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Upturn AI SWOT - About
CBRL 
Cracker Barrel Old Country Store (CBRL)
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Upturn Advisory Summary
08/28/2025: CBRL (2-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
8 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $55.14
1 Year Target Price $55.14
| 2 | Strong Buy |
| 0 | Buy |
| 4 | Hold |
| 0 | Sell |
| 2 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 8.9% | Avg. Invested days 41 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.34B USD | Price to earnings Ratio 23.28 | 1Y Target Price 55.14 |
Price to earnings Ratio 23.28 | 1Y Target Price 55.14 | ||
Volume (30-day avg) 8 | Beta 1.47 | 52 Weeks Range 33.51 - 71.93 | Updated Date 08/29/2025 |
52 Weeks Range 33.51 - 71.93 | Updated Date 08/29/2025 | ||
Dividends yield (FY) 1.60% | Basic EPS (TTM) 2.58 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 1.65% | Operating Margin (TTM) 1.9% |
Management Effectiveness
Return on Assets (TTM) 2.24% | Return on Equity (TTM) 12.9% |
Valuation
Trailing PE 23.28 | Forward PE 18.21 | Enterprise Value 2470009077 | Price to Sales(TTM) 0.38 |
Enterprise Value 2470009077 | Price to Sales(TTM) 0.38 | ||
Enterprise Value to Revenue 0.7 | Enterprise Value to EBITDA 12.03 | Shares Outstanding 22267000 | Shares Floating 19271601 |
Shares Outstanding 22267000 | Shares Floating 19271601 | ||
Percent Insiders 1.39 | Percent Institutions 116.39 |
Upturn AI SWOT
Cracker Barrel Old Country Store
Company Overview
History and Background
Cracker Barrel Old Country Store was founded in 1969 by Dan Evins in Lebanon, Tennessee. It aimed to create a roadside oasis combining a restaurant and a retail store reminiscent of old country stores. Over time, it expanded nationally, maintaining its focus on Southern hospitality and traditional American cuisine.
Core Business Areas
- Restaurant: Offers homestyle meals, breakfast all day, and seasonal menu items.
- Retail: Sells a variety of retail merchandise, including gifts, home decor, apparel, and food items.
- Maple Street Biscuit Company: A fast casual biscuit restaurant acquired by Cracker Barrel.
Leadership and Structure
Sandra B. Cochran serves as the President and CEO. The company operates under a board of directors and has a structured management team overseeing restaurant operations, retail, marketing, and other key functions.
Top Products and Market Share
Key Offerings
- Homestyle Meals: This includes classic dishes like chicken n' dumplings, meatloaf, and country fried steak. Cracker Barrel holds a significant share of the family dining segment, but specific market share data is difficult to isolate precisely. Competitors include Denny's (DENN), IHOP (DIN), and Bob Evans Restaurants (BOBE).
- Retail Merchandise: This ranges from nostalgic candies and toys to home decor and clothing. Revenue from retail sales contributes substantially to the company's overall revenue. Competitors include general retailers like Walmart (WMT) and Target (TGT).
- Breakfast All Day: Their breakfast offerings is a very popular offering. Competitors include Denny's (DENN), IHOP (DIN), and Bob Evans Restaurants (BOBE).
Market Dynamics
Industry Overview
The restaurant industry is highly competitive and affected by factors such as consumer spending, food costs, and changing dining preferences. The retail sector is impacted by e-commerce and consumer shopping habits.
Positioning
Cracker Barrel differentiates itself with its unique combination of dining and retail, Southern theme, and focus on hospitality. Its competitive advantage lies in its brand recognition and loyal customer base.
Total Addressable Market (TAM)
The TAM for full-service restaurants in the US is estimated to be in the hundreds of billions of dollars. Cracker Barrel captures a portion of this TAM through its established brand and expansive network of locations.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Loyal customer base
- Unique combination of dining and retail
- Extensive network of locations
- Consistent concept and execution
Weaknesses
- Dependence on roadside locations
- Potential for menu stagnation
- Exposure to commodity price fluctuations
- Vulnerable to economic downturns affecting travel
- High labor costs
Opportunities
- Expansion into new markets
- Menu innovation and adaptation to changing tastes
- Enhancing the retail offering
- Leveraging technology to improve customer experience
- Expansion of Maple Street Biscuit Company
Threats
- Increased competition from other restaurant chains
- Rising food and labor costs
- Changes in consumer preferences
- Economic downturns affecting travel and dining
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- DENN
- DIN
- WEN
Competitive Landscape
Cracker Barrel's unique concept differentiates it from traditional restaurant chains. Its main advantages include strong brand recognition and a loyal customer base, while potential disadvantages include a reliance on roadside locations and potential menu stagnation.
Major Acquisitions
Maple Street Biscuit Company
- Year: 2019
- Acquisition Price (USD millions): 36
- Strategic Rationale: Expanded Cracker Barrel's presence in the fast-casual dining segment and broaden its customer base.
Growth Trajectory and Initiatives
Historical Growth: Discuss Cracker Barrel Old Country Store's growth trends over the past years.
Future Projections: Provide projections for Cracker Barrel Old Country Store's future growth based on analyst estimates.
Recent Initiatives: Highlight recent strategic initiatives undertaken by Cracker Barrel Old Country Store.
Summary
Cracker Barrel maintains a strong brand and unique dining/retail model which supports healthy revenues. Rising costs from inflation and competitive pressures, alongside economic downturns could be an issue for Cracker Barrel. Strategic menu innovations are crucial, and they should use their existing customer base to broaden their appeal.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings (SEC)
- Analyst reports
- Industry publications
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Market share data is estimated and may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Cracker Barrel Old Country Store
Exchange NASDAQ | Headquaters Lebanon, TN, United States | ||
IPO Launch date 1984-09-07 | President, CEO & Director Ms. Julie Felss Masino | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 77600 | Website https://www.crackerbarrel.com |
Full time employees 77600 | Website https://www.crackerbarrel.com | ||
Cracker Barrel Old Country Store, Inc. develops and operates the Cracker Barrel Old Country Store concept in the United States. Its Cracker Barrel stores consist of restaurants with a gift shop. The company's restaurants serve breakfast, lunch, and dinner, as well as dine-in, pick-up, and delivery services. Its gift shop offers various decorative and functional items, such as rocking chairs, seasonal gifts, apparel, toys, food, cookware, and various other gift items, as well as various candies, preserves, and other food items. Cracker Barrel Old Country Store, Inc. was incorporated in 1969 and is headquartered in Lebanon, Tennessee.
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