Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
ASB 
Associated Banc-Corp (ASB)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
10/20/2025: ASB (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
10 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $29.1
1 Year Target Price $29.1
| 1 | Strong Buy |
| 1 | Buy |
| 8 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -6.94% | Avg. Invested days 35 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/20/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.04B USD | Price to earnings Ratio 34.8 | 1Y Target Price 29.1 |
Price to earnings Ratio 34.8 | 1Y Target Price 29.1 | ||
Volume (30-day avg) 10 | Beta 0.81 | 52 Weeks Range 17.98 - 27.22 | Updated Date 10/20/2025 |
52 Weeks Range 17.98 - 27.22 | Updated Date 10/20/2025 | ||
Dividends yield (FY) 3.77% | Basic EPS (TTM) 0.7 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-10-23 | When After Market | Estimate 0.68 | Actual - |
Profitability
Profit Margin 13.45% | Operating Margin (TTM) 44.2% |
Management Effectiveness
Return on Assets (TTM) 0.32% | Return on Equity (TTM) 3.09% |
Valuation
Trailing PE 34.8 | Forward PE 9.02 | Enterprise Value 7477052928 | Price to Sales(TTM) 3.9 |
Enterprise Value 7477052928 | Price to Sales(TTM) 3.9 | ||
Enterprise Value to Revenue 8.16 | Enterprise Value to EBITDA - | Shares Outstanding 165848030 | Shares Floating 162088977 |
Shares Outstanding 165848030 | Shares Floating 162088977 | ||
Percent Insiders 0.78 | Percent Institutions 86.75 |
Upturn AI SWOT
Associated Banc-Corp
Company Overview
History and Background
Associated Banc-Corp was founded in 1861 as Kellogg National Bank in Green Bay, Wisconsin. Over the years, it expanded through acquisitions and organic growth to become one of the largest bank holding companies in the Midwest.
Core Business Areas
- Commercial Banking: Offers lending, deposit, and treasury management services to businesses of all sizes.
- Retail Banking: Provides a range of deposit, lending, and investment products to consumers and small businesses.
- Wealth Management: Offers financial planning, investment management, and trust services to high-net-worth individuals and families.
- Risk Management: Comprehensive process of identification, assessment, and prioritization of risks followed by coordinated and economical application of resources to minimize, monitor, and control the probability and/or impact of unfortunate events or to maximize the realization of opportunities.
Leadership and Structure
The leadership team is headed by the CEO, Andy Harmening. The organizational structure includes various business units and support functions, reporting to the CEO and the Board of Directors.
Top Products and Market Share
Key Offerings
- Commercial Loans: Loans for businesses, including term loans, lines of credit, and commercial real estate loans. Market share is difficult to specify exactly, but Associated Bank holds a significant position in its regional market. Competitors include larger national banks and other regional players like U.S. Bank (USB) and BMO Harris Bank.
- Market Share (%):
- Market Share (%):
- Retail Mortgages: Mortgage loans for consumers. Market share is again regionally focused. Competitors include national mortgage lenders and local credit unions.
- Deposit Accounts: Checking, savings, and money market accounts for consumers and businesses. Competitors include all banks operating in its footprint.
- Market Share (%):
Market Dynamics
Industry Overview
The banking industry is currently navigating a challenging environment with rising interest rates, increased regulatory scrutiny, and evolving customer expectations. Fintech companies are also disrupting the traditional banking model.
Positioning
Associated Banc-Corp is a regional bank focused on serving the Midwest. Its competitive advantages include a strong local presence, established customer relationships, and a diverse range of products and services.
Total Addressable Market (TAM)
The total addressable market for banking services in the Midwest is substantial, estimated to be in the hundreds of billions of dollars. Associated Banc-Corp is well-positioned to capture a portion of this market with its regional focus and diverse offerings. Precise figures are difficult to ascertain due to the complexity of the banking landscape.
Upturn SWOT Analysis
Strengths
- Strong regional presence in the Midwest
- Established customer relationships
- Diverse range of products and services
- Sound risk management practices
- History of profitability
Weaknesses
- Limited geographic diversification
- Smaller scale compared to national banks
- Dependence on the regional economy
- Relatively high efficiency ratio compared to peers.
Opportunities
- Expansion into new markets within the Midwest
- Increased adoption of digital banking technologies
- Strategic acquisitions to expand market share
- Growth in wealth management services
- Increased focus on ESG initiatives
Threats
- Rising interest rates
- Increased regulatory scrutiny
- Competition from fintech companies
- Economic downturn in the Midwest
- Cybersecurity threats
Competitors and Market Share
Key Competitors
- USB
- HBAN
- CMA
Competitive Landscape
Associated Banc-Corp faces competition from larger national banks and other regional players. Its advantages include a strong local presence and established customer relationships. Its disadvantages include a smaller scale and limited geographic diversification.
Major Acquisitions
Bank Mutual Corporation
- Year: 2018
- Acquisition Price (USD millions): 482
- Strategic Rationale: Expanded market share in Wisconsin and provided access to new customers.
Growth Trajectory and Initiatives
Historical Growth: Associated Banc-Corp's growth has been driven by organic expansion and acquisitions. Please refer to SEC filings for historical growth rates.
Future Projections: Analyst estimates for future growth vary. Consensus estimates can be found on financial news websites.
Recent Initiatives: Recent initiatives include investments in digital banking technologies, expansion of wealth management services, and a focus on sustainable lending practices.
Summary
Associated Banc-Corp is a regionally focused bank with a long history. Its strengths lie in its established customer relationships and diverse product offerings. However, it faces challenges from larger competitors and the changing financial landscape. Future success will depend on its ability to adapt to technological advancements and manage risks effectively.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Associated Banc-Corp Investor Relations
- SEC Filings (10-K, 10-Q)
- Financial News Outlets (e.g., Bloomberg, Reuters, Yahoo Finance)
- Analyst Reports
- FDIC.gov
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market share data and analyst estimates are subject to change and may not be accurate. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Associated Banc-Corp
Exchange NYSE | Headquaters Green Bay, WI, United States | ||
IPO Launch date 1984-09-07 | President, CEO & Director Mr. Andrew John Harmening | ||
Sector Financial Services | Industry Banks - Regional | Full time employees 3993 | Website https://www.associatedbank.com |
Full time employees 3993 | Website https://www.associatedbank.com | ||
Associated Banc-Corp, a bank holding company, provides various banking and nonbanking products and services to individuals and businesses in Wisconsin, Illinois, Missouri, and Minnesota. The company offers lending solutions, including commercial loans and lines of credit, commercial real estate financing, construction loans, letters of credit, leasing, asset-based lending and equipment finance, loan syndications products, residential mortgages, home equity loans and lines of credit, personal and installment loans, auto finance and business loans, and business lines of credit. It also provides deposit and cash management solutions, such as commercial checking and interest-bearing deposit products, cash vault and night depository services, liquidity solutions, payables and receivables solutions, and information services; specialized financial services comprising interest rate risk management and foreign exchange solutions; fiduciary services consisting of administration of pension, profit-sharing and other employee benefit plans, fiduciary and corporate agency services, and institutional asset management services; and investable funds solutions, including savings, money market deposit accounts, IRA accounts, CDs, fixed and variable annuities, full-service, discount, and online investment brokerage; investment advisory services; and trust and investment management accounts. In addition, the company offers deposit and transactional solutions, including checking, credit and debit cards, online banking and bill pay, and money transfer services. The company operates loan production offices in Indiana, Kansas, Michigan, New York, Ohio, and Texas. Associated Banc-Corp was founded in 1861 and is headquartered in Green Bay, Wisconsin.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.