beverages - Brewers | Full time employees 16800 | Website https://www.molsoncoors.com |
Full time employees 16800 | Website https://www.molsoncoors.com | ||
Molson Coors Beverage Company manufactures, markets, and sells beer and other malt beverage products in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company offers flavored malt beverages including hard seltzers, craft, spirits, and ready to drink beverages. It provides its products under Arnold Palmer Spiked, Aspall Cider, Blue Moon, Beck's, Blue Run Spirits, Cobra, Corona Extra, Coors Original, Five Trail, Heineken, Leinenkugel's, Madri, Miller Genuine Draft, Molson Ultra, Peroni Nastro Azurro, Pilsner Urquell, Redd's, Sharp's, Simply Spiked, Sol, Staropramen, Stella Artois, Topo Chico Hard Seltzer, ZOA Energy, and Vizzy Hard Seltzer above premium brands; Bergenbier, Borsodi, Burgasko, Caraiman, Carling, Coors Banquet, Coors Light, Jelen, Kamenitza, Miller Lite, Molson Canadian brands, Niksicko, and O"ujsko under the premium brands; and Branik, Icehouse, Keystone, Lowenbrau, Miller High Life, Milwaukee's Best, and Steel Reserve under the economy brands. The company was formerly known as Molson Coors Brewing Company and changed its name to Molson Coors Beverage Company in January 2020. Molson Coors Beverage Company was founded in 1774 and is based in Golden, Colorado.
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