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Upturn AI SWOT - About
ADT Inc (ADT)
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Upturn Advisory Summary
07/15/2025: ADT (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
5 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $9.24
1 Year Target Price $9.24
| 1 | Strong Buy |
| 1 | Buy |
| 3 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -28.72% | Avg. Invested days 35 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/15/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 7.15B USD | Price to earnings Ratio 13.15 | 1Y Target Price 9.24 |
Price to earnings Ratio 13.15 | 1Y Target Price 9.24 | ||
Volume (30-day avg) 5 | Beta 1.23 | 52 Weeks Range 6.34 - 8.66 | Updated Date 07/15/2025 |
52 Weeks Range 6.34 - 8.66 | Updated Date 07/15/2025 | ||
Dividends yield (FY) 2.60% | Basic EPS (TTM) 0.65 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 11.05% | Operating Margin (TTM) 25.19% |
Management Effectiveness
Return on Assets (TTM) 4.82% | Return on Equity (TTM) 16.26% |
Valuation
Trailing PE 13.15 | Forward PE 10.56 | Enterprise Value 14967754560 | Price to Sales(TTM) 1.44 |
Enterprise Value 14967754560 | Price to Sales(TTM) 1.44 | ||
Enterprise Value to Revenue 3.01 | Enterprise Value to EBITDA 5.73 | Shares Outstanding 781766016 | Shares Floating 400739557 |
Shares Outstanding 781766016 | Shares Floating 400739557 | ||
Percent Insiders 1.72 | Percent Institutions 106.06 |
Upturn AI SWOT
ADT Inc
Company Overview
History and Background
ADT Inc. traces its roots back to 1874 with the founding of American District Telegraph. Over the years, it evolved from a telegraph delivery service to a leading provider of security and automation solutions for homes and businesses. It has gone through various ownership changes, including being part of Tyco International and eventually becoming a publicly traded company again.
Core Business Areas
- Residential Security: Provides security monitoring, smart home automation, and personal emergency response systems (PERS) to homeowners.
- Commercial Security: Offers security solutions for businesses, including intrusion detection, fire detection, access control, and video surveillance.
- Solar: Installation of solar panels for residential clients.
Leadership and Structure
ADT's leadership team includes Jim DeVries (President and CEO). The organizational structure is designed to support its residential and commercial security operations, as well as innovation in new technologies.
Top Products and Market Share
Key Offerings
- ADT Home Security Systems: A comprehensive suite of security solutions including intrusion detection, fire and carbon monoxide monitoring, and smart home integration. Market share is estimated to be around 25%. Competitors include Vivint, SimpliSafe, and Comcast Xfinity Home.
- ADT Commercial Security Solutions: Security systems tailored for businesses, including access control, video surveillance, and intrusion detection. Market share is significant within the commercial sector. Competitors include Johnson Controls, Stanley Black & Decker.
- ADT Solar: ADT offers Solar panels for residential clients. Competitors include Sunpower and Tesla.
Market Dynamics
Industry Overview
The security industry is driven by increasing concerns about crime, technological advancements in smart home and IoT devices, and a growing demand for professional monitoring services. It's characterized by competition among established players and emerging disruptors.
Positioning
ADT is a leading player in the security industry, leveraging its brand recognition, extensive dealer network, and professional monitoring capabilities to maintain a strong market presence. Its competitive advantages include brand recognition, scale, and a large subscriber base.
Total Addressable Market (TAM)
The global security market is projected to reach hundreds of billions of dollars. ADT's positioning allows it to capture a significant portion of this market, particularly in the residential and commercial security segments.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Large subscriber base
- Extensive dealer network
- Professional monitoring capabilities
- Decades of experience in the security industry
Weaknesses
- High customer churn rate
- Debt Load
- Competition from newer, more agile companies
- Dependence on traditional security systems
Opportunities
- Expansion into smart home automation
- Partnerships with technology companies
- Growth in the commercial security market
- Increased demand for cybersecurity solutions
- Leveraging AI for Proactive security
Threats
- Intensifying competition
- Technological disruptions
- Economic downturns
- Cybersecurity breaches
- DIY security systems gaining popularity
Competitors and Market Share
Key Competitors
- DSC
- ALRM
- HON
- JCI
Competitive Landscape
ADT's advantages include brand recognition and a large subscriber base. Disadvantages include its legacy systems and competition from newer, more agile companies.
Major Acquisitions
Sunpro Solar
- Year: 2021
- Acquisition Price (USD millions): 825
- Strategic Rationale: Expanded ADT's offering to include solar panel installation.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been driven by acquisitions, subscriber growth, and expansion into new services.
Future Projections: Future projections depend on market conditions, competitive dynamics, and ADT's strategic initiatives. Analyst estimates would be required.
Recent Initiatives: Recent initiatives include expanding smart home offerings, strategic partnerships, and investments in cybersecurity.
Summary
ADT is a well-established security provider leveraging its brand and extensive network. While it benefits from a large subscriber base, it faces stiff competition and needs to innovate to maintain its market position. Successfully integrating new technologies and addressing customer churn are crucial for future growth. The high debt load and fluctuating financials are a concern.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- News articles
- Analyst estimates
- Company website
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change. This is an AI-generated analysis and may contain inaccuracies. Consult with a financial professional before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ADT Inc
Exchange NYSE | Headquaters Boca Raton, FL, United States | ||
IPO Launch date 2018-01-19 | CEO, President & Chairman Mr. James David DeVries | ||
Sector Industrials | Industry Security & Protection Services | Full time employees 12800 | Website https://www.adt.com |
Full time employees 12800 | Website https://www.adt.com | ||
ADT Inc. provides security, interactive, and smart home solutions in the United States. It offers burglar and life safety alarms, smart security cameras, smart home automation systems, and video surveillance systems to detect intrusion; control access; sense movement, smoke, fire, carbon monoxide, leaks, temperature, and other environmental conditions and hazards; and address personal medical emergencies, such as injuries or unanticipated falls. The company also provides routine maintenance and the installation of upgraded or additional equipment; personal emergency response system products and services to sustain independent living; Google Nest doorbell, mesh Wi-Fi, and Google indoor and outdoor cameras; and application for self-setup DIY smart home security products. In addition, it offers Trusted Neighbor, which allows customers to grant access to their homes through the ADT+ app; and automation and smart home solutions, including remotely monitor and manage their environments through customized web portal via web-enabled devices, such as smart phones, smart phone applications, and through touchscreen panels in their homes. The company provides its products under the ADT, ADT Pulse, and ADT+ brand names. It offers its products and services to residential and small business security, and automation markets comprising owners and renters of single-family homes, apartments, and small businesses owners through customer referrals, door-to-door activities, network of field sales and service offices, third-party independent dealers, and authorized dealers. The company was formerly known as Prime Security Services Parent, Inc. and changed its name to ADT Inc. in September 2017. ADT Inc. was founded in 1874 and is headquartered in Boca Raton, Florida.
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