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TrueBlue Inc (TBI)

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Upturn Advisory Summary
12/09/2025: TBI (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $8.5
1 Year Target Price $8.5
| 1 | Strong Buy |
| 1 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -61.69% | Avg. Invested days 22 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 142.21M USD | Price to earnings Ratio - | 1Y Target Price 8.5 |
Price to earnings Ratio - | 1Y Target Price 8.5 | ||
Volume (30-day avg) 3 | Beta 1.46 | 52 Weeks Range 3.45 - 9.05 | Updated Date 12/9/2025 |
52 Weeks Range 3.45 - 9.05 | Updated Date 12/9/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.97 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -1.78% | Operating Margin (TTM) -0.02% |
Management Effectiveness
Return on Assets (TTM) -3.28% | Return on Equity (TTM) -8.91% |
Valuation
Trailing PE - | Forward PE 56.18 | Enterprise Value 251729419 | Price to Sales(TTM) 0.09 |
Enterprise Value 251729419 | Price to Sales(TTM) 0.09 | ||
Enterprise Value to Revenue 0.16 | Enterprise Value to EBITDA 211.72 | Shares Outstanding 29939468 | Shares Floating 29155952 |
Shares Outstanding 29939468 | Shares Floating 29155952 | ||
Percent Insiders 4.75 | Percent Institutions 97.62 |
Upturn AI SWOT
TrueBlue Inc

