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Upturn AI Summary - About
Associated Banc-Corp(ASB)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for ASB
10/23/2026: ASB (2-star) is currently NOT-A-BUY. Pass it for now.
Associated Banc-Corp is an established regional bank holding company centered in the U.S. Midwest, primarily serving commercial and retail banking markets. Its main strengths include a long-standing brand presence and a diversified mix of lending and wealth management services. The investment story centers on the company's efforts to modernize its digital banking platforms to drive efficiency and retain customers against growing competition. Key risks include geographic concentration, sensitivity to regional economic cycles, and competitive pressure from large national and digital-only banks. The stock may suit income-focused investors who value the bank's consistent dividend history, while future performance will depend on its ability to effectively scale its digital initiatives and manage interest rate risk.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Growth is largely driven by regional economic conditions rather than aggressive expansion. |
| Momentum investor | Mixed fit | Performance is highly sensitive to interest rate trends and sector-wide sentiment. |
| Value investor | Strong fit | The bank often trades at valuations reflective of its regional stability and steady earnings. |
| Dividend investor | Strong fit | The company maintains a consistent history of dividend payments suitable for income-focused portfolios. |
| Low-risk investor | Mixed fit | While established, regional banking risks such as credit cycles and rate sensitivity exist. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium | Bank stocks are sensitive to macroeconomic reports and Federal Reserve interest rate policy. |
| Valuation risk | Low | The stock generally trades in line with regional banking multiples. |
| Competition risk (Banking) | Medium / high | Competition from large national banks and nimble fintech entrants pressures margins. |
| Business quality | Medium | The bank has a stable regional franchise with consistent, though not hyper-growth, earnings. |
| Dividend income | Medium | Dividends depend on sustaining profitability through various credit and interest rate cycles. |
| Execution risk | Medium | Successful implementation of digital transformation and cost-control initiatives is necessary to maintain competitiveness. |
Price Behavior
Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.
Smooth
The stock has moved along a generally orderly path with only modest fluctuations.
Analysis of Past Performance
Type Stock | Historic Profit -0.47% | Avg. Invested days 44 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/23/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 5.70B USD | Price to earnings Ratio 10.42 | 1Y Target Price 34.22 |
Price to earnings Ratio 10.42 | 1Y Target Price 34.22 | ||
Volume (30-day avg) 2.3M shares | Beta 0.81 | 52 Weeks Range 23.11 - 32.21 | Updated Date 10/25/2026 |
52 Weeks Range 23.11 - 32.21 | Updated Date 10/25/2026 | ||
Dividends yield (FY) 3.22% | Basic EPS (TTM) 2.9 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Net Interest Income | Interest earned on loans (commercial/retail) minus interest paid on deposits. | The bank's bread-and-butter profit is the spread between what it earns on loans and pays on deposits. |
| Non-Interest Income | Service charges, trust and wealth management fees, and mortgage banking income. | This is the fee-based revenue that helps diversify the bank beyond simple interest rate-based profits. |
| Geographic Market (Midwest) | Wisconsin, Illinois, Minnesota banking operations. | The bank's performance is tied to the health of the Midwest regional economy. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2026-10-22 | When After Market | Estimate 0.76 | Actual 0.76 |
Profitability
Profit Margin 32.21% | Operating Margin (TTM) 46.8% |
Management Effectiveness
Return on Assets (TTM) 1.1% | Return on Equity (TTM) 10.19% |
Valuation
Trailing PE 10.42 | Forward PE 9.19 | Enterprise Value 8.92B | Price to Sales(TTM) 3.49 |
Enterprise Value 8.92B | Price to Sales(TTM) 3.49 | ||
Enterprise Value to Revenue 6.86 | Enterprise Value to EBITDA - | Shares Outstanding 188.72M | Shares Floating 158.17M |
Shares Outstanding 188.72M | Shares Floating 158.17M | ||
Percent Insiders 12.53 | Percent Institutions 81.7 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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