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Upturn AI SWOT - About
The Beachbody Company, Inc. Class A Common Stock (BODI)

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Upturn Advisory Summary
11/05/2025: BODI (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $9.67
1 Year Target Price $9.67
| 1 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -70.21% | Avg. Invested days 25 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 30.64M USD | Price to earnings Ratio - | 1Y Target Price 9.67 |
Price to earnings Ratio - | 1Y Target Price 9.67 | ||
Volume (30-day avg) 2 | Beta 1.24 | 52 Weeks Range 3.38 - 8.71 | Updated Date 11/6/2025 |
52 Weeks Range 3.38 - 8.71 | Updated Date 11/6/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -8.49 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -17.92% | Operating Margin (TTM) -2.3% |
Management Effectiveness
Return on Assets (TTM) -7.95% | Return on Equity (TTM) -133.94% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 42460032 | Price to Sales(TTM) 0.09 |
Enterprise Value 42460032 | Price to Sales(TTM) 0.09 | ||
Enterprise Value to Revenue 0.13 | Enterprise Value to EBITDA -0.93 | Shares Outstanding 4347185 | Shares Floating 2788856 |
Shares Outstanding 4347185 | Shares Floating 2788856 | ||
Percent Insiders 13.37 | Percent Institutions 40.05 |
Upturn AI SWOT
The Beachbody Company, Inc. Class A Common Stock

Company Overview
History and Background
The Beachbody Company, Inc. was founded in 1998 by Carl Daikeler and Jon Congdon. It started as a direct-response marketing company selling fitness and weight loss programs. The company went public through a SPAC merger in 2021.
Core Business Areas
- Digital Subscription: Provides access to a library of on-demand fitness and nutrition content through platforms like Beachbody On Demand (BODi). This segment generates revenue through subscriptions.
- Nutrition and Other: Sells nutritional supplements, equipment, and apparel, primarily through a network of independent distributors and online.
Leadership and Structure
Carl Daikeler is the Chairman and Chief Executive Officer. The company has a traditional corporate structure with a board of directors and executive management team.
Top Products and Market Share
Key Offerings
- BODi (Beachbody On Demand Interactive): A digital subscription service offering on-demand fitness and nutrition content. Revenue is generated through subscriptions. Competitors include Peloton, Apple Fitness+, and Nike Training Club. Market share data not publicly available. Revenue breakdown not disclosed by product.
- Shakeology: A meal replacement shake marketed as a healthy and convenient nutrition solution. Competitors include Herbalife, Nutribullet, and various protein shake brands. Market share data not publicly available. Revenue breakdown not disclosed by product.
- Beachbody Performance Supplements: Line of performance-enhancing supplements. Competitors include Optimum Nutrition, MuscleTech, and other sports nutrition brands. Market share data not publicly available. Revenue breakdown not disclosed by product.
Market Dynamics
Industry Overview
The fitness and weight loss industry is large and competitive, with increasing demand for digital fitness solutions and personalized nutrition. The industry is driven by health awareness, technological advancements, and changing consumer preferences.
Positioning
The Beachbody Company positions itself as a provider of comprehensive fitness and nutrition solutions, leveraging its digital platform and network of coaches. Its competitive advantage lies in its integrated approach and community-based support.
Total Addressable Market (TAM)
The global health and wellness market is estimated to be several trillion dollars. The Beachbody Company addresses a portion of this market focused on digital fitness, nutrition, and weight management. Its TAM includes individuals seeking convenient and effective fitness solutions, placing it well to capture market share.
Upturn SWOT Analysis
Strengths
- Established brand recognition
- Extensive library of fitness and nutrition content
- Network of independent distributors (coaches)
- Integrated digital platform (BODi)
Weaknesses
- High customer acquisition costs
- Reliance on independent distributors
- Negative perception of multi-level marketing (MLM) business model
- Dependence on subscription renewals
Opportunities
- Expansion into new geographic markets
- Development of new content and product offerings
- Partnerships with other health and wellness companies
- Increased focus on personalized fitness and nutrition
Threats
- Intense competition from other fitness and nutrition providers
- Changing consumer preferences
- Economic downturns
- Negative publicity or regulatory scrutiny related to MLM practices
Competitors and Market Share
Key Competitors
- PLTN
- NKE
- LULU
- WW
Competitive Landscape
The Beachbody Company faces intense competition from established players with larger marketing budgets and brand recognition. Its competitive advantage lies in its integrated approach, but it struggles to compete on price and brand awareness.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been inconsistent, with periods of rapid expansion followed by periods of decline.
Future Projections: Future growth projections are uncertain due to the company's financial struggles and competitive landscape. Analyst estimates are not widely available or reliable.
Recent Initiatives: Recent initiatives have focused on cost-cutting measures and restructuring efforts to improve profitability.
Summary
The Beachbody Company is struggling to maintain its position in the competitive fitness and nutrition market. While it has a valuable digital platform and a network of coaches, its financial performance is weak, and it faces significant challenges. The company needs to address its cost structure, improve customer acquisition, and enhance its brand image to achieve sustainable growth.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market share data is estimated and may not be precise. Financial data is based on the most recently available information and may not reflect current conditions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About The Beachbody Company, Inc. Class A Common Stock
Exchange NYSE | Headquaters El Segundo, CA, United States | ||
IPO Launch date 2021-01-15 | Co-Founder, CEO & Director Mr. Carl D. Daikeler | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 355 | Website https://thebeachbodycompany.com |
Full time employees 355 | Website https://thebeachbodycompany.com | ||
The Beachbody Company, Inc., together with its subsidiaries, operates as a fitness and nutrition company in the United States, Canada, the United Kingdom, and France. The company operates Beachbody on Demand Interactive, a streaming service through subscription that provides fitness and nutrition content, including P90X, Insanity, 21 Day Fix, 80 Day Obsession, Morning Meltdown 100, LIIFT4, Unstress Meditations, Portion Fix, 4 Weeks of Focus, Sure Thing, Dig Deeper, 2B Mindset, and other brands. It also provides nutritional products, such as Shakeology, a nutrition shake; Beachbody Performance supplements comprising pre-workout energize, hydrate, post-workout recover, and protein supplement recharge products; BEACHBAR, a low-sugar snack bar; and Belle Vitale, a hormone health solution for women to address symptoms of hormone imbalance. The Beachbody Company, Inc. was founded in 1998 and is headquartered in El Segundo, California.

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