Company Overview
History and Background
TrueBlue Inc. was founded in 1987 by Steven R. Cooper as Labor Ready, Inc. It began as a provider of temporary blue-collar labor, quickly expanding through franchising and acquisitions. In 2003, the company rebranded as TrueBlue Inc. to reflect its broader range of workforce solutions beyond just temporary staffing. Key milestones include the acquisition of Staff Management in 2010, expanding its reach into professional staffing, and the acquisition of Center On Halsted's workforce development programs in 2014. The company has evolved from a simple temporary staffing agency to a comprehensive talent solutions provider, offering services across various industries and skill levels.
Core Business Areas
- Commercial Staffing: This segment provides temporary and temp-to-hire staffing for light industrial, skilled trades, and administrative roles. It caters to a wide range of industries including manufacturing, construction, warehousing, and hospitality.
- Industrial Services: This segment focuses on providing on-demand staffing for industrial sectors, often involving larger-scale projects and specialized labor needs. It includes services for events, disaster recovery, and seasonal demands.
- Professional Staffing: This segment offers permanent placement and contract staffing for professional roles in areas such as IT, finance, healthcare, and engineering. This includes executive search and specialized recruitment.
Leadership and Structure
TrueBlue Inc. is led by a seasoned executive team, with the CEO and Board of Directors overseeing the company's strategic direction. The organizational structure is typically segmented by business unit or industry, with dedicated leadership for Commercial Staffing, Industrial Services, and Professional Staffing. Key leadership roles include Chief Executive Officer, Chief Financial Officer, Chief Human Resources Officer, and Presidents of each major business segment.
Top Products and Market Share
Key Offerings
- On-Demand Blue-Collar Staffing: Provides immediate access to a pool of skilled and unskilled labor for short-term projects and staffing needs. TrueBlue holds a significant market share in this segment, competing with companies like Adecco, Randstad, and ManpowerGroup. While specific market share figures for this niche are difficult to isolate, TrueBlue is a recognized leader.
- Contingent Workforce Solutions: Offers comprehensive management of contingent workforces, including recruitment, onboarding, payroll, and compliance. This service targets medium to large enterprises. Competitors include specialized MSP (Managed Service Provider) firms and large staffing conglomerates.
- Executive Search and Professional Placement: Focuses on finding and placing highly skilled professionals and executives for permanent roles. This segment competes with numerous specialized recruitment firms and larger professional services companies. Market share in this highly fragmented segment is challenging to quantify for TrueBlue alone.
Market Dynamics
Industry Overview
The staffing and workforce solutions industry is dynamic, influenced by economic cycles, labor shortages, and the increasing adoption of flexible work arrangements. Key trends include the growing demand for skilled labor, the rise of the gig economy, and the technological advancement in recruitment and HR solutions. The industry is highly competitive, with a mix of large global players and smaller niche providers.
Positioning
TrueBlue Inc. is well-positioned as a leading provider of blue-collar and industrial staffing, leveraging its extensive network and technology-enabled solutions. Its diversification into professional staffing and contingent workforce management provides resilience and broader market reach. Its competitive advantages include a vast network of branches, strong operational execution, and a growing focus on technology to enhance service delivery and candidate experience.
Total Addressable Market (TAM)
The global contingent workforce market is estimated to be in the hundreds of billions of dollars, with the US market representing a significant portion. TrueBlue Inc. operates within this large TAM by focusing on specific segments such as light industrial, skilled trades, and professional staffing. While TrueBlue has a substantial presence in its core markets, there remains significant room for growth and expansion into new geographies and service offerings within the broader TAM.
Upturn SWOT Analysis
Strengths
- Extensive branch network providing localized service.
- Strong brand recognition in blue-collar and industrial staffing.
- Diversified service offerings beyond temporary staffing.
- Investments in technology to improve efficiency and candidate experience.
- Experienced management team with a proven track record.
Weaknesses
- Reliance on economic cycles affecting demand for temporary labor.
- Perception of blue-collar staffing as a lower-margin business.
- Competition from a large number of smaller, regional staffing firms.
- Challenges in attracting and retaining highly skilled professional talent.
Opportunities
- Expansion into new geographic markets.
- Growth in specialized industrial and skilled trades staffing.
- Leveraging technology for further automation and data analytics.
- Acquisition of complementary businesses to expand service lines.
- Increased demand for contingent and flexible workforces.
Threats
- Economic downturns leading to reduced hiring.
- Rising labor costs and wage inflation.
- Increasing regulatory complexity in labor laws.
- Intense competition from both large and small players.
- Disruption from new talent acquisition technologies and platforms.
Competitors and Market Share
Key Competitors
- Adecco Group (Netherlands, ADY)
- Randstad N.V. (Netherlands, RAND)
- ManpowerGroup Inc. (USA, MAN)
Competitive Landscape
TrueBlue competes in a highly fragmented market. Its advantages lie in its strong presence in the blue-collar and industrial segments, its extensive branch network, and its increasing focus on technology. However, it faces significant competition from larger global players with broader service portfolios and from numerous smaller, niche staffing firms that can offer specialized expertise. Pricing pressures and the ability to attract and retain qualified candidates are constant challenges.
Major Acquisitions
Staff Management | SMX
- Year: 2010
- Acquisition Price (USD millions):
- Strategic Rationale: Acquired to significantly expand TrueBlue's reach into the professional and contingent workforce management sectors, complementing its existing blue-collar staffing base and providing a platform for higher-margin services.
Center On Halsted Workforce Development Programs
- Year: 2014
- Acquisition Price (USD millions):
- Strategic Rationale: While not a traditional acquisition for revenue, this initiative aimed to strengthen TrueBlue's commitment to community and workforce development, enhancing its brand and social impact.
Growth Trajectory and Initiatives
Historical Growth: TrueBlue has experienced periods of significant growth, particularly through strategic acquisitions and organic expansion of its branch network and service offerings. Its diversification into professional staffing and contingent workforce management has been a key growth driver, reducing reliance solely on the cyclical industrial staffing market. (Detailed historical growth metrics require access to past financial reports.)
Future Projections: Analyst projections for TrueBlue's future growth often focus on its ability to capitalize on labor market trends, including the increasing demand for flexible workforces and the need for specialized talent. Growth is expected to be driven by continued investment in technology, expansion of its professional staffing division, and potential strategic acquisitions. (Specific numerical projections depend on current analyst reports.)
Recent Initiatives: Recent initiatives likely include investments in digital platforms to enhance recruitment and onboarding processes, expansion of specialized staffing services, and efforts to improve operational efficiency and talent retention. The company may also be pursuing strategic partnerships or acquisitions to strengthen its market position.
Summary
TrueBlue Inc. is a diversified workforce solutions provider with a strong legacy in blue-collar staffing and a growing presence in professional and contingent services. Its extensive branch network and strategic acquisitions have positioned it as a key player in the industry. While facing cyclical economic pressures and intense competition, the company's focus on technology and expansion into higher-margin areas offers a positive growth outlook. Key areas to monitor include labor market trends, operational efficiency, and the successful integration of new service offerings.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Annual Reports (10-K)
- Company Quarterly Reports (10-Q)
- Investor Relations Websites
- Financial News Outlets (e.g., Bloomberg, Reuters)
- Industry Analyst Reports
- Market Data Aggregators
Disclaimers:
This JSON output is generated for informational purposes only and should not be construed as financial advice. Market share data, financial metrics, and future projections are estimates and subject to change. Investors should conduct their own due diligence and consult with a qualified financial advisor before making any investment decisions. Information on acquisitions may not be exhaustive.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About TrueBlue Inc
Exchange NYSE | Headquaters Tacoma, WA, United States | ||
IPO Launch date 1996-06-13 | CEO, President & Director Ms. Taryn R. Owen | ||
Sector Industrials | Industry Staffing & Employment Services | Full time employees 4200 | Website https://www.trueblue.com |
Full time employees 4200 | Website https://www.trueblue.com | ||
TrueBlue, Inc., together with its subsidiaries, provides specialized workforce solutions in the United States, Canada, the United Kingdom, Australia, and Puerto Rico. It operates through three segments: PeopleReady, PeopleManagement, and PeopleScout. The PeopleReady segment provides general, industrial, and skilled trade contingent staffing services for construction, transportation, manufacturing, retail, hospitality, and energy industries. The PeopleManagement segment offers contingent, on-site industrial staffing, and commercial driver services, which includes on-site management and recruitment for the contingent industrial workforce of manufacturing, warehousing, and distribution facilities; and recruitment and management of contingent and dedicated commercial drivers to the transportation and distribution industries under the Staff Management, SIMOS Insourcing Solutions, and Centerline Drivers brands. The PeopleScout segment provides recruitment process outsourcing, talent advisory services, and managed service provider solutions including sourcing, screening, hiring, and onboarding services; operates Affinix, a technology platform for sourcing, screening, and delivering a permanent workforce to its clients; talent advisory solutions, such as employer branding, recruitment marketing, talent insights, candidate assessment, and talent acquisition strategy consulting services; and contingent labor programs, including vendor selection, performance management, compliance monitoring, and risk management. The company was formerly known as Labor Ready, Inc. and changed its name to TrueBlue, Inc. in December 2007. The company was incorporated in 1985 and is headquartered in Tacoma, Washington.

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