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Upturn AI Summary - About
Peloton Interactive Inc(PTON)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for PTON
09/25/2026: PTON (1-star) is currently NOT-A-BUY. Pass it for now.
Peloton Interactive Inc is a consumer discretionary company known for integrating exercise hardware with a digital subscription-based fitness platform. The business has a leading position in connected fitness and maintains high subscriber engagement, which remains its core strength. Its current investment story centers on a transition toward operational stability, margin improvement, and long-term profitability rather than rapid hardware expansion. Key risks include intense competition from lower-cost digital alternatives, potential market saturation, and the need for successful turnaround execution. The stock may suit investors willing to tolerate high volatility, though its suitability for income-focused portfolios is limited given the lack of dividends.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Peloton is currently in a turnaround phase rather than a rapid expansion phase, which may not align with aggressive growth expectations. |
| Momentum investor | Weak fit | The stock has experienced significant volatility and is not currently exhibiting the sustained upward momentum typically favored by this style. |
| Value investor | Mixed fit | Value investors may be interested in the company's efforts to reach profitability, but the business remains high-risk. |
| Dividend investor | Weak fit | Peloton does not pay a dividend and is not expected to initiate one in the near term. |
| Low-risk investor | Weak fit | The company's high price volatility and operational challenges make it unsuitable for risk-averse portfolios. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock's beta suggests significant price swings which can impact short-term portfolio stability. |
| Valuation risk | Medium / high | Determining the correct multiple for a transitioning subscription-hardware business involves high uncertainty. |
| Competition risk (Digital/Hardware) | High | Strong competition from well-capitalized tech firms and low-cost gym models threatens market share. |
| Business quality | Medium | While the subscription model is attractive, the high cost of goods sold for hardware impacts overall profitability. |
| Dividend income | Low / none | Investors seeking income will not find a yield from this equity. |
| Execution risk | High | Success depends on the management team's ability to successfully execute the restructuring plan. |
Price Behavior

Rolling Over
The price momentum is slowing down and beginning to turn downward.

Highly Choppy
The stock has experienced frequent, large price swings that make its near-term movement less predictable.
Analysis of Past Performance
Type Stock | Historic Profit 63.23% | Avg. Invested days 53 | Today’s Advisory PASS |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.16B USD | Price to earnings Ratio 35.14 | 1Y Target Price 7.9 |
Price to earnings Ratio 35.14 | 1Y Target Price 7.9 | ||
Volume (30-day avg) 8.2M shares | Beta 2.53 | 52 Weeks Range 3.65 - 9.20 | Updated Date 09/25/2026 |
52 Weeks Range 3.65 - 9.20 | Updated Date 09/25/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.14 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Connected Fitness Products | Revenue from the sale of bikes, treadmills, and rowing machines. | Hardware sales drive initial customer acquisition and brand footprint. |
| Subscription Services | Monthly fees for content access via the Peloton app or hardware. | This is the core, high-margin, recurring revenue engine of the company. |
| Geography | North America and international markets (UK, Germany, Australia). | Expansion into international markets provides a secondary growth lever outside the core US market. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 35.14 | Forward PE 4.28 | Enterprise Value 2.60B | Price to Sales(TTM) 0.88 |
Enterprise Value 2.60B | Price to Sales(TTM) 0.88 | ||
Enterprise Value to Revenue 1.06 | Enterprise Value to EBITDA 10.67 | Shares Outstanding 423.04M | Shares Floating 418.41M |
Shares Outstanding 423.04M | Shares Floating 418.41M | ||
Percent Insiders 1.22 | Percent Institutions 96.25 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
About Peloton Interactive Inc
Exchange NASDAQ | Headquarters New York, NY, United States | ||
IPO Launch date 2019-09-26 | CEO, President & Director Mr. Peter C. Stern | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 2199 | Website https://www.onepeloton.com |
Full time employees 2199 | Website https://www.onepeloton.com | ||
Peloton Interactive, Inc. provides fitness and wellness products and services in North America and internationally. It offers connected fitness products, such as the Original Bike and Original Bike+; Cross Training Bike, Bike+, Tread, Tread+, and Row+; Peloton Bike+ Pro, Tread+ Pro, and Row+ Pro; and Precor Cardio, Precor Strength, Connected Fitness Solutions, and Wellness Solutions. The company also provides all-access, rental, and Peloton App memberships. In addition, the company leases Peloton Bike products. The company sells its products through e-commerce, third-party retail partners, owned micro-store showrooms, and its commercial business unit. Peloton Interactive, Inc. was founded in 2012 and is headquartered in New York, New York.

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