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KeyCorp(KEY)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL
3-STAR RATING
PASS
LAST CLOSE
$20.61
09/25/2026
(24-hour delay)

Advisory History & Simulated Performance *

*as per simulation (see disclosures)
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Upturn Advisory & Investor View for KEY

09/25/2026: KEY (3-star) is currently NOT-A-BUY. Pass it for now.

KeyCorp is a prominent regional bank holding company that provides a comprehensive suite of consumer and commercial banking services, with a notable specialization in middle-market lending and investment banking. The company's strengths include a well-established regional footprint and a diversified fee-based revenue model. Its primary growth opportunity lies in leveraging digital transformation to capture specialized markets and enhance efficiency. However, the company faces risks from intense industry competition, interest rate sensitivity, and potential regulatory shifts. It may be well-suited for value and dividend-focused investors, provided they monitor the bank’s capital ratios and ability to adapt to a changing economic and digital landscape.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorMixed fitKeyCorp operates in a mature industry with moderate growth potential driven by economic cycles.
Momentum investorMixed fitMomentum fit is conditional on a positive trend in interest rate sentiment and bank sector performance.
Value investorStrong fitThe stock often trades at valuations that attract value-oriented investors focused on book value and earnings multiples.
Dividend investorStrong fitKeyCorp is known for providing a consistent dividend yield, making it suitable for income-focused portfolios.
Low-risk investorMixed fitAs a regional bank, it is subject to economic and regulatory volatility that may exceed conservative low-risk thresholds.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityMedium / highBank stock prices are highly sensitive to macroeconomic indicators and interest rate expectations.
Valuation riskMediumValuations fluctuate based on investor perception of credit quality and net interest margin outlooks.
Competition risk (Banking sector)HighIntense pressure from national banks and digital-first competitors threatens deposit market share.
Business qualityMediumThe bank possesses a stable regional franchise but faces challenges in maintaining long-term margin expansion.
Dividend incomeMediumDividend sustainability depends on capital ratios and regulatory approval during stress tests.
Execution riskMediumSuccessfully integrating technology and managing cost structures is vital for long-term operational success.

Price Behavior

Rolling Over
PRICE PATH

Rolling Over

The price momentum is slowing down and beginning to turn downward.

Smooth
PRICE STABILITY

Smooth

The stock has moved along a generally orderly path with only modest fluctuations.

Analysis of Past Performance

Type Stock
Historic Profit 24.7%
Avg. Invested days 57
Today’s Advisory PASS
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 4.0
Stock Returns Performance Upturn Returns Performance icon 3.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/25/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
KEY receives a 4-star rating, supported by solid unit economics, solid company fundamentals, solid quantitative characteristics, and solid analyst coverage. The rating is constrained by weak price momentum.

Company Fundamentals

★★★★★
KEY has solid overall fundamentals (4 stars), with solid financial health, solid growth momentum, and solid ownership. In FY2025 versus FY2024, strong earnings growth (+1236.0%) and strong cash generation (FCF margin 18.8%) are partially offset by very low insider ownership of 0.30%.

Financial Health Rating

★★★★★
KEY's financial health is supported by strong cash strength, including free-cash-flow generation of $2.1B (18.8% of revenue). Liquidity is moderate (3 stars), which helps explain the 4-star overall score.

Growth Momentum Score

★★★★★
Earnings growth is KEY's strongest growth driver at +1236.0% FY2025 versus FY2024 (strong, 5 stars). Revenue growth (+23.6%, solid) and free-cash-flow growth (+250.8%, strong) are also constructive, though not equally high across every growth measure.

Ownership

★★★★★
Institutional ownership is 90.2% and approximately 99.6% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership is only 0.30%, which materially reduces the ownership score.

Top 5 Institutional Investors

Bank of Nova Scotia 15.27%
BlackRock Inc 8.31%
Vanguard Capital Management, LLC 6.17%
Vanguard Portfolio Management, LLC 4.82%
State Street Corp 4.42%

Unit Economics (Per $1K Revenue)

★★★★★
KEY generates approximately $623 of gross profit, $206 of operating income, and $188 of free cash flow for every $1,000 of revenue. Based on FY2025 results. Strong cash conversion and healthy margins support the rating, although capital efficiency remains below the highest tier.

Economic Dimensions

★★★★★
Effective Tax Rate: 20.62%

Quantitative Style Profile

★★★★★
KEY has a high-quality, large-cap, liquid profile. Weak momentum is the primary drawback.

Style Classification

Quality Focused

Value-OrientedQuality TiltLarge / Mega Cap StabilityHighly Liquid / Institution-Friendly

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 21.99B USD
Price to earnings Ratio 12.05
1Y Target Price 25.82
Price to earnings Ratio 12.05
1Y Target Price 25.82
Volume (30-day avg) 12.9M shares
Beta 1.02
52 Weeks Range 15.82 - 23.84
Updated Date 09/27/2026
52 Weeks Range 15.82 - 23.84
Updated Date 09/27/2026
Dividends yield (FY) 4.05%
Basic EPS (TTM) 1.71

How Company Makes Money

Business areaWhat it includesRetail investor read
Net Interest IncomeEarnings generated from interest-earning assets such as loans, minus interest paid on deposits.This is the core engine of the bank, benefiting when interest rates are favorable for margins.
Non-Interest IncomeFees from investment banking, service charges on deposit accounts, and wealth management services.This provides diversity and reduces reliance solely on lending rates.
Geography (US Focus)Operations primarily across the Midwest, Northeast, and Pacific Northwest regions of the United States.The bank's health is tied significantly to the economic performance of these specific US regions.

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

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Valuation

Trailing PE 12.05
Forward PE 9.89
Enterprise Value 37.00B
Price to Sales(TTM) 2.98
Enterprise Value 37.00B
Price to Sales(TTM) 2.98
Enterprise Value to Revenue 5.13
Enterprise Value to EBITDA -
Shares Outstanding 1.07B
Shares Floating 1.06B
Shares Outstanding 1.07B
Shares Floating 1.06B
Percent Insiders 0.3
Percent Institutions 90.22

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI Summary

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Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About KeyCorp

Exchange NYSE
Headquarters Cleveland, OH, United States
IPO Launch date 1987-11-05
Chairman, President & CEO Mr. Christopher Marrott Gorman
Sector Financial Services
Industry Banks - Regional
Full time employees 17493
Full time employees 17493

KeyCorp operates as the holding company for KeyBank National Association that provides various retail and commercial banking products and services in the United States. It operates in two segments, Consumer Bank and Commercial Bank. The company offers various deposits and investment products; personal finance and financial wellness, lending, student loan refinancing, mortgage and home equity, credit card, treasury, and business advisory; commercial leasing, investment management, consumer finance; and wealth management and investment services for institutional, non-profit, and high-net-worth clients. It also provides lending, cash management, equipment financing, and commercial mortgage loans; and capital market products and services, such as syndicated finance, debt and equity underwriting, fixed income and equity sales and trading, derivatives, foreign exchange, mergers and acquisition, other advisory services, and public finance to large corporate and institutional clients. In addition, the company offers personal and institutional trust custody services, personal financial and planning services, access to mutual funds, treasury services, and international banking services. Further, it provides community development financing, securities underwriting, brokerage, and investment banking services, as well as merchant services. The company was founded in 1849 and is headquartered in Cleveland, Ohio.