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Adobe Systems Incorporated(ADBE)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for ADBE
09/28/2026: ADBE (1-star) is currently NOT-A-BUY. Pass it for now.
Adobe Systems Incorporated is a prominent software company known for its industry-standard tools for creative professionals and digital document management. Its business model relies on a successful transition to recurring cloud subscriptions, which has delivered high margins and significant recurring cash flow. The current investment story centers on the integration of generative AI across its product suite, which aims to drive new growth and deeper user engagement. While its market position is strong, the company faces risks from increased competition, potential antitrust scrutiny, and high valuation multiples. The stock remains a consideration for growth-oriented investors looking for exposure to high-quality software platforms.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | Adobe’s consistent ability to expand its TAM through product innovation and cloud transition aligns well with growth objectives. |
| Momentum investor | Strong fit while signal remains positive | The company’s historical price trends often mirror positive market sentiment regarding AI-led growth initiatives. |
| Value investor | Mixed fit | Adobe typically trades at a premium valuation, which may not satisfy strict value investing criteria. |
| Dividend investor | Weak fit | Adobe does not pay a cash dividend, making it unsuitable for investors seeking regular income. |
| Low-risk investor | Mixed fit | While the business quality is high, the stock's valuation and growth orientation can result in market-level volatility. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium | The stock is subject to broader technology sector swings and shifts in valuation multiples. |
| Valuation risk | Medium / high | High growth expectations are often baked into the price, leaving little room for earnings misses. |
| Competition risk (AI competition) | Medium | The emergence of specialized AI tools poses a challenge to Adobe's legacy software dominance. |
| Business quality | Strong | Adobe's subscription model and high switching costs provide significant competitive durability. |
| Dividend income | Low / none | Investors receive zero direct cash income from dividends. |
| Execution risk | Medium | Successfully integrating AI while maintaining existing workflows is a complex technical and operational hurdle. |
Price Behavior
Downtrend
The stock has experienced a sustained decline in price over recent periods.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit -56.73% | Avg. Invested days 20 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/28/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 93.60B USD | Price to earnings Ratio 13.14 | 1Y Target Price 278.15 |
Price to earnings Ratio 13.14 | 1Y Target Price 278.15 | ||
Volume (30-day avg) 5.2M shares | Beta 1.42 | 52 Weeks Range 190.12 - 363.70 | Updated Date 09/27/2026 |
52 Weeks Range 190.12 - 363.70 | Updated Date 09/27/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 17.92 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Digital Media (Creative & Document) | Creative Cloud subscriptions, Acrobat, and PDF services. | This is Adobe's primary engine, providing steady recurring revenue from design and office professionals. |
| Digital Experience | Analytics, marketing automation, and content management platforms. | This segment helps businesses track and manage customer data, targeting the large enterprise market. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-09-10 | When After Market | Estimate 4.86 | Actual 4.75 |
Profitability
Profit Margin 28.05% | Operating Margin (TTM) 34.82% |
Management Effectiveness
Return on Assets (TTM) 20.08% | Return on Equity (TTM) 61.9% |
Valuation
Trailing PE 13.14 | Forward PE 8.73 | Enterprise Value 96.80B | Price to Sales(TTM) 3.6 |
Enterprise Value 96.80B | Price to Sales(TTM) 3.6 | ||
Enterprise Value to Revenue 3.73 | Enterprise Value to EBITDA 9.39 | Shares Outstanding 397.50M | Shares Floating 388.05M |
Shares Outstanding 397.50M | Shares Floating 388.05M | ||
Percent Insiders 0.23 | Percent Institutions 89 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
About Adobe Systems Incorporated
Exchange NASDAQ | Headquarters San Jose, CA, United States | ||
IPO Launch date 1986-08-20 | Chairman & CEO Mr. Shantanu Narayen | ||
Sector Technology | Industry Software - Application | Full time employees 31360 | Website https://www.adobe.com |
Full time employees 31360 | Website https://www.adobe.com | ||
Adobe Inc. operates as a technology company worldwide. The Digital Media segment offers products and services that enable individuals, teams, and enterprises to create, publish, and promote content. This segment serves photographers, video editors, graphic and experience designers, game developers, content creators, students, marketers, business owners, knowledge workers, and consumers. The Digital Experience segment provides an integrated platform; and products, services, and solutions that enable brands and businesses to create, manage, execute, measure, monetize, and optimize customer experiences from analytics to commerce. This segment serves marketers, advertisers, agencies, publishers, merchandisers, merchants, web analysts, data scientists, developers, and executives across the C-suite. The Publishing and Advertising segment offers e-learning, technical document publishing, web conferencing, document and forms platform, web application development, printing, and Adobe Advertising solutions. It also provides consulting, training, customer management, technical support, and learning services. The company offers its solutions to enterprise customers, and businesses and consumers; and licenses its products to end-user customers through app stores and website at adobe.com. It markets and distributes its products through distributors, retailers, software developers, mobile app stores, systems integrators, independent software vendors, value-added resellers, and original equipment and hardware manufacturers. The company also provides an online visibility management and content marketing software-as-a-service platform. The company has a strategic alliance with HUMAIN for the development of generative AI models and AI-powered applications. The company was formerly known as Adobe Systems Incorporated and changed its name to Adobe Inc. in October 2018. Adobe Inc. was founded in 1982 and is headquartered in San Jose, California.
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