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WALDW
Upturn stock ratingUpturn stock rating

Waldencast Acquisition Corp (WALDW)

Upturn stock ratingUpturn stock rating
$0.07
Last Close (24-hour delay)
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
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Upturn Advisory Summary

08/14/2025: WALDW (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

0 Analysts rated it

Very few follow this stock; limited insights, higher-risk early investing.

Analysis of Past Performance

Type Stock
Historic Profit -57.87%
Avg. Invested days 16
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/14/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 366.38M USD
Price to earnings Ratio -
1Y Target Price -
Price to earnings Ratio -
1Y Target Price -
Volume (30-day avg) -
Beta -0.47
52 Weeks Range 0.04 - 0.27
Updated Date 03/27/2025
52 Weeks Range 0.04 - 0.27
Updated Date 03/27/2025
Dividends yield (FY) -
Basic EPS (TTM) -

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -15.5%
Operating Margin (TTM) -18.31%

Management Effectiveness

Return on Assets (TTM) -3.32%
Return on Equity (TTM) -6.49%

Valuation

Trailing PE -
Forward PE -
Enterprise Value -
Price to Sales(TTM) -
Enterprise Value -
Price to Sales(TTM) -
Enterprise Value to Revenue -
Enterprise Value to EBITDA -
Shares Outstanding -
Shares Floating 34660662
Shares Outstanding -
Shares Floating 34660662
Percent Insiders -
Percent Institutions -

ai summary icon Upturn AI SWOT

Waldencast Acquisition Corp

stock logo

Company Overview

overview logo History and Background

Waldencast Acquisition Corp was a special purpose acquisition company (SPAC) founded in 2020. It was created with the purpose of merging with a target company. In July 2023, Waldencast completed its business combination with Obagi Skincare and Milk Makeup.

business area logo Core Business Areas

  • Skincare (Obagi): Provides medical-grade skincare products targeting various skin concerns.
  • Cosmetics (Milk Makeup): Offers vegan and cruelty-free makeup products appealing to a younger demographic.

leadership logo Leadership and Structure

Michel Brousset is the CEO. The company operates with a board of directors and a management team overseeing the Obagi and Milk Makeup brands.

Top Products and Market Share

overview logo Key Offerings

  • Obagi Nu-Derm System: A comprehensive skincare system designed to address hyperpigmentation and aging. Obagi has significant market share within the physician-dispensed skincare segment, but specific market share data varies by region and product line. Competitors include SkinCeuticals, Revision Skincare, and ZO Skin Health.
  • Milk Makeup Hydro Grip Primer: A popular vegan and cruelty-free primer known for its grip and hydration. Milk Makeup's market share is growing within the Gen Z makeup category, leveraging social media and influencer marketing. Key competitors are Rare Beauty, Fenty Beauty, and Glossier.

Market Dynamics

industry overview logo Industry Overview

The beauty industry is characterized by innovation, evolving consumer preferences, and the rise of social media-driven marketing. The skincare and cosmetics segments are experiencing growth driven by increased consumer awareness of ingredients and a desire for personalized beauty solutions.

Positioning

Waldencast aims to build a global best-in-class beauty and wellness operating platform. It seeks to leverage the brand equity of Obagi and Milk Makeup while expanding into new markets and product categories. Their competitive advantage lies in the brand recognition of Obagi and Milk Makeup, their ability to deliver unique products and brand storytelling, and their scale as a combined entity.

Total Addressable Market (TAM)

The global beauty market is estimated to be hundreds of billions of dollars. Waldencast is positioning itself to capture a significant share of this market by focusing on high-growth segments such as skincare and vegan/cruelty-free cosmetics.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition (Obagi, Milk Makeup)
  • Access to diverse consumer segments
  • Established distribution channels
  • Vegan and cruelty-free products (Milk Makeup)

Weaknesses

  • Reliance on key product lines
  • Integration risks following the merger
  • Potential for supply chain disruptions
  • Limited geographic diversification

Opportunities

  • Expansion into new geographic markets
  • Product innovation and development
  • Strategic acquisitions of complementary brands
  • Increased online sales and direct-to-consumer channels

Threats

  • Intense competition in the beauty industry
  • Changing consumer preferences
  • Economic downturns impacting consumer spending
  • Regulatory changes affecting product ingredients and labeling

Competitors and Market Share

competitor logo Key Competitors

  • EL
  • COTY
  • IPAR

Competitive Landscape

Waldencast faces competition from established beauty conglomerates with greater resources and brand recognition. Its advantage lies in its focus on specific high-growth segments and its ability to leverage the brand equity of Obagi and Milk Makeup. However it's a very very small player with lots of room for growth.

Major Acquisitions

Obagi Skincare

  • Year: 2023
  • Acquisition Price (USD millions):
  • Strategic Rationale: Provides Waldencast with a leading medical-grade skincare brand with a strong reputation among dermatologists and consumers.

Milk Makeup

  • Year: 2023
  • Acquisition Price (USD millions):
  • Strategic Rationale: Adds a popular vegan and cruelty-free makeup brand that resonates with Gen Z consumers.

Growth Trajectory and Initiatives

Historical Growth: Historical growth is limited as it was a SPAC before the merger.

Future Projections: Future growth projections are dependent on the successful integration of Obagi and Milk Makeup, expansion into new markets, and product innovation. Analyst estimates should be consulted for specific revenue and earnings forecasts.

Recent Initiatives: Recent initiatives include integrating the operations of Obagi and Milk Makeup, launching new product lines, and expanding distribution channels.

Summary

Waldencast Acquisition Corp, now operating as a beauty and wellness platform after merging with Obagi and Milk Makeup, faces intense competition. Success hinges on effective integration, strategic brand expansion, and navigating evolving consumer trends. Their niche focuses on medical grade skin care and vegan cosmetics provide some advantage, but they are still small compared to the biggest players. Continued innovation and strategic partnerships will be vital for future growth and market share gains.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company press releases
  • SEC filings
  • Industry reports
  • Market research reports

Disclaimers:

This analysis is based on publicly available information and does not constitute financial advice. Investors should conduct their own due diligence before making investment decisions.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Waldencast Acquisition Corp

Exchange NASDAQ
Headquaters White Plains, NY, United States
IPO Launch date 2021-05-11
Founder, CEO & Director Mr. Michel Brousset
Sector Consumer Defensive
Industry Household & Personal Products
Full time employees 335
Full time employees 335

Waldencast plc operates in the beauty and wellness industry in the United States, Canada, Europe, the Middle East, India, Australia, and New Zealand. The company operates through two segments, Obagi Medical and Milk Makeup. It offers skin care products to minimize signs of skin aging, address dark spots, hyperpigmentation, fine lines and wrinkles, and protect and enhance skin tone and texture; cosmetics; and other beauty products. In addition, the company provides foundation, concealer, primer, blush, setting spray, and bronzer categories, as well as sells liner, eyeshadow, and lip color products. It serves distributors, retailers, physicians, and directly to consumers through its e-commerce platforms, and third-party logistics and delivery providers. The company was incorporated in 2020 and is headquartered in White Plains, New York